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Information Systems Department, School of Information Systems, Bina Nusantara University Jl. K. H. Syahdan No-9, Jakarta 11480
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Journal : JURNAL ILMIAH GLOBAL EDUCATION

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Strategi Promosi Tari Tortor sebagai Daya Tarik Wisata Budaya Berkelanjutan (Studi Kasus di Provinsi DKI Jakarta) Veronica, Veronica
Jurnal Ilmiah Global Education Vol. 5 No. 2 (2024): JURNAL ILMIAH GLOBAL EDUCATION, Volume 5 Nomor 2, Juni 2024
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v5i2.2511

Abstract

The Tortor Dance Performance has a cultural tourism attraction, and its role in increasing tourism is no less important when compared to other cultural attractions belonging to the Batak Tribe. This research is interesting because it was conducted in DKI Jakarta, as it is known that Jakarta is the national capital as a representation of a mini-Indonesia. Jakarta no longer only belongs to the Betawi tribe, but also to immigrant tribes who have lived in Jakarta for a long time, including the Batak tribe. The analytical method used is SWOT using a qualitative approach through data collection techniques through interviews. The results of this study stated that the potential for the Cultural Arts of the Tortor Dance in DKI Jakarta obtained positive results, meaning that the Tortor Dance has good potential, even though this dance originates from North Sumatra Province, the community still has high interest in this traditional dance. The role of stakeholders in DKI Jakarta towards the Tortor Dance Cultural Arts is considered very good, but there has not been a significant role in supporting the preservation of the Tortor Dance Cultural Arts in Jakarta. The strategy for promoting the Tortor Dance Cultural Arts in DKI Jakarta by using information technology is considered the most appropriate form to reach all levels of society. In an effort to increase the interest of the younger generation in terms of publication and information, stakeholders disseminate information about the Tortor Dance Cultural Arts through websites and social media such as Instagram, Twitter, TikTok, YouTube, and linked in.
Co-Authors Abdul Harris Afnesia, Utari Agung Joni Saputra Al Iksani, Irna Salwa Andri Andri Angellia Debora Suryawan, Angellia Debora Anggraeni, Mella Antonius, Cayadi Sidarta Arta Moro Sundjaja, Arta Moro Arum Nadya Octania Asep Ali Thabah, Asep Ali Asri, Helmalia August Halomoan Siregar Aulia Andhikawati Aulia I, Shafira Aurelia, Aurelia Azizah Az'zahra Chandra, Stefani Chatarina Umbul Wahyuni Chiuman, Linda David David Deddy Deddy Denni, Denni Dewi Anggraini Dikjayasa, Parisatria Edhie Budi Setiawan, Edhie Budi Efendi, Ade Irfan Elly Ingkiriwang Ellynia, Ellynia Emma Rochima Eveline, Christina Fifa Argentina Girsang, Ermi Habibie, Sitty Ainsyah Harahap, Sarah Geltri Hardini, Alifia Henny Lestari, Henny Husna, Selma Novaliza Indra, Evta Irenita, Novembriani Irennita, Novembriani Irfan Efendi, Ade Istanto, Freddy H. Jamhari, Syafek Juliater Simamarta JUNIANTO JUNIANTO Keysha Amelia Citra Kho, Ferry Koto, Siti Khadijah Kristina Kristina Kurniabudi, Kurniabudi Laksman, Myrna Lisa Lisa, Lisa Mantiri, Dessy Mega Suryandari Michaela, Janice Aveline Miranda, Airin Mudrik Alaydrus Mulyono , Herry Muryono, Tupan Tri Musthopa, Andrean Alief Nasution, Syafrani Putri Nawangwulan, Wening Nawangwulan, Wening Ramadhani Siti Ng, Martha Nia, Nia Nopriyati, Nopriyati Novi Indah Susanthi, Novi Indah Nurani Khoerunnisa Panjaitan, Denti Masti Prakosa, Dandun Pratama, Gilar Budi Pratiwi, Sekar Widyastuti Puspita, Sunny R, Meiliana Lindawaty Rabecca Christin Chandra Rachmi, Irsafanti Rendy Sarudin Rodhiah, Rodhiah Roozana Maria Ritonga Rusmawardiana Rusmawardiana, Rusmawardiana S, Abdullah Ade Suryobuwono Safitri, Tasrika Nur Salikur, Salikur Saputra, Antoni Setiawan, Ferdy Trisanto Setiawan, Ivon Silaban, Herlan Siska Amonalisa Silalahi Sitanggang, Tina Novianti Surja, Stephanie Susan, Y. Syahzuni, Barlia Annis Tianto, Agus Tirtadidjaja, Andari Tirtadijaja, Andari Umaisaroh Umaisaroh Verano, Raka Vincent Vincent, Vincent Wening Ramadhani Siti Nawangwulan Wibawa, Callysta Wijayanti, Lady Ayu Sri Winnie Winnie Wisnu Yuwono Yana Erlyana, Yana Yosi Pahala, Yosi Yulianti Keke Yurrita Mailintina