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All Journal Media Statistika Prosiding Seminar Matematika dan Pendidikan Matematik Jurnal Sains Teknologi dan Lingkungan (JSTL) Jurnal Biologi Tropis BAREKENG: Jurnal Ilmu Matematika dan Terapan Journal of Health Promotion and Behavior Jurnal Pengabdian Magister Pendidikan IPA Variance : Journal of Statistics and Its Applications Jurnal Sistem informasi dan informatika (SIMIKA) Jurnal Teknologi Informasi, Komputer, dan Aplikasinya (JTIKA ) Jurnal Sains dan Teknologi Journal of Innovation Research and Knowledge Jurnal Pengabdian Mandiri Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Journal of Research Applications in Community Services Educatoria : Jurnal Ilmiah Ilmu Pendidikan JUPIN: Jurnal Pendidikan Islam Nusantara Jurnal Rekayasa Sistem Informasi dan Teknologi Lumbung Ngabdi: Jurnal Pengabdian Masyarakat IJASDS: Indonesian Journal of Applied Statistics and Data Science
Lilik Hidayati, Lilik
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PENGARUH SOCIAL MEDIA MARKETING DAN BRAND AWARENESS TERHADAP LOYALITAS PELANGGAN BEAUTY STORE Ardhana, Valian Yoga Pudya; Mulyodiputro, M. Dermawan; Hidayati, Lilik
Jurnal Rekayasa Sistem Informasi dan Teknologi Vol. 1 No. 3 (2024): Februari
Publisher : Yayasan Nuraini Ibrahim Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59407/jrsit.v1i3.491

Abstract

Media sosial marketing menawarkan berbagai manfaat seperti akses luas ke audiens yang sangat besar, kemampuan untuk berinteraksi langsung dengan pelanggan, dan analitik yang kuat untuk melacak kinerja kampanye. Brand awareness, di sisi lain, merupakan tingkat pengetahuan dan kesadaran pelanggan terhadap brand. Penggunaan strategi marketing yang efektif dapat meningkatkan brand awareness, membantu brand dikenal luas oleh masyarakat, dan membuat pelanggan tertarik untuk menggunakan produk atau layanan yang ditawarkan. Ketika social media marketing dan brand awareness digabungkan dengan baik, pelanggan memiliki kemungkinan lebih tinggi untuk memiliki loyalitas terhadap brand. Mereka akan merasa lebih terhubung dengan brand tersebut dan lebih cenderung membeli produk atau menggunakan layanan brand tersebut secara berulang. Berdasarkan hasil analisis uji t dan uji f, social media marketing dan brand awareness berpengaruh secara simultan dan signifikan terhadap loyalitas pelanggan Beauty Store.
Pengenalan Data Science Untuk Mempersiapkan Era Digital Pada Siswa Di SMAN 1 Gunung Sari Dina Eka Putri; Baskara, Zulhan; Lisa Harsyiah; Agus Kurnia; Nur Asmita Purnamasari; Mustika Hadijati; Lilik Hidayati; Helmina Andriani; Jihadil Qudsi; Hafizah Ilma; Adis Tia Juli Agil Asri; Yuliana Lestari; Jihan Melani; Rifdah Fadhilah; M. Syahrul; M. Naoval Husni
Jurnal Pengabdian Magister Pendidikan IPA Vol 7 No 4 (2024): Oktober-Desember 2024
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jpmpi.v7i4.9022

Abstract

The Fourth Industrial Revolution and Society 5.0 have created a demand for technology-based skills, including Data Science. This community service program aimed to introduce Data Science concepts to students at SMAN 1 Gunung Sari, preparing them for the digital era. Through interactive training sessions covering Data Science basics, data analysis simulations, and career discussions, both students and teachers gained essential foundational knowledge. The results showed an increase in students' knowledge and motivation towards STEM fields, as well as new skills for teachers in integrating data-driven learning. This program also strengthened the school's profile as an institution proactive in preparing students for future technological challenges.
Super Priority Destination Mandalika: Quality of Sport Tourism Services: Destinasi Super Prioritas Mandalika: Kualitas Layanan Wisata Olahraga Satiadji, Amirosa Ria; Ali Muhtasom; Lilik Hidayati; Ardhana, Valian Yoga Pudya; Mohammad Javed Equbal
Pusaka : Journal of Tourism, Hospitality, Travel and Business Event Vol. 6, No 2 August (2024)
Publisher : Politeknik Pariwisata Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/pusaka.v6i2.156

Abstract

Sports tourism is here to provide added value for the intrinsic and extrinsic elements of destinations in an area which has implications for increasing the number of visitors. In Indonesia, there are several regions that promote sports tourism to boost tourist visits and the regional economy, including NTB Province with Mandalika. Mandalika has now become a super priority destination in NTB Province and the center of attention in the development of sports tourism. To ensure this development runs well, it is necessary to understand the factors that influence the quality of service in this destination. Therefore, this research is needed to assess the quality of sport tourism services in Mandalika. The data collection technique uses scraping and crawling then creates a questionnaire and the results are analyzed using statistical tests. The results of the analysis show that event management has the most significant influence on the perception of service quality at sports event destinations with an influence of 97.7%. Besides that, the importance of event management in improving service quality, destination managers must utilize social media and online advertising as an effective marketing strategy and collaborate with sports influencers to increase tourist interest and participation.
Pemberdayaan Masyarakat Melalui Pelatihan dan Pengembangan Produk Bagi Kelompok UMKM Desa Alor Besar Jupri, Ahmad; Supardiono; Cahyani, Inda Nur; Ahyadi, Hilman; Hidayati, Lilik; Gazali, Mursal
Jurnal Pengabdian Magister Pendidikan IPA Vol 8 No 1 (2025): Januari-Maret 2025
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jpmpi.v8i1.9720

Abstract

Desa Alor Besar memiliki kelompok UMKM yang terbentuk untuk memaksimalkan hasil tangkapan lautnya, kelompok ini berfokus pada produksi Ikan Asap dengan produk turunan Sambal Ikan Asap dan Boncabe Ikan Asap. Kelompok UMKM Desa Alor Besar menghadapi permasalahan terhadap kegiatan pemasaran, kurang maksimalnya pembukuan yang dilakukan oleh kelompok. Selain itu harga produk yang terbilang tinggi hingga tidak dapat menjangkau masyarakat sekitar dalam penjualan. Tujuan dari kegiatan pemberdayaan ini yaitu untuk meningkatkan kapasitas UMKM Alor Besar dalam melakukan pemasaran, pengelolaan keuangan dan inovasi produk melalui sosialisasi dan pelatihan. Dari kegiatan tersebut kelompok UMKM memahami dengan baik mengenai pemasaran, pembukuan sederhana dan pembuatan produk yang buktikan dari hasil evaluasi menunjukkan adanya peningkatan pemahaman kelompok UMKM Desa Alor Besar.
Peranan Statistika di Era Transformasi Digital untuk Agen Perubahan di SMAN 1 Gunungsari Lombok Barat Zulhan Widya Baskara; Purnamasari, Nur Asmita; Mustika Hadijati; Lilik Hidayati; Desy Komalasari; Zulhan Widya Baskara; Lisa Harsyiah; Jihadil Qudsi; Helmina Andriani; Dina Eka Putri; Fara Fid
Jurnal Pengabdian Magister Pendidikan IPA Vol 8 No 1 (2025): Januari-Maret 2025
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jpmpi.v8i1.10423

Abstract

The digital transformation era and technological advancements demand rapid adaptability from human resources, including the increasingly important utilization of data science across various industries. Statistics, as a core component of data science, plays a crucial role in transforming data into valuable information for decision-making. Considering the significance of statistical analysis, this skill has become one of the most sought-after in today's industrial world, especially for the younger generation, such as high school students, who will become agents of change in the future. Community service activities at SMA Negeri 1 Gunungsari, Lombok Barat, aim to enhance students understanding of the role of statistics in the digital transformation era. These activities include raising awareness about the importance of statistics in career choices and the application of statistical tools in digital contexts. Furthermore, the material delivered also covers how statistics can be used as a tool to address future industrial challenges. The evaluation of this activity shows an increase in students understanding, as evidenced by the post-test results, which show significant improvement compared to the pre-test. This demonstrates that raising awareness about statistics is effective in equipping students with relevant skills in the digital era. Therefore, similar activities are expected to be implemented in other schools to strengthen students readiness to utilize statistics as agents of change in the digital transformation era.
Peran Framing dan Branding dalam Penguatan Citra Desa Paokmotong sebagai Sentra Perdagangan di Provinsi Nusa Tenggara Barat: The Role of Framing and Branding in Strengthening the Image of Paokmotong Village as a Trade Center in West Nusa Tenggara Province Hidayati, Lilik; Dayulia, Hilmayana Irma; Fajrianti, Isnaini; Oktavianty, Neni; Saputra, Galu; Kholidi, Ahmad Isfan; Umami, Muhammad Trisna; Maulana, Tegar; Komalasari, Nur; Ariyanti, Desi; Fadilah, Nurul
Jurnal Pengabdian Magister Pendidikan IPA Vol 8 No 1 (2025): Januari-Maret 2025
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jpmpi.v8i1.10713

Abstract

Paokmotong Village has great potential as a trading center in the Province of West Nusa Tenggara (NTB). However, strengthening the village's image as a trading center still faces various challenges, including in the aspects of branding and framing. This research aims to analyze the role of branding and framing strategies in building a positive image of Paokmotong Village as a trade center. With a qualitative approach, this activity examines how the application of branding and framing elements can enhance the village's competitiveness in the trade sector. The research results show that branding strategies through visual identity and digital marketing have proven effective after the installation of market maps, content creation socialization, and digital marketing training in enhancing the village's image as a trade center in NTB Province. Meanwhile, the framing strategy through positive news coverage, historical narratives, and publications supports the creation of a positive perception of Paokmotong Village among the community. With the right combination of branding and framing, Paokmotong Village can be further strengthened as a modern, competitive, and sustainable trade center.
Manfaat Budidaya Maggot (Black Soldier Fly) untuk Kesehatan Lingkungan dan Peningkatan Ekonomi Masyarakat Jupri, Ahmad; Supardiono; Zubair, Rizki Aditia; Hidayati, Lilik; Gazali, Mursal
Jurnal Pengabdian Magister Pendidikan IPA Vol 8 No 1 (2025): Januari-Maret 2025
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jpmpi.v8i1.10955

Abstract

Budidaya maggot dari larva Black Soldier Fly (BSF) telah muncul sebagai solusi inovatif untuk masalah pengelolaan sampah organik dan penyediaan pakan ternak yang berkelanjutan. Penelitian ini bertujuan untuk menganalisis manfaat budidaya maggot bagi lingkungan dan ekonomi. Metode yang digunakan meliputi observasi lapangan, wawancara, dan analisis data kuantitatif mengenai kapasitas kandang dan hasil panen. Hasil penelitian menunjukkan bahwa budidaya maggot tidak hanya efektif dalam mengurangi limbah organik, tetapi juga menyediakan pakan ternak yang ekonomis. Selain itu, produk samping berupa kotoran maggot (kasgot) memiliki potensi besar sebagai pupuk organik yang dapat meningkatkan pertumbuhan tanaman. Dengan demikian, budidaya maggot menawarkan keuntungan ganda dalam aspek lingkungan dan ekonomi.
Instalasi Pengolahan Air Limbah Rumah Sakit Umum Daerah Provinsi Nusa Tenggara Barat Jupri, Ahmad; Putri, Nurliana Hasan; Supardiono, Supardiono; Ahyadi, Hilman; Hidayati, Lilik
JURNAL SAINS TEKNOLOGI & LINGKUNGAN Vol. 11 No. 1 (2025): JURNAL SAINS TEKNOLOGI & LINGKUNGAN
Publisher : LPPM Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jstl.v11i1.860

Abstract

Wastewater management in hospitals is an important aspect to maintain environmental quality and public health. This research evaluates the effectiveness of the Waste Water Treatment Plant (IPAL) at the Regional General Hospital of West Nusa Tenggara Province (RSUDP NTB) using a biofilter system. The research was conducted for 30 days with a focus on operational observations, interviews with staff, and analysis of wastewater treatment data. The results show that the NTB RSUDP WWTP consists of seven units with varying capacities and involves pre-processing and main processing stages. Despite comprehensive operations, challenges such as pipe blockages and problems with flow meters still occur. Recommendations include improving routine maintenance, optimizing processing processes, and outreach regarding solid waste disposal.
Konservasi Tanaman Pangan, Obat, dan Pewarna Berdasarkan Kearifan Lokal Masyarakat Desa Sesait, Kecamatan Kayangan, Kabupaten Lombok Utara Jupri, Ahmad; Isrowati, Isrowati; Maulida, Baiq Rizki; Aini, Diah Kurotul; Rabani, M. Restu; Ichsani, Qatrunnadia; Ramadhani, Baiq Isna Rizka; Wirahadi, Muhammad Rosyid; Wulandari, Suci Yulia; Hidayati, Lilik
JURNAL SAINS TEKNOLOGI & LINGKUNGAN Vol. 11 No. 1 (2025): JURNAL SAINS TEKNOLOGI & LINGKUNGAN
Publisher : LPPM Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jstl.v11i1.862

Abstract

The history of Sesait Village, which used to be 90% of the Kayangan sub-district area. The tradition in Sesait Village is the rules for nurak like "aji makem" in the belek grave. This tradition uses plants as the main ingredients in this tradition. The plants used are betel leaves, bitter melon (pare bulu/pare rau), beleleng, elas. The food, dye and medicinal plants in Sesait Village are very diverse. Food, dye and medicinal plants have various benefits, not only as food, dye and medicinal plants. Efforts to conserve food, dye and medicinal plants are carried out by the people of Sesait Village by planting these plants in their own yards
Karakteristik Habitat Pohon Pakan dan Populasi Lutung di Wisata Jeruk Manis, Resort Kembang Kuning, TNGR Sebagai Upaya Konservasi Jupri, Ahmad; Isrowati, Isrowati; Aini, Diah Kurotul; Afrilia, Dinda; Islami, Ekila Al; Hanuun, Kamila; Supardiono, Supardiono; Hidayati, Lilik
JURNAL SAINS TEKNOLOGI & LINGKUNGAN Vol. 11 No. 2 (2025): JURNAL SAINS TEKNOLOGI & LINGKUNGAN
Publisher : LPPM Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jstl.v11i2.874

Abstract

The study entitled Characteristics of Food Tree Habitat and Langur Population in Jeruk Manis Tourism, Kembang Kuning Resort, TNGR aims to understand the role of habitat in the survival of the Javan langur (Trachypithecus auratus), an endangered primate species. The Javan langur functions as a natural seed disperser in the forest, and its presence is very important for the plant regeneration process. This study was conducted in November-December 2024 in Kembang Kuning Village, East Lombok, using the population census method and vegetation analysis. The research method includes collecting data on the langur population through the concentration method and vegetation analysis by creating sample plots measuring 20 x 20 m. The results showed that the langur population varied in various plots, with a higher proportion of adult individuals in some locations, indicating group stability. The data also showed that the bajur tree (Pterocarpus indicus) was the main food source with a high Importance Value Index (INP) value. This study provides insight into the composition and structure of vegetation in the langur habitat, as well as the importance of conserving this species in the face of threats from hunting and habitat loss. By understanding the characteristics of the habitat and distribution patterns of the langur population.
Co-Authors Ade Irawan Adelia Adelia, Adelia Adi Irawan Adis Tia Juli Agil Asri Adiwibawa, Danang Nur Aeko Fria Utama FR Afrilia, Dinda Agus Kurnia Ahmad Jupri Aini, Diah Kurotul Alamsyah, Noor Alda, Tri Rahmi Fitri Alfian Eka Utama Ali Muhtasom Andri Azmul Fauzi Aola, Misrahul Aqiela, Zulia Ariyanti, Desi Atsiqah, Fadhlin Akbar Awaludin Awaludin Ayu Anulus Baiq Naili Dewi Atika Baiq Naili Dewi Atika Baskara, Zulhan Cahyani, Inda Nur Dahlia, Yolly Dara Puspita Anggraeni Dara Puspita Anggraini Dayulia, Hilmayana Irma Desy Komalasari Dewi, Irma Risvana Dina Eka Putri Dwi Agustini Dwi Agustini Dwi Agustini, Dwi Dwi Kartika Risfianty Dwi Kartika Risfianty Fadli Fadli Fajrianti, Isnaini Fara Fid Fauzi, Andri Azmul Fauzi, Muhammad Hilmi Fira, Nazima Gazali, Mursal Graha, Syifa Salsabila Satya Hafizah Ilma Hakim, Abdurrahman Hanuun, Kamila Harsyiah, Lisa Hartati, Baiq Wira Hasan, Sholeh Helmina Andriani Hilman Ahyadi Husain, Pahmi I Nyoman Budiantara Ichsani, Qatrunnadia Inayati, Rizqa Irfan Jayadi Irma Risvana Dewi Irma Risvana Dewi Islami, Ekila Al Isrowati, Isrowati jayadi, irfan Jihan Melani Kamal Faisal Hikam Kartini, Ni Nyoman Dewi Khaerul Ihwan Khaerul Ihwan Khazimi, Ahmad Sadam Kholidi, Ahmad Isfan Kuncoro, Zain Bagus Kusuma, Logananta Puja Lalu Muhammad Ridwan Logananta Puja Kusuma M. Naoval Husni M. Syahrul Maelia, Wina Maulida, Baiq Rizki Mohammad Javed Equbal Muhammad Dermawan Mulyodiputro Mulyodiputro, M. Dermawan Mustika Hadijati Ningsih, Niati Nisa, Khaeru Nur Asmita Purnamasari Nur Chamidah NUR KOMALASARI Nur lina Nurul Aisyah Nurul Fadilah, Nurul NURUL HIDAYAH Oktavianty, Neni Pratama, Hari Arya PURNAMASARI, NUR ASMITA Putri, Nurliana Hasan Qudsi, Jihadil Rabani, M. Restu Ramadhani, Baiq Isna Rizka Ridwan, Lalu Muhammad Rifdah Fadhilah Rio Satriyantara Ripai Ripai Ripai, Ripai Ristiandi, Ristiandi Rizki, Danu Rohmah, Zulfiani Royani, Andhini Dwi Mifta Rozi, Tapaul Saputra, Dede Saputra, Galu Satiadji, Amirosa Ria Sintia, Nuraema Sukraeni, Komang Ratna Aprilia Supardiono Supardiono, Supardiono Tegar Maulana, Tegar Tumilaar, Rinancy Umami, Muhammad Trisna Utama, Alfian Eka Valian Yoga Pudya Ardhana Valian Yoga Pudya Ardhana Wahyudi, Alpan Wijdan, Ifad Wirahadi, Muhammad Rosyid Wiranadi, Lalu Tindih Wulandari, Suci Yulia Yuliana Lestari Zubair, Rizki Aditia Zulhan Widya Baskara