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Improving Public Speaking Of Pawnshop Employees' Wives Through Optialization Of Product Knowledge And Creative Marketing Sari, Meutia Dwi Novita; Farma, Junia; Halim, Hendra; Umuri, Khairil
Jurnal Pengabdian Bakti Akademisi Vol 1, No 3 (2024): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v1i3.40943

Abstract

Public speaking is an essential skill in many sectors, including business and financial services. Effective public speaking involves not only speaking ability, but also clarity of information delivery and the ability to motivate the audience. Members of the Pawnshop Employees Wives Association (IIKP) have a strategic role in disseminating information related to pawnshop products and services. However, there is a gap in public speaking skills and product understanding among IIKP members. Therefore, a training program was held that focused on improving public speaking skills, understanding product knowledge, and applying creative marketing strategies. The training used the service learning (SL) method, involved 30 participants with various educational backgrounds, and focused on hands-on practice and application of innovative marketing strategies. The results showed significant improvement in public speaking skills and pawnshop product understanding with higher post-test scores than pre-test. The main challenges encountered included different levels of understanding among participants and limited technological knowledge. The positive impacts of this activity include increased competence of IIKP members in delivering product information with more confidence, as well as the potential to implement more creative and effective marketing strategies. This activity made a significant contribution to women's empowerment and sustainable communication and marketing capacity building
Empowering Local Economies: Training on Management and Development of Gampong-Owned Business Entity (BUMG) Halim, Hendra; Novindra, Novindra; Maisaroh, Maisaroh; Fadhil, Rahmat; Miftahuddin, Miftahuddin; Murkhana, Murkhana; Riyaldi, Muhammad Haris
Jurnal Pengabdian Bakti Akademisi Vol 1, No 2 (2024): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v1i2.38585

Abstract

The community services activity aims to enhance the knowledge and skills of the management of the Community-Owned Enterprises (BUMG) in Lamteumen Timur Village, Banda Aceh, in managing and developing their businesses. The method used is a service-learning approach, where students and lecturers from Syiah Kuala University collaborate with BUMG in designing and conducting the training. Needs identification is conducted to understand the challenges faced by BUMG. Training materials are developed based on this identification, focusing on BUMG development and management strategies. The training is conducted directly for BUMG managers and local community members, with monitoring and evaluation to ensure effectiveness. The evaluation results show an improvement in the knowledge and skills of the training participants, as well as a positive impact on BUMG management. Successful BUMDes/BUMG best practice examples are also presented as inspiration. This activity is expected to serve as a model for community engagement activities in other regions.
Socialization and Counseling on the Dangers of Drugs in Dayah Mini Aceh Riyaldi, Muhammad Haris; Halim, Hendra; Firdaus, Mohd; Syahrizal, Teuku Muhammad; Faisal, Faisal; Darwanis, Darwanis; Murkhana, Murkhana; Jamal, Abd.
Jurnal Pengabdian Bakti Akademisi Vol 1, No 2 (2024): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v1i2.38854

Abstract

The primary aim of this international community service activity was to enhance the understanding and awareness of the dangers of drug abuse among the students of Dayah Mini Aceh. The service learning (SL) method was employed, involving active participation and engagement from the community. The activity took place on Saturday, May 25, 2025, at Dayah Mini Aceh, located in Kecamatan Syiah Kuala, Banda Aceh. The speakers included Mohd Firdaus from JAKIM, Hendra Halim, M.E., and Teuku Muhammad Syahrizal, M.Ag. from Universitas Syiah Kuala. Twenty Dayah students participated in the event. Data was collected through questionnaires, observations, and interviews and was analyzed using both qualitative and quantitative descriptive methods. The results indicated a significant increase in the students' understanding of drug dangers, with the average score rising from 60% before the activity to 85% after. Additionally, the participants' awareness and commitment to avoiding drug use improved from 50% to 90%. These findings suggest that the service-learning method effectively enhances drug awareness and prevention knowledge among the target community. This activity not only met its objectives but also contributed to achieving the Sustainable Development Goals (SDGs), particularly SDG 3 (Good Health and Well-being) and SDG 16 (Peace, Justice, and Strong Institutions). The successful implementation of this activity highlights the potential of similar approaches in other community service initiatives aimed at drug prevention and education.
Empowering Aceh's SMEs Mentors: A Journey of Excellence in Competence Development for Sustainable Growth Yusrizal, Yusrizal; Sentosa, Dewi Suryani; Halim, Hendra; Majid, M. Shabri Abd.; Mazwan, Rasmuna; Sasra, Said Fachrizal; Nasir, M. Fadhil; Zulfa, Zulfa; Ridmailis, Ridmailis; Maira, Hayatun; Dewi, Annisa Keumala
Jurnal Pengabdian Bakti Akademisi Vol 1, No 2 (2024): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v1i2.38400

Abstract

This community service initiative aims to enhance the competence Mentors of Small and Medium Enterprises (SMEs) in Aceh, Indonesia, by identifying and analyzing best practices adopted by successful SMEs. The global economic landscape, coupled with challenges exacerbated by the COVID-19 pandemic, has highlighted the need for SMEs to improve their competitiveness and product quality. By focusing on enhancing the competence of SME owners through service learning, this initiative seeks to empower SMEs in Aceh and contribute to economic development. The methods include planning, problem identification, solution development, implementation, and evaluation. Results indicate that implementing best practices such as employee training, attention to work equipment, and improved customer service can significantly impact business performance and growth. The findings are relevant to theories of business growth and are applicable not only to SMEs in Aceh but also to SMEs in other regions. This initiative contributes to the achievement of Sustainable Development Goals (SDGs) related to economic growth and poverty alleviation. Overall, this initiative provides practical insights and strategies for SMEs to enhance their competitiveness and contribute to sustainable development.
Integrated Strategies to Enhance Entrepreneurial Intention During and After University: Islamic Entrepreneurship Perspective Halim, Hendra; Kesuma, T. Meldi; Siregar, M. Ridha; Amir, Fakhrurrazi; Sari, Meutia Dwi Novita; Siregar, Fachrul A
Jurnal Ekonomi dan Bisnis Digital Vol. 3 No. 1 (2024): January 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ministal.v3i1.7901

Abstract

This study explores strategies to enhance students' interest in entrepreneurship within the framework of Islamic entrepreneurship, emphasizing principles of justice, honesty, anti-usury, and social responsibility. Through a literature study methodology, the research delves into integrating Islamic values into academic curricula, establishing business incubators, providing seed capital, organizing Sharia-the-centric competitions, recognizing entrepreneurs' real achievements, and forming Muslim entrepreneur communities on campus. Entrepreneurs have found these strategies pivotal in cultivating a robust entrepreneurial spirit aligned with Islamic principles, contributing to individual student growth and broader economic and ethical development within the Muslim community. The study concludes with recommendations for universities and proposes avenues for advanced research to enrich this emerging field.
Workshop on the Emergence of Agentic AI in Financial Technology and Entrepreneurship Development Lubis, Muharman; Halim, Hendra; Khairi, Fitrah; Syahrizal, Teuku Muhammad; Umuri, Khairil; Fonna, Rizki Putri Nurita; DM, Burhanis Sulthan; Siregar, Fachrul A; Sari, Nurma; Farid, Farid
Jurnal Pengabdian Bakti Akademisi Vol 2, No 2 (2025): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v2i2.45908

Abstract

The rapid development of Agentic Artificial Intelligence (AI) and blockchain technology has transformed the global financial and entrepreneurial landscape, posing both opportunities and challenges for young entrepreneurs. This community service activity aimed to enhance the digital literacy and innovation capacity of 100 student entrepreneurs from Universitas Syiah Kuala by introducing practical applications of Agentic AI in financial technology and business development. The activity was conducted in the form of an online workshop, utilizing a service-learning approach, and facilitated by an expert in information systems. The program included knowledge transfer, case studies, and interactive discussions on the implementation of Agentic AI in business decision-making, financial automation, and digital trust. The results showed significant improvement in participants understanding and readiness to adopt such technologies, with marked increases in awareness, interest, and motivation toward innovation. This activity demonstrates an effective model for supporting inclusive entrepreneurship and accelerating the achievement of sustainable development goals through technological empowerment.
Digital Transformation Education for Identifying Future Business Opportunities Halim, Hendra; Lubis, Muharman; Lubis, Fahdi Saidi; Dawood, Taufiq Carnegie; Majid, M. Shabri Abd.; Amri, Amri; Zulkifli, Zulkifli; Purnami, Ni Made; Nurlina, Eka; Silvia, Vivi
Jurnal Pengabdian Bakti Akademisi Vol 2, No 2 (2025): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v2i2.45681

Abstract

The rapid advancement of digital technology has created a pressing need for digital transformation in various sectors, including entrepreneurship. However, many students and academics still lack adequate understanding and skills to identify future business opportunities through digital approaches. This community service activity, titled Digital Transformation Education for Identifying Future Business Opportunities, was conducted to address this issue. The program involved students and lecturers from Telkom University's Faculty of Industrial Engineering and Syiah Kuala University. Using the Service Learning (SL) approach, the activity was carried out through an online seminar that combined theoretical explanations and interactive discussions with digital business practitioners. Two experts in Islamic economics and information technology served as the resource persons. The activity aimed to increase digital literacy and entrepreneurial awareness among participants. Assessment through pre-test and post-test evaluations revealed a significant improvement in understanding, with the average score increasing from 63.5 to 85.8. The results demonstrate that structured digital transformation education can effectively enhance the capacity of the academic community in identifying and developing digital-based business opportunities. This activity also contributes to the achievement of Sustainable Development Goals (SDGs), particularly in promoting quality education, decent work and economic growth, and fostering innovation.
Socialization of Digital Financial Applications to Organize Financial Management for Dayah Darul Hikmah Students Afrida, Fenny; Herlambang, Albert; Marpaung, Linda Wahyu; Gea, Sanderwan Kristian; Ilham, Habibi; Halim, Hendra; Usiai, Khairil
Eastasouth Journal of Positive Community Services Vol 3 No 03 (2025): Eastasouth Journal of Positive Community Services (EJPCS)
Publisher : Eastasouth Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/ejpcs.v3i03.335

Abstract

Management finance is very necessary for students, especially for for Gen Z. With existence sophistication technology there is various type common problems appeared, one of them that is problem finance. Often times for follow trend or style life, Gen Z sacrifices condition finance they are for the sake of Can follow existing trends. Such as submit credit or loan on line only For fulfil prestige life they. Activities devotion to public This was held at Dayah Darul Hikmah, Baitussalam District, Aceh Besar, on Friday, February 14, 2025, and was attended by 50 students. The activity This aiming For see how much Far students ' understanding in manage finance them and avoid from activity consumptive. Activities this also aims For make the students own guidelines in building the future they For reach stable finances. Results of activities shows an increase understanding participant related importance digitalization in management finance. The majority participant state the introduced application is very helpful in record, monitor, and analyze finance they.
The Influence of Halal Certification on Consumer Loyalty Through Consumer Trust as a Mediating Variable in Banda Aceh City Hasmi, Nuril; Halim, Hendra; Nisa, Khairun; Zurrahmah, Fadhilah
International Journal of Kita Kreatif Vol 2, No 2 (2025): International Journals Kita Kreatif Vol.2 No. 2 Mei 2025
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/ijkk.v2i2.45799

Abstract

This study examines the effect of halal certification on consumer loyalty with consumer trust as a mediating variable in Banda Aceh City, an area known for its high level of compliance with Islamic values and the implementation of sharia. Although halal certification has become a standard requirement in product legitimacy, its effectiveness in building long-term consumer loyalty still depends heavily on the level of trust given by consumers to the certification process. The purpose of this study was to determine whether halal certification has a direct effect on consumer loyalty, and whether the relationship is mediated by consumer trust. This study uses a quantitative approach with an explanatory research design. Data were collected through structured questionnaires distributed to 150 Muslim consumers using a purposive sampling technique. Data analysis was conducted using SPSS through multiple regression and the Sobel test to test the mediation effect. The results showed that halal certification has a significant direct effect on consumer loyalty, as well as a significant indirect effect through consumer trust. The regression analysis showed that halal certification significantly increases consumer trust, which in turn contributes significantly to higher loyalty. The Sobel test confirmed the partial mediation role of trust in the relationship between halal certification and loyalty. These findings underscore the importance of trust as a psychological mechanism linking institutional credibility to consumer behavioral outcomes. This study concludes that halal certification alone is not enough to guarantee consumer loyalty unless supported by a consistent and transparent certification process that can build consumer trust. Therefore, business actors and certification institutions must not only comply with halal standards, but must also be able to communicate and maintain their credibility effectively to maintain consumer trust. Strengthening trust through ethical practices, education, and transparent halal processes can be a strategic approach in building sustainable consumer loyalty in the halal market.
Implementation of Islamic Business Values in the Management of Coffee Shop Business in Banda Aceh Rasyada, Tiara; Edba, Dauria; Maulina, Dinda; Halim, Hendra
International Journal of Kita Kreatif Vol 2, No 2 (2025): International Journals Kita Kreatif Vol.2 No. 2 Mei 2025
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/ijkk.v2i2.45802

Abstract

This research analyzes the implementation of Islamic business values in the management of coffee shops in Banda Aceh, a city with strong implementation of Islamic Sharia in various aspects of life. Using a qualitative approach with a literature study method, this research explores the manifestation of Islamic business values in four main dimensions: spiritual (tawhid), business ethics ('is), social (ihsan), and operational (khalifah). Data collection was conducted through a systematic search of scientific literature related to Islamic economics, sharia business management, and the development of coffee shops in Aceh published in the 2020-2024 timeframe. The results showed that although most coffee shop managers in Banda Aceh have a good understanding of the principles of Islamic economics, their implementation has not been fully integrated in all aspects of business management. The most consistently applied practices are the provision of halal products (100%) and worship facilities (93%), while aspects of sharia financial management (35%) and sharia-based HR management systems (56%) still face implementation challenges. The motivation of managers in implementing Islamic values also varies, with coffee shops managed based on religious awareness showing higher consistency of implementation. This research contributes to the development of a coffee shop business management model that integrates Islamic values comprehensively and adaptively to the modern context, and highlights the importance of strengthening regulations and support from various stakeholders to create a sustainable sharia-based business ecosystem.
Co-Authors - Fakhrurrazi Abd Karim, Mohd Rahimie bin Afrida, Fenny Ahmad Nizam Amir, Fakhrurrazi Amri Amri Amri Amri, Khoirul Aqil, Atallah Armiadi Musa Azharsyah Ibrahim Bismi Khalidin Burhanis Sulthan DM Cut Afrianandra Darwanis Darwanis Darwanis Dewi, Annisa Keumala Dinaroe Dinaroe DM, Burhanis Sulthan Edba, Dauria Endang Pitaloka Erlidawati Erlidawati Evayani Evayani Fadhil, Rahmat Faisal Faisal Faisal Fakhrurrazi Farid Farid Farid, Farid Farid Mulana Farma, Junia Fatahillah, Habib Fathin, Annidha Fazli Syam BZ Firdaus, Mohd Fitrah Khairi Fonna, Rizki Putri Nurita Gea, Sanderwan Kristian Ginting, Ledy Mahara Hamdi Harmen Hasmi, Nuril Herlambang, Albert Humaira, Radhia Husaini Husaini Hussain, Mohd Rizal Bin Ilham, Habibi In-In Hanidah Indah, Cahyani Rahmitha Iskandarsyah Iskandarsyah Iskandarsyah Iskandarsyah Madjid, Iskandarsyah Jamal, Abd. Kadir, M. Yakub Aiyub Kesuma, T. Meldi Khairil Umuri Khairun Nisa Lada, Suddin Lubis, Fahdi Saidi Lufika, Raihan Dara M. Ridha Siregar M. Shabri Abd. Majid M. Shabri Abdul Majid Maira, Hayatun Maisaroh Maisaroh Marpaung, Linda Wahyu Maulana, M. Rizki Maulina, Dinda Mazwan, Rasmuna Miftahuddin Miftahuddin Mirna Indriani Muftahuddin, Muftahuddin Muhammad Adam Muhammad Haris Riyaldi Muhammad Haris Riyaldi, Muhammad Haris Muharman Lubis Murkhana Murkhana, Murkhana Najla, Najla Nasir, M. Fadhil Nasution, Lisa Elianti Ni Made Purnami Ningsing, Diana Setya Nisva, Raisa Ullya Nizam, Ahmad Noor Azuddin Yakob novindra . Nurlina, Eka Nurma Sari, Nurma Othman, Razali Bin Rahimi, Sayyid Afdhal El Raida Agustina Raisa Ullya Nisva Ramadhani, Evi Rani, Dzacky Muharram Rasyada, Tiara Razaqi, Halir Ridmailis, Ridmailis Riha Dedi Priantana Rivani, Rivani Saddaq, Mizan Sakir, A Salpina, Parjah Sari, Meutia Dwi Novita Sartiyah Sasra, Said Fachrizal Sentosa, Dewi Suryani Silvia, Vivi Siregar, Fachrul A Siregar, M. Ridha Siregar, Muhammad Rizqi Sitepu, Novi Indriyani Sitti Saleha, Sitti Sri Rezeki Sri Utami Permata Sulaiman, Juliah Binti Susanna Syahfitri, Widya Syahriyal, Syahriyal Syahrizal, Teuku Muhammad Syahrizal, TM Taufiq Carnegie Dawood Teuku Meldi Kesuma Teuku Meldi Kesuma, Teuku Meldi Teuku Muhammad Syahrizal Umuri, Khairil Usiai, Khairil Yusrizal Yusrizal Zahrani, Nazila Zahri Hamat Zikran, Ghrina Zuhri, Sarika Zulfa Zulfa Zulkifli Zulkifli Zurrahmah, Fadhilah