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All Journal JURNAL ECONOMIA JAM : Jurnal Aplikasi Manajemen Binus Business Review Widya Cipta : Jurnal Sekretari dan Manajemen JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) IJEBD (International Journal Of Entrepreneurship And Business Development) SELAPARANG: Jurnal Pengabdian Masyarakat Berkemajuan JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) INTECOMS: Journal of Information Technology and Computer Science Jurnal Manajemen Pemasaran Ultima Management : Jurnal Ilmu Manajemen Business and Finance Journal Jurnal Manajerial Mudir : Jurnal Manajemen Pendidikan International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ilmiah Edunomika (JIE) GANDRUNG: Jurnal Pengabdian Kepada Masyarakat Madaniya Jurnal Cahaya Mandalika International Journal of Business, Law, and Education International Journal of Health, Economics, and Social Sciences (IJHESS) EKONOMIKA45 Indonesian Community Journal Jurnal Manajemen Perhotelan Abdimas Indonesian Journal Innovative: Journal Of Social Science Research Journal of Economic Education and Entrepreneurship Studies Indonesia Journal of Engineering and Education Technology (IJEET) Edumaspul: Jurnal Pendidikan
Adrie Oktavio
Universitas Ciputra
Religion Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Other

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The Impact Machine Learning Algorithms : Study Meta-Analysis Sani, Asrul; Oktavio, Adrie; Metasari, Rean; Santosa, Tomi Apra; sjoraida, Diah Fatma; Rembe, Elismayanti; Amri, Miftachul; Guna, Bucky Wibawa Karya
INTECOMS: Journal of Information Technology and Computer Science Vol 7 No 4 (2024): INTECOMS: Journal of Information Technology and Computer Science
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/intecoms.v7i4.10860

Abstract

Machine Learning (ML) algorithms have revolutionized various fields, including science, technology, and business. This study conducted a meta-analysis to review the impact of ML algorithms on various domains. This research is a type of meta-analysis research. The data sources in this study come from 12 national and international journals published in 2022-2024. Data collection techniques through direct observation through journal databases. The inclusion criteria in this meta-analysis are research obtained from google scholar; ScienceDirect and ERIC, Research must be related to machine learning algorithms, research has complete data to calculate the effect size value. Data analysis in this study was conducted by statistical analysis with JSAP 0.16.3 application. The results of the study concluded that ML lgoritma has a significant impact on various fields including the discovery of new knowledge, process efficiency and accuracy in prediction with an effect size value of 0.793; p < 0.001. These findings show that ML algorithms have great potential to improve performance and efficiency in various fields.
Pengaruh Transformasi Digital Pada Produktivitas Dan Profibilitas Perusahaan Kecil dan Menengah (UKM) Moses Soediro; Adrie Oktavio; Ivana Grasielda; Verina Wijaya; Christy Widyawati
Journal of Economic Education and Entrepreneurship Studies Vol. 5 No. 1 (2024): VOL. 5, NO. 1 (2024): JE3S, MARCH 2024
Publisher : Department of Economics Education, Faculty of Economics, Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62794/je3s.v5i1.3569

Abstract

This study aims to analyze the effect of digital transformation on productivity and profitability of SMEs in the trading sector in Surabaya City. Data were collected through a survey involving 50 SMEs that have adopted digital technology. The results show that the use of digital technologies, including e-commerce, inventory management systems, and online payments, significantly improves the operational efficiency and profitability of SMEs. Most SMEs reported increased sales and profit margins after adopting digital technologies. However, lack of technological know-how and budget constraints are the main challenges in the digital transformation process. Therefore, support from the government and relevant institutions is needed to provide training and financial assistance to encourage wider adoption of digital technologies. This research provides an in-depth insight into the benefits and challenges of digital transformation for SMEs in Surabaya, and provides recommendations to accelerate the adoption of digital technology among SMEs
Bibliometric Exploration of Creative Industry: Trends, Influential Authors, Research Themes, and Emerging Concepts Oktavio, Adrie; Husriah, Husriah; Harsono, Iwan
International Journal of Business, Law, and Education Vol. 5 No. 1 (2024): International Journal of Business, Law, and Education
Publisher : IJBLE Scientific Publications Community Inc.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56442/ijble.v5i1.464

Abstract

This bibliometric analysis delves into the scholarly landscape of the creative industry, offering insights into its evolution, key contributors, predominant research themes, and emerging concepts. Through comprehensive data collection from reputable scholarly databases and systematic processing, the study identifies influential literature and conducts network analysis to visualize thematic clusters and trends. Findings reveal a dynamic and interdisciplinary field, shaped by advancements in technology, globalization, and cultural exchange. The implications of the research extend to academia, industry, and policymaking, emphasizing the importance of informed decision-making, collaborative efforts, and strategic interventions to maximize the creative industry's potential for innovation, economic growth, and societal development.
THE IMPACT OF GAMIFICATION ON REPURCHASE INTENTION: MEDIATING ROLE OF PERCEIVED ENJOYMENT AND MODERATING ROLE OF REWARD SATISFACTION Natalia, Erica Destiani; Gabriella, Annette; Adrie Oktavio
Jurnal Bisnis dan Keuangan Vol 10 No 1 (2025): Business and Finance Journal
Publisher : Universitas Nahdlatul Ulama Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33086/bfj.v10i1.6851

Abstract

The advancement of technology brings significant impact to tourism industry, marked with the rise of Online Travel Agents (OTAs) that assist consumers in planning their trips. Traveloka ranked first as the most popular OTA followed with Tiket.com and Agoda. In an effort to attract and retain customers, Traveloka has integrated gamification features that encourage repeated transactions by offering rewards such as points, which can be redeemed for vouchers. This study examines the influence of gamification on repurchase intention, with perceived enjoyment serving as a mediator and reward satisfaction functioning as a moderator. Data was collected from 201 Traveloka users who had made a transaction and engaged with the gamification features within the last six months. Using purposive sampling and a quantitative research approach, the study employed Structural Equation Modeling (SEM) for data analysis. The findings found that gamification significantly influences repurchase intention and enhances perceived enjoyment. Additionally, perceived enjoyment partially mediates the relationship between gamification and repurchase intention. Meanwhile, reward satisfaction as moderator variable weakens the relationship between gamification and repurchase intention. These results offer valuable insights into the effectiveness of gamification strategies for customer engagement and repeat purchase behavior in the highly competitive OTA market.
THE ROLE OF FUNCTIONAL TOP MANAGEMENT TEAM IN INITIATING THE STRATEGIC ALLIANCES AS OUTCOME FROM INNOVATIVENESS BEHAVIOR: EMPIRICAL EVIDENCE FROM STAR HOTELS Kaihatu, Thomas Stefanus; Oktavio, Adrie
Jurnal Aplikasi Manajemen Vol. 18 No. 2 (2020)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2020.018.02.08

Abstract

One way that is widely used by many organizations in general, including hotels to survive in a business competition climate is to encourage employees to have an entrepreneurial mindset and behavior in carrying out their respective functions. The mindset and behavior must, of course, be initiated and supported by the Top Management Team (TMT) including the Functional Top Management Team (FTMT) level. However, unfortunately, some FTMT members do not have the same mindset and behavior. FTMT is like the heart of an organization and functions as a predecessor from the birth of a business strategy such as strategic alliances. In the context of hotels, strategic alliances should ideally be born from innovative ideas that are not only the responsibility of FTMT. Thus, FTMT must also play a role to encourage the creation of innovation that is in line with the organization's vision, mission, goals, and competencies. Improving the entrepreneurial orientation of the hotel, especially the innovativeness factor is an important step to initiate the application of statistic alliances which of course the strategy should come from the ideas of the FTMT. This study tries to analyze the role of FTMT and its influence on innovation and the application of business strategies in the form of strategic alliances. Data collected from 29 4 and 5 star hotels in Surabaya were analyzed using structural equation modeling to support the hypothesis of this research. The results of this study indicate that all three hypotheses can be accepted where FTMT influences innovativeness and strategic alliance. Innovativeness also has a direct influence on strategic alliances.
SCARCITY MARKETING TO PERCEIVED UNIQUENESS AND DESIRABILITY USERS OF THE FOOD DELIVERY SERVICE INDONESIA APPLICATION Nafarin, Lydia; Oktavio, Adrie
Jurnal Aplikasi Manajemen Vol. 19 No. 3 (2021)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2021.019.03.03

Abstract

The number of online applications users of food and beverage delivery services in Indonesia is growing every year. That is also followed by many culinary entrepreneurs who have established partnerships with online applications. One of the major online food and beverage delivery service applications in Indonesia is Grabfood. Through Grabfood, products ordered online by users will be delivered to their homes in a relatively short time. Ordering food and drinks through Grabfood is also very beneficial for users because they can enjoy a variety of attractive promotions, both in the form of food and beverage discounts, cashback, shipping cost discounts, and so on. One of the promotional strategies carried out by Grabfood is to do scarcity marketing. This study aims to observe whether the scarcity marketing carried out by Grabfood can affect the desirability of Grabfood users and at the same time examine the role of perceived uniqueness as an intervening variable in the model developed by this study. Scarcity marketing in the study is divided into two types, namely limited-quantity scarcity and limited-time scarcity. The sample in this study involved one hundred and thirteen active users of the Grabfood application who have filled out a complete online questionnaire. The data processing results show that limited-quantity scarcity and limited-time scarcity can directly have a positive and significant effect on perceived uniqueness and desirability. Furthermore, perceived uniqueness also has a direct positive and significant effect on desirability. In its position as an intervening variable, the construct of perceived uniqueness can partially mediate the relationship between limitedquantity scarcity and limited-time scarcity on desirability. Further research focused on another intervening variable that partially mediates the relationship between limited-quantity scarcity and limited-time scarcity to desirabilities, such as perceived value or social status.
PILGRIMAGE TOURISM EVENTS IN INDONESIA: EXAMINING THE RELATIONSHIP OF BEHAVIORAL BELIEF, MOTIVATION TO COMPLY, ATTITUDES, SUBJECTIVE NORMS, AND INTENTION TO PARTAKE Indrianto, Agoes Tinus Lis; Oktavio, Adrie; Nugroho, Agustinus
Jurnal Aplikasi Manajemen Vol. 20 No. 1 (2022)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2022.020.01.06

Abstract

For decades, the close link between pilgrims and tourists has been recognized by medieval scholars and tourism historians and has been the subject of further research in recent years. Pilgrimage has become a phenomenal thing and is growing quite rapidly because it is considered a crucial factor for many adherents of several major religions in the world. Pilgrimage and tourism have a very close relationship. This quantitative study investigates predictors of intention to partake in pilgrimage events in Indonesia. This study adopts the purposive sampling technique in collecting data from the respondents. A total of 189 respondents participated in filling out the online questionnaire. The findings of this study indicate that the four hypotheses proposed in this study are not entirely acceptable. Attitudes do not significantly affect the intention to partake in pilgrimage events. Behavioral beliefs on attitudes, motivation to comply with subjective norms, and subjective norms on intentions to partake in pilgrimage events are three hypotheses that have significant influence. Several recommendations for future research are also outlined at the end of this study. One of them recommends exploring more predictors to identify the intention to partake in pilgrimage events as a big potential to develop pilgrimage tourism in Indonesia further.
PENGARUH BUSINESS PROCESS REENGINEERING TERHADAP BUSINESS PROCESS PERFORMANCE PADA HOTEL BUDGET DI SURABAYA Adrie Oktavio
EKONOMIKA45 :  Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan Vol. 4 No. 2 (2017): Juni : Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan
Publisher : Fakultas Ekonomi Universitas 45 Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (411.57 KB) | DOI: 10.30640/ekonomika45.v4i2.58

Abstract

In such a tight business competition climate, the management of budget hotel is required to think of innovative and sustainable business strategies in order to survive and compete with other hotels in the long term. Business strategy in question here is to make an innovation that aims to improve Business Process Performance. For that, the management of budget hotel has time to start changing the mindset in running the hotel operations, more process-oriented, so that required a fairly fundamental change in completing a task or job. Completion of a task or job in a business process can be done through a reengineering on a company's business process called Business Process Reengineering (BPR). This study uses correlational research method that aims to test the magnitude of the influence of BPR on Business Process Performance. The data used in the test is obtained from the spread of questionnaires at budget hotels in Surabaya which the results can be concluded that the BPR has a positive and significant impact on Business Process Performance
Pengaruh Persepsi Keamanan dan Kemanfaatan Terhadap Minat Penggunaan Kembali “Book Cabin” Melalui Kepercayaan Nathania, Sharron Tiffany; Margadjie, Helen Ayu; Oktavio, Adrie
Jurnal Manajerial Vol. 12 No. 02 (2025): Jurnal Manajerial
Publisher : Program Studi Manajemen Universitas Muhammadiyah Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30587/jurnalmanajerial.v12i02.9566

Abstract

Background – The rise of online check-in applications, like 'Book cabin' by Lion Air Group, highlights the need for secure and useful features to build trust and drive reuse intention. Understanding these factors is essential for enhancing user adoption and satisfaction. Aim – This research aims to analyze the influence of trust as a mediating variable of perceived security and perceived usefulness on interest in reusing Book cabin as an online check-in application at the Lion Air Group. Design / methodology / approach – The population in this research were users of the Book cabin application with a sample of 200 respondents. The sampling technique in this research is purposive sampling. Data collection was carried out by distributing questionnaires via Google Form. The data processing method in this study uses Smart-PLS which is used to test the hypothesis. Findings – The findings indicate that perceived security, perceived usefulness, and trust each have a significant positive impact on the intention to reuse the Book cabin application. Additionally, trust serves as an important mediator, strengthening the relationship between perceived security, perceived usefulness, and reuse intention. Research implication – This study contributes to the marketing fields and existing literature by examining the influence of perceived security and perceived usefulness on the intention to reuse an online check-in application. It advances previous research by exploring trust as a mediating factor, providing a deeper understanding of how trust can bridge user perceptions and behavioral intentions in digital travel services. Limitations – This study has several limitations, including the use of cross-sectional data that does not capture long-term behavioral changes and a focus on perceived security and usefulness without considering other factors like perceived ease of use, or e-WOM. Additionally, the sample is limited to users of the Book Cabin application, particularly those from the Lion Air Group. Future research should adopt a longitudinal approach, and expand the sample scope to achieve more comprehensive and generalizable findings.
REVITALIZATION OF SURABAYA'S OLD PRECINCT: CHALLENGE AND STRATEGY OF GROWTH Wijaya, Verina; Indrianto, Agoes Tinus Lis; Oktavio, Adrie
ULTIMA Management Vol 17 No 1 (2025): Ultima Management : Jurnal Ilmu Manajemen
Publisher : Universitas Multimedia Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31937/manajemen.v17i1.4134

Abstract

Abstract- The revitalization of Surabaya’s old precinct holds strong potential to enhance the city's tourism appeal and stimulate local economic development. This heritage-rich area has historical and cultural value, making it a strategic destination for both domestic and international tourists. However, several challenges hinder its development, including a lack of interactive attractions, insufficient public facilities such as cafés, rest areas, and toilets, as well as limited visitor engagement and short tourist stays. This study employs a qualitative descriptive research design, using triangulated data from in-depth interviews with government officials, heritage community members, and tourism practitioners, along with field observations and document analysis. The research aims to identify key strategies, opportunities, and constraints in revitalizing the precinct. Findings highlight the critical role of multi-stakeholder collaboration in revitalization efforts, where the synergy between the government, local communities, and the private sector is essential to success. The study also shows that improved infrastructure, enhanced public awareness, and creative tourism programming are necessary to sustain heritage tourism in the area. This study contributes to the discourse on sustainable urban heritage management and offers practical recommendations to policymakers seeking to balance conservation with tourism-driven economic growth in historic urban districts. Keywords: Heritage Tourism; Revitalization; Old Precinct; Economic Growth; Surabaya
Co-Authors Aat Ruchiat Nungraha Adi Suryaputra Paramita Afrizal Agoestinus Lis Indrianto, Agoestinus Lis Agustinus Nugroho Agustinus Nugroho Agustinus Nugroho Alek Irawan Triantho Amanda Teonata Amri, Miftachul Andika Dirsa Andika Isma Andini Dwi Kurniawati Aria Ganna Henryanto Arie Fitria Asrul Sani Asrul Sani Aurelia Angelica Santoso Bella Aurellia Natalie Christina Sudyasjayanti Clarissa Listya Susilo Daniel Happy Putra Devi Rahnjen Devi Rahnjen Wijayadne Dewanto Dewanto Diah Fatma Sjoraida Dwi Anna Kristanti Elismayanti Rembe Ellen Lawrencia Yahya Ellina Rienovita Endo Wijaya Kartika Endo Wijaya Kartika Erlinawati Situmorang Erris Kusumawidjaya Eugene Katama Angkasa Felicia Adeline Gabriella, Annette Guna, Bucky Wibawa Karya Hamka Wakkang Harahap, Subur Hendra Heppy Sapulete Heriyanto, Carolina Indah Wati Irra Chrisyanti Dewi Ivana Grasielda Iwan Harsono J. E. Sutanto J.E. Sutanto Joko Sulistyo Joko Sulistyo Kezia Kezia Kezia Kezia Purwadi Krismi Budi Sienatra Liestya Padmawidjaja M. Anton Fatoni M. Yusri M. Yusuf Bahtiar, M. Yusuf Margadjie, Helen Ayu Mariaty Saragih Metasari, Rean Michelle Laurent Miftachul Amri Monica Febria Moses Soediro Muhammad Ade Kurnia Harahap Nafarin, Lydia Natalia, Erica Destiani Nathania, Sharron Tiffany Ni Desak Made Santi Dwyarthi Prathivi, Maria Dini Gilang Purnomo, Harries Purwadi, Kezia Kezia Rahmah Renanda Fantika Rahman Tanjung Rean Mitasari Rembe, Elismayanti Rienovita, Ellina Rizki Adityaji Santosa, Tomi Apra Santoso, Aurelia Angelica Sapulete, Heppy Septa Intiar Sirait, Evi Steven Gunawan Sucipto, Bambang Suhardi Suhardi Syamsul Bahri Syavardie, Yimmi Teja, Vania Yuswanto Thomas Stefanus Kaihatu Tomi Apra Santosa Tongam E Panggabean Tony Antonio Tri Andjarwati, Tri Trianggoro Wiradinata Vania Yuswanto Teja Verina Wijaya Via Yustitia Widyawati, Christy William Santoso Yahya, Ellen Lawrencia Yohanes Bowo Widodo