Claim Missing Document
Check
Articles

Pengaruh Self- Esteem, Employability Skills, Dan Soft Skills Terhadap Kesiapan Kerja Siswa SMK: Studi Kasus Pada Siswa Kelas XII SMK Al-Ihsan Jakarta Barat Kristanto, Dwi; Naomi, Mika Faustina; Aris Wahyu Kuncoro; Pakpahan, Maruji
Jurnal Publikasi Ekonomi dan Akuntansi Vol. 6 No. 3 (2026): September : Jurnal Publikasi Ekonomi dan Akuntansi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jupea.v6i3.7016

Abstract

The primary role of Vocational High Schools (SMK) in producing a workforce ready for work is often hampered by students' low mental readiness and competency. This study was conducted to evaluate the influence of self-esteem, technical work skills, and soft skills on the level of work readiness of 12th-grade students at SMK Al-Ihsan, West Jakarta. A sample of 123 respondents was selected using probability sampling techniques from a population of 178 respondents. Data processing was performed using multiple linear regression analysis with the assistance of SPSS version 27. The results of the study partially indicate that self-esteem and technical work skills have a positive and significant effect on work readiness. Conversely, soft skills were found to have no significant effect on work readiness among 12th-grade students at SMK Al-Ihsan, West Jakarta. These findings indicate that self-esteem and technical work skills are key factors in building student work readiness. Schools are recommended to continue optimizing the development of students' character and communication skills to minimize competency gaps when entering the workforce.
Pengaruh Live Streaming Dan Persepsi Harga Terhadap Keputusan Pembelian Konsumen UMKM Di Tangerang Wahyudi, Widi; Marsin, Marsin; Aris Wahyu Kuncoro
Jurnal Publikasi Ekonomi dan Akuntansi Vol. 6 No. 3 (2026): September : Jurnal Publikasi Ekonomi dan Akuntansi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/jupea.v6i3.7017

Abstract

The increasing intensity of competition among micro, small, and medium enterprises (MSMEs) in Tangerang City is encouraging businesses to utilize digital marketing strategies that create direct interactions with consumers. One emerging approach is live streaming, which allows for the delivery of product information in real time while fostering two-way communication between sellers and consumers. In addition to promotional strategies, price perception also plays a role in shaping consumers' evaluations of the product's value. This study aims to examine the influence of live streaming and price perception on MSME consumer purchasing decisions in Tangerang City. A quantitative approach was used, using a survey method with 50 MSME consumer respondents. Data collection was conducted using a five-point Likert-scale questionnaire that underwent validity and reliability testing. Data analysis included classical assumption tests, multiple linear regression, t-tests, F-tests, and coefficients of determination. The results show that live streaming and price perception have a positive and significant effect on purchasing decisions, both partially and simultaneously. This finding confirms that the success of MSME digital marketing is determined not only by the intensity of interactive promotions, but also by the business owner's ability to build price perceptions that align with product value.
Pengaruh Mekanisme Insentif, Lingkungan Kerja Non Fisik, Dan Prokrastinasi Kerja Terhadap Kinerja Field Collector (Studi Kasus pada PT Bina Artha Ventura di Jakarta Pusat) Ahmad Fajar Assidiq; Aris Wahyu Kuncoro
Jurnal Ilmu Manajemen, Bisnis dan Ekonomi Vol 4 No 3 (2026): Oktober
Publisher : PT Maju Malaqbi Makkarana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jimbe.v4i3.1282

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh Insentif, lingkungan kerja non fisik dan prokrastinasi kerja terhadap kinerja field collector di PT Bina Artha Ventura Jakarta Pusat. Jumlah field collector di PT Bina Artha Ventura Jakarta Pusat adalah sebanyak 58 orang, kemudian diambil sebagai sampel sebanyak 58 siswa yang diberikan kuesioner melalui google form. Hasil kuesioner kemudian diolah dengan software WPS Excel dan software SPSS versi 26. Metode penelitian yang digunakan adalah regresi linear berganda. Hasil penelitian ini menunjukkan bahwa variable insentif, lingkungan kerja non fisik dan prokrastinasi kerja secara simultan dan parsial berpengaruh terhadap kinerja field collector.
Co-Authors Agus Sarsito Agus Sriyanto Agus Sriyanto Ahmad Fajar Assidiq Ahmad Pramegia Ahmad, Ahmad Algasi Seva Nugrasaka Andayani, Lies Andre, Fransicus Alex Andreas Wijaya Annisa Nur Wahyuningsih Astrid Dita Meirina Hakim Astrid Dita Meirina Hakim Astrid Dita Meirina Hakim Basri, Tria Salsabilla Bongsoikrama, Justin Budi raharjo Cecep Ridwan Corry Yohana Danila Putriyana Darma Rika Swaramarinda, Darma Rika Darmawan, Reza Dendi Zainuddin Hamidi Dewi Susita Dinda Amelia Suci Dwi Kristanto Dwi Kristanto Dwi Kristanto Hakim, Astrid Dita Meirina HARIYANTO HARIYANTO Hasan Ipmawan Hasan Ipmawan Hasan Ipmawan Hasan Ipmawan Ibrahim, Rizqi Maulana Idris Idris Imam Tri Wibowo Ipmawan, Hasan Ivenna Jovita Rumayar Jesshinta Wendy Sari Joko Sutrisno Jusmansyah, Muhamad Jusmanyah, Muhamad Justin Bongsoikrama Justin Bongsoikrama Kartini Istikomah Kartini, Tri Mulyani Kasmawati, Yuni Koen Hendrawan Kuncoro Kurniawan, Raihan Lies Andayani Lumbantoruan, Lasmaria Valentina M. Jusman Syah M. Jusman Syah M. Jusman Syah Marini Marini . Marini Marini marini, marini marini Marsin, Marsin Maruji Pakpahan Mela Audya Mohammad Rafdhi Ashari Muhammad Jusman Syah Muhammad Jusmansyah Nabilla Qaulicha Naomi, Mika Faustina Natasya Islami Passya Nur Jihan Aliya Nur, Mochamad Oktavia, Fairuuz Ghina Pambuko Naryoto Pambuko Naryoto Prof. Muhammad Suparmoko Rd. Tuty Sariwulan Rhizky Dirga Pratama Ria Atmaja, Dodi Rina Ayu Vildayati Rinny Meidyustiani Safitri, Thania Aulia Said Said Said Said Said, Said Sophia Reni Susilo Suparmoko, Yuphi Handoko Syifa Khairunnisa, Syifa Teja Endra Eng Tju Thahir Maulana Abdillah Tia Camelia Umi Widyastuti Vildayanti, Rina Ayu Wahyudi, Widi Wahyudi, Widi Widi Wahyudi Widi Wahyudi Wijaya, Andreas Wijaya, Andreas Yoel Wijaya Yugi Setyarko Yuni Kasmawati Yuni Kasmawati Yuphi Handoko Suparmoko