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Ari Prabowo
Universitas Potensi Utama, Indonesia
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Physics Social Sciences Other

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ANALYSIS OF WORK DISCIPLINE AND JOB SATISFACTION ON LECTURER PERFORMANCE IN MEDAN CITY Henry Aspan; Rozaini; Ari Prabowo; Ami Natuz Zahara
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 4 No. 4 (2024): August
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v4i4.1857

Abstract

This research aims to determine and analyze the influence of work discipline and satisfaction on the performance of lecturers in Medan City. The type of research used in this research is associative research with a quantitative approach. The population in this study is the population in this study, namely all lecturers at private universities in Medan City. The sampling method in this research uses a probability sampling method with a simple random sampling technique, namely taking sample members from the population randomly without paying attention to the strata in the population, with a sample size of 60 respondents. Data collection methods were carried out by means of questionnaires and interviews. The data analysis method used is multiple linear regression analysis. Based on the research results obtained partially and simultaneously, it shows that work discipline and satisfaction with the performance of lecturers in Medan City. The results of the coefficient of determination test obtained an adjusted R square value of 0.818 (81.8%). This shows that the variablework discipline and job satisfactionable to explainlecturer performance was 81.8%,while the remaining 18.2% is influenced by other variables not examined inthis research.
ANALYSIS OF PRICE PERCEPTION, WORD OF MOUTH AND CUSTOMER EXPERIENCE ON CUSTOMER SATISFACTION AT BAMBU UNGU RESTO Jihan Nabila; Ari Prabowo
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 6 No. 3 (2026): June
Publisher : CV. Radja Publika

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Abstract

The F&B business is one of the most popular businesses among various segments of society, from the lower to the upper classes. This is because food and beverages are among the primary human needs. Increasingly fierce competition in the culinary industry requires businesses to understand the factors that influence customer satisfaction in order to maintain customer loyalty. This study aims to analyze the influence of price perception, word of mouth, and customer experience on customer satisfaction at Bambu Ungu Resto. The method used was a quantitative approach, with data collection techniques through the distribution of questionnaires to 120 respondents, who are Bambu Ungu Resto customers. Data were analyzed using statistical tests including t-tests and simultaneous tests. The results showed that partially, price perception had no significant effect on customer satisfaction, while word of mouth and customer experience had a positive and significant effect on customer satisfaction. Simultaneously, price perception, word of mouth, and customer experience had a positive and significant effect on customer satisfaction. These findings indicate that customer satisfaction is more influenced by perceived experience and recommendations from other consumers than by price.
THE INFLUENCE OF LOCATION MOBILITY AND SAMAHAH SERVICE HOSPITALITY ON MOBILE COFFEE SALES VOLUME IN MEDAN CITY WITH CONSUMER BUYING INTEREST AS AN INTERVENING VARIABLE Nanda Fitria Aulanda; Nina Annisa; Nur Fatiha Utami Nasution; Ari Prabowo
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 6 No. 4 (2026): August
Publisher : CV. Radja Publika

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Abstract

This study aims to analyze the effect of location mobility and samahah service hospitality on mobile coffee sales volume in Medan City, with consumer buying interest as an intervening variable. This research uses a quantitative approach with a sample size of 400 respondents who are consumers of mobile coffee. The data analysis technique employs SmartPLS version 3 through outer model and inner model testing. The results show that location mobility has a negative and significant effect on sales volume, while samahah service hospitality has a positive and significant effect on sales volume. Location mobility and samahah service hospitality have a positive and significant effect on consumer buying interest. Consumer buying interest also has a positive and significant effect on sales volume. In addition, consumer buying interest is proven to significantly mediate the effect of location mobility and samahah service hospitality on sales volume. The findings of this study emphasize that high mobility creates a suppressor effect that reduces sales consistency, while implementing ethical hospitality and smart relocation scheduling play an important role in maximizing transaction rates.
PROTECTION OF INDIGENOUS PEOPLES' RIGHTS TO CUSTOMARY LAND AMIDST INVESTMENT AND AREA EXPANSION Gloria Gita Putri Ginting; Ari Prabowo
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 6 (2023): December
Publisher : CV. Radja Publika

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Abstract

This study aims to analyze the forms of legal protection for the rights of indigenous peoples to customary land amidst increasing investment and regional expansion, while simultaneously formulating strengthening measures that can maintain legal certainty and justice for indigenous peoples. The study uses a normative legal method with a statutory approach, a case approach, and a conceptual approach. Primary legal materials include the 1945 Constitution of the Republic of Indonesia, the Basic Agrarian Law, the Human Rights Law, Regulation of the Minister of Agrarian Affairs and Spatial Planning or the Head of the National Land Agency Number 14 of 2024, and Constitutional Court Decision Number 35/PUU X/2012. Data are analyzed qualitatively through systematic and teleological interpretation to examine the relationship between the recognition of customary rights, land governance, investment, and human rights protection. The results of the study indicate that customary land has a fairly strong basis for recognition in the Indonesian legal system, but its implementation still faces obstacles in the form of complicated recognition procedures, overlapping maps and permits, limited access to information, unequal bargaining positions, and consultations that do not always reflect the free and conscious consent of the community. Protection needs to be strengthened through participatory mapping, integration of customary territory data into spatial planning and licensing systems, meaningful consultation, independent legal assistance, equitable benefit-sharing agreements, and effective complaint and redress mechanisms. This approach ensures that investment can proceed without compromising the sustainability of livelihoods, cultural identity, and collective rights of indigenous communities.
THE EFFECT OF DIGITAL MARKETING ON CUSTOMER LOYALTY WITH CUSTOMER SATISFACTION AS AN INTERVENING VARIABLE AMONG E-COMMERCE USERS IN MEDAN CITY Ami Natuz Zahara; Henry Aspan; Ari Prabowo; Etty Sri Wahyuni
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 6 No. 4 (2026): August
Publisher : CV. Radja Publika

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Abstract

This study aims to analyze the effect of digital marketing on customer loyalty with customer satisfaction as an intervening variable among e-commerce users in Medan City. A quantitative approach was applied using non-probability sampling, specifically purposive sampling. The sample consisted of 130 respondents who are active e-commerce users in Medan City and have made at least three online transactions in the past six months. Data were collected through online questionnaires using a five-point Likert scale and analyzed using Structural Equation Modeling-Partial Least Square (SEM-PLS) with SmartPLS 4.0 software. The results show that: (1) digital marketing has a positive and significant effect on customer satisfaction (β = 0.718; p < 0.001); (2) customer satisfaction has a positive and significant effect on customer loyalty (β = 0.524; p < 0.001); (3) digital marketing has a positive and significant effect on customer loyalty (β = 0.289; p < 0.001); and (4) customer satisfaction partially mediates the effect of digital marketing on customer loyalty (β = 0.376; p < 0.001). The implication is that e-commerce actors serving the Medan City market need to optimize the digital marketing dimensions, namely cost, interactive, incentive program, site design, and informative, to build customer satisfaction, which will ultimately foster long-term customer loyalty.
Co-Authors 1Dian Kurnia Afiandi Achmad Faujzi Adam Saman Prakoso Adam, Aisyah Azhar Ahmad Agung Satrio Aisyah Azhar Adam Aisyah Azhar Adam Ajie Dwi Tandayu Akila, Febi Alim Murtani Ami Natuz Zahara Ami Natuz Zahara Ananda Fitriani Dewi Anandya Wahyu Lestari Andi Yudha Erlangga Anggy Auliawan Arini, Diah Putri Azzahra, Najwa Salsabilla Azzahri, Shilvani Catur Puji Rahayu Dewi, nanda Fitriani Dhiba Daru Narendra Dian Mahardi Lestari Dias Destya Kharisma Dina Fitri Ana Eka Purnama Sari Erlangga, Andi Yudha Etty Sri Wahyuni Eva Solita Pasaribu Fenny Indrawanti Gloria Gita Putri Ginting Henny Saida Flora Henry Apan Henry Aspan Idelfonsus Worong Indawati Lestari Jihan Nabila Jumeida Simatupang Karromatul Mustika Permatasari Kurniawan, Dinanta Lestari, Dian Mahardi lubis, kartika sari Mahlia, Mahlia Maliky, AnggiPutri Mei Krisniati Gulo Mikho Janu Bactiar Moh. Miftakhuddin Zuhri Muhajir Muhajir Muhammad Abrar Kasmin Hutagalung Muhammad Iffan Ardani Muhammad Ridwan MUHAMMAD YUSUF Nadya Riska Ilmi Nanda Fitria Aulanda Nanda Fitria Aulanda Nasution, Tazkiatul Amalia Natswa Grasilia Wijaya Nina Annisa Nur Fatiha Utami Nasution Nurur Rosyidah Pardede, Henry Dunan Parhusip, Austin Alexander Pipit Buana Sari Pratiwi, Nanda Ika Puput Fazria Novita Sari Purwitha Sari Putri Mauliza Putri Mauliza Ramadhan, Faris Rani Adillah Rezah Hose Alfredo Rifda Fitrianty Riska, A. Rozaini Rozaini Santi Rizki Saragih, Doris Yolanda Sari, Tika Nirmala Shilvani Azzahri Shofyan Roni Shopyan Roni Simarmata, Hengki Mangiring Parulian Simarmata, Poltak Pardamean Sipayung, Rosintan Siregar, Ratih Anggraini Siti Marisa Hafifah Siti Nur Asiyah SRI RAHAYU Suci Firdaus Sundjoto, Sundjoto Surya Bakti Syukron Hidayat Pane Tahlia Eka Rafiti Tampubolon, Jusra Tanjung, Safira Tarigan, Tegar Dermawan Taufik Risal Taufiq Risal Tegar Ilmawan Tika Nirmala Sari Tika Nirmala Sari Tika Nurmala Sari Titania Maynur Mahanani Ulfa Rahmawati Vivi Dwi Purwati Wawan Akbar Wisnu Rayhan Adithya Wulan Dewi Yahya Tanjung Yahya Tanjung Yahya Tanjung Yossie Rossanty Yuli Arnida Pohan Yusriadi Yusriadi Yusriadi Zahara, Ami Natuz