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A Innovative Technology-Based Coffee Agro-Industry Development Strategy to Increase Farmers' Competitiveness in Kare District, Madiun Regency Nur Indah, Pawana; Widayanti, Sri; Indah Harya, Gyska; Setiawan, Risqi Firdaus
AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment) Vol. 8 No. 3 (2024)
Publisher : Asia Pacific Network for Sustainable Agriculture, Food and Energy (SAFE-Network)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29165/ajarcde.v8i3.534

Abstract

This research aims to develop a strategy for developing innovative technology-based coffee agroindustry in Kare District, Madiun Regency. The application of modern technology, such as roasting and wet processing, has proven to improve robusta coffee's quality and added value and increase competitiveness in the domestic and international markets. In addition, empowering farmers through training and technical assistance is key to improving their skills in post-harvest technology management. The research method used is mixed-method, with qualitative and quantitative approaches. Data was obtained through a survey with a Likert scale questionnaire, in-depth interviews, field observations, and documentation. SWOT analysis evaluates the strengths, weaknesses, opportunities, and threats in developing coffee agroindustry in the region. The study results show that the coffee industry in Kare District has significant strengths and opportunities, although it still faces challenges related to capital and technology limitations. The recommended strategies are product diversification, institutional capacity building, and more intensive promotion, as well as the development of coffee agro-tourism as a step to improve farmers' welfare and expand market access
EKSPLORASI PERAN PERCEIVED QUALITY DAN BRAND IMAGE TERHADAP REPURCHASE INTENTION PADA PRODUK KECAP BANGO Dari, Seftia Triwulan; Santoso, Wahyu; Setiawan, Risqi Firdaus
AGRICA Vol. 18 No. 2 (2025): December
Publisher : Agriculture Faculty of Flores University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37478/agr.v18i2.5834

Abstract

Bango soy sauce is one of the popular brands that ranks first in the Top Brand Award, but has experienced a decline in the Top Brand Index value starting in 2021, indicating a decrease in consumer repurchase intention. This decline is related to the weakened perceived quality and brand image of Bango soy sauce. Thus, the purpose of this study was to investigate the impact of brand image and perceived quality on repurchase intention among Bango soy sauce product users in Surabaya City. Surabaya City was purposefully selected as the research location, with a focus on modern retail. A total sample size of 100 respondents was determined using the Cochran formula, and the accidental sampling method was used as the sampling technique. SmartPLS 4.0 software is used for data analysis using Partial Least Squares based on Structural Equation Modeling (PLS-SEM). The analysis's findings demonstrate that repurchase intention is positively and significantly influenced by perceived quality and brand image.
FACTORS AFFECTING CUSTOMER SATISFACTION AT KAHYANGAN COFFEE AND EATERY MADIUN Salsabila, Aina; Winarno, Sri Tjondro; Setiawan, Risqi Firdaus
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 11 No 1 (2026): January
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v11i1.8075

Abstract

The growth of coffee shop businesses in Indonesia, including in Madiun, shows increasingly fierce competition as people's lifestyles evolve in terms of choosing places to socialize and enjoy coffee products. This situation presents both opportunities and obstacles for entrepreneurs to continuously innovate. This research aims to examine the factors influencing customer contentment. at Kahyangan Coffee and Eatery Madiun. This study seeks to investigate the elements that contribute to customer satisfaction at Kahyangan Coffee and Eatery Madiun. A quantitative methodology was applied using accidental sampling, involving 100 respondents aged at least 15 years who had made at least two purchases. Information was gathered employing a survey instrument and subsequently evaluated using the Partial Least Squares (PLS) methodology, facilitated by WarpPLS 7.0 software. The structural model evaluation was based on p-value testing and path coefficient. The research findings indicate that price perception has a positive and significant correlation with customer satisfaction (p-value<0.05; path coefficient=0.234). Similarly, location shows a significant positive effect (p-value<0.001; path coefficient = 0.402), product quality has a significant positive impact (p-value = 0.012; path coefficient = 0.216), and service quality also has a significant positive influence (p-value = 0.002; path coefficient = 0.281). This study offers practical implications for Kahyangan Coffee and Eatery in optimizing its marketing and operational strategies to increase customer satisfaction levels in a competitive coffee shop industry environment.
Pengaruh Digital Marketing Terhadap Pendapatan Penjualan Bunga Potong di CV. Sekartika Jati Kencana Kota Batu Malang Firmansyah, Muhammad Wildan; Setiawan, Risqi Firdaus; Indah, Pawana Nur
Agridevina : Berkala Ilmiah Agribisnis Vol 14, No 2 (2025): Agridevina : Berkala Ilmiah Agribisnis
Publisher : UPN VETERAN JAWA TIMUR

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33005/agridevina.v14i2.4873

Abstract

Penelitian ini bertujuan untuk mendeskripsikan penerapan digital marketing, menganalisis pendapatan usaha, dan membandingkan kinerja transaksi antara pemasaran konvensional dan digital pada perusahaan tersebut. Data primer dikumpulkan melalui wawancara dan observasi, kemudian dianalisis menggunakan analisis biaya-penerimaan dan uji-t berpasangan. Hasil penelitian menunjukkan bahwa: (1) perusahaan menerapkan digital marketing melalui media sosial untuk meningkatkan branding dan transaksi; (2) total penerimaan dari digital marketingsebesar Rp88.400.000 lebih tinggi dibandingkan konvensional sebesar Rp79.800.000, dengan pendapatan bersih tahunan mencapai Rp104.088.515; (3) hasil uji-t menunjukkan bahwa terdapat pengaruh signifikan dari penerapan digital marketing terhadap peningkatan pendapatan perusahaan. Penelitian ini menyimpulkan bahwa integrasi strategi pemasaran digital berperan penting dalam meningkatkan kinerja keuangan usaha bunga potong skala kecil dan menengah. Secara praktis, temuan ini memberikan justifikasi empiris bagi pelaku usaha agribisnis untuk mengalokasikan sumber daya ke pemasaran digital guna memperluas pasar dan meningkatkan profitabilitas.
Analisis Nilai Tambah Minuman Infused water pada Usaha KWT Kirani di Kampung Mint Blitar Kota Blitar Anggoro Restio Widodo, Rizki; Nurhadi, Eko; Firdaus Setiawan, Risqi
Journal of Food System & Agribusiness Volume 8 Nomor 2 Tahun 2024
Publisher : Politeknik Negeri Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25181/jofsa.v8i2.3078

Abstract

Tujuan penelitian ini adalah menganalisis nilai tambah minuman air infused water di Kelompok Wanita Tani Kirani di Kelurahan Mint, Blitar, Kecamatan Pakunden, Kota Blitar. Penelitian ini dilakukan pada bulan Februari-Maret 2002. Metode penelitian yang digunakan adalah metode Hayami. Metode analisis nilai tambah Hayami memperkirakan perubahan nilai bahan baku setelah pengolahan. Sementara itu, hasil penelitian menunjukkan bahwa perusahaan produksi minuman berbahan dasar air di Desa Mint, Blitar, yang dioperasikan oleh Kelompok Wanita Tani Kirani, mencapai hasil nilai tambah dari produksi sebesar Rp20.117/botol, dengan koefisien nilai tambah sebesar 83,8%. Hasil nilai tambah dari produksi minuman berbahan dasar air rempah-rempah adalah Rp19.898/botol, dengan koefisien nilai tambah sebesar 82,9%. Perusahaan produksi minuman berbahan dasar air yang dioperasikan oleh KWT Kirani memiliki hasil nilai tambah yang tinggi, yang menunjukkan keuntungan yang tinggi. Untuk meraih laba lebih tinggi, KWT Kirani dapat meningkatkan volume produksi dan memasarkan produk berbahan dasar air di lokasi keramaian seperti tempat wisata, bazar, dan acara Car Free Day (CFD).
Production Risk Analysis in Rice Farming in Surabaya City Almeyda Ashfi Raihan; Hamidah Hendrarini; Risqi Firdaus Setiawan
Agriecobis : Journal of Agricultural Socioeconomics and Business Vol. 8 No. 02 (2025): October
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/agriecobis.v8i02.41855

Abstract

Rice farming is an important sector in supporting national food security, especially in urban areas such as Surabaya, which faces various risks. This study aims to identify sources of production risk, analyze the level of production risk, and formulate strategies for rice farming production risk in Surabaya. The study was conducted in Surabaya because it is a metropolitan city with high rice consumption and rapid urbanization. This study used a quantitative descriptive approach with the fishbone diagram method to identify sources of production risk and the House of Risk (HOR) model to determine priorities and risk control strategies. Data was collected through questionnaires and interviews with 25 farmers in Jeruk Village, Lakarsantri District, Surabaya. The results showed that there were six sources of risk and three risk events. From the analysis conducted in HOR phase 1, there were 3 priority risk agents with the highest Aggregate Risk Potential (ARP) values, namely pests and diseases with an ARP value of 536.19, climate and weather with an ARP value of 526.95, and land ownership with an ARP value of 158.76. The control strategies recommended through Phase 2 of the HOR include 7 strategies that are expected to increase production yields, farmer income, and strengthen food security in Surabaya City.
Implementasi Inovasi Pakan Terapung sebagai Solusi Peningkatan Produktivitas Budidaya Ikan Patin di Desa Guci Kecamatan Karanggeneng Kabupaten Lamongan Laily, Dona Wahyuning; Setiawan, Risqi Firdaus; Suyoto, Suyoto
Jurnal SOLMA Vol. 15 No. 1 (2026)
Publisher : Universitas Muhammadiyah Prof. DR. Hamka (UHAMKA Press)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/solma.v15i1.21135

Abstract

Background: Budidaya ikan patin (Pangasiadon hypophthalmus) merupakan salah satu komoditas perikanan air tawar yang memiliki potensi ekonomi tinggi de Desa Guci, Kecamatan Karanggeneng, Kabupaten Lamongan. Namun demikian, produktivitas budidaya masih menghadapi berbagai kendala, terutama tingginya biaya pakan dan rendahnya efisiensi pemanfaatan pakan oleh ikan, yang berdampak pada pertumbuhan dan tingkat kelangsungan hidup ikan patin. Oleh karena itu, diperlukan inovasi teknologi pakan yang mampu meningkatykan efisiensi pakan sekaligus mendukung keberlanjutan usaha budidaya. Metode: Pelaksanaan kegiatan pengabdian ini meliputi sosialisasi, pelatihan teknis pembuatan pakanterapung, pendampingan dalam proses produksi, serta evaluasi efektivitas pakan terhadap pertumbuhan dan efisiensi pakan ikan patin. Hasil: menunjukkan bahwa pakan terapung berbasis bahan lokal mampu menekan biaya produksi hingga 25–30% dibandingkan pakan komersial, dengan tingkat pertumbuhan ikan patin yang relatif setara. Selain itu, tingkat kelangsungan hidup ikan meningkat dan limbah pakan berkurang karena pakan tidak tenggelam di dasar kolam. Kegiatan ini juga meningkatkan kapasitas pengetahuan dan keterampilan pembudidaya dalam pembuatan pakan mandiri. Kesimpulan: implementasi inovasi pakan terapung terbukti efektif sebagai solusi peningkatan produktivitas dan efisiensi budidaya ikan patin di Desa Guci. Program ini berkontribusi terhadap penguatan ekonomi masyarakat lokal dan mendukung pengembangan budidaya perikanan yang berkelanjutan.
Competitiveness of Indonesian Cocoa in Major Export Destination Countries Using Porter’s Diamond Model Approach Risqi Firdaus Setiawan; Teguh Soedarto; Hamidah Hendrarini; Mubarokah Mubarokah
Jurnal Teknik Pertanian Lampung (Journal of Agricultural Engineering) Vol. 14 No. 6 (2025): December 2025
Publisher : The University of Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23960/jtepl.v14i6.2327-2337

Abstract

Indonesia is one of the world’s leading cocoa producers, yet its contribution to global value-added cocoa exports remains relatively low. This structural gap highlights the need to evaluate not only production capacity but also the competitiveness of Indonesian cocoa in international markets. This study aims to evaluate the competitiveness of Indonesian cocoa exports in four main destination countries: India, China, Malaysia, and the Philippines. Data sources were obtained from UM Comtrade, ITC Trademap, International Cocoa Organization (ICCO), and BPS. The analysis was conducted by combining methods of the Revealed Comparative Advantage, Export Competitiveness Index, and the Porter's Diamond Model. The results show that Indonesia still has a comparative and competitive advantage in several markets, especially India. The average RCA value was 10.41 in Malaysia, 9.42 (China), 5.40 (India), and 3.97 (the Philippines). Meanwhile, the ECI value is greater than one, namely 1.21 (India), 1.09 (China), 1.08 (Malaysia), and 1.05 (the Philippines). These advantages, however, are volatile and highly dependent on natural resource factors. Weak domestic demand, inconsistent quality standards, limited downstream industry capacity, and fragmented policy coordination remain key structural challenges. This research emphasizes that strengthening competitiveness not only requires the maintenance of comparative advantage, but also its transformation into a sustainable competitive advantage through institutional reform, cross-sector policy integration, and value-added product innovation.
Technical Efficiency of Combine Harvester in Mindugading Village Dwi Kusuma Wati; Hamidah Hendrarini; Risqi Firdaus Setiawan
Jurnal Ilmiah Membangun Desa dan Pertanian Vol. 9 No. 4 (2024)
Publisher : Department of Agribusiness, Halu Oleo University Jointly with Perhimpunan Ekonomi Pertanian Indonesia - Indonesian Society of Agricultural Economics (PERHEPI/ISAE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37149/jimdp.v9i4.1326

Abstract

Farmers' adjustments in combining harvesters cause rice production to fluctuate yearly. This research intends to analyze factors impacting rice production and the degree of technical proficiency of rice farming using a combine harvester in Mindugading village. The study was accomplished in Mindugading Village, Tarik District, Sidoarjo Regency, East Java, from February to March 2024. A total of 53 farmers were sampled using a simple random sampling technique in this study. The variables utilized in this research are land area, seeds, labor, fertilizer, pesticides, and rental costs. The analytical method utilized in this research applies a parametric approach through models of Stochastic Frontier Analysis. The first stage uses the Ordinary Least Square (OLS) method, and the second uses the Maximum Likelihood Estimation (MLE) method. This analysis was carried out with the assistance of Frontier Stochastic 4.1 software. The research outcomes reveal that rice production is affected by land area, fertilizer, seeds, and rental costs. The value of the combine harvester's technical efficiency is 0.87.
Supply Chain Analysis of Tofu Products in The FR Tofu Agroindustry Sepande Village Linda Octavia Kusumawardhani; Taufik Setyadi; Risqi Firdaus Setiawan
Jurnal Ilmiah Membangun Desa dan Pertanian Vol. 9 No. 3 (2024)
Publisher : Department of Agribusiness, Halu Oleo University Jointly with Perhimpunan Ekonomi Pertanian Indonesia - Indonesian Society of Agricultural Economics (PERHEPI/ISAE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37149/jimdp.v9i3.1331

Abstract

A supply chain is a network of companies that work together to make and deliver products to end consumers. Specific market segments consume agricultural products and have a supply chain structure consisting of individuals based on trust between actors. Most companies in Indonesia have implemented supply chain management, but many have not maximized it, so it runs less effectively and efficiently. The problem in the FR tofu agroindustry is the incompatibility of the delivery schedule of soybean raw materials. This is due to climate change, poor weather conditions, and trade policies between countries that impact imported soybean production, which will hamper the production process in the FR tofu agroindustry. This study analyzes the supply chain flow of tofu products in the FR tofu agroindustry. The research was conducted at the FR tofu agroindustry in Sepande Village, Candi District, Sidoarjo Regency, from February to March 2024. The analytical method used in this research is descriptive qualitative analysis. This study's informants were six: 1 owner of FR tofu agroindustry, two people in tofu production, one soybean supplier, one cooperative employee, and one tofu retailer trader. The results showed that the supply chain flow of tofu products in the FR tofu agroindustry consisted of three flows, namely the flow of product (upstream to downstream), the flow of financial (downstream to upstream), and the flow of information (upstream to downstream and vice versa) The parties involved in the supply chain of tofu products are CV Rahardjo Indobeans, KOPTI "Karya Mulya" FR tofu agroindustry, and retail traders. This research suggests that the FR tofu agroindustry needs to build stronger relationships with local and imported soybean suppliers.
Co-Authors Abdurahman Abdurrahman Agustini, Anggie Eka Akbar Satriya Indrawan Albert, Steffan Alfian Tanjung Alifia Iga Sutrisno Almeyda Ashfi Raihan Amir, Indra Tjahaja Anggoro Restio Widodo, Rizki Ayu, Rizky Bagus Ariz Faishal Bagus, Aulia Bintang Rafi, Ken Cantikasari, Sugma Dalilah Nabilah Damanik, Wina Yurika Damayanti, Tiara Dari, Seftia Triwulan Dawami, Muhammad Farhan Deapati, Sabina Maipha Dewi, Erika Triana Dimas Aditya Rama Dona Wahyuning Laily Dwi Kusuma Wati Eko Nurhadi Eliada Samuel Pasaribu Ella Mustika , Elit Endang Yektiningsih, Endang Faiziah, Adinda Femy Atha Fredella Firmansyah, Mochamad Hilmy Firmansyah, Muhammad Wildan Frida Fabriane Habib Zaenal Muhtarom Hamidah Hendrarini Heri Susanto Heri Susanto Hidayat, Hana Safira Hilman Hasibur Rohman Hisyam, Al Hisyam Nurussyahban Humanika, Erasmus Hutabarat, Debora Idhoh Fitriana, Nisa Hafi Ika Sari Tondang Indah , Pawana Nur Indah Harya, Gyska Indah, Pawana Nur Isna Hamidah Hilmi jaelani, Okta Syahdia Kalvin Edo Wahyudi Lestari, Danik Dwi Lestari, Dewi Anggun Linda Octavia Kusumawardhani M. Alivi Aziz Maharani, Sephia Malia, Rani Putri Marzuqi, Mubarak Mirza Andrian Syah Mubarokah Mubarokah Mubarokah Mubarokah Mubarokah Muhammad, Denlora Nor Nabila, Annisa Lu'lu'un Namira Zayyan Adristi Ningsih, Indah Rahayu Dwi Ningsih, Winnarti Noor Rizkiyah Nur Indah, Pawana Nuriah Yuliati Nuryananda, Praja Firdaus Pangesti, Yohana Fransisca Eka Panggayuh, Danang Andrian Fajar Pawana Nur Indah Pawana Nur Indah Pratiwi, Vanessa Mutia Putri Serly Virnanda Putri, Apria Yuvitar Devani Putri, Netta Aprillia Andaresta Rama Sandy Rizqi Annizham Rohadatul Aisy Saffaana Shofa Zahrah Safira Masdaramsa Ramada Salsabila, Aina Sandy, Rama Serly, Putri Shafira, Helen Febriana SHOLEHUDIN, MUHAMMAD Simanjuntak, Gabriela Marie Curie Sinuhaji, Brenda Soedarto, Teguh Sri Tjondro Winarno, Sri Tjondro Sri Widayanti Sudiyarto sudiyarto Susanto, Heri Suyoto Suyoto Syarif Imam Hidayat Tama, Rivandy Aria Tarigan, Elkana Yolanda TAUFIK SETYADI Taufikurrahman Taufikurrahman Taufikurrahman trisusilo, agung Vania Maulinda Aururoh Virnanda, Putri Wahyu Ali Mashuri, Dandy Wahyu Santoso Wahyuni, Febriani Tri Wahyuningrum, Widya Wicaksana, Muhamad Miko Nata Widya Wahyuningrum Wijaya, Nasywa Aulia Winanda, Nadia Ayu Wong, Gilbert Yuni Tiara Anggraeni Zahro, Siti Fatimatus  Firdausy, Naura