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All Journal Eksos LPPM MBIA Jurnal Ilmiah Edunomika (JIE) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Al-MIKRAJ: Jurnal studi Islam dan Humaniora Populer: Jurnal Penelitian Mahasiswa Optimal: Jurnal Ekonomi dan Manajemen Jurnal Bisnis Manajemen dan Akuntansi Journal of Student Research Transformasi: Journal of Economics and Business Management Digital Bisnis: Jurnal Publikasi Ilmu Manajemen Dan E-commerce Mestaka: Jurnal Pengabdian Kepada Masyarakat Jurnal Penelitian Ekonomi Manajemen dan Bisnis Jurnal Publikasi Ilmu Manajemen Jurnal Manajemen Kreatif dan Inovasi Jurnal bintang manajemen Wawasan : Jurnal Ilmu Manajemen, Ekonomi dan Kewirausahaan Manajemen Kreatif Jurnal Journal of Management and Creative Business Jurnal Manajemen Dan Bisnis Ekonomi Jurnal Riset Manajemen Jurnal Riset Manajemen dan Ekonomi Sammajiva: Jurnal Penelitian Bisnis dan Manajemen Maeswara: Jurnal Riset Ilmu Manajemen dan Kewirausahaan Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Riset Ilmu Manajemen Bisnis dan Akuntansi Neraca Manajemen, Akuntansi, dan Ekonomi Jurnal Ilmiah Manajemen Ekonomi Dan Akuntansi (JIMEA) Master Manajemen JURNAL ILMIAH PENELITIAN MAHASISWA Jurnal Manajemen Bisnis Era Digital Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital Green Inflation: International Journal of Management And Strategic Business Leadership Jurnal Pemimpin Bisnis Inovatif Jukerdi: Jurnal Kewirausahaan Cerdas Dan Digital Demokrasi: Jurnal Riset Ilmu Hukum, Sosial dan Politik Jurnal Ekonomi, Manajemen, Akuntansi Jurnal Ilmiah Manajemen Dan Kewirausahaan
Esti Dwi Rahmawati
Universitas Duta Bangsa Surakarta
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Energy Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mechanical Engineering Medicine & Pharmacology Public Health Social Sciences Other

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PENGARUH CITRA MEREK, KUALITAS PRODUK, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PADA BRAND NEVADA DI MATAHARI DEPARTEMEN STORE KOTA SURAKARTA Nugraheni Dama Rasintha; Khabib Alia Akhmad; Esti Dwi Rahmawati
JURNAL ILMIAH EDUNOMIKA Vol 7, No 2 (2023): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v7i2.10259

Abstract

This study aims to analyze the effect of brand image, product quality, and price on purchasing decisions on the Nevada brand at Matahari Department Store, Surakarta City. This type of research uses quantitative methods. The sampling technique uses a non-probability sampling method (purposive sampling). The sample in this study were consumers of the Nevada brand at the Matahari Department Store who met the criteria, amounting to 100 people. Data was collected using a questionnaire. The results obtained from the t test results for brand image variable, t count > t table (4.814 > 1.894), in conclusion brand image has a positive effect on purchasing decisions. The t test for product quality is t count > t table (6.069 > 1.894), it can be concluded that product quality has a positive effect on purchasing decisions. As for the price, the value of t count > t table (2.119 > 1.894), it can be concluded that the price variable has a positive effect on purchasing decisions. Simultaneously brand image, product quality, and price have a positive and significant effect on purchasing decisions, indicated by a significance F value of 0.000. Keywords: brand image, product quality, price, purchase decision
PENGENALAN KOMODITAS BUAH-BUAHAN DENGAN METODE PEMBELAJARAN INTERAKSI SOSIAL DI POS PAUD PERMATA HATI SURAKARTA: INTRODUCTION OF FRUIT COMMODITIES USING SOCIAL INTERACTION LEARNING METHODS AT PERMATA HATI PRESCHOOL SURAKARTA Rahmawati Setiyani; Esti Dwi Rahmawati
MESTAKA: Jurnal Pengabdian Kepada Masyarakat Vol. 2 No. 6 (2023): Desember 2023
Publisher : Pakis Journal Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58184/mestaka.v2i6.205

Abstract

Fruits are one of the horticultural commodities that play an important role for the health of the body. Fulfillment of balanced nutrition needs to be done because good nutrition will go hand in hand with good health. Nutrition Guide for Balanced Diet is the principle of consuming daily foods that contain nutrients in the type and amount according to the needs of each person according to the age group. Early childhood is a child in the age range of 0 to 6 years old who has a golden age where children develop rapidly. Early childhood requires quality and creative social interactions so that children are motivated. The purpose of this Community Service activity is to provide education on the introduction of local Indonesian fruit commodities with social interaction learning methods to students at Permata Hati Preschool Surakarta City. The method used is social interaction learning so that students have the will to consume fruits as an effort to fulfill balanced nutrition that supports growth. The activities that have been carried out have resulted in students from the Permata Hati Preschool Surakarta City knowing local Indonesian fruits and having a willingness to eat fruit to support growth.
Implementasi Kualitas Pelayanan, Kelengkapan Produk dan Harga Produk Terhadap Kepuasan Konsumen di Swalayan XYZ Tiara Kartika Sari; Khabib Alia Akhmad; Esti Dwi Rahmawati
JURNAL MANAJEMEN DAN BISNIS EKONOMI Vol. 2 No. 3 (2024): July : JURNAL MANAJEMEN DAN BISNIS EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jmbe-itb.v2i3.2183

Abstract

The increasing growth of the industry now can cause competition in companies, one of which is the retail business. Where must be able to compete competitively to understand consumers. Companies need to implement more rigorous and innovative strategies in developing businesses, so as to meet the satisfaction of consumers. This study aims to determine the effect of service quality, product completeness, and product prices on customer satisfaction at Swalayan xyz. This study uses quantitative methods, and sampling is a non-probability sampling technique with purposive sampling type where sampling is done using certain considerations. The sample taken was 100 respondents. The study used multiple liner regression analysis techniques and hypothesis testing which were analyzed using SPSS 25 software. This study has independent variables and dependent variables. Where the independent variable is Service Quality (X1), Product Completeness (X2), and Product Price (X3), for the dependent variable, namely Customer Satisfaction (Y). The results showed that (1) Service Quality has a positive and significant effect on Customer Satisfaction. (2) Product Completeness has a positive and significant effect on Customer Satisfaction. (3) Product Price has a positive and significant effect on Customer Satisfaction. (4) Service Quality, Product Completeness, and Product Price simultaneously have a positive and significant effect on Consumer Satisfaction.
Dampak Gaya Kepemiminan, Budaya Organisasi, dan Motivasi Kerja Terhadap Kinerja Pegawai di Dinas Lingkungan Hidup Kota Surakarta Monyka Dayu Astuti; Khabib Alia Akhmad; Esti Dwi Rahmawati
JURNAL MANAJEMEN DAN BISNIS EKONOMI Vol. 2 No. 3 (2024): July : JURNAL MANAJEMEN DAN BISNIS EKONOMI
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jmbe-itb.v2i3.2184

Abstract

A leadership style that pays little attention to the fate of its members can lead to low employee performance. By understanding the influence of leadership style, organizational culture, and work motivation on employee performance, steps can be taken to improve organizational effectiveness and employee performance. This study aims to determine whether Leadership Style (X1), Organizational Culture (X2), and Work Motivation (X3) affect Employee Performance (Y) at the Dinas Lingkungan Hidup Kota Surakarta. This study used 51 respondents with quantitative methods. Data collection through questionnaires distributed to employees of the Dinas Lingkungan Hidup Kota Surakarta. Sampling is done by non probability sampling technique with purposive sampling type. Data were analyzed using multiple linear regression analysis and hypothesis testing. The results in this study are Leadership Style, Organizational Culture, and Work Motivation simultaneously have a positive and significant effect on the Performance of Employees of the Dinas Lingkungan Hidup Kota Surakarta. And partially Leadership Style (X1), Organizational Culture (X2), and Work Motivation (X3) have a positive and significant effect on Employee Performance (Y).
Mediasi Emosi Postif Pelanggan: Pengaruh Paket Bonus Terhadap Pembelian Impulsif Anita Nurul Cahyani; Agus Suyatno; Esti Dwi Rahmawati
JURNAL RISET MANAJEMEN (JURMA) Vol 2 No 3 (2024): September : Jurnal Riset Manajemen
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jurma.v2i3.2287

Abstract

Nowadays, the development of the retail business in Indonesia has been increasingly rapid. This is marked by the presence of traditional markets which over time have been replaced by the emergence of modern markets with various types, giving rise to various types of retail shopping centers with different shapes and sizes. This study aims to analyze the mediating role of positive emotions between discounts and bonus packages on impulse purchases at Laris Toserba Sukoharjo. The population in this study were all visitors or consumers of Laris Toserba Sukoharjo and the number of samples used in this study were 97 respondents. The variables used in this study are price discounts, bonus packages, impulse purchases and positive emotions. The data used in this study are primary data. The data collection method used is a questionnaire. The data analysis technique used is Structural Equation Modeling-Partial Least Square (SEM-PLS) and uses SmartPLS 4.0. The results of this study indicate that, bonus packages have a positive and significant effect on impulse purchases, bonus packages have a positive and significant effect on positive emotions, positive emotions have a positive and significant effect on impulse purchases and mediation of positive emotions has a positive and significant effect on bonus packages on impulse purchases.
Pengaruh Gaya Kepemimpinan, Budaya Organisasi, Dan Motivasi Kerja Terhadap Kinerja Pegawai Dinas Lingkungan Hidup Kota Surakarta Monyka Dayu Astuti; Khabib Alia Akhmad; Esti Dwi Rahmawati
JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME) Vol. 2 No. 3 (2024): Juli : JURNAL RISET MANAJEMEN DAN EKONOMI (JRIME)
Publisher : Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jrime-itb.v2i3.2162

Abstract

A leadership style that pays little attention to the fate of its members can lead to low employee performance. By understanding the influence of leadership style, organizational culture, and work motivation on employee performance, steps can be taken to improve organizational effectiveness and employee performance.This study aims to determine whether Leadership Style (X1), Organizational Culture (X2), and Work Motivation (X3) affect Employee Performance (Y) at the Dinas Lingkungan Hidup Kota Surakarta. This study used 51 respondents with quantitative methods. Data collection through questionnaires distributed to employees of the Dinas Lingkungan Hidup Kota Surakarta. Sampling is done by non probability sampling technique with purposive sampling type. Data were analyzed using multiple linear regression analysis and hypothesis testing. The results in this study are Leadership Style, Organizational Culture, and Work Motivation simultaneously have a positive and significant effect on the Performance of Employees of the Dinas Lingkungan Hidup Kota Surakarta. And partially Leadership Style (X1), Organizational Culture (X2), and Work Motivation (X3) have a positive and significant effect on Employee Performance (Y).
Pengaruh Suasana Kerja dan Konflik Interpersonal terhadap Kinerja Karyawan di Dinas Kependudukan dan Pencatatan Sipil Surakarta Muhammad Zulfikar R; Indra Hastuti; Esti Dwi Rahmawati
Populer: Jurnal Penelitian Mahasiswa Vol. 3 No. 3 (2024): September : Jurnal Penelitian Mahasiswa
Publisher : Universitas Maritim AMNI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58192/populer.v3i3.2437

Abstract

This study aims to analyze the effect of work atmosphere and interpersonal conflict on employee performance at the Surakarta City Population and Civil Registration Office (Dukcapil). The research population includes all employees of Dukcapil Surakarta, totaling 74 people. The variables studied include work atmosphere, interpersonal conflict, and employee performance. Data collection was conducted through a combination of primary and secondary data. Primary data collection methods used interviews and questionnaires, while secondary data were obtained through documentation. Data analysis used Structural Equation Modeling method with Partial Least Squares (SEM-PLS) approach, and data processing was done using SmartPLS software. The results showed that. Interpersonal conflict and work atmosphere are proven to have a significant impact on the performance of employees of the Surakarta City Dukcapil Office.
Analisis Pengalaman Pembelian Online, Kualitas Layanan dan Kepercayaan Terhadap Kepuasan Konsumen E-commerce Shopee di Kecamatan Giriwoyo Kabupaten Wonogiri Nurullia Rizkyani; Singgih Purnomo; Esti Dwi Rahmawati
Jurnal Penelitian Ekonomi Manajemen dan Bisnis Vol. 3 No. 4 (2024): November : Jurnal Penelitian Ekonomi Manajemen dan Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jekombis.v3i4.4220

Abstract

Electronic commerce or what is usually called e-commerce is a term used to describe the transaction process for products, services and information carried out using the Internet. With increasingly advanced e-commerce services, consumers can more easily access and order products from various places easily and quickly. This causes many companies to compete to create quality e-commerce services that consumers can trust in order to make things easier and add value to the product or company. This research aims to determine and analyze the influence of online purchasing experience, service quality, and trust on Shopee e-commerce consumer satisfaction in Giriwoyo District, Wonogiri Regency. The population in this research is Shopee e-commerce consumers in Giriwoyo District. This research used purposive sampling as a sampling technique, the number of samples obtained was 100 respondents. The results of this research show that Online Purchasing Experience (X1) has a positive and significant effect on Consumer Satisfaction, Service Quality (X2) has a positive and significant effect on Consumer Satisfaction, Trust (X3) has a positive and significant effect on Consumer Satisfaction, and Experience Online Purchasing, Service Quality and Trust together have a positive and significant effect on Consumer Satisfaction in Giriwoyo District, Wonogiri Regency.
Peran Kepuasan Dan Motivasi Pengunjung Terhadap Niat Berkunjung Kembali Ke Taman Satwa Taru Jurug Shalli Habiibika Baaq; Sarah Fadila; Esti Dwi Rahmawati; Haris Novy Admadianto
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 2 No. 4 (2022): Desember : Jurnal Ekonomi dan Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (700.988 KB) | DOI: 10.55606/optimal.v2i4.692

Abstract

Tourism is a very important sector in supporting economic development in Indonesia. The existing potential, natural resources, historical and cultural heritage can be developed into attractive leading tourist destinations that encourage tourists to make repeat visits to the same destinations. One of them is the Taru Jurug Animal Park in Surakarta City, Central Java. The purpose of this study was to analyze the role of visitor satisfaction and motivation on the intention to return to the same destination. The method used in this research is descriptive quantitative with a survey method for all tourists visiting Taru Jurug Surakarta Animal Park using a questionnaire. And using convenience sampling technique, with a total of 100 respondents. Then the data were analyzed using multiple linear regression analysis using SPSS.
Budaya Organisasi, Kecerdasan Emosional dan Motivasi terhadap OCB Dimediasi Kinerja Karyawan PT Angkasa Pura 1 Ratna Ariyanti; Agus Suyatno; Esti Dwi Rahmawati
OPTIMAL Jurnal Ekonomi dan Manajemen Vol. 4 No. 3 (2024): September: Jurnal Ekonomi dan Manajemen
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/optimal.v4i3.4106

Abstract

This research aims to determine how the influence of organizational culture, emotional intelligence and motivation on Organizational Citizenship Behavior is mediated by employee performance. The approach used in this research is a quantitative approach. data collection techniques using a questionnaire using a 1-5 Likert scale. The sample used in this research was 100 respondents who were employees of PT Angkasa Pura 1 Surakarta. Data analysis in this study used Structural Equation Modeling-Partial Least Square (SEM-PLS). Based on research results, organizational culture does not have a significant influence on the performance of PT Angkasa Pura 1 Surakarta employees, emotional intelligence and motivation have a significant influence on the performance of PT Angkasa Pura 1 Surakarta employees, organizational culture and emotional intelligence have a significant influence on Organizational Citizenship Behavior, motivation does not have significant influence on Organizational Citizenship Behavior, employee performance has a significant influence on Organizational Citizenship Behavior. Organizational culture has a positive and significant effect on Organizational Citizenship Behavior not through mediated employee performance, emotional intelligence and motivation have a positive and significant effect on Organizational Citizenship Behavior through mediated employee performance.
Co-Authors Abdul Azis Agus Suyatno Agus Suyatno Ainaro Adi Sutomo Alfania Ananda Putri Amanda Yuniarta Amanda Yuniarta Ana Arum Janah Ana Arum Janah Anita Nurul Cahyani Annasya Al Sadhilla Aprilia Widya Cahyaningrum Atala Cindy Fatya Chandra Gita Damar Putranto Dewi Aprilia Nugraheni Dinnova Ryo Kristanto Dyah Sugandini Efi Pertiwi Rahayu Enik Tri Afrika Evi Elisanti Fani Anisa Rahmawati Fauzan Muflih Prakoso Febyola Puspa Dewani Habib Fajar Aditya Haris Novy Admadianto Haris Novy Admadianto Hasanudin Hasanudin Hasanudin Hasanudin Hidayatulloh, M. Syarif Hidayatulloh Indra Hastuti Indra Hastuti Intan Isra’ Nur Laily Brilian Intana Wahyu Putri Ismi Munfarida Khabib Alia Akhmad Khabib Alia Akhmad KHABIB ALIA AKHMAD Kurniasih Kurniasih Monica Farissa Zain Monyka Dayu Astuti Muftiyanto, Taufiq Nur Muhammad Annang Fahmi Roziq Muhammad Irhas Effendi, Muhammad Irhas Muhammad Zulfikar R Munawaroh - Nissa Gayuh K Nissa Gayuh K Nugraheni Dama Rasintha Nugroho, Yoseph Adi Nur Fajar Ali Maulana Nur Hadi Nurullia Rizkyani Oktafianis Oktafianis Olivia Stephanie Sarwono Putri Pudya, Yehezkiel Narhendra Puji Mulyati Putri Intan Prastiwi Rahajeng Arundati Rahmat Subagyo Rahmawati Setiyani Ratna Ariyanti Rayhan Gunaningrat Riski Apriani Risma Nur Pratiwi Rista Matdiasih Rita Haju Kaesti Sarah Fadila Sarah Fadila Sarah Fadila Saryadi Shalli Habiibika Baaq Shalli Habiibika Baaq Shalli Habiibika Baaq Silvia Putri Riswardani Singgih Purnomo Siti Maryam Sukma Bayu Sumarah Budi Santoso Syahri Romadhon Taufik Nur Muftiyanto Taufiq NM Taufiq Nur Muftiyanto Tiara Kartika Sari Wiedy Rahmawati Wiedy Rahmawati Yulia Aji Puspitasari Yuni Istanto Zakina Eva C Zakina Eva C