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All Journal Media Ekonomi dan Manajemen Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal Jurnal Pengabdian Masyarakat AbdiMas Jurnal Manajemen Strategi dan Aplikasi Bisnis Jurnal Logistik Indonesia Majalah Ilmiah Bijak Jurnal Mantik JURNAL LENTERA BISNIS Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat Jurnal Ilmiah Manajemen Kesatuan Jurnal Ilmiah Akuntansi Kesatuan Jurnal Pengabdian kepada Masyarakat Nusantara Jurnal Bisnisman : Riset Bisnis dan Manajemen Journal of Economics and Business UBS Ilomata International Journal of Management International Journal of Engineering, Science and Information Technology International Journal of Economy, Education and Entrepreneurship (IJE3) Indonesian Collaboration Journal of Community Services (ICJCS) Business and Entrepreneurial Review Jurnal Manajemen dan Pemasaran Jasa Neo Journal of economy and social humanities Jurnal Manajemen Bisnis Era Digital Atestasi : Jurnal Ilmiah Akuntansi

Abdul Haeba Ramli, Abdul Haeba

Universitas Esa Unggul

Author-ID : 2432107

Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics Public Health Social Sciences Transportation Other

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PENGARUH BRAND IMAGE DAN BRAND AWARENESS TERHADAP KEPUTUSAN PEMBELIAN PADA MC DONALDâ€™S DI PALMERAH JAKARTA BARAT Deny Rumaidlany; Siti Mariam; Abdul Haeba Ramli
JURNAL LENTERA BISNIS Vol 11, No 2 (2022): JURNAL LENTERA BISNIS, Mei 2022
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v11i2.567

This study aims to examine and analyze the effect of brand image and brand awareness on purchase decisions at Mc Donald's in Palmerah, West Jakarta. This study used a sample of 100 people who were selected using a non-probability sampling technique, namely the accidental sampling method. The dependent variable in this study is the purchase decision, while the independent variables are brand image and brand awareness. The results of this study indicate that brand image (X1) and brand awareness (X2) have a positive effect on purchase decisions (Y). It can be seen from the findings that: (1) brand image has a positive effect on purchase decisions with a value of 0.409 and a significance level of 0.000; (2) brand awareness has a positive effect on purchase decisions with a value of 0.586 and a significance level of 0.000; (3) brand image and brand awareness simultaneously have a positive effect on purchase decisions with an Fcount value of 91.46, greater than Ftable 3.09, and a significance value of 0.000 <0.05; and (4) the effect of brand image and brand awareness on purchase decisions is 65.3%, with the remaining 34.7% being the influence by other variables not examined in this study.Keywords: brand image, brand awareness, purchasing decisions, McDonald's

Determinant of Net Interest Margin Banking In Indonesia, During The Period 2009 - 20018 Siti Mariam; Fika Aryani; Dhinda Siti Mustikasari; Abdul Haeba Ramli
Ilomata International Journal of Management Vol 2 No 4 (2021): October 2021
Publisher : Yayasan Ilomata

The purpose of this study is to examine the effect of Loan Growth, Unemployment, BOPO, CAR, Inflation, and Exchange Rate in relationship with Net Interest Margin. The research object used is banking data BUKU I to BUKU IV 2009-2018 published by Financial Service Authority, known as OJK. The analysis technique used is panel data regression analysis with Eviews 9.0 analysis tool. The results showed that the variables which consist of Loan Growth, and Unemployment had a significant positive effect on Net Interest Margin. Other independent variables, which consist of BOPO and Exchange Rate had a significant negative effect on Net Interest Margin. While CAR and Inflation do not show a significant impact on Net Interest Margin.

Pengenalan Digital Marketing E-Katalog bagi UMKM Binaan Jakpreneur Siti Mariam; Abdul Haeba Ramli
Jurnal Komunitas : Jurnal Pengabdian kepada Masyarakat Vol 5, No 1: Juli 2022
Publisher : Institut Ilmu Sosial dan Manajemen Stiami

The purpose of community service is to introduce e-catalog digital marketing to MSME players in DKI Jakarta Province. Jakpreneur-assisted MSME actors in DKI Jakarta Province are partners in this community service. The main problems faced by partners are the limited knowledge and skills of partners in utilizing digital marketing, partners do not have good quality product photos and partners do not have product catalogs. The solutions offered to partners are assistance in understanding the right digital marketing and making product catalogs including product data collection, product photos and product descriptions and understanding the benefits of updating product type information, photos and prices. The target to be achieved from this PKM implementation activity is the understanding of partners in the creation and use of digital marketing. Increase business through the use of advertising in digital marketing; facebook shop, facebook ads, instagram ads, google ads, e-brochures, and e-catalogs. With the digital marketing system, partners can do long-term marketing easily and quickly and can reach a wider market. The implementation of community service activities is carried out using the tutorial method, where partners get direct assistance in introducing the use and making of digital marketing. Partners are divided into several groups. This was followed by a question and answer discussion and evaluation and monitoring. Based on the results of the activity, partners were very enthusiastic as long as they followed the digital marketing e-catalog mentoring tutorial. Several questions were given by partners and partners following suggestions by utilizing the existing market place in addition to the use of social media in marketing their products.

PATIENT SERVICE AND SATISFACTION SYSTEMS Abdul Haeba Ramli
Business and Entrepreneurial Review Vol. 15 No. 2 (2016): April 2016
Publisher : Universitas Trisakti

The objective the research is to analyze abo the influence of service delivery system to patient satisfaction. This analysis data used Structural Equation Modeling (SEM) to observe about interrelatedness between some variable. The population in this study is 225 persons of hospital medical patient in type C hospital in Makassar and spread to 75 hospital patients in Stella Maris hospital, 75 hospital patients in Akademis Jaury Yusuf Putra hospital, and 75 hospital patients in Grestelina hospital. The research result shows that service delivery system composed of physical support and contact personal are significant and positive influence on patient satisfaction

PATIENT TRUST ON THE HOSPITAL SERVICE DELIVERY SYSTEM Abdul Haeba Ramli
Business and Entrepreneurial Review Vol. 16 No. 1 (2016): October 2016
Publisher : Universitas Trisakti

This research was conducted in 2016 to see the effect of the service delivery system on patient trust in private hospitals in Makassar. The number of patients used as respondents was 115 people, taken using purposive sampling technique, with several criteria set by the author. However, the results of this study indicate that a service delivery system consisting of contact personal and physical support has a positive and significant effect on patient trust

Patient Satisfaction, Hospital Image and Patient Loyalty in West Sulawesi Province Abdul Haeba Ramli
Business and Entrepreneurial Review Vol. 17 No. 1 (2017): APRIL 2017
Publisher : Universitas Trisakti

The purpose of this study was to examine and analyze the effect of patient satisfaction and hospital image on patient loyalty. The research design uses a survey method with cross-section data collection through a questionnaire. As a sample in this study, 124 patients were hospitalized at a Private Hospital located in West Sulawesi Province and taken by simple random sampling. The data analysis method used in hypothesis testing is Structural Equation Modeling (SEM). The results of the study provide evidence that patient satisfaction affects and can improve the image of the hospital. High patient satisfaction also has an impact on patient loyalty, as well as the high Sakityang house image has a positive and significant influence on patient loyalty.

ORGANIZATIONAL COMMITMENT AND EMPLOYEE PERFORMANCE AT DISTRIBUTOR COMPANIES Abdul Haeba Ramli
Business and Entrepreneurial Review Vol. 17 No. 2 (2017): OCTOBER 2017
Publisher : Universitas Trisakti

This research was conducted in Jakarta which aims to see the extent to which the consequences that will be caused by job satisfaction and organizational commitment to employee performance. The design of this research is to use a survey method by collecting cross-section data through a questionnaire. The number of respondents used as samples in this study, is as many as 120 employees who work in a Public Distribution company located in DKI Jakarta Province with a simple random sampling method. The data analysis method used in is. Structural Equation Modeling (SEM) used for the design analyzes the data in testing the research hypothesis. The results of the study provide evidence that job satisfaction possessed by employees influences positively and significantly and can increase organizational commitment, high job satisfaction also impacts the high achievement of employee performance, then high organizational commitment turns out to have a positive and significant effect on employee performance.

MANAGE OF JOB STRESS AND MEASURE EMPLOYEE PERFORMANCE IN HEALTH SERVICES Abdul Haeba Ramli
Business and Entrepreneurial Review Vol. 18 No. 1 (2018): APRIL 2018
Publisher : Universitas Trisakti

This research on health service employees who are in Jakarta wants to observe the work stress experienced and how the risks will arise from organizational commitment and employee performance. The design of this research is to use a survey method with cross-section data collection using a questionnaire. A total of 82 employees of the Private Hospital consisting of Doctors, Nurses and Staff as respondents in this study, were determined by utilizing the simple random sampling method. The data analysis method used is Structural Equation Modeling (SEM) as a design in analyzing data analysis on testing research hypotheses. The results of the study present the results that work stress has a negative and significant impact on organizational commitment, then work stress that has a negative and significant impact on employee performance, then high organizational commitment can actually cause a positive and significant impact on employee performance.

COMPENSATION, JOB SATISFACTION AND EMPLOYEE PERFORMANCE IN HEALTH SERVICES Abdul Haeba Ramli
Business and Entrepreneurial Review Vol. 18 No. 2 (2018): OCTOBER 2018
Publisher : Universitas Trisakti

The objective of this research is to analyze the compensation, job satisfaction and the employees performance of Rumah Sakit Swasta in Jakarta. Apart from that, the objective is also to analyse the effect of the compensation, on the job satisfaction and its implication to the employees performance of Rumah Sakit Swasta in Jakarta. The research is using the quantitative research.. The sample for data collection was taken from 82 employees of Rumah Sakit Swasta in Jakarta through questionnaires. From the research done, it is demonstrated that the compensation has positive effect toward the job satisfaction and employee’s performance, and job satisfaction do have a positive implication on the employee’s performance of Rumah Sakit Swasta in Jakarta.

WORK ENVIRONMENT, JOB SATISFACTION AND EMPLOYEE PERFORMANCE IN HEALTH SERVICES Abdul Haeba Ramli
Business and Entrepreneurial Review Vol. 19 No. 1 (2019): APRIL 2019
Publisher : Universitas Trisakti

This investigation point is to appraise the work environment, job satisfaction and the employees performance of Rumah Sakit Swasta in Jakarta. The point is also to appraise the phenomenon of the work environment, on the job satisfaction and its involvement to the employees performance of Rumah Sakit Swasta in Jakarta. The investigation is using the quantitative investigation.. The sample for data collection was taken from 82 employees of Rumah Sakit Swasta in Jakarta through questionnaires. From the investigation done, it is demonstrated that the work environment has positive effect toward the job satisfaction and employee’s performance, and job satisfaction do have a positive involvement on the employee’s performance of Rumah Sakit Swasta in Jakarta.

Co-Authors Abadi, Ferryal Aditya Halim Perdana Kusuma Putra Putra Adrifa, Zacky Putra Agung Fachridian Ahmad Hidayat Sutawijaya Al Kausar, Al Kausar Almaitsya Gianis Amelia Rizky Andi Hafidah Andriyanti Asianto Anggraeni, Abellia Septri Annisa Nur Aristawidya Annisa Rahmawati Arbol, Dolfina Martila Ardhana, Nugroho Aji Arfian Oktaviandi Rizky Arifah, Muhammad Syahroni Ariztian, Rian Astrid Rahayu Awibowo, Yogo Ayu Larasati Beny Witjaksono Cendy Fauziah Trianingrum Cherie Anne S. Banca Dennish H. Tablante Dennish Tablante Deny Rumaidlany Dewi, Ni Putu Karunia Dhinda Siti Mustikasari Diatmika, Anak Agung Ketut Dihin Septyanto Dohan Faqih Ibrahim Edi Hamdi eki, eki Erny Amriani Asmin Fajar Satria Fatiani, Kurunul Febriani, Fika Aurelia Fika Aryani Gunawan, Tipanirah Hendriadi, Hendriadi Hermaya, Anissa Indriani, Sintiati James Ronald O. Mesina Kalim, Muchamad Nur Kanaya, Aida Suni Kurniawati, Erna Kusnadi Kusnadi Kusnadi Kusnadi Lia Amalia Lizio Marcel de Araujo Lucky Samuel Maharani, Alfiana Citra Maratis, Jerry Marsach Adelia Megawaty Meidiyanty, Elvira Miaty, Indah Juneta Muhammad Asrar Ameido Muhammad Takrim Muhmin, Andi Hidayat Muslim Muslim Netty Situmorang Novianti, Intan Erlita Nurcahyani, Widy Panji Kresna, Egi Prasetyo, Wishnu Budi Prasetyo, Wisnu Budi Prastiyo Diatmono Pratama, Mario Putra Pratama, Rekha Agustiyanto Purbasari, U.K. Rahmawati, Amanda Reza, Heru Kreshna Rezki Nurdiansyah Ridswan, Muhammad Rinaldi, Guntur Ringo, Rejhi Yunus Siringo Rizka Diah Agustia Rojuaniah Rojuaniah Roza Aulia Abidin Safuan Safuan Salsa Meisita Fahrosa Samuel, Lucky Saputra, Radiansyah Harry Sari, Pascalia Indah Permata Siti Mariam Siti Mariam Siti Mariam SITI MARIAM Siti Mariam Siti Rafika Arman Sofia Apriliani Penu Sukalumba Steven, Jacob Supiati Supiati Suseno Hadi Purnomo Sutawidjaya, Ahmad Hidayat Sutawijaya, Ahmad Hidayat Sutriani Sutriani Syahroni Syahroni Sylvia, Sylvia Sylvyani, Novi Rohma Thamanda, Dhea Rusli Toaha, Muhammad Triyono Arief Wahyudi Ulfa, Vina Sandriana Wahyudi, Ickhsanto Wicaksana, Harits Hijrah Yudistria, Yuyus Zianneil T. Gecolea Zianneil T. Gecolea Gecolea

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