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All Journal Politika: Jurnal Ilmu Politik Jurnal Tapis : Jurnal Teropong Aspirasi Politik Islam Dharmakarya : Jurnal Aplikasi Ipteks Untuk Masyarakat Al-Ijtima`i: International Journal of Government and Social Science PROSIDING SEMINAR NASIONAL CENDEKIAWAN Journal of Governance Otoritas : Jurnal Ilmu Pemerintahan Sosioglobal : Jurnal Pemikiran dan Penelitian Sosiologi Jurnal Bina Praja JWP (Jurnal Wacana Politik) JURNAL MUQODDIMAH : Jurnal Ilmu Sosial, Politik dan Hummaniora Jurnal Analisis Sosial Politik Jurnal Transformative Paradigma POLISTAAT: Jurnal Ilmu Sosial dan Ilmu Politik International Journal of Supply Chain Management Journal of Education, Humaniora and Social Sciences (JEHSS) Humaniora Sospol : Jurnal Sosial Politik Jurnal Public Policy PERSPEKTIF Jurnal Pemerintahan dan Politik Wacana Publik Journal of Political Issues Jurnal Civic Hukum International Journal of Demos Responsive: Jurnal Pemikiran dan Penelitian Administrasi, Sosial, Humaniora dan Kebijakan Publik Resolusi: Jurnal Sosial Politik Journal of Social and Policy Issues Prosiding Seminar Nasional Sains Teknologi dan Inovasi Indonesia (Senastindo) International Journal of Science and Society (IJSOC) JISIP UNJA (Jurnal Ilmu Sosial Ilmu Politik Universitas Jambi) Jurnal Keamanan Nasional Aliansi : Jurnal Politik, Keamanan Dan Hubungan Internasional Society Public Knowledge Journal of Advanced Research in Social Sciences and Humanities Public Knowledge
Yusa Djuyandi
Departemen Ilmu Hubungan Internasional, Fakultas Ilmu Sosial Dan Ilmu Politik, Universitas Padjadjaran
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mechanical Engineering Physics Public Health Social Sciences Transportation Other

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Journal : Public Knowledge

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Pendidikan Politik Pemilih Muda Oleh Komisi Pemilihan Umum Kota Bandung Melalui Program Rumah Pintar Jelang Pemilihan Umum 2024 Hartono, Syakira Syafiqya Tsabita Putri; Djuyandi, Yusa
Public Knowledge Vol 1 No 2 (2024): Agustus 2024
Publisher : PT. Data Jaringan Visual Indonesia (Djava)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62771/pk.v1i2.9

Abstract

Abstract Political education is a crucial process and is attached to the KPU, aimed at ensuring voters understand the essence of holding elections and their impact on democracy. One of the voter segments that plays a big role in elections in Indonesia is young voters. Political education for young voters in Bandung City in order to encourage political awareness and personality can be done in various ways, one of which is by using the Bandung City KPU Election Smart House (RPP). This research uses qualitative research methods with interviews as primary data sources, literature studies and documentation as secondary data sources. The interview technique used a purposive technique, informants came from the Bandung City KPU and young voters who had visited the Bandung City KPU RPP. The data analysis technique was carried out using the Miles and Huberman technique, namely the process of reduction, data presentation and verification. The data triangulation process in this research also uses data source triangulation. The results of the research show that political education through the Bandung City KPU RPP for young voters is carried out by physically procuring and also digitizing political materials. In actualization, the RPP also provides information according to the needs of young voters. The political education process through the Bandung City KPU RPP has had a significant impact on the understanding, awareness and political personality of young voters, especially in the 2024 simultaneous election agenda. Keywords: Political Education, Election Smart House, Young Voters, Bandung City KPU.
Emerging Trends in Money Scams Targeting Adult Telegram Users in Malaysia Faharudin, Nur Syifaa’; Nabilah Othman, Nur Azyan; Nursabrina Badrulzaman, Sarah; Mohd Nazril, Alis; Jamri, Mohamad Hafifi; Suryana, Nanang; Djuyandi, Yusa
Public Knowledge Vol 2 No 2 (2025): Agustus 2025
Publisher : PT. Data Jaringan Visual Indonesia (Djava)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62771/pk.v2i2.23

Abstract

The rise of cyber fraud targeting Telegram users in Malaysia poses a major threat to the trust and financial security of the digital platform. Therefore, this study will focus on two main objectives, which are to identify the strategies used by scammers to target adult users of Telegram Malaysia and evaluate the effectiveness of public awareness efforts aimed at educating the public about scams among Telegram users. By using Uses and Gratification Theory, which states that individuals engage with media to fulfill social and psychological needs, this research explores why scammers exploit Telegram's large user base and secure messaging for financial gain. To ensure accurate and reliable findings, a quantitative methodology was employed, using a structured questionnaire distributed via Google Forms, gathering responses from 416 participants through the integration of purposive and convenience sampling, chosen for its efficiency in reaching a diverse respondent pool. The results show that users are aware of online scams and can identify their various patterns as well as prevalent tactics. Susceptibility can be caused by a variety of factors, including a lack of awareness, being easily deceived, and financial desperation. Hence, in order to prevent cybercrime and promote digital safety, it is crucial to put pre-emptive measures into place, collaborate with governments, and launch effective awareness programs. In conclusion, social media platforms serve as vital tools for disseminating scam-related information.
Analyzation of Digital Marketing on Hotel Performance in Malaysia Iskandar Zulkarnain, Adam; Ridzuan, Abdul Rauf; Hafifi Jamri, Mohamad; Djuyandi, Yusa; Zul Chairiyah, Sri
Public Knowledge Vol 2 No 2 (2025): Agustus 2025
Publisher : PT. Data Jaringan Visual Indonesia (Djava)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62771/pk.v2i2.24

Abstract

Technology and innovation are pivotal in advancing the tourism sector and shaping tourist activities in Malaysia. In response to challenges such as social distancing and safety regulations following the COVID-19 pandemic, chain hotels are forced to find new ways to attract customers. Since digital tools greatly impact tourists' accommodation decisions, it's crucial for hotels to be adaptable in their digital marketing efforts. Hotels that do not leverage digital marketing are missing out on significant opportunities to grow their business and enhance their market presence. Tower Regency Hotel in Ipoh, Seri Malaysia and Syeun Hotel have seen a decrease in the number of guests checking in, which directly affects their business because they do not use digital marketing as much as other hotels that can survive over the long term, like Impiana Hotel Ipoh, MRoof Hotel, Weil Hotel and MH Hotel. Therefore, this study aims to identify the most effective digital marketing strategy to enhance hotel performance in Malaysia. Researcher use a systematic review method, taking into account potential articles published from January 2021 to May 2024 on encompassed renowned open-access journals and platforms, such as Wiley Online, Emerald, Google Scholar, Taylors and Francis Online, Elsevier and Springer Link, along with other relevant online articles retrieved via Google search. Variations in the terms used in this research include digital marketing strategies, service quality and hotel performance. Results indicate that the most impacted digital marketing strategies and services on hotel performance are user-friendly websites and apps, mobile check-in/check-out, digital keys and 24/7 customer service. Future research should improve studies on the benefits of digital marketing strategies on customer satisfaction and service quality
Analyzing Tiktok’s Role in Shaping Health Behaviour Anak Jeffry Douglas, Irvina Joan; Mohamad Ridzwan, Nurlisa; Binti Mohammad Bakhtiar, Nurul ‘Atiqah; Binti Nasrin, Nurul Atiqah; Jamri, Mohamad Hafifi; Zul Chairiyah, Sri; Djuyandi, Yusa
Public Knowledge Vol 2 No 2 (2025): Agustus 2025
Publisher : PT. Data Jaringan Visual Indonesia (Djava)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62771/pk.v2i2.25

Abstract

This study employs a descriptive survey design to comprehensively assess consumer behaviours towards health products promoted on TikTok, targeting Malaysian citizens aged 18 and above. Despite the platform's increasing popularity for health product advertisements, scepticism persists regarding the efficacy of products endorsed by TikTok influencers. Findings reveal a positive response towards TikTok's influence on purchasing behaviour, with users acknowledging the need to verify health claims before making purchases. While there's a slight preference for health products endorsed by influencers, informed decision-making is emphasised. Positive feedback from TikTok users influences others' decisions to try health products, but concerns arise over potential misinformation dissemination and discrepancies between healthcare provider recommendations and patient preferences. Users prioritise influencer credibility and medical expertise, although not all actively seek health-related content. The study sheds light on TikTok's role in shaping consumer perceptions and behaviours, guided by the Transactionality Paradigm Theory. Future research could delve into long-term effects of TikTok endorsements, strategies to mitigate misinformation, and regulatory oversight to enhance consumer trust in health-related advertisements on social media platforms.
Co-Authors Abdul Rozak Adilla Qaia Illahi Adinda Corah Habsyah Aurel Adisa Naura Priadi Afifah Amaliya Pohan Akim Akim Akim Akim Akim Albert, Alif Syafik Amiruddin, Nur Adleena Natasha Anak Jeffry Douglas, Irvina Joan Andalus, Mutia Kartika Andalus Andi Rohani Amalia Imam Natsir Anis Fuad Arfin Sudirman Arfin Sudirman Arfin Sudirman Arfin Sudirman Arfin Sudirman Ari Ganjar Herdiansah Arief Hidayat Arief Hidayat Arief Hidayat Arif Prasetyo Wibowo Arman Aris Sallo Askhia, Diajeng Aziera Rahim, Nur Aqilah Bima Riandy Tarigan Binti Mohammad Bakhtiar, Nurul ‘Atiqah Binti Nasrin, Nurul Atiqah Brahmantika, Shafa Ghaisani Salsabila Caroline Paskarina Clara Uli Rebecca Darmawan, Lucky Janitra Priyai Darmawan, Wawan Budi Dea Arsyad Mujtahid Shibghotulloh Dede Sri Kartini Delsita, Tiarma Dentus Kristanto Boineno Dewi, Shanty Kartika Dicky Lesmana Dilla Maulida, Dilla Djumala, Darmansjah Drajat, Diki Duta Smaradana Eko Fibrianto Faharudin, Nur Syifaa’ Fahira, Gina Fajarudin, Arif Fierman Prihadi Fifi Lutfiah Sodikin Firdausi, Zahidah Dina Fitriyanto, Agus Frian Alfa Risdar Ghazian, Muhammad Gufran Ginar Maulana Gisha Galizan Anwari Haelvyn Pratagrahana Putra Hafifi Jamri, Mohamad Hartono, Syakira Syafiqya Tsabita Putri Hary Yudha Siregar Hassan, Mohd Sufiean Hasya Aiman Nadhir Hazwan Alias, Muhammad Naim Herdian, Dindin Herdian, Dindin Heri Casnoto Husin Al-Banjari Husin, Luthfi H. Idris Ihsan Ma'zhumi Iman Anuar, Muhammad Nur Immanuel, Glenn Kevin Indra Elpi, Nur Afiqah Izzati Iriansyah, Moch Nurdi Iriansyah, Mochammad Nurdi Iskandar Zulkarnain, Adam Jaafar, Ezureen Natasya Kahar Jamri, Mohamad Hafifi Khairul Azman, Muhammad Khairul Haiqal Bin Kurnia, Mohammad Ikhsan Leo Agustino Luis Fiska Rahayu Luthfi Hamzah Husin Mahmuda, Diana Mohamad Firdaus Mohamad Ikrom Arasid Mohamad Ridzwan, Nurlisa Mohammad Fazrulzaman Azmi Mohammad Ikhsan Kurnia Mohd Nazril, Alis Mudiyati Rahmatunnisa Muhammad Budiana Muhammad Nurdi Iriansyah Muhammad Nurdi Iriansyah Mujianto Mujianto Muradi Muradi - Mursal Maulana Mustabsyirotul Ummah Mustofa Mutia Kartika Andalus Mutia Kartika Andalus Muzaffar, Eiji Nabilah Othman, Nur Azyan Nandang Alamsah Deliarnoor Nandita Alfahira Neneng Yani Yuningsih Nguyen, Tri Minh Noorman, Nur Sarah Iman Nurfebriansyah, Ahmad Rifki Nursabrina Badrulzaman, Sarah Nurunnisa, Rizkya Nurzaman, Tedy Nyaleson Ndoda, Phlips Juniory Perdana, Adani Julian Prahardanto, Agung Pratama, Fajri Syahal Guna R. Widya Setiabudi Sumadinata R. Widya Sumadinata RAHMAH RAMADHANI Rahmawati, Mia Ramlan, Aini Faezah Ratnia Solihah Refi Gilang Maulana Riadi, Bagus Ridzuan, Abdul Rauf Rizkiah Rizkiah Rizkiawan, Slamet Sadjuri, Choirul Anam Samugyo Ibnu Redjo Sayid M. Suparman Seidi, Dembael Sena Septiana Shafa Ghaisani Salsabila Brahmantika Sholihah, Ratnia Simanjuntak, Andreas Saut Siregar, Muhammad Musthofa Sodikin, Fifi Lutfiah Sony Aji Pramono Sumantri Sumantri Suntama, Erni Siti Rohayani Suryana, Nanang Syakira Syafiqya Tsabita Putri Hartono Tarigan, Bima Riandy Tasya Maurhena Pusparimba Taufik Hidayat Taufik Hidayat Taufik Hidayat Tri Hastuti Ulhaq, Muhammad Zia usep suhendar Utang Suwaryo Virgy, Muhammad Arief Wahyanto, Yudho Wawan Budi Darmawan Wawan Budi Darmawan Windy Dermawan Yasmin Prisella Rabbani Yoni Yolanda Sinyal Yudho Wahyanto Zazuli, Mohamad Zanuar Rafildy Zul Chairiyah, Sri