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Meliana Meliana
Universitas Sriwijaya
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Journal : Journal of Social Science

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Analysis of Factors That Influence The Purchase Intention of Electric Vehicles In Indonesia: An Extended Theory of Planned Behavior Approach Meliana, Meliana; Pangaribuan, Christian Haposan
Journal Of Social Science (JoSS) Vol 3 No 12 (2024): JOSS: Journal of Social Science
Publisher : Al-Makki Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57185/joss.v3i12.397

Abstract

Environmental problems such as climate change, pollution, rising earth temperatures and degradation of the quality of life are crucial today. Electric vehicles are present as an alternative to reducing carbon emissions from conventional vehicles which have a large impact on producing pollutants. This research aims to analyze the influence of environmental concerns, incentives, price value, attitudes, subjective norms and perceived behavioral control on purchase intentions of electric vehicles in the Jabodetabek area using the Theory of Planned Behavior approach. This research is a quantitative research with a total sample of 123 respondents. Data collection was carried out by distributing questionnaires online and the scale used was a Likert scale. The data analysis technique used is Structural Equation Modeling (SEM) with SmartPLS 3.0 software. The tests carried out include testing the inner model and outer model. The test results show that environmental concern has no significant effect on attitude and purchase intention, incentives have a significant effect on attitude but not significant effect on purchase intention, price value has a significant effect on attitude but not significant effect on purchase intention, attitude and perceived behavioral control have a significant effect but subjective norms does not have a significant effect on purchase intention. Attitude succeeded in significantly mediating the influence of incentives and price value on purchase intention. Attitude does not significantly mediate the influence of environmental concern on purchase intention.
Co-Authors agustin, isnaini nuzula Agustina, Fauziah Riyanti Aidnilla, Fitriana Ali, Sarmina Angeline angeline Angga Sulistiono Ansar, Resmiyati Anwar, Asril Ariyanto, Hepy Hefri Arvaji, Jul Aryani, Famela Dwi Asifa Asri Aulia, Maya Difa Buamona, Salwa Shobiha Budi Setiadi, Budi Budi Setiawan Cahya, Wulan Caroline Caroline Darmayanti, Tessa Eka Debeturu, Gisela S. Elya Febrita Erlin Erlin Erni Erni Fahlevi, Renza Fahrudin, Fitri Fala, Dwi Yana Amalia Sari Fitri, Ica Gayatri, Maria Hamna, Hamna Hasanah, Syafaatul Hendian, Feriana Ina Hesti Mustika Ati Indah, Wirda Indra Santoso, Septy Intan Nurul Azni Jaslyn, Jaslyn Kemenangenta PA, Imanuel Kurniawan, Pramudya Kurniawan Latukau, Nurlina Alifka Lily Purwianti Lim, Irene Maggie, Maggie Mardhiyah, Najla Ainal Maujud, Abd Haris Melodya, Deslyn Mislinawati, Mislinawati Muhlis, Widyawati Muin, Agus Alim Mustakim Mustakim Nainggolan, Benny Rojeston Marnaek Nanda, Reski Nariyati, Atik Yuli Nurul Lailatul Khusniyah Ohorella, Rizki Wahyu Utami Palionamo, Rafael James Pangaribuan, Christian Haposan Patade, Agnes Erlita Distriani Puteri, Livi Meiga Putra, Edy Yulianto Putri, Livi Meiga Rahayu, Vitria Puri Rahmat, Nurhidayati Rahmatika, Aufilana Riona Sanjaya Rofika, Ayu Rudy Latuperissa Ruumbia, Chantika Alya Sabariman, Mohammad Sagala, Zuraida Sampo, Ilka Silviana Saputri Sampurno, Mukhsin Budi Santoso, Septy Indra Saputri, Indriana Eka Sawal, Nuning Safitri M. Selvia, Resti Sisca Cletus Lamatokan Situmorang, Dokman Marulitua Soni Ariawan Sopiah, Sopiah Sribuarti, Kriyansyah Sua, Andi Tenri Sudarman Sudarman Suhardjo, Iwan Susmini, Susmini Sutisna, Muhammad Sutriningsih Sutriningsih Suwito Suwito Suwondo Suwondo Syahdan, Rinto Syamsurizal - - Taufiq, Andi Muh. Thendean, Celine Kristalia Tintien Koerniawati Tursinawati Tursinawati, Tursinawati Urbaningrum, Vidya Vionalita, Gisely Yananda, Yeni