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All Journal Jurnal Promosi Pendidikan Ekonomi SEIKO : Journal of Management & Business JURNAL PENDIDIKAN TAMBUSAI Aptisi Transactions on Management Business, Economics and Entrepreneurship Jurnal Ilmiah Manajemen Kesatuan JIIP (Jurnal Ilmiah Ilmu Pendidikan) BUDGETING : Journal of Business, Management and Accounting Journal of Sustainable Tourism and Entrepreneurship Jurnal Manajemen Transportasi & Logistik (JMTRANSLOG) International Journal of Environmental, Sustainability, and Social Science Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN) Mattawang: Jurnal Pengabdian Masyarakat International Journal of Business, Law, and Education International Journal of Business, Economics, and Social Development Bisnis Net : Jurnal Ekonomi dan Bisnis Jurnal Ilmiah Wahana Pendidikan International Journal of Social Service and Research Journal of Islamic Economics and Social Science (JIESS) AKADEMIK: Jurnal Mahasiswa Ekonomi & Bisnis Journal of Comprehensive Science JURNAL ABDIKARYASAKTI Journal of Artificial Intelligence and Digital Business Journal of Tourism, Culinary, and Entrepreneurship (JTCE) Jurnal Manajemen Innovative: Journal Of Social Science Research Journal of Business on Hospitality and Tourism Neraca Manajemen, Akuntansi, dan Ekonomi Jurnal Multidisiplin Indonesia Pelita : Jurnal Penelitian, Terapan dan Aplikatif Jurnal Ilmiah Pariwisata
Willy Arafah, Willy
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Religion Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Neuroscience Public Health Social Sciences Veterinary Other

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Cultural preservation as a catalyst for sustainable tourism: Challenges and potentials in Cimande tourism village, Indonesia Soeswoyo, Dina Mayasari; Arafah, Willy; Oktadiana, Hera; Budiman, Surya Fadjar
Journal of Sustainable Tourism and Entrepreneurship Vol. 6 No. 2 (2025): January
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/joste.v6i2.2458

Abstract

Purpose: This study aimed to investigate the cultural potential and challenges of preserving the intangible cultural heritage and living culture of Cimande Tourism Village to enhance its development as a sustainable tourism destination. Research Methodology: A qualitative approach was used, with data collected through Focus Group Discussions (FGDs) and in-depth interviews involving cultural practitioners, POKDARWIS (tourism committees), local residents, and government officials. Results: The study identified nine key cultural elements, including Pencak Silat, traditional medicine, and local rituals, while highlighting 11 major challenges, including insufficient stakeholder support, low community participation, limited human resource capacity, and minimal use of digital marketing. Limitations: This study focuses on cultural preservation efforts, specifically in Cimande Tourism Village, using qualitative methods such as thematic analysis and CAQDAS NVivo, limiting its scope. Contribution: This study deepens the understanding of how local culture can promote sustainable tourism, particularly in rural areas rich in cultural traditions such as Cimande. These findings provide valuable insights for tourism village managers and local governments to balance cultural preservation with economic growth through tourism. Novelty: This study offers a comprehensive exploration of the integration of local culture with sustainable tourism development in Cimande Village, an area that has not been extensively studied.
ANALISIS PENGARUH PERCEIVED CREDIBILITY DAN TRUST TERHADAP ATTITUDE TOWARD SOCIAL MEDIA INFLUENCER SERTA IMPLIKASINYA PADA NIAT PEMBELIAN KOSMETIK HALAL OLEH GEN Z DI JABODETABEK Zahroh, Dinatul; Arafah, Willy
Promosi: Jurnal Program Studi Pendidikan Ekonomi Vol 13, No 2 (2025): Promosi
Publisher : UNIVERSITAS MUHAMMADIYAH METRO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/jp.v13i2.13153

Abstract

The halal cosmetics industry in Indonesia has witnessed substantial growth, influenced by the increasing awareness among Generation Z of religious values and the pervasive role of digital platforms. This study aims to examine the influence of perceived credibility and trust on attitudes toward social media influencers (SMIs) and their implications for purchase intention of halal cosmetic products among Gen Z consumers in the Greater Jakarta area (Jabodetabek). A quantitative research method was employed using Structural Equation Modeling (SEM) with AMOS software to analyze the relationships between variables. Primary data were collected through an online questionnaire distributed to 122 Muslim female respondents from Gen Z who actively follow influencers and use halal cosmetics. The findings reveal that both perceived credibility and trust exert a positive and statistically significant impact on attitudes toward SMIs, which in turn significantly influence purchase intention. These results support the applicability of the Theory of Planned Behavior (TPB) in the context of digital halal marketing and emphasize the critical role of influencer credibility and trustworthiness in shaping consumer attitudes and behavioral intentions. This study contributes to the theoretical enrichment of digital consumer behavior literature within a value-driven context and offers practical insights for marketers in developing targeted halal marketing strategies that resonate with Gen Z audiences.
Menginvestigasi Hubungan antara Citra Kuliner, Restoran, dan Kegiatan Kuliner terhadap Keinginan Berkunjung Ke Kawasan Petak Sembilan Dewantara, Yudhiet Fajar; Pramanik, Purwanti Dyah; Anom, Rahmat Indra Pratama; Arafah, Willy; Ingkadijaya, Rahmat
Jurnal Ilmiah Pariwisata Vol 28 No 2 (2023): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v28i2.1702

Abstract

The food tourism image, which includes the notion of food, huts, and food activity, is formed by visitors’ perceptions through their experiences. The study aimed to investigate the correlation of food image, huts image, and food activity culinary partially on visitors’ willingness to visit Kawasan Petak Sembilan (KPS) Glodok West Jakarta. Ninety respondents were employed, which were chosen by purposive sampling. The data was analyzed by SMART-PLS. The study reported that huts and food activity images partially correlated positively and significantly with visitors’ willingness to visit. However, the food image didn’t link to visitors’ desire to see it. The KPS is suggested to promote authenticity, inherent to the uniqueness of a destination’s culture and Buddhist temple cuisine. In contrast, many visitors visit KPS for worship in the temple. Keywords: Food Tourism Image, Gastronomy, Intention To Visit, Visitors
Symbolic Literacy and Sharia Pseudo-Inclusion: A Paradoxical Analysis and TSR-Maqasid Strategy in Indonesia Istianingsih, Istianingsih; Adiandari, Ade Maharini; Arafah, Willy; Doktoralina, Caturida Meiwanto; Nugroho, Lucky
Pelita : Jurnal Penelitian, Terapan dan Aplikatif Vol. 2 No. 2 (2025): Pelita Journal June 2025
Publisher : Baca Dulu Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70550/pelita.v2i2.180

Abstract

This research is motivated by the phenomenon of a significant gap between the literacy index and Islamic financial inclusion in Indonesia, as well as the fraud case of PT Dana Sharia Indonesia (DSI) in 2026 which reveals the practice of "pseudo-inclusion". This study aims to identify the determinants of literacy and formulate an integrative strategy to overcome this paradox through the framework  of Tawhid String Relationship (TSR) and Maqasid Syariah. The method used is descriptive qualitative with a literature study approach using data from the 2025 National Survey of Financial Literacy and Inclusion (SNLIK) and the Indonesia Sharia Economic Outlook (ISEO) 2024 report. The results of the study show that literacy is still "symbolic", where people know the term sharia but do not understand the risks of contracts, thus triggering financial vulnerability. The solution strategy includes contract-based education synergy, algorithmic ethics audits in financial technology, and regulatory strengthening. The implications of the study emphasize the need to transform education from cognitive to applicative to protect property (Hifz al-Mal) and reason (Hifz al-Aql). The novelty of this research lies in an in-depth analysis of the 2026 DSI default case and the use of the latest SNLIK 2025 data.
Co-Authors Ade Maharini Adiandari Aekram Faisal Agastiya, Auliya Anak Agung Gede Sugianthara Anom, Rahmat Indra Pratama Aprilia, Erfita Armawan Putri, Clara Dinda Arsy, Akhmad Arsyan, Muhammad Prabu Asrunputi, Aisyah Pia asrunputri, aisyah pia Astaguna, Nur Ali Astuti , Ayu Widiya Aulia, Syakira Nurul Aulya, Audya Silvy Ayu Wahyuningputri, Rode Azhari, Dita Basri, Yuswar Zainul Boediman, Surya Fadjar Budianto, Tri Budiman, Surya Fadjar Busono, Mochamad Miftakhul Dava Cahyono, Roby Candra Hidayat Dara, Nada Jauza Adinda Devi Devi, Devi Devita Gantina Dewantara, Yudhiet Fajar Dida Nurhaida Dina Mayasari Soeswoyo, Dina Mayasari Djamin, Rofialdi Ramadhan Doktoralina, Caturida Meiwanto ENDRI ENDRI Farel, Mohammad Fathiya, Shafa Fatihah, Mutiara Fazriansyah, Ryan Feti Fatonah Firdayetti Halim, Viona Hanifan, Rivandaru Hargiani, Fransisca Xaveria Harmaini Hartono, Anggito Haryono, Joko Hasanah, Fida Hasanah, Humaira Uswatun Hatta, Aulia Faqih Hera Oktadiana, Hera Istianingsih Istianingsih, Istianingsih Karnadji, Djati Kenzie, Muhammad Hisyam Maulana Khairyanti, Rashinta Adelia Kristin, Nadila Ivanka Kusmaw, Erik Kusnedi, Rahmat Lasut, Flavina M.O Leon, Farah Margaretha Levyta, Farah Lucky Nugroho Medika Putra, Mohamad Audi Mochtar, Muhammad Ilyas Mohan, Verawaty Musodiq, Muhamad Dzakwan Mustakman, Fauzi Myrza Rahmanita Netania Emilisa Nova Putra, Aditya Nur, Aji Mohammad Fadrian Nurbaeti Nurbaeti Oliviana, Reva Vebria Paryanto Permana, Ade Pradiva, Muhammad Sadam Prasadja Ricardianto, Prasadja Pratama, Fauzan Fahresky Pratolo, Aulia Kumidaninggar Purba, Elkana Purwanti Dyah Pramanik, Purwanti Dyah Puspa, Tiara Rabbani, Athalla Rafif Rachmat Ramadhan, Rachmat Rahmat Ingkadijaya Ramadhan, Rafky Ramadia, Rinaldy Ratri, Resita Sekar Rimbawan, H. A. Danang Romadhowati, Novita Safsafubun, Sylvester Waroec Samia, Nihla Santoso, Mikona Brillia Sarfilianty Anggiani, Sarfilianty Sembiring, Honny Fiva Akira Setiadi, Rafka Islaudyn Putra Soepartono, Sekar Ayu Putri Sofiya, Sofiya Supardi, Endi Syaharani, Puteri Taqiyyuddin, Muhammad Velix, Ion Wahyudi, Agustinus Sri Widanul, Daffa Widayat, Tri Agung Wijanarko, Arand Wijaya, Michael Chandra Wulandari, Natasya Wulandari, Natasya Desti Yasih, Yuni Yasmin, Farah Zhafirah Yolanda Masnita Siagian Yulius, Kevin G Zahroh, Dinatul