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Journal : public knowledge

Pendidikan Politik Pemilih Muda Oleh Komisi Pemilihan Umum Kota Bandung Melalui Program Rumah Pintar Jelang Pemilihan Umum 2024 Hartono, Syakira Syafiqya Tsabita Putri; Djuyandi, Yusa
Public Knowledge Vol 1 No 2 (2024): Agustus 2024
Publisher : PT. Data Jaringan Visual Indonesia (Djava)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62771/pk.v1i2.9

Abstract

Abstract Political education is a crucial process and is attached to the KPU, aimed at ensuring voters understand the essence of holding elections and their impact on democracy. One of the voter segments that plays a big role in elections in Indonesia is young voters. Political education for young voters in Bandung City in order to encourage political awareness and personality can be done in various ways, one of which is by using the Bandung City KPU Election Smart House (RPP). This research uses qualitative research methods with interviews as primary data sources, literature studies and documentation as secondary data sources. The interview technique used a purposive technique, informants came from the Bandung City KPU and young voters who had visited the Bandung City KPU RPP. The data analysis technique was carried out using the Miles and Huberman technique, namely the process of reduction, data presentation and verification. The data triangulation process in this research also uses data source triangulation. The results of the research show that political education through the Bandung City KPU RPP for young voters is carried out by physically procuring and also digitizing political materials. In actualization, the RPP also provides information according to the needs of young voters. The political education process through the Bandung City KPU RPP has had a significant impact on the understanding, awareness and political personality of young voters, especially in the 2024 simultaneous election agenda. Keywords: Political Education, Election Smart House, Young Voters, Bandung City KPU.
Emerging Trends in Money Scams Targeting Adult Telegram Users in Malaysia Faharudin, Nur Syifaa’; Nabilah Othman, Nur Azyan; Nursabrina Badrulzaman, Sarah; Mohd Nazril, Alis; Jamri, Mohamad Hafifi; Suryana, Nanang; Djuyandi, Yusa
Public Knowledge Vol 2 No 2 (2025): Agustus 2025
Publisher : PT. Data Jaringan Visual Indonesia (Djava)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62771/pk.v2i2.23

Abstract

The rise of cyber fraud targeting Telegram users in Malaysia poses a major threat to the trust and financial security of the digital platform. Therefore, this study will focus on two main objectives, which are to identify the strategies used by scammers to target adult users of Telegram Malaysia and evaluate the effectiveness of public awareness efforts aimed at educating the public about scams among Telegram users. By using Uses and Gratification Theory, which states that individuals engage with media to fulfill social and psychological needs, this research explores why scammers exploit Telegram's large user base and secure messaging for financial gain. To ensure accurate and reliable findings, a quantitative methodology was employed, using a structured questionnaire distributed via Google Forms, gathering responses from 416 participants through the integration of purposive and convenience sampling, chosen for its efficiency in reaching a diverse respondent pool. The results show that users are aware of online scams and can identify their various patterns as well as prevalent tactics. Susceptibility can be caused by a variety of factors, including a lack of awareness, being easily deceived, and financial desperation. Hence, in order to prevent cybercrime and promote digital safety, it is crucial to put pre-emptive measures into place, collaborate with governments, and launch effective awareness programs. In conclusion, social media platforms serve as vital tools for disseminating scam-related information.
Analyzation of Digital Marketing on Hotel Performance in Malaysia Iskandar Zulkarnain, Adam; Ridzuan, Abdul Rauf; Hafifi Jamri, Mohamad; Djuyandi, Yusa; Zul Chairiyah, Sri
Public Knowledge Vol 2 No 2 (2025): Agustus 2025
Publisher : PT. Data Jaringan Visual Indonesia (Djava)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62771/pk.v2i2.24

Abstract

Technology and innovation are pivotal in advancing the tourism sector and shaping tourist activities in Malaysia. In response to challenges such as social distancing and safety regulations following the COVID-19 pandemic, chain hotels are forced to find new ways to attract customers. Since digital tools greatly impact tourists' accommodation decisions, it's crucial for hotels to be adaptable in their digital marketing efforts. Hotels that do not leverage digital marketing are missing out on significant opportunities to grow their business and enhance their market presence. Tower Regency Hotel in Ipoh, Seri Malaysia and Syeun Hotel have seen a decrease in the number of guests checking in, which directly affects their business because they do not use digital marketing as much as other hotels that can survive over the long term, like Impiana Hotel Ipoh, MRoof Hotel, Weil Hotel and MH Hotel. Therefore, this study aims to identify the most effective digital marketing strategy to enhance hotel performance in Malaysia. Researcher use a systematic review method, taking into account potential articles published from January 2021 to May 2024 on encompassed renowned open-access journals and platforms, such as Wiley Online, Emerald, Google Scholar, Taylors and Francis Online, Elsevier and Springer Link, along with other relevant online articles retrieved via Google search. Variations in the terms used in this research include digital marketing strategies, service quality and hotel performance. Results indicate that the most impacted digital marketing strategies and services on hotel performance are user-friendly websites and apps, mobile check-in/check-out, digital keys and 24/7 customer service. Future research should improve studies on the benefits of digital marketing strategies on customer satisfaction and service quality
Analyzing Tiktok’s Role in Shaping Health Behaviour Anak Jeffry Douglas, Irvina Joan; Mohamad Ridzwan, Nurlisa; Binti Mohammad Bakhtiar, Nurul ‘Atiqah; Binti Nasrin, Nurul Atiqah; Jamri, Mohamad Hafifi; Zul Chairiyah, Sri; Djuyandi, Yusa
Public Knowledge Vol 2 No 2 (2025): Agustus 2025
Publisher : PT. Data Jaringan Visual Indonesia (Djava)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62771/pk.v2i2.25

Abstract

This study employs a descriptive survey design to comprehensively assess consumer behaviours towards health products promoted on TikTok, targeting Malaysian citizens aged 18 and above. Despite the platform's increasing popularity for health product advertisements, scepticism persists regarding the efficacy of products endorsed by TikTok influencers. Findings reveal a positive response towards TikTok's influence on purchasing behaviour, with users acknowledging the need to verify health claims before making purchases. While there's a slight preference for health products endorsed by influencers, informed decision-making is emphasised. Positive feedback from TikTok users influences others' decisions to try health products, but concerns arise over potential misinformation dissemination and discrepancies between healthcare provider recommendations and patient preferences. Users prioritise influencer credibility and medical expertise, although not all actively seek health-related content. The study sheds light on TikTok's role in shaping consumer perceptions and behaviours, guided by the Transactionality Paradigm Theory. Future research could delve into long-term effects of TikTok endorsements, strategies to mitigate misinformation, and regulatory oversight to enhance consumer trust in health-related advertisements on social media platforms.
Konflik Agraria antara Masyarakat dan PT Perkebunan Nusantara sebagai Potensi Kerawanan Sosial di Jawa Barat Kayla Mutiara Shabina; Yusa Djuyandi
Public Knowledge Vol 3 No 1 (2026): Februari 2026
Publisher : PT. Data Jaringan Visual Indonesia (Djava)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62771/pk.v3i1.32

Abstract

Agrarian conflict remains a structural problem in Indonesia and has the potential to become a social threat at the local level. In West Java, land disputes often involve local communities and PT Perkebunan Nusantara (PTPN) as large-scale managers, mainly due to overlapping land ownership claims between official rights and de facto control by the community. This study aims to analyze the dynamics of agrarian conflicts between communities and PTPN as a potential social vulnerability in the region using the perspectives of regional vigilance and conflict management. This study applies a qualitative descriptive method through literature review and document analysis. Agrarian conflicts between communities and PTPN often develop into latent conflicts characterized by increasing community dissatisfaction. The socio-economic dependence of communities on land intensifies the conflict and broadens its impact to the social sphere, thereby increasing the potential for regional social vulnerability. These findings confirm that agrarian conflicts can be understood as a potential social vulnerability that can be identified early on.
Kerjasama Pengelolaan Perbatasan Indonesia–Malaysia: Prospek dalam Mewujudkan Kawasan Perbatasan yang Aman dan Sejahtera Ridwan Maulana; Christoforus Arel S. Heuk; Yusa Djuyandi
Public Knowledge Vol 3 No 2 (2026): Agustus 2026
Publisher : PT. Data Jaringan Visual Indonesia (Djava)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62771/pk.v3i2.38

Abstract

Border areas are a strategic manifestation of territorial sovereignty for national integrity and natural resource management. However, these regions often face complex challenges regarding human security, such as poverty and food insecurity. This research aims to explore the dynamics of bilateral cooperation between Indonesia and Malaysia in realizing a secure and prosperous border, focusing on the land territory of Kalimantan as well as the maritime regions of the Malacca Strait and the Celebes Sea. Using a qualitative descriptive-analytical approach with a case study method, this research relies on secondary data from policy documents and academic literature. The research results identify five main dimensions of cooperation: territorial boundary affirmation, security (joint patrols), economy (revitalization of State Border Posts), social-labor relations, and environmental protection. Although institutional cooperation has been established, its effectiveness is hindered by maritime delimitation disputes, economic development disparities, the prevalence of illegal activities through "unofficial paths" (jalur tikus), and weak domestic inter-agency coordination. Theoretically, this study emphasizes that regional stability is no longer sufficient through traditional security approaches alone; community welfare and access to basic services have become the primary keys. As a future strategy, this research recommends accelerating diplomacy for boundary disputes, digitalizing surveillance through drone technology, and empowering the local economy through MSMEs to strengthen national loyalty. Academically, this research contributes to international relations studies regarding functional border governance that balances sovereignty control with the dynamics of cross-border socio-economic interaction.   Wilayah perbatasan merupakan manifestasi kedaulatan teritorial yang strategis bagi keutuhan negara dan pengelolaan sumber daya alam. Namun, kawasan ini sering menghadapi tantangan kompleks terkait keamanan manusia (human security), seperti kemiskinan dan kerawanan pangan. Penelitian ini bertujuan mengeksplorasi dinamika kerjasama bilateral Indonesia–Malaysia dalam mewujudkan perbatasan yang aman dan sejahtera, dengan fokus pada wilayah darat Kalimantan serta kawasan maritim Selat Malaka dan Laut Sulawesi. Menggunakan metode kualitatif deskriptif-analitis dengan studi kasus, penelitian ini mengandalkan data sekunder dari dokumen kebijakan dan literatur akademik. Hasil penelitian mengidentifikasi lima dimensi utama kerjasama: penegasan batas wilayah, keamanan (patroli bersama), ekonomi (revitalisasi Pos Lintas Batas Negara), sosial-ketenagakerjaan, dan perlindungan lingkungan. Meskipun kerjasama institusional telah terjalin, efektivitasnya terhambat oleh sengketa delimitasi maritim, ketimpangan pembangunan ekonomi, maraknya aktivitas ilegal melalui "jalur tikus", serta lemahnya koordinasi antarlembaga domestik. Secara teoritis, kajian ini menekankan bahwa stabilitas kawasan tidak lagi cukup hanya dengan pendekatan keamanan tradisional; kesejahteraan masyarakat dan akses terhadap layanan dasar menjadi kunci utama. Sebagai strategi ke depan, penelitian ini merekomendasikan percepatan diplomasi sengketa batas, digitalisasi pengawasan melalui teknologi drone, serta pemberdayaan ekonomi lokal melalui UMKM untuk memperkuat loyalitas nasional. Secara akademik, penelitian ini berkontribusi pada kajian hubungan internasional mengenai tata kelola perbatasan fungsional yang menyeimbangkan kontrol kedaulatan dengan dinamika interaksi sosial-ekonomi lintas batas.
Co-Authors Abda Abda Abdul Rozak Achyansyah, Muhammad Nadhif Adilla Qaia Illahi Adinda Corah Habsyah Aurel Adisa Naura Priadi Afifah Amaliya Pohan Agung Prahardanto Ahmad Rifki Nurfebriansyah Akim Akim Akim Akim, Akim Albert, Alif Syafik Amiruddin, Nur Adleena Natasha Anak Jeffry Douglas, Irvina Joan Andalus, Mutia Kartika Andalus Andi Ersanto Andi Rohani Amalia Imam Natsir Anis Fuad Arfin Sudirman Arfin Sudirman Arfin Sudirman Ari Ganjar Herdiansah Arief Hidayat Arief Hidayat Arif Prasetyo Wibowo Arman Aris Sallo Askhia, Diajeng Aurel, Adinda Corah Habsyah Aziera Rahim, Nur Aqilah Bima Riandy Tarigan Bima Riandy Tarigan Binti Mohammad Bakhtiar, Nurul ‘Atiqah Binti Nasrin, Nurul Atiqah Caroline Paskarina Christoforus Arel S. Heuk Clara Uli Rebecca Daniel Saputra Darmawan, Lucky Janitra Priyai Darmawan, Wawan Budi Dea Arsyad Mujtahid Shibghotulloh Dede Sri Kartini Delsita, Tiarma Dentus Kristanto Boineno Dewi, Shanty Kartika Dicky Lesmana Didiet Fitrianto Dilla Maulida, Dilla Djumala, Darmansjah Drajat, Diki Duta Smaradana Dwi Ari Eko Fibrianto Faharudin, Nur Syifaa’ Fahira, Gina Fajarudin, Arif Fierman Prihadi Fifi Lutfiah Sodikin Firdausi, Zahidah Dina Fitriyanto, Agus Frian Alfa Risdar Ghazian, Muhammad Gufran Ginar Maulana Gisha Galizan Anwari Haelvyn Pratagrahana Putra Hafifi Jamri, Mohamad Hakiki, Falhan Handoko Ivan Haryanto Handoko Ivan Haryanto Hapsari, Karina Erdian Hartono, Syakira Syafiqya Tsabita Putri Hary Yudha Siregar Hasya Aiman Nadhir Hazwan Alias, Muhammad Naim Hengky Emanuel Herdian Arviananda Herdian, Dindin Herdian, Dindin Heri Casnoto Herry Soesanto Husin Al-Banjari Husin, Luthfi H. Idris Ihsan Ma'zhumi Illahi, Adilla Qaia Imam Bintoro Deslan Iman Anuar, Muhammad Nur Immanuel, Glenn Kevin Indra Elpi, Nur Afiqah Izzati Iriansyah, Moch Nurdi Iriansyah, Mochammad Nurdi Iskandar Zulkarnain, Adam Jaafar, Ezureen Natasya Kahar Jakop Dwi Waluyo Jamri, Mohamad Hafifi Jorry S. Koloay Jorry S. Koloay Kayla Mutiara Shabina Khairul Azman, Muhammad Khairul Haiqal Bin Komarudin Kurnia, Mohammad Ikhsan Lalu Aria Pandu M. Leo Agustino Luis Fiska Rahayu Luis Fiska Rahayu Luthfi Hamzah Husin Ma'zhumi, Ihsan Mahmuda, Diana Manggala Purwakancana Maulana, Mursal Mohamad Firdaus Mohamad Ikrom Arasid Mohamad Ridzwan, Nurlisa Mohammad Fazrulzaman Azmi Mohammad Ikhsan Kurnia Mohd Nazril, Alis Mohd Sufiean Hassan Mudiyati Rahmatunnisa Muhammad Budiana Muhammad Fadhil Abdur Rahim Muhammad Fahrozi Sulaiman Muhammad Musthofa Siregar Muhammad Nurdi Iriansyah Muhammad Nurdi Iriansyah Mujianto Mujianto Munip Suharmono Muradi Muradi Muradi - Muradi Muradi Mustabsyirotul Ummah Mustofa Mutia Kartika Andalus Mutia Kartika Andalus Muzaffar, Eiji Nabilah Othman, Nur Azyan Nanang Suryana Nandang Alamsah Deliarnoor Nandita Alfahira Neneng Yani Yuningsih Nguyen, Tri Minh Noorman, Nur Sarah Iman Nursabrina Badrulzaman, Sarah Nurunnisa, Rizkya Nurzaman, Tedy Nyaleson Ndoda, Phlips Juniory Perdana, Adani Julian Pratama, Fajri Syahal Guna R. Widya Setiabudi Sumadinata R. Widya Sumadinata RAHMAH RAMADHANI Rahmawati, Mia Ramadhan Arifal Ramlan, Aini Faezah Ratnia Solihah Ratnia Solihah Ratnia Solihah Refi Gilang Maulana Rendra Dwi Riadi, Bagus Ridho Amboro Ridwan Maulana Ridzuan, Abdul Rauf Riki Sihaloho Rio Artha Ristu Tri Hastawan Rizkiah Rizkiah Rizkiawan, Slamet Sadjuri, Choirul Anam Samugyo Ibnu Redjo Satriya Wibawa, I Made Sayid M. Suparman Seidi, Dembael Selian, Hanan Tasmika Sena Septiana Shafa Ghaisani Salsabila Brahmantika Shafa Ghaisani Salsabila Brahmantika Shanty Kartika Dewi Sholihah, Ratnia Simanjuntak, Andreas Saut Siregar, Muhammad Musthofa Sony Aji Pramono Sri Kresno H.W Sumantri Sumantri Suntama, Erni Siti Rohayani Syakira Syafiqya Tsabita Putri Hartono Tasya Maurhena Pusparimba Taufik Hidayat Taufik Hidayat Taufik Hidayat Tri Budianto Tri Hastuti Tulus Shomad Ulhaq, Muhammad Zia Usep Suhendar Utang Suwaryo Verly Affian Virgy, Muhammad Arief Wahyanto, Yudho Wawan Budi Darmawan Wawan Budi Darmawan Windy Dermawan Yanto S. Manurung Yasmin Prisella Rabbani Yoni Yolanda Sinyal Yudho Wahyanto Zazuli, Mohamad Zanuar Rafildy Zul Chairiyah, Sri