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TRANSFORMASI UMKM JAMBI: STRATEGI MEMANFAATKAN KEARIFAN LOKAL UNTUK DAYA SAING GLOBAL Lubis, Tona Aurora; Firmansyah, Firmansyah; Mukhzarudfa, Mukhzarudfa; Utama, Ahmad Nur Budi; Sari, Novita; Ningsih, Maryati
Jurnal Manajemen Terapan dan Keuangan Vol. 13 No. 01 (2024): Jurnal Manajemen Terapan dan Keuangan
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v13i01.31962

Abstract

Penelitian ini mengeksplorasi strategi peningkatan daya saing UMKM di Provinsi Jambi, Indonesia, dengan fokus pada pemanfaatan keunggulan daerah. Menggunakan pendekatan mixed method dan analisis dengan SmartPLS, studi ini bertujuan merumuskan model untuk mengoptimalkan daya saing UMKM berdasarkan potensi lokal. Temuan menunjukkan faktor kewirausahaan secara signifikan mempengaruhi kinerja UMKM, khususnya pada pertumbuhan laba. Hal ini menandakan pentingnya integrasi kewirausahaan berbasis keunggulan daerah dalam memperkuat daya saing UMKM. Kesimpulan penelitian ini memberikan wawasan tentang pentingnya mengembangkan kemampuan kewirausahaan dan memanfaatkan keunggulan lokal sebagai kunci meningkatkan daya saing dan kinerja UMKM di Jambi.
PENGARUH KONDISI SOSIAL EKONOMI KELUARGA DAN LINGKUNGAN SOSIAL TERHADAP KEBERHASILAN WIRAUSAHA MELALUI EFIKASI DIRI PADA ANGGOTA HIPMI DI PROVINSI JAMBI Nilamsari, Nurul; Lubis, Tona Aurora
Jurnal Manajemen Terapan dan Keuangan Vol. 13 No. 03 (2024): Jurnal Manajemen Terapan dan Keuangan
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v13i03.32174

Abstract

Tsunami penduduk usia produktif akan mencapai 60% dari total masyarakat Indonesia, ini harus menjadi perhatian khusus mengingat dampak dari bonus demografi ini tidak selalu positif. Pengangguran bisa menjadi permasalahan serius jika sumber daya manusia tidak dipersiapkan dengan baik dan salah satu jalan keluar dari hal tersebut adalah kita harus dapat melahirkan wirausaha baru untuk dapat membuka lapangan kerja. HIPMI (Himpunan Pengusaha Muda Indonesia) sebagai wadah yang menjadi perkumpulan anak muda berprofesi sebagai wirausaha memiliki peran strategis untuk membantu keberhasilan wirausaha anak muda. Dalam penelitian ini yang berjudul “Pengaruh Ekonomi Keluarga dan Lingkungan Sosial Terhadap Keberhasilan Wirausahaan melalui Efikasi Diri” merupakan penelitian kuantitatif dengan menggunakan analisis deskriptif yang melibatkan 192 responden ditemukan variabel ekonomi keluarga tidak berpengaruh secara signifikan tapi berdasarkan perhitungan nilai VAF pada penelitian ini sebesar 25.8% yang artinya variabel efikasi diri memediasi secara sebagian hubungan antara ekonomi keluarga dengan keberhasilan berwirausaha. Sedangkan variabel lingkungan sosial tidak berpengaruh signifikan terhadap variabel keberhasilan wirausaha melalui efikasi diri. Berdasarkan perhitungan nilai VAF pada penelitian ini sebesar 0.27% yang artinya variabel efikasi diri hampir tidak memediasi hubungan antara lingkungan sosial dengan keberhasilan berwirausaha.
Pengaruh reward dan recognition untuk meningkatkan in role dan extra role behavior karyawan yang dimediasi oleh employee engagement di Petrochina International Jabung Ltd Shadiq, Annurusshadiq; Rosita, Sry; Aurora Lubis, Tona
Jurnal Paradigma Ekonomika Vol. 17 No. 2 (2022): Jurnal Paradigma Ekonomika
Publisher : Program Studi Ekonomi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jpe.v17i2.18926

Abstract

The pupose of this study was to examine and determine the effect of reward and recognition to increase in-role and extra-role behavior of employees mediated by employee engagement at Petrochina International Jabung Ltd. – Jambi. The sample used in as many as 81 respondents. Data collection and the method used is a method with a questionnaire that has been tested for validity and reliability then measured using a likert scale and the hypothesis is then analyzed by Structural Equation Modeling (SEM) based on Partial Least Squares Path Modeling (PLS-SEM) components. The results of statistical analysis prove that direct rewards have an insignificant effect on in-role and extra-role behavior and have no significant effect on employee engagement. Recognition directly has an insignificant effect on in-role and extra-role behavior and has a positive and significant effect on employee engagement. The results of statistical analysis also prove that employee engagement has a positive and significant effect on in-role and extra-role behavior. For the mediating effect of the employee engagement variable, it is proven that employee engagement can mediate the indirect influence relationship between recognition on in-role and extra-role behavior.
Pengaruh Financial Technology Terhadap Financial Satisfaction Pada UMKM Di Kota Jambi Dengan Disruptive Technology Sebagai Variabel Mediasi Enjanita, Sanci; Lubis, Tona Aurora; Indrawijaya, Sigit
Jurnal Ilmu Manajemen Terapan Vol. 5 No. 5 (2024): Jurnal Ilmu Manajemen Terapan (Mei - Juni 2024)
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jimt.v5i5.2261

Abstract

Financial Technology (FinTech) and Micro, Small, and Medium Enterprises (MSMEs) exhibit several important dynamics within the financial ecosystem and business development. FinTech has had a significant impact on MSMEs, especially in terms of access to financial services that were previously difficult for this sector to reach, including enhancing financial satisfaction. This study aims to analyze the influence of Financial Technology on Financial Satisfaction in MSMEs in Jambi City, with Disruptive Technology as a mediating variable. This research is quantitative and analyzed using SEM PLS. The study population consists of MSME owners in Jambi City. The study concludes as follows: Financial Technology has a direct impact on Financial Satisfaction. Good Financial Technology will improve Financial Satisfaction. Similarly, Disruptive Technology can enhance Financial Satisfaction. Disruptive Technology as a mediating factor can enhance the influence of Financial Technology on Financial Satisfaction in MSMEs in Jambi City.
THE AGENTS ROLE TO CREATE E-LOYALTY Albetris, Albetris; Johannes, Johannes; Octavia, Ade; Aurora Lubis, Tona
Dinasti International Journal of Digital Business Management Vol. 3 No. 6 (2022): Dinasti International Journal of Digital Business Management (October-November
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijdbm.v3i6.1456

Abstract

Competition in banking services such as branchless banking, the use of technological facilities and/or involving third party services, especially to serve the unbanked/unbanked community, has great potential to expand the distribution of financial services to the public. Models of service marketing (service marketing), relationship marketing (relationship marketing) and digital marketing (digital marketing) need to be studied simultaneously through a banking service marketing management approach to obtain electronic loyalty. The purpose of this study is to obtain an agent electronic loyalty model at state banks that provide branchless banking as marketing strategy for banking services, especially branchless banking in Jambi. The research design used an explanatory survey approach. The survey was conducted on agents at state banks that operate branchless banking in Jambi. respondents was 392 agents who were taken by multistage random sampling. Data analysis was carried out using a structural equation modeling (SEM) approach and SmartPLS 4.0 program.
Model Peningkatan Kinerja Petani Kopi Arabika di Kabupaten Kerinci Raja Bastian Kristanto; Fitriaty Fitriaty; Tona Aurora Lubis
Jurnal Ilmiah Universitas Batanghari Jambi Vol 24, No 2 (2024): Juli
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/jiubj.v24i2.5333

Abstract

This research aims to determine the direct and indirect influence of Supply Chain Management (SCM) on Performance Improvement through Government Policy. This research is quantitative research using a survey research design. The sample in this study consisted of 70 coffee farmers in Kerinci district taken using the Purposive Sampling Technique. The data collection instrument is a questionnaire with a Likert Scale format consisting of five alternative answers. Data from filling out the questionnaire will be analyzed using the Partial Least Square (PLS) technique. The research results show that the SCM has a significant influence on Performance Improvement and Government Policy, the Government Policy variable has a significant influence on Performance Improvement and the Government Policy variable is able to mediate the SCM on Performance Improvement.
Gastronomic Tourism for Sustainable Growth in Jambi Lubis, Tona Aurora; Nizori, Addion; Firmansyah, Firmansyah; Dewi , Erwita; Ningsih, Maryati
JOURNAL OF HUMANITIES, SOCIAL SCIENCES AND BUSINESS Vol. 4 No. 1 (2024): NOVEMBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jhssb.v4i1.1547

Abstract

This study investigates the interplay among gastronomic tourism development, business governance, and business performance in Jambi Province, focusing on leveraging Malay cultural identity to enhance the regional gastronomy sector. Employing a quantitative methodology with Partial Least Squares Structural Equation Modeling (PLS-SEM), data from 150 local gastronomy business respondents were analyzed. The findings reveal that gastronomic tourism development significantly improves business governance and performance. However, a complex negative relationship exists between rigid governance practices and business performance, indicating the need for flexible frameworks that accommodate the operational realities of small and medium-sized enterprises (SMEs). Gastronomic tourism fosters transparency, accountability, and stakeholder collaboration, driven by innovations and the preservation of Malay culinary heritage. This study highlights gastronomy as a vital cultural and economic asset, offering a model that integrates cultural preservation with governance improvements to achieve sustainable outcomes. Positioning Jambi Province as a leading gastronomic destination can catalyze economic growth and resilience. Recommendations include fostering adaptive governance models for SMEs and strengthening partnerships among policymakers, local communities, and businesses to harness the region’s full gastronomic potential. These findings provide practical insights for enhancing competitiveness and sustainability in Indonesia’s gastronomic tourism sector.
Local Wisdom-Based Tourism Village Governance Model To improve the economy in Jambi Province Tona Aurora Lubis; Erwita Dewi; Fitri Chairunnisa; Muhammad Haris Saputra; Maryati Ningsih
International Journal of Economics, Business and Innovation Research Vol. 4 No. 01 (2025): International Journal of Economics, Business and Innovation Research( IJEBIR)
Publisher : Cita konsultindo

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Saturation with modern forms of tourism and the desire to experience life in rural areas again and interact with the community and its socio-cultural activities has led to the development of tourism in rural areas packaged in the form of tourist villages. Tourists who visit are not only interested in the beauty of natural potential but also want to have the opportunity to learn the culture of the area they are visiting. Therefore, tourist villages and local wisdom are two things that synergize with each other. The development of tourist villages is currently still not optimal because it is faced with the obstacles that have been explained previously. One of the crucial obstacles that has the potential to damage the cultural order and life of the community is the degradation of local wisdom. This study aims to formulate a Local Wisdom-Based Tourism Village Governance Model in Jambi Province.This study applies a combination research (mixed method). The combination research used is the Sequential Exploratory Design type, namely the initial stage using qualitative research types, then the second stage using quantitative research types. The objects used in this study were tourist villages in Regencies and Cities in Jambi Province. The results of the study found that the diversity of local wisdom in the form of tourist villages in Jambi Province. Jambi Province has various types of tourist villages based on local wisdom, one of which is the Muaro Jambi Tourist Village and the Seberang Kota Jambi Tourist Village. Meanwhile, this study specifically provides the conclusion that the higher the local wisdom in an area, the higher the performance of the tourist village, Local wisdom is not able to moderate the relationship between tourism village governance and tourism village performance, The higher the governance of tourism villages in an area, the higher the performance of the tourist village
MODEL PENINGKATAN KINERJA PEJABAT FUNGSIONAL HASIL PENYETARAAN DALAM PENCAPAIAN KINERJA Afkari, Nabilah; Lubis, Tona Aurora
Jurnal Manajemen Terapan dan Keuangan Vol. 13 No. 04 (2024): Jurnal Manajemen Terapan dan Keuangan
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v13i04.33026

Abstract

Penelitian ini bertujuan menganalisis pengaruh profesionalisme dan kompetensi terhadap kinerja pegawai pejabat fungsional hasil penyetaraan melalui komitmen organisasi. Penelitian ini melibatkan 80 orang Pejabat Fungsional Hasil Penyetaraan pada Pemerintah Kabupaten Tanjung Jabung Timur Provinsi Jambi sebagai responden. Analisis yang digunakan dalam penelitian ini berupa analisis statistic deskriptif dan analisis statistic inferensial menggunakan analisis kausalitas SEM (Structural Equation Modeling) berbasis component atau variance yang terkenal dengan Partial Least Square (PLS). Hasil penelitian menunjukkan bahwa profesionalisme dan kompetensi berpengaruh signifikan terhadap kinerja pegawai melalui komitmen organisasi. Saran yang dapat diberikan salah satunya adalah pejabat fungsional diharapkan dapat mengembangkan profesionalisme dan kompetensi kinerjanya sehingga dapat mempengaruhi pencapaian kinerjanya masing-masing
ANALISIS FLYPAPER EFFECT, FISCAL STRESS DAN KARAKTERISTIK PEMERINTAH DAERAH TERHADAP KINERJA KEUANGAN DAERAH DENGAN TAX EFFORT SEBAGAI VARIABEL MODERASI PADA PROVINSI-PROVINSI DI PULAU SUMATERA Sholihat, Iis; Lubis, Tona Aurora
Jurnal Manajemen Terapan dan Keuangan Vol. 13 No. 05 (2024): Jurnal Manajemen Terapan dan Keuangan (Edisi Khusus)
Publisher : Program Studi Manajemen Pemerintahan dan Keuangan Daerah Fakultas Ekonomi dan Bisnis Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jmk.v13i05.33629

Abstract

Penelitian ini bertujuan menganalisis Pengaruh Flypaper Effect, Fiscal Stress Karakteristik Pemerintah Daerah terhadap Kinerja Keuangan Daerah dengan Tax Effort sebagai Variable Moderasi pada Provinsi-Provinsi di Sumatera. Populasi pada penelitian ini adalah seluruh Provinsi yang ada di Pulau Sumatera. Metode yang digunakan dalam penelitian ini adalah Moderated Regression Analysis (MRA) dengan menggunakan SPSS. Hasil penelitian menunjukkan bahwa 1) Flypaper effect berpengaruh negatif dan signifikan terhadap kinerja keuangan daerah pada Provinsi-provinsi di Sumatera, 2) Fiscal stress tidak berpengaruh terhadap kinerja keuangan daerah pada Provinsi-provinsi di Sumatera, 3) Karakteristik pemerintah daerah berpengaruh negatif dan signifikan terhadap kinerja keuangan daerah pada Provinsi-provinsi di Sumatera, 4) Flypaper effect berpengaruh negatif dan signifikan terhadap kinerja keuangan daerah yang dimoderasi oleh tax effort pada Provinsi-provinsi di Sumatera, 5) Fiscal stress berpengaruh negatif dan signifikan terhadap kinerja keuangan daerah yang dimoderasi oleh tax effort pada Provinsi-provinsi di Sumatera, 6) Karakteristik pemerintah daerah tidak berpengaruh terhadap kinerja keuangan daerah yang dimoderasi oleh tax effort pada Provinsi-provinsi di Sumatera.
Co-Authors . Moeljadi . Zulkifli Addion Nizori Ade Erma Suryani Ade Octavia Ade Octavia Ade Octavia Afkari, Nabilah Afrizal Agil Muharya Agus Sholikhin Agus Solikhin Agus Solikhin, Agus Agus Syarif Albetris, Albetris Aliyardi, Aliyardi Amri Amir Amri Amir Aprecia, Mitha Talitha Arief Prasetyo Asep Machpuddin Asep Machpudin Asih Retno Pungki Ayu Anggraini Aziexho Vornandes Besse Wediawati Budi Susanto Cindy Larasati Dewi , Erwita Dhimas Kurniawan Djumahir Djumahir Efi Herawati Elliyana, Dessy Enggar Diah P.A Enggar Diah Puspa Arum Enjanita, Sanci Erwita . Erwita Dewi Firmansyah . Firmansyah Firmansyah Firmansyah Firmansyah Firmansyah Firmansyah Firmansyah Firmansyah Firmansyah Firmansyah Fitri Chairunnisa Fitri Eka Wahyui Fitriaty Fitriaty, Fitriaty Garry Yuesa Rosyid Hardiani Hardiani Hendriyaldi Ida Masriani Ida Masriani, Ida Ira Febrianti Iskandar Iskandar Jhon Riahman Sinaga Jihan, Salsandra Johannes johannes johannes Junaidi Junaidi Junaidi Junaidi Levi Febri Damayanti Liu, Tri Supryjadi Luthfi Anan , Fatih M, Zulkifli M. Syurya Hidayat Made Sudarma Maryati Ningsih Maryati Ningsih Maryati Ningsih Maryati Ningsih Maryati Ningsih Meilina, Dira Milasari, Roza MISMIWATI, MISMIWATI MISMIWATI Moh Ihsan Muhammad Haris Saputra Muhammad Safri Mukhzarudfa Mukhzarudfa, Mukhzarudfa Mulia Inda Purwati Munawar - Ismail musnaini musnaini Musnaini Musnaini NAJMI FUL HANIF Nilamsari, Nurul Ningsi Trilianah Ningsih, Maryati NORIA SAPUTRI Novita Sari Novita Sari Novita Sari Octora, Shinta Raja Bastian Kristanto Raja Penungkunen Surbakti Raja Sarah Rasmi, Muhammad Putra Rendi Aditya Alfanza Rike Setiawati Riman Abimayu Rina Mardiana Rina Nurarifah Rohsalin Belle Romauly Manihuruk Rosadi, Ichsan Saiful . Shadiq, Annurusshadiq Sholihat, Iis Sigit Indrawaijaya Sigit Indrawijaya Siregar, Ade Perdana Sry Rosita Sry Rosita Steven Kurniawan Suhairi, Khairul Sumantri Sumantri Sumarni Sumarni Sutan Adil Hendra syahmardi yacob Syahmardi Yacob Syamsurijal Tan TITIN HARTINI Ubud Salim Utama, Ahmad Nur Budi Wawan Anggara Widiastuti, Fitri Widyanti Fitri Wirmie Eka Putra Yayuk Sriayudha Yosi Fadhillah YULHASMIDA YULHASMIDA Yuliarnita Zarkani Zarkani Zuhratul Aulia Zulfina Adriani Zulkifli Zulkifli Zulkifli Zulkifli