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All Journal Jurnal Studi Pemerintahan MediaTor: Jurnal Komunikasi KOMUNIKE: Jurnal Komunikasi Penyiaran Islam Jurnal PIKOM (Penelitian Komunikasi dan Pembangunan) Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Syntax Literate: Jurnal Ilmiah Indonesia Jurnal ASPIKOM Jurnal Noken: Ilmu-Ilmu Sosial Sahafa Journal of Islamic Communication Sebatik Anterior Jurnal Jurnal Mantik Perspektif Komunikasi; Jurnal Ilmu Komunikasi dan Komunikasi Bisnis JURNAL LENSA MUTIARA KOMUNIKASI Syntax Idea Potret Pemikiran Jurnal Bisnis Dan Kajian Strategi Manajemen Abdi Masyarakat Enrichment : Journal of Management Widya Komunika: Jurnal Komunikasi Pendidikan Jurnal Ilmiah Ilmu Komunikasi Communique Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences LEGAL BRIEF Jurnal Pewarta Indonesia Jurnal Sosial dan Teknologi Perspektif PARAHITA : Jurnal Pengabdian kepada Masyarakat Komunika: Jurnal Dakwah dan Komunikasi Jurnal Ilmu Komunikasi Balayudha (JIKOBA) At Tawasul: Jurnal Komunikasi dan Penyiaran Islam Jurnal Ilmu Komunikasi Dan Media Prosiding University Research Colloquium Journal of Educational and Cultural Studies Jurnal Indonesia Sosial Sains Jurnal Multidisiplin Sahombu Tuturan: Jurnal Ilmu Komunikasi, Sosial dan Humaniora Kajian Ilmu Sosial International Journal of Accounting, Management, Economics and Social Sciences (IJAMESC) Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora (JURRISH) JAMAS: Jurnal Abdi Masyarakat Jurnal Lanskap Politik PANDITA: Interdisciplinary Journal of Public Affairs JIM: Jurnal Ilmiah Mahasiswa Pendidikan Sejarah Saber: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Lentera: Jurnal Ilmu Dakwah dan Komunikasi Jurnal Pengabdian Masyarakat dan Riset Pendidikan Advances In Social Humanities Research Filosofi: Publikasi Ilmu Komunikasi, Desain, Seni Budaya Prosiding Seminar Nasional Unimus Jurnal Bincang Komunikasi Jurnal Studi Pemerintahan Konstitusi: Jurnal Hukum, Administrasi Publik, dan Ilmu Komunikasi Konsensus: Jurnal Ilmu Pertahanan, Hukum dan Ilmu Komunikasi HUMANUS : Jurnal Sosiohumaniora Nusantara JP2N: Jurnal Pengembangan Dan Pengabdian Nusantara Kajian Administrasi Publik dan ilmu Komunikasi Jurnal Ilmu Komunikasi, Administrasi Publik dan Kebijakan Negara Dialogika : Jurnal Penelitian Komunikasi dan Sosialisasi
Nani Nurani Muksin
Universitas Muhammadiyah Jakarta
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Energy Engineering Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Other

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STRATEGI INTEGRATED MARKETING COMMUNICATION PMB FISIP UMJ 2023 MELALUI MEDIA SOSIAL INSTAGRAM @fisip_umj Lageni, Istisari Bulan; Muksin, Nani Nurani; Swarnawati, Aminah; Imaddudin; Syahid, Lingga
JP2N : Jurnal Pengembangan Dan Pengabdian Nusantara Vol. 1 No. 1 (2023): JP2N: September - Desember 2023
Publisher : Yayasan Pengembangan Dan Pemberdayaan Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62180/bgjzmc78

Abstract

Ajang penerimaan mahasiswa baru atau PMB merupakan salah satu ajang cukup penting terutama bagi kampus swasta. Jumlah mahasiswa baru (Maba) ditiap tahunnya akan mempengaruhi keberlangsungan kampus tersebut. Namun dengan hadirnya kampus baru tiap tahu dan juga berkurangnya jumlah calon mahasiswa baru (Camaba), missal karena dampak perekonomian akibat covid19 beberapa tahun lalu, membuat kampus-kampus memutar otak mencari cara-cara baru yang belum pernah mereka lakukan sebelumnya. Adapun salah satu cara tersebut adalah kegiatan komunikasi pemasaran terpadu atau dikenal juga sebagai integrated marketing communication (IMC). merupakan suatu strategi pemasaran bagi bisnis untuk mengomunikasikan pesan yang sama di semua saluran pemasaran. Tujuan yang ingin dicapai oleh strategi IMC adalah untuk memengaruhi khalayak ramai dengan elemen promosinya sampai ke tingkat kognisi, afeksi, dan konasi. Elemen promosi yang digunakan biasanya terbagi menjadi dua, yaitu soft sell dan hard sell. Salah satu dari kegiatan soft sell yaitu komunikasi pemasaran yang dilakukan melalui media sosial. Bukan tanpa alasan, seperti yang kita tahu, media berbasis internet ini merupakan salah satu media yang jangkauannya luas dan memungkinkan para penggunanya berinteraksi melalui dunia maya. Maka dari itu, kegiatan PMB melalui media sosial dapat dijadikan pilihan untuk mendongkrak jumlah Camaba. Fakultas Ilmu Sosial dan Ilmu Politik (FISIP) Universitas Muhammadiyah Jakarta melalui akun Instagram @fisip_umj melakukan hal serupa. Dalam upaya menarik Camaba, konten-konten yang diunggah di akun @fisip_umj secara khusus dibuat sesuai dengan karakteristik Camaba. Konten-konten tersebut bertujuan untuk menghasilkan awareness dan kemudian ketertarikan Camaba terhadap kampus Fisip UMJ.    
Paito Cambodia « Pengaruh Paito Warna Cambodia terhadap Citra Situs Wargapoker Sembodo, Agung Priyo; Muksin, Nani Nurani
Advances In Social Humanities Research Vol. 2 No. 3 (2024): Advances in Social Humanities Research
Publisher : Sahabat Publikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46799/adv.v2i3.201

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh paito warna cambodia terhadap citra situs Wargapoker. Model kualitas pelayanan yang digunakan dalam penelitian ini mengacu pada teori Parasuraman dengan lima dimensi utama, yaitu Tangible (bukti fisik), Empathy (empati), Reliability (kehandalan), Responsiveness (daya tanggap), dan Assurance (jaminan). Sementara itu, citra situs diukur berdasarkan teori Harrison yang mencakup aspek Personality, Reputation, Value, dan Corporate Identity. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei eksplanatif. Populasi dalam penelitian ini adalah pengguna aktif situs Wargapoker, yang mengakses berbagai layanan seperti data keluaran cambodia, prediksi, dan tafsir mimpi. Sampel ditentukan dengan teknik Probability Sampling menggunakan metode Cluster Sampling, sehingga diperoleh 93 responden dari total populasi. Hasil penelitian menunjukkan bahwa paito warna cambodia memiliki pengaruh signifikan terhadap citra situs. Responden memberikan penilaian yang tinggi terhadap aspek pelayanan, khususnya dalam kecepatan pengeluaran. Fitur tabel yang didukung oleh Paito Cambodia juga berkontribusi dalam membangun citra positif situs Wargapoker.
Makna Komunikasi Antarbudaya dalam Tradisi Antar Mahar (Ampa CO’I) Pernikahan Masyarakat Donggo dan Soromandi Isnaini, Ahad; Muksin, Nani Nurani
Jurnal Noken: Ilmu-Ilmu Sosial Vol. 11 No. 2 (2025): Desember in Process 2025
Publisher : Universitas Muhammadiyah Sorong

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33506/jn.v11i2.4709

Abstract

This study examines the meaning of intercultural communication in the dowry tradition among the people of Donggo and Soromandi Districts, Bima Regency. This tradition includes a series of processions such as Wi'i Nggahi, Wa'a Mama, and Ampa Co'i, which are rich in cultural symbolism and social values. This study uses a descriptive qualitative approach with communication ethnography methods through observation and in-depth interviews with community leaders. The results show that communication between families at each stage of the tradition is key to creating understanding and strengthening relationships between two families from different cultural backgrounds. However, modernization has caused a shift in values ​​in the implementation of this tradition, such as reducing face-to-face interaction and flexibility in determining post-wedding residence. Despite these changes, this tradition still holds important value as a local cultural identity and heritage. Thus, preserving the symbolic values ​​and communication in this wedding tradition is essential to maintaining social harmony and enriching the cultural heritage of the Bima people amidst the changing times.
Pengaruh Konten Media Sosial Instagram terhadap Citra Partai Keadilan Sejahtera: Survei pada Follower @pk_sejahtera Ali Izah Robbani; Nani Nurani Muksin
Dialogika : Jurnal Penelitian Komunikasi dan Sosialisasi Vol. 1 No. 4 (2025): November : Dialogika : Jurnal Penelitian Komunikasi dan Sosialisasi
Publisher : Asosiasi Peneliti dan Pengajar Ilmu Sosial Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62383/dialogika.v1i4.751

Abstract

The Public Relations of the Prosperous Justice Party (PKS) utilizes Instagram social media as a strategic platform to influence the party's image. PKS is portrayed as an Islamic-based political party that uses the path of da'wah in its political endeavors and strives to strengthen its image through content on Instagram social media. The objectives of this research are to measure 1) the content of the @pk_sejahtera Instagram social media, 2) the image of PKS, and 3) the influence of Instagram social media content on the image of PKS. The theories used are content pillars theory, image theory, and SOR (Stimulus-Organism-Response) theory. This research methodology uses a quantitative approach with a survey method and the sampling technique used is random sampling. The population consists of 2,577 followers of @pk_sejahtera on Instagram who commented or interacted on 68 content items related to activities, education, and entertainment from April 20 - May 20, 2025. The sample size is 96 respondents. Data collection techniques involved distributing closed online questionnaires. The research results show that variable X (credible, shareable, useful or fun, interesting, relevant, different, and on-brand) obtained an average value of 3.66 and is categorized as high, indicating that the presented content is positively evaluated, capable of attracting attention, clearly conveys messages, and builds engagement with its followers. Variable Y (visibility, clarity, and uniqueness) has an average value of 3.72 and is categorized as high, indicating that the image of PKS has been positively formed, appearing visible, clear, and unique. The influence of Instagram social media content on the image of PKS is obtained through an R Square value of 0.639 and a t-count value (12.908) > t-table (1.985), indicating a significant influence between Instagram social media content and the image of PKS, with 63.9% of the PKS image being influenced by Instagram social media content and the remaining 36.1% influenced by other factors outside the research variables. This research proves that Instagram social media content has a significant influence on the image of PKS.
Participatory Communication of Returned Indonesian Migrant Workers in Green Economy Entrepreneurship: A Bibliometric Study Muksin, Nani Nurani; Purnamasari, Oktaviana; Jumail
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 10 No. 2 (2025): December 2025 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v10i2.1223

Abstract

This article examines the strategic role of participatory communication, post-return entrepreneurship of Indonesian migrant workers, and the green economy framework in promoting sustainable development initiatives. Grounded in theories of participatory communication and green entrepreneurship, the study applies a bibliometric approach to scientific publications from 2000 to 2024, sourced from the Dimensions database and mapped using VOSviewer. The analysis identifies research trends, author networks, and dominant keywords, revealing that the integration of participatory communication, post-migration entrepreneurship, and green economy remains limited and underexplored. It also highlights weak institutional connectivity among Indonesian academic communities, with minimal positioning of returned migrant workers as active agents of sustainable transformation. The findings suggest that participatory communication can significantly strengthen community engagement, enhance program ownership, and drive social change. Consequently, the study recommends adopting transformative and collaborative approaches in development communication to empower returned migrant workers in advancing local green economies. These insights contribute to achieving the Sustainable Development Goals (SDGs), particularly SDG 8 (decent work), SDG 10 (reduced inequalities), and SDG 13 (climate action), by integrating migration into inclusive development strategies.
Co-Authors Abdurrohman, Haidar Achmad Rayhan Adetya Perdanaraya Adi Setiabudi, Adi Adimiharja, Rochman Agus Hermanto Ahmad Baihaqi Ali Izah Robbani Amin Shabana Aminah Swarnawati Amiruddin Amiruddin Ananda, Putri Andriansyah Andriansyah Andriyani, Lusi Angga Aminudin Anggita Candra Adnaneswari Armani, Ghina Fadya Asep Setiawan Astriana Baiti Sinaga Astrid Marliana Raida Ayu Nurfitri Andini Ayu Wulandari, Yukarie Ayyubi Kholid Saifullah Azhari Aziz Samudra Bambang Dwinanto BurhanudiN A. Muhamad Bustanul Mubarok Carolina Fernanda Diaz Aprianto Dadam Nuralam Damurrosysyi Mujahidain Dewi, Maya Puspita Dinda Putri Yulianti Dirgantoro, Ganet Donny Kurniawan Fadhillah, Febian Rifky Fauzi, Nurul Baridah Febriansyah Febriansyah Febriansyah Febriansyah Febriyanto Febriyanto Ferosa Betas, Dieki Firdaus, Aldi Gilang Ramadhan Handoko, Daniel Harmonis Hastomo, R. Hendra Hidayat Hendra Hidayat Hendra Hidayat Hisan, Khairatun Imaddudin, Imaddudin Imam Nugraha Isnaini, Ahad Jumail Kania Untari Salsabila Kasim, Sukarman Kaukab, M. Elfan Kiki Pradatha Lageni, Istisari Bulan Leti Karmila Lilik Sumarni Linka Azzahra M. Elfan Kaukab Maulana, Akhmad Taufan Milana, Robby Moh. Amin Tohari Moh. Amin Tohari Mohammad Zidan Asyawa Muhamad Agung Dharmajaya Muhammad - Subarkah Muhammad Lutfi Zaini Muhammad Nasha Prasetyo Muhammad Rijal Muhammad Rizki Dwi Yuliyanto Muldani, Trisno Mulkan Habibi Muslah, Muhammad Musthafa Komarudhin, Sulthan Nashir Mutiah Apritawati Nabilah Puteri Azzahra Nugraha, Imam nuraini, dinda Nuriman, Eki Jaki Nurul Fadillah Oktariani, Andina Oktaviana Purnamasari Oktaviana Purnamasari Pirmansyah, Khalid Pradatha, Kiki Priyono, Wahyu Joko Purwanto*, Hari Eko Rahmadhani, Lailani Octavia Rahmat Hidayat Reidhia Salsabila Diyu Renaldo Aswansyah Putera Revaya, Muhammad Rijal, Muhammad Rindana Intan Emeilia Rindana Intan Emeilia Robina, Naila Magda Rosmi, Fitria Saepudin, Dede Yusuf Salam, Rahmat Saputri, Agustina Riska Eka SATISPI, EVI Sa’adiyah El Adwiyah Sembodo, Agung Priyo Shabana, Amin Siska Yuningsih Sri Rejeki Sulistiyowati Srildayanti, Novita Swarnawati, Aminah Syahid, Lingga Tambunan, Resman Muharul Tria Patrianti Trisno Muldani Varellia, Azzahra Vieka Septilaga Wan Noor Hazlina Wan Jusoh Wan Noor Hazlina Wan Jusoh, Wan Noor Hazlina Wan Wa’dah, Habibatul Widiana Latifah Widiana Latifah Widiana Latifah Winda Krisnawati Wisman Jaya, Herdi Yarnis, Yarnis Yusuf , Syandra