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The Influence Of Work Environment And Work-Life Balance On Generation Z Employee Job Satisfaction With Work Stress Mediation Fitriani, Indria; Hasanudin, Hasanudin; Jaya, Arman
Jurnal Multidisiplin Vol. 1 No. 4 (2025): June
Publisher : CV. Utami

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jm.v1i4.265

Abstract

Generation Z is increasingly dominating the workforce, bringing unique characteristics, expectations, and challenges compared to previous generations. Therefore, gaining a deeper understanding of these factors is essential for helping organizations develop more adaptive and responsive human resource management strategies, especially in attracting, retaining, and motivating Generation Z employees. This study aims to analyze the influence of the work environment and work-life balance on the job satisfaction of Generation Z, with work stress considered as a mediating variable. The population of this study includes individuals from Generation Z with work experience in various sectors in West Kalimantan. The sample consists of 130 Generation Z employees. The research employs Structural Equation Modeling (SEM) using the SmartPLS 4 statistical software to assess the validity of the measurement model and the relationships among variables in the structural model. The results reveal that both the work environment and work-life balance positif and significantly affect job satisfaction. Furthermore, work stress is shown to play a significant mediating role in this relationship. These findings offer important implications for organizations seeking to create supportive work conditions for Gen Z  in the modern work era.
Impact of Career Development and Work-Life Balance on Job Satisfaction Mediated by Work Engagement Among Nurses in Kubu Raya Liau Ie Hau; Hasanudin Hasanudin; Ikram Yakin; Arman Jaya
Digital Innovation : International Journal of Management Vol. 2 No. 2 (2025): Digital Innovation : International Journal of Management
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/digitalinnovation.v2i2.358

Abstract

With an emphasis on work engagement as a mediating variable, this study intends to investigate the effects of career development and work-life balance on job satisfaction among nurses in Kubu Raya, West Kalimantan. Using a quantitative methodology, structured questionnaires were used to gather data from 223 nurses, and SmartPLS software assisted in the analysis of the data using Structural Equation Modeling (SEM). Purposive sampling was used in the study, and one of the selection factors was the length of employment. The results show that work-life balance also has a positive and significant impact on work engagement, and career growth has a positive and large impact on work engagement. Furthermore, work-life balance and career advancement both directly, favorably, and significantly impact job satisfaction. Job satisfaction has been demonstrated to be favorably and significantly influenced by work engagement, which acts as a meaningful mediator. Furthermore, through work engagement, career development and work-life balance both have a positive and statistically significant mediation effect on job satisfaction.
Pengaruh Online Customer Review dan Promotional Content pada Impulse Buying Produk Skincare The Originote di Platform Tiktok dengan Influencers sebagai Variabel Moderasi Chamisyahuri, Chamisyahuri; Purmono, Bintoro Bagus; Jaya, Arman; Afifah, Nur; Setiawan, Harry
Primary Journal of Multidisciplinary Research Vol. 1 No. 3 (2025): Primary Journal of Multidisciplinary Research, June 2025
Publisher : Lembaga Publikasi Ilmiah Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70716/pjmr.v1i3.199

Abstract

The high public interest in skin care products has led to consumers facing various choices, encouraging manufacturers to innovate and promote their products, including through influencers. This study aims to evaluate the effect of online customer reviews and promotional content on impulse buying of The Originote products in Indonesia, with influencers as moderating variables. The focus of the study is Indonesian consumers aged 17 years and over who have purchased and tried The Originote products at least once. Data were collected through questionnaires from 205 respondents using purposive sampling techniques and analyzed using Structural Equation Modeling (SEM) with SmartPLS 4. The results showed that online customer reviews and promotional content have a positive and significant effect on impulse buying. However, influencers do not significantly moderate their relationship to impulse buying. This finding suggests that in digital marketing, trust in online customer reviews and the strength of promotional content are more effective in driving impulse buying than influencers. The practical implication of this research is the importance for businesses to focus marketing strategies on strengthening promotional content and online customer reviews
Employer Branding and Compensation Effects on Job Seekers’ Interest in FMCG: Reputation as Mediator Muhammad Arrazi Bagaswara; Arman Jaya; Hasanudin Hasanudin; Ikram Yakin
Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Vol. 5 No. 2 (2025): Juli : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimek.v5i2.6297

Abstract

Today’s increasing number of companies in the Fast-Moving Consumer Goods (FMCG) sector is intensifying the competition among FMCG firms in Indonesia for top talent, which has triggered a “war for talent.” The battle to attract the best employees has become just as intense as the competition for customers, compelling organisations to distinguish themselves from their competitors to be seen as an appealing employer to prospective candidates and current staff. This study aims to identify the key factors that influence Employer Branding (EB) among job seekers in Indonesia to support FMCG companies in crafting more effective recruitment strategies. The research utilised a questionnaire survey with 250 respondents selected through quota sampling. Using Structural Equation Modelling (SEM) with the AMOS 23 tool, the results of this study indicate that company attractiveness, compensation, and company reputation can affect job application interest, where company attractiveness is the most influential factor in job application interest in FMCG companies. Company reputation has also been proven to mediate the influence of company attractiveness on job application desire.
Do endorser credibility triggers young generations buying decisions? Rahayu, Ratna Bhanuwati; Pebrianti, Wenny; Purmono, Bintoro Bagus; Juniwati, Juniwati; Jaya, Arman
Enrichment : Journal of Management Vol. 13 No. 5 (2023): December
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i5.1687

Abstract

The development of social media has changed people's interaction patterns. This creates an opportunity for product marketing on social media platforms such as Instagram to increase the product's popularity. One of them is using social media endorsers with solid public influence. This quantitative research aims to determine the impact of endorser credibility on purchasing decisions for Ponds products among the younger generation of Instagram users in Indonesia, which is mediated by attitude toward the brand. This research involved 211 people from various regions in Indonesia who were collected online using Purposive Sampling Techniques through questionnaires. Criteria for samples collected include Ponds product users, Instagram users, and endorser Nanda Arsyinta's content using Ponds products. Data were analyzed using Structural Equation Modeling (SEM) using AMOS 24. The research results stated that endorser credibility positively and significantly affected buying decisions. Meanwhile, endorser credibility positively and significantly affects attitude toward the brand. Attitude toward the brand indirectly influences endorser credibility and purchasing decisions among younger Instagram users in Indonesia. These findings can help businesses determine the right endorser to represent their brand, convey the product message well to consumers, and create sales.
The influence of social media marketing, brand image, and influencer endorsement towards purchase decisions of skintific skincare products on tiktok shop with trust as the mediator (study on generation Z consumers) Levina, Widya; Malini, Helma; Pebrianti, Wenny; Hendri, M. Irfani; Jaya, Arman
Enrichment : Journal of Management Vol. 13 No. 5 (2023): December
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i5.1713

Abstract

Marketing through social media in recent years has been very widely used, ranging from skincare, fashion, and others, all the items we are looking for are very easy to find on social media with very broad access to e-commerce platforms. This study aims to determine the effect of social media marketing variables in selling skincare skintific products, then the brand image of skincare skintific products, and also the influence of Tasya Farasya's influencer endorsement in marketing these products through Tiktok with the Tiktok Shop feature, with the trust variable as an intervening variable. This study involved 263 people from various regions in Indonesia who were collected online using purposive sampling techniques through online questionnaires. The population of this study is Gen Z aged 17-25 years. The test tool to see the relationship between the independent variables and the dependent variable uses Structural Equation Modeling (SEM) with AMOS 24. The results of this study indicate that social media marketing, brand image, and influencer endorsement have a positive and significant effect on purchasing decisions. Trust has a positive and significant effect on purchasing decisions and significantly mediates social media marketing, brand image, and influencer endorsement on purchasing decisions.
Unveiling successes and pitfalls: navigating human resource development in komunitas kejar mimpi pontianak Jaya, Arman; Saputra, Dimas
Enrichment : Journal of Management Vol. 13 No. 6 (2024): February
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v13i6.1862

Abstract

This study aimed to identify best practices and areas for improvement in enhancing the quality of Human Resources within Komunitas Kejar Mimpi Pontianak. Employing a qualitative approach, the research conducted a case study within the organization. Data collection methods included in-depth interviews, observation, documentation review, and focus group discussions. Data analysis utilized the interactive analysis technique proposed by Miles & Huberman. Findings revealed several best practices contributing to Human Resource development in Komunitas Kejar Mimpi Pontianak, such as member appreciation, active member involvement, targeted short-term training programs, adaptability to dynamic changes, and fostering strong member bonds. Conversely, areas requiring improvement, or "bad case practices," included deficiencies in technical skill development, shortcomings in the recruitment process, insufficient focus on professional and personal branding development, and the absence of personalized member development plans
Pengaruh Penghargaan Dan Pengembangan Karir Terhadap Retensi Karyawan Generasi Z Dengan Kepuasan Kerja Sebagai Variabel Mediasi Suryani Dahniati; Hasanudin, Hasanudin; Arman Jaya
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 4 No. 10: September 2025
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jim.v4i10.10373

Abstract

Fenomena job hopping atau berpindah kerja semakin marak di kalangan Gen Z. Untuk mengurangi fenomena ini, perusahaan perlu memberikan penghargaan yang adil serta menyediakan jalur pengembangan karir yang jelas. Di Kota Pontianak, Kalimantan Barat Gen Z mempunyai kelompok populasi yang cukup banyak, sehingga perusahaan harus menerapkan strategi yang tepat guna mempertahankan karyawan mereka. Penelitian ini bermaksud guna menganalisis bagaimana penghargaan dan pengembangan karier mempengaruhi retensi karyawan, dengan kepuasan kerja sebagai faktor mediasi. Responden pada penelitian ini adalah karyawan Gen Z yang bekerja di Coffeeshop di Kota Pontianak, Kalimantan Barat. Dengan jumlah sampel sebanyak 200 orang. Kriteria responden meliputi karyawan berusia 19-25 tahun dengan pengalaman kerja minimal 6 bulan dan bekerja di divisi barista. Pengumpulan data dijalankan melalui kuesioner online. Dalam analisis data, penelitian ini menerapkan metode SmartPLS 4 dan SEM. Temuan dari penelitian ini memperlihatkan bahwasanya penghargaan dan pengembangan karir berpengaruh positif serta signifikan pada retensi karyawan Generasi Z di coffeeshop, dengan kepuasan kerja sebagai mediator yang memperkuat hubungan tersebut.
Pengaruh Entrepreneurial Orientation dan Market Orientation Terhadap Marketing Performance Pada UMKM di Indonesia Setiadi, Galang; Purmono, Bintoro Bagus; Jaya, Arman; Afifah, Nur; Setiawan, Harry
eCo-Buss Vol. 8 No. 1 (2025): eCo-Buss
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32877/eb.v8i1.2607

Abstract

Studi ini menganalisis bagaimana orientasi kewirausahaan dan orientasi pasar berkontribusi terhadap kemampuan pemasaran dan kinerja pemasaran UMKM yang beroperasi di Indonesia. Fenomena yang melatarbelakangi penelitian ini adalah jumlah UMKM di Indonesia sangat besar dibandingkan dengan negara tetangga seperti Thailand dan Malaysia. Hal ini menunjukkan UMKM menyumbang sebagian besar PDB Indonesia. UMKM juga menghadapi berbagai tantangan khas dalam hal inovasi, daya saing, dan pendekatan pemasarannya. Sampel pada penelitian ini berjumlah 258 responden dengan purposive sampling. Data dianalisis dengan menggunakan SmartPLS versi 4 dengan metode PLS-SEM. Hasil penelitian menunjukkan bahwa baik Entrepreneurial Orientation maupun Market Orientation memiliki pengaruh positif dan signifikan terhadap Marketing Capabilities dan Marketing Performance. Selain itu, Marketing Capabilities terbukti secara signifikan memediasi hubungan antara kedua variabel independen tersebut terhadap Marketing Performance. Temuan ini menegaskan bahwa kemampuan UMKM dalam berinovasi, mengambil risiko, memahami pasar, serta membangun strategi pemasaran yang adaptif menjadi kunci dalam meningkatkan kinerja mereka. Secara teoritis, penelitian ini memperkuat perspektif Resource-Based View dan Dynamic Capabilities, sementara secara praktis memberikan rekomendasi bagi pelaku UMKM dan pembuat kebijakan untuk meningkatkan kapabilitas pemasaran melalui penguatan orientasi kewirausahaan dan orientasi pasar. Dengan demikian, UMKM dapat lebih siap bersaing dan berkembang dalam era ekonomi digital.
Unlocking employee performance: the chain effect of servant leadership, organizational culture, and organizational commitment Marumpe, Dody Pratama; Jaya, Arman; Nabila, Amaninda Jihan; Adelia, Steven
Jurnal Mantik Vol. 9 No. 2 (2025): August: Manajemen, Teknologi Informatika dan Komunikasi (Mantik)
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/mantik.v8i6.6508

Abstract

A This study aims to examine the influence of servant leadership and organizational culture on employee performance, with organizational commitment serving as a mediating variable at PT Taspen (Persero) Pontianak Branch. The research employs a quantitative descriptive approach using both primary and secondary data. The population consists of all employees at PT Taspen (Persero) Pontianak Branch, with a census or saturated sampling technique involving 102 respondents. Data analysis was conducted using SmartPLS4 version 4.1.0.2. The results indicate that both servant leadership and organizational culture have a direct and significant effect on organizational commitment, as well as a direct and significant effect on employee performance. Furthermore, organizational commitment also has a direct and significant impact on employee performance. The findings also demonstrate that organizational commitment mediates the relationship between servant leadership and organizational culture on employee performance. Theoretically, this study provides an important contribution to the understanding of factors that influence employee performance, particularly within the context of PT Taspen (Persero) Pontianak Branch
Co-Authors -, Irianto -, Suryono -, Sutedjo Adelia, Steven Agusalim, Imam Dui Ahmad Firyal Adila Akbar Tanjung Akhmad Arif Kurdianto Angraini Hasanah, Putri Ninis Apollo Apollo Aspasya, Delvia Putri Basima, Afra Caesa Aulia Mufida Chamisyahuri, Chamisyahuri Charles, Ricardo Damayanti, Nurlia Eka Dody Pratama Marumpe Dui Agusalim, Imam Eko Hadi Suharyanto, Hendik Endro Wahjono, Endro Fahruna, Yulyanti Farid Dwi Murdianto Fauzan, Rizky Ferdiansyah, Indra Fitri, Aisyah Farah Yasira Fitriani, Indria Gigih Prabowo Giriati, Giriati Gita, Leiya Harry Setiawan Hasanudin Hasanudin Hasanudin Hasanudin Helma Malini, Helma Heriyadi Ikram Yakin Irianto Irianto Istikarani , Miranda Juniwati Juniwati Juniwati Kurniawan, Anis Levina, Widya Liau Ie Hau Lovianda, Visi Lucky Pradigta Setiya Raharja Luki Septya Mahendra M. Irfani Hendri Mauridhi Heri Purnomo Megawati - Muhammad Afif Muhammad Arrazi Bagaswara Nabila, Amaninda Jihan Nardi, Rio Nugraha, Syechu Dwitya Patricia, Adella Prabowo , Yogi Muhammad Pandu Pramana Saputra Prilian Eviningsih, Rachma Purawanto, Era Purmono, Bintoro Bagus Rachma Prilian Eviningsih, Rachma Prilian Rahayu, Ratna Bhanuwati Rakhmawati, Renny Ramadhan, Ashriansyah Ramadhani, Hanif Fariz Rifki, Maulana Radiyan Romanisti, Shemma Anggia Rusli, Muhammad Rizani Saputra, Dimas Septi Yanaratri, Diah Setiadi, Galang Setiya Raharja, Lucky Pradigta Sigit Ardi Saputra Soebagio Soebagio Suharyanto, Hendik Eko Hadi Suryani Dahniati Suryanto Suryanto Suryono Suryono Sutedjo Sutedjo Syahbandi Syahbandi Syahbandi Syaifullah, Muhammad Hasan Taufik, Tofikurrahman Wahed Tegar Aryo Pratomo Titik Rosnani Verizki, Chita Vicky Hadasya Pratama Victorio, Michael Wenny Pebrianti Wijaya, Piter Tanto Yakin, Ainul Yohanes Dandy Yulianto, Rifky Syahputra Yuspita, Agata