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Analysis of Service Quality and Sales Promotion on Consumer Decisions in Using the Grab Bike Application Agus Rahmadsyah; Sri Rezeki
Outline Journal of Management and Accounting Vol. 2 No. 1 (2023): June
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/ojma.v2i1.156

Abstract

This study aims to determine the effect of Service Quality on Decisions to Use on Grab Bikes, determine the effect of Sales Promotion on Decisions to Use on Grab Bikes, determine the effect of Service Quality and Sales Promotion on Decisions to Use on Grab Bikes. The population in this study were all students of STIE Eka Prasetya as many as 1,122 students from 2017 to 2020. Using the Slovin formula with an error rate of 10%, the total sample size was 92 respondents. The results of the study show that Service Quality and Sales Promotion partially have a positive and significant effect on the Decision to Use Grab Bike consumers. The results of the study show that Service Quality and Sales Promotion simultaneously have a positive and significant effect on the Decision to Use Grab Bike consumers. The results of this study are supported by the value of R square (R2) which means that Service Quality and Sales Promotion have an influence on the Decision to Use. While the rest is influenced by other factors that come from outside this research model such as advertising, consumer behavior, satisfaction, loyalty, price and other variables.
The Influence of Promotions and Consumer Satisfaction on Purchasing Decisions at PT Papparich Sun Plaza Medan Sri Rezeki; Agus Rahmadsyah
Outline Journal of Management and Accounting Vol. 2 No. 2 (2023): December
Publisher : Outline Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61730/ojma.v2i2.186

Abstract

This study discusses the promotion and customer satisfaction of purchasing decisions at PT Papparich Sun Plaza Medan. The research methodology used is quantitative descriptive method. The type of data used in this study is quantitative data, which is obtained in the form of numbers and numbers. The population in this study supports 51,016 consumers and the sample in this study supports 100 consumers. Data analysis using multiple linear regression analysis methods. The analysis results provide an equation. Research Results Promotional Research and Customer Satisfaction of Purchasing Decisions at PT. Papparich Sun Plaza Medan. Rating with multiple regression analysis namely Purchasing Decision = 18,480 + 0,228 Promotion + 0,279 Consumer Satisfaction + e. The results of testing the Promotion and Customer Satisfaction hypothesis regarding the positive and significant of the Purchasing Decision at PT Papparich Sun Plaza Medan. The magnitude of the coefficient of determination is 0.414 means that the Promotion Strategy and Consumer Satisfaction can explain the Purchasing Decision at PT Papparich Sun Plaza Medan by 41.4% and the remaining 58.6% is supported by other variables outside of this study such as service quality, price, and product .
Peran Guru Dalam Pengelolaan Kelas Berdasarkan Ibrani 10:24-25 di Paud Rehobot Seed Cikeas Bogor Bey Todu; Sri Rezeki
Jurnal Silih Asah Vol. 1 No. 1 (2024): Februari: Jurnal Silih Asah
Publisher : LPPM - STT Kadesi Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54765/silihasah.v1i1.3

Abstract

The role of the teacher in the management of the classroom, as reflected in Hebrews 10:24-25, was the primary foundation of education in the PAUD Rehobot Seed Cikeas Bogor. The role of the teacher is not only as the enforcer of learning, but also as the holder of social roles that influence student behavior. In this context, the teacher's role consists of a variety of actions that include assistance, encouragement, responsibility, and classroom management skills. As a class leader, the teacher is responsible for organizing a conducive learning process. They prepare teaching materials, organize classrooms, and use appropriate learning media to enhance students' skills. Not only that, teachers also act as motivators that encourage students to develop their potential. At PAUD Rehobot Seed Cikeas Bogor, the application of the teacher's role in classroom management has had a positive impact. Teachers pay attention to the obstacles that students face individually, give personal attention, and organize additional learning sessions after formal lessons. They use a variety of learning media, including visual audio, to enrich the student's learning experience. In addition, teachers also play an active role in advising and encouraging students to improve their learning performance.The overall role of this teacher is not only limited to the formal aspects of learning, but also includes a deep personal relationship with the student. This approach allows the teacher to strengthen moral values and facilitate the student's holistic development.Thus, the role of the teacher in the management of the classroom, inspired by the principles in Hebrews 10:24-25, not only optimizes the formal learning-teaching process, but also enriches personal interaction and values in education in PAUD Rehobot Seed Cikeas Bogor.
THE EFFECT OF POSITIVE THINKING TRAINING ON ACADEMIC SELF-EFFICACY STUDENTS OF PSYCHOLOGY UIN PALEMBANG Sri Rezeki; Ulis Mayrosa; Masayu Hamdatul Azizah Luthfiyyah; Fajrina Mazaya; Apriyoga Sukamto; Anisa Malfiro; Bella Maryati; Winny Wulandari Pratiwi; Chendy Meylia; Nadia Jubta
Indonesian Journal of Multidisciplinary Sciences (IJoMS) Vol. 1 No. 2 (2022): Indonesian Journal of Multidisciplinary Sciences (IJoMS)
Publisher : CV. Era Digital Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (255.223 KB) | DOI: 10.59066/ijoms.v1i2.164

Abstract

The methodology in this experimental study aims to examine the effect of positive thinking training to increase the level of academic self-efficacy in students. This research was conducted on 30 students of the Faculty of Psychology UIN Raden Fatah Palembang. In this study, the subjects were divided into two groups, namely the experimental group and the control group. The hypothesis proposed in this study is that there is a difference between the group that was given positive thinking training (experimental) and not given positive thinking training (control). This study uses a Randomized Pre-Post Test Control Group Design. Positive thinking training was conducted in two meetings. This data collection was carried out using the academic self-efficacy scale method which was made in the form of a questionnaire. Then for data analysis, using the technique of Kolmogorov Smirnov, and Shafiro Wilk using SPSS 22 Statistics for Windows. And test the hypothesis by using the Wilcoxon test on SPSS 22 Statistics for Windows. The results of the Wilcoxon hypothesis test showed that there was no significant difference between the experimental and control groups (p = 0.151 > 0.05 ). However, after being given treatment in the form of positive thinking training, there was a significant difference, namely being (p = 0.029 < 0.05 ). Thus, positive thinking can be one way to increase academic self-efficacy in students. Conclusion: There is an effect of positive thinking training on academic self-efficacy for students of the Islamic Psychology Faculty of UIN Raden Fatah Palembang.
Hubungan Perilaku Konsumsi Zat Besi Dengan Kejadian Anemia Pada Ibu Hamil di Klinik Bidan Ade Irma Batubara Tahun 2023 Fitri Mayasari Panggabean; Sri Rezeki
Jurnal Riset Ilmu Kesehatan Umum dan Farmasi (JRIKUF) Vol. 1 No. 4 (2023): Oktober : Jurnal Riset Ilmu Kesehatan Umum dan Farmasi (JRIKUF)
Publisher : LPPM STIKES KESETIAKAWANAN SOSIAL INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57213/jrikuf.v1i4.46

Abstract

Efforts to prevent and control iron nutritional anemia are prioritized for pregnant women by providing iron supplements. Iron consumption and variations in the amount of iron intake during pregnancy in East Java are 99.4%. The aim of the research is to determine the relationship between iron consumption and the incidence of anemia in pregnant women at the Ade Irma Batubara Midwife Clinic in 2023.The type of research carried out was Descriptive Analytical with a cross sectional approach, the population in the study was 20 people using Total Sampling. The data collected in the research is primary data, namely data obtained directly from respondents. The data analysis used is chi square.The research results showed that the majority of respondents had sufficient knowledge, 9 (45%) respondents with moderate anemia with a Chi square of 0.0005. The majority of respondents behaved less, as many as 14 (70%) respondents had moderate anemia with a chi square of 0.001. The majority of respondents had a poor attitude, 14 (70%) respondents with moderate anemia with a chi square of 0.000.The conclusion is that there is a relationship between iron consumption and the incidence of anemia in pregnant women at the Ade Irma Batubara Midwife Clinic in 2023. It is hoped that all health workers at the Ade Irma Batubara Midwife Clinic will be more active in looking at iron consumption and the incidence of anemia in pregnant women.
Hubungan Pijat Oksitosin Dengaln Kelancaran Pengeluaran Asi pada Ibu Postpartum di Kelurahan Tomuan Kecamatan Siantar Timur Kabupaten Simalungun Tahun 2023 Mei Tri Janti Silalahi; Sri Rezeki
Jurnal Riset Ilmu Kesehatan Umum dan Farmasi (JRIKUF) Vol. 1 No. 4 (2023): Oktober : Jurnal Riset Ilmu Kesehatan Umum dan Farmasi (JRIKUF)
Publisher : LPPM STIKES KESETIAKAWANAN SOSIAL INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57213/jrikuf.v1i4.51

Abstract

According to data from the Indonesian Ministry of Health in 2021, the presentation of exclusive breastfeeding to infants showed an improvement from the previous year, from 69.62% to 71.58%. However, most provinces have a percentage below the national average, including Gorontalo (52.75%), Central Kalimantan (55.98%), West Papua (58.77%), Riau Islands (58.84%), DKI Jakarta 65.63%, Aceh (66.66%) and North Sumatra (57.83%). (Monavia, 2021). This study aims to identify the relationship between oxytocin massage and smooth breastfeeding for postpartum mothers in Tomuan Village, Siantar Timur District, Simalungun Regency in 2023.Type of quantitative research with cross sectional design. This study was conducted on a sample of 20 postpartum. To measure the characteristics of the respondents used a data collection form, to measure oxytocin massage with the smooth expulsion of breast milk in postpartum mothers respondents used a questionnaire.Based on the relationship between oxytocin massage and smooth breastfeeding in postpartum mothers, a p-value of 0.000 (p<0.05) was obtained which indicated that there was a significant relationship between oxytocin massage and smooth breastfeeding in postpartum mothers in Tomuan Village, Siantar Timur District, Simalungun Regency . Thus Ho is rejected, the correlation strength (r) = 0.014.The relationship between oxytocin massage and the smoothness of breastfeeding in postpartum mothers in the Tomuan Village, Siantar Timur District, Simalungun Regency, a category that has done oxytocin massage. It is recommended for postpartum mothers to do oxytine massage optimally so that breastfeeding can flow smoothly in Tomuan Village, East Siantar District, Simalungun Regency
Analisis Konsep Dakwah Nabi Nuh Dalam Al-Quran Menggunakan Pendekatan Tafsir Tematik Abdul Hayy Al-Farmawi Rinaldo, Rinaldo; Sri Rezeki
PESHUM : Jurnal Pendidikan, Sosial dan Humaniora Vol. 4 No. 2: Februari 2025
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/peshum.v4i2.7981

Abstract

Dakwah merupakan aktivitas ajakan, seruan, panggilan dan juga proses mempengaruhi seseorang agar berubah dari suatu kondisi kepada kondisi yang lain yang diinginkan. Penelitian ini memilih dakwah Nabi Nuh As menjadi subjek kajiannya, disebabkan lama masa dakwah dan beratnya rintangan yang dihadapi oleh Nabi Nuh As. Nuh As memiliki konsep dakwah yang efektif dan ideal untuk dilakukan, hal itu dijelaskan oleh Allah Swt dalam Alquran Surat Nuh. Nabi Nuh As telah melalui tantangan yang begitu berat dari umatnya dengan penuh kesabaran dan keistiqomahan. Penelitian ini fokus menjelaskan tentang bagaimana konsep dakwah Nabi Nuh As dalam Alquran. Penelitian ini juga termasuk jenis penelitian tafsir tematik, yang membahas konsep dakwah Nabi Nuh As dalam Alquran. Oleh karena itu, penelitian ini disusun menggunakan metode tafsir tematik atau maudu’i yang digagas oleh Abd Al-Hayy Al-Farmawi. Hasil pada penelitian ini merupakan sebuah penjelasan tentang penafsiran ayat-ayat tentang konsep dakwah Nabi Nuh antara lain Surat Hud:29, Surat Nuh :1-3,5,8-9,28. Kemudian penjelasan konsep dakwah Nabi Nuh yang memiki tiga komponen dakwah antara lain, metode dakwah, isi dakwah dan tujuan dakwah Serta penjelasan tentang realisasinya dalam kehidupan sekarang.
Analisis Pengaruh Penjualan Personal dan Kualitas Pelayanan terhadap Keputusan Pembelian Produk pada UD Kembar Fashion di Kecamatan Tigapanah, Kabupaten Karo Jhona Boy Erwinta Sembiring; Sri Rezeki
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 3 (2025): Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i3.5220

Abstract

The decline in sales experienced by UD Kembar Fashion in Tigapanah District over the past five years is the main focus of this study. This condition is thought to be closely related to the company's suboptimal implementation of personal selling strategies and the low quality of service provided to potential customers. Personal selling as a marketing strategy plays a crucial role in building direct communication with customers, so weaknesses in its implementation can lead to decreased purchasing interest. Likewise, suboptimal service quality can reduce customer satisfaction and trust in the company, thus affecting purchasing decisions. The purpose of this study is to determine and analyze the extent to which personal selling and service quality, both partially and simultaneously, influence product purchasing decisions at UD Kembar Fashion. This study uses an associative quantitative method with an explanatory approach. The study population is potential customers shopping at UD Kembar Fashion, and 104 respondents were selected using an accidental sampling technique. Data were collected through questionnaires, then analyzed using multiple linear regression tests with the help of the SPSS version 25 program. The results show that partially, personal selling has a positive and significant effect on consumer purchasing decisions. The same holds true for the service quality variable, which proved to have a positive and significant influence. Simultaneously, both variables significantly influenced purchasing decisions. This finding indicates that enhancing a more intensive personal selling strategy and improving service quality could be a strategic solution to encourage increased consumer purchasing decisions at UD Kembar Fashion, thereby reversing the declining sales trend.    
ANALYSIS OF THE USE OF E-COMMERCE AND ITS IMPACT ON CONSUMER SATISFACTION AT MAWAR BAKERY AND CAKE SHOP, KATAMSO MEDAN BRANCH puspitasari, angelin; Sri Rezeki; Muammar Rinaldi
PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Vol. 2 (2023): Regional Economics Development and Business Transformation in the Digital Era
Publisher : Sekolah Tinggi Ilmu Ekonomi Eka Prasetya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/ibec.v2i1.90

Abstract

Mawar Bakery and Cake Shop Medan is a company that operates in the field of food sales with the main focus being bread and cakes. The products sold from this shop consist of sponge cake, plain bread & jam, various donuts, small breads, special cakes, various pies and pastries. The aim of this research is to determine the influence of e-commerce, digital payments and e-service quality on consumer satisfaction at the Mawar Bakery and Cake Shop Medan store. This type of research uses quantitative research, the data source in this research is a primary data source, the population in this research is all consumers who make purchases at Mawar Bakery and Cake Shop Medan, the number of which cannot be known and the sample in the research is 97 samples obtained using Lemeshow formula which is used to calculate samples in conditions where the population is unknown. Data collection techniques through questionnaires using Likert scale measurements.
Utilization of Social Media Marketing and Word of Mouth and Their Impact Towards Increasing New Student Acceptance at The Karya Anugerah Education Foundation. agustina; Sri Rezeki
PROCEEDING INTERNATIONAL BUSINESS AND ECONOMICS CONFERENCE (IBEC) Vol. 2 (2023): Regional Economics Development and Business Transformation in the Digital Era
Publisher : Sekolah Tinggi Ilmu Ekonomi Eka Prasetya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47663/ibec.v2i1.128

Abstract

This study aims to determine the use of Social Media Marketing and Word of Mouth to Increase Acceptance of New Students of Karya Anugerah Education Foundation. The research method used is quantitative research with survey methods that use questionnaires as research instruments to collect data. The population in this study is the number of students who register Karya Anugerah Education Foundation in 2023 with a population of 182 students, The sample in this study is 125 students. Multiple linear regression research tests are used as an analytical tool to find out how the influence between independent and dependent variables. The results of this study show that both partially and simultaneously the variables of Social Media Marketing and Word of Mouth have a significant effect on increasing the acceptance of new Karya Anugerah Education Foundation. Social Media Marketing and Word of Mouth variables were able to explain the variation that occurred in the Increase in Acceptance of New Students by 62.9%. This is due to the use of Social Media Marketing and Word of Mouth to increase the acceptance of new students.
Co-Authors Ade Rachmat Yudiyanto Ade Rachmatb Yudianto Afrizal Agus Rahmadsyah Agustina Alifia Restu Selvanda Amelia Erawaty Siregar Amellia Erawaty Siregar Andrian, Dedek Anisa Malfiro Antonio Lodian Apriyoga Sukamto Aras Mulyadi Aris Munandar Asianna Martini Simarmata Associate Prof. Dr. Muhammad Hafiz Abd Rashid Astaria Br Ginting Aulia Iski Bayu Jaya Tama Bella Maryati Bey Todu Br.Manjorang, Novita Andriani C Putroe Ula Rahifa Cecilia Chendy Meylia Cut Reinilda Rischa Cut Zahri Harun Damayanty S Dara Mauliza dedi irawan Delpi Novianti Desma Erica Maryati Manik Dewi Saputri Dian Setyorini Dr Asliza Yusof Effendi, Leo Adhar Eka Purnamasari Erin Padilla Siregar Esty Rahayu Fachry Abda El Rahman Fajri Ekawardana Fajrina Mazaya Femilina Nazara Fitri Mayasari Panggabean Fitriana Yolanda Gusman Lesmana Gustina Harum Sasanti Hazizah Sabilah Siagian Henni Jc Saragih Herrialfian Herrialfian Ihdina Gustina Ilham Muhammad Ishafit Ishafit Isti Mulyati Istikomah, Endang Jhona Boy Erwinta Sembiring Kiki Khoiriyani Kiki Wahyuni Lasria Yolivia Aruan Liandy, Nicholas Lina Linda Wahyu Marpaung Lisdayanti Simanjuntak Lubis , Ayu Ulfah Nur M Hasan M Jalaluddin Masayu Hamdatul Azizah Luthfiyyah Megawati Saragih Mei Tri Janti Silalahi Melly Sukma Dewi Ratu Mutriara Mely Sukma Dewi Ratu Mutiara Merlin Qhardanova Merry Susanti Mesrida Simarmat Michael Muammar Rinaldi Muchlas Muchlas Muhammad Ali Akbar Muhammad Rizki Bima Putra Murniati Ar Nadia Jubta Nainggolan, Elisabeth Ngurah Ray Nizam Azmal Abdul Malek Nopriadi Nopriadi Nunung Faujiah Nur Azlina Nurhajimah Nurhajimah Nurlayli Istiqomah Nurul Elenawati Nurul Huda Nurul Mustabsyirah Rafi&#039;i Nurwani Nurwani Ong, Virginia Petrus Loo Pipin Kurnia Plora Novita Sinaga Prasetyo, Stephanie Pristiyono puspitasari, angelin Putri, Serly Rachmi Fanani Hakim Rahmawati Yuliyani Ratri Tri Hapsari Ratu Syafira Nurasyifa Ridha Andayani Ridho Wahyuni Rinaldo, Rinaldo Risa Rahma Putri Rizky Darmawan Rohana Fika SKD Salma Salma Santi Chismirina Seri Wahyuni Harahap Silaban, Marta Armita Silvia Desmara Steven Alfando subanar subanar Sunnati , Sunnati . Sunnati Sunnati Suripah . Susda Heleni Syifa . T Zahrial Helmi Tri Husni Ulis Mayrosa Ulkharimah Uza Kristiyanto Valentina Sari Theresia Siagian Vanessa Vinna Angelia Widya Anggriani Putri Winny Wulandari Pratiwi Wirna Parida yahfizham yahfizham Zafrullah Zafrullah Zetriuslita Zulfa Rusiwan Zulfan M ALIBASYAH Zulfan M. Alibasyah Zulkarnain &#039; Zuraida Usman Bany Zyad Dilmi