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Inclusive Economic Empowerment through Halal Product Certification and the Development of a Culinary Center for Women-Led MSMEs in Denai Sarang Burung Village Lubis, Arlina Nurbaity; Lumbanraja, Prihatin; Dalimunthe, Ritha F; Pujiati; Ramadani
Neo Journal of economy and social humanities Vol 4 No 4 (2025): Neo Journal of Economy and Social Humanities
Publisher : International Publisher (YAPENBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56403/nejesh.v4i4.348

Abstract

This community engagement program aims to enhance the village’s economic self-reliance and social resilience through a participatory and collaborative approach involving women-led micro, small, and medium enterprises (MSMEs), youth, children, and the village government as key partners. The implementation stages began with village potential mapping through focus group discussions, followed by business legalization assistance including the issuance of Business Identification Numbers (NIB) and halal product certification along with training in business management, product innovation, and digital marketing. The results demonstrate a significant increase in local capacity and competitiveness: several women-owned MSMEs successfully obtained NIB and halal certificates, the process of establishing a culinary and souvenir center (Pujasera) as a hub for local product promotion was successfully initiated, and a digital marketing network was developed to expand market access, while a more child-friendly and gender-equitable village environment was fostered. These achievements confirm that a participatory and collaborative model can effectively create an inclusive, competitive, and sustainable village ecosystem, while also making a tangible contribution to the advancement of knowledge.
The Influence of Work Flexibility, Generational Diversity, and Digital Human Resources on Employee Performance at OJK Medan with Job Satisfaction as an Intervening Variable Dinda Udhaty, Kartika; Dalimunthe, Ritha F; Harahap, Hamdani
Journal of Business Management Vol. 3 No. 2 (2025): December (In Progress)
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jobm.v3i2.164

Abstract

This study aims to determine and analyze the effect of work flexibility, generational diversity, and digital human resources on employee performance through job satisfaction as an intervening variable at OJK Medan. This type of research is associative research, and the data used is quantitative data. The research population was 47 permanent employees and contract employees of OJK Medan. The data analysis used is Partial Least Squares Structural Equation Modeling. The results of the study directly show that work flexibility has a positive and significant effect on job satisfaction, generational diversity has a positive and significant effect on job satisfaction, digital human resources have a negative and insignificant effect on job satisfaction, work flexibility has a positive and significant effect on employee performance, generational diversity has a positive but insignificant effect on employee performance, digital human resources have a positive but insignificant effect on employee performance, job satisfaction has a positive and significant effect on employee performance, work flexibility has a positive and significant effect on employee performance through job satisfaction, generational diversity has a positive and significant effect on employee performance through job satisfaction, digital human resources have a negative and insignificant effect on employee performance.
Strengthening Entrepreneurship Literacy as a Strategy for Enhancing Community-Based Local Economic Potential: A Case Study in Denai VillageBird's Nest Dalimunthe, Ritha F; Nauly, Meutia; Selamat, Nor Hafizah; Fadli, Fadli; Ramadani, Ramadani; Siregar, M. Bangun; Adelia, Nurul; Supriadi, Supriadi
Asian Journal of Management Analytics Vol. 4 No. 4 (2025): October 2025
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v4i4.15440

Abstract

This case study examines the strengthening of entrepreneurial literacy as a strategy to increase the potential of community-based local economies in Denai Sarang Burung Village. Through training, mentoring, and international collaboration, female MSME actors have succeeded in increasing managerial capacity, digital marketing, and product innovation. The establishment of institutions such as the Red and White Cooperative and the Joint Business Group strengthens business networks and business sustainability. The challenge of women's dual roles and aspects of business legality are the focus of the development of advanced programs. This study recommends ongoing mentoring, practice-based training, and scientific publications as efforts to disseminate and develop academics.
The Effect of Self Efficacy Leadership and Business Experience on Entrepreneurial Performance with Innovative Behaviour as an Intervening Variable in the Branch Management of the Indonesian Young Entrepreneurs Association in Medan City Rojali, Ahmad; Dalimunthe, Ritha F.; Absah, Yeni
East Asian Journal of Multidisciplinary Research Vol. 3 No. 1 (2024): January 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v3i1.7273

Abstract

The purpose of this study was to analyze the effect of Self-efficacy, Leadership, and Business Experience on Entrepreneurial Performance with Innovative Behavior as an Intervening Variable in the Branch Management of the Indonesian Young Entrepreneurs Association of Medan City. This research uses descriptive quantitative research methods to study young entrepreneurs in the Indonesian Young Entrepreneurs Association of Medan City. This study used probability sampling and the Slovin formula to select 350 respondents. Data were collected through questionnaires and secondary sources such as literature and journals. The results showed that self-efficacy has a positive effect on entrepreneurial performance in BPC Hipmi Medan City, while leadership has a positive effect on entrepreneurial performance. Business experience also has a positive impact on entrepreneurial performance. However, self-efficacy hurts innovative behavior. This research shows that entrepreneurs in HIPMI Medan City need high self-efficacy, digital technology for innovation, and creative ideas. Leadership is essential to coordinate business goals, improve performance quality, and accept criticism to sustain the market and maintain market share.
The Effect of Entrepreneurial Competence Entrepreneurial Orientation and Information Technology Utilization on Business Performance through Competitive Advantage in Handicraft Businesses Assisted by the Medan City SME Cooperative Office Nasution, Muhammad Azhar; Dalimunthe, Ritha F.; Siahaan, Elisabet
East Asian Journal of Multidisciplinary Research Vol. 3 No. 1 (2024): January 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/eajmr.v3i1.7278

Abstract

Micro, small, and medium enterprises are the main pillars of economic development. The existence of MSMEs in Medan City is still vulnerable to various factors that affect performance. MSMEs often need help with entrepreneurial competence, entrepreneurial orientation, and utilization of information technology, which impact low competitive advantage. This research aims to analyze entrepreneurial competence, entrepreneurial orientation, and utilization of information technology on business performance through competitive advantage in handicraft businesses assisted by the Office of SME Cooperatives, Industry and Trade of Medan City. This study uses a quantitative approach as a research method. The population in this study were handicraft business actors assisted by the Office of SME Cooperatives, Industry, and Trade of Medan City, totaling 95 respondents—data analysis using descriptive statistical analysis techniques and path analysis using Smart PLS. The results showed that Entrepreneurial Competence, Entrepreneurial Orientation, and Information Technology Utilization on Performance through Competitive Advantage in Handicraft Businesses Assisted by the Office of Cooperatives, SMEs, Industry, and Trade of Medan City all research variables have a positive and significant influence variables.