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Analisis Technology Acceptance Model Pada Fitur Aplikasi Shopee Berbasis Augmented Reality Arianis Chan; Fasya Dita Sabira; Ria Arifianti
Jurnal Sekretaris dan Administrasi Bisnis Vol 6 No 2 (2022): Jurnal Sekretaris dan Administrasi Bisnis
Publisher : LPPM Universitas Taruna Bakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31104/jsab.v6i2.298

Abstract

This research aims to analyze how users accept augmented reality features by using the technology acceptance model (TAM) theory to the virtual try-on feature in the Shopee application, namely Shopee BeautyCam and also to find out and explain the influence between each dimension of the technology acceptance model. The method is quantitative with conclusive research design research. The population of this study is shopee app users who have tried the Shopee BeautyCam feature. The survey was conducted on 100 respondents. Perceived Ease of Use became the dimension with the highest score in TAM analysis measurements. Based on hypothesis tests, the study states that consumer acceptance can be judged both by features and that each dimension has an influence in driving user behavior.
Comparative analysis of outsourcing and in house warehouse management system to improve productivity and stock accuracy Untung Alamsah; Anang Muftiadi; ⁠Ria Arifianti
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol. 10 No. 4 (2024): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020244964

Abstract

This study compares the impact of outsourced and in-house Warehouse Management Systems (WMS) on productivity and stock accuracy in the fast-moving consumer goods (FMCG) sector. Data was collected from a logistics services company in Palembang using quantitative methods, including measurements of productivity per person per hour and stock accuracy per SKU. Productivity was assessed based on items processed per unit time, while stock accuracy compared physical stock with system records. Additional data was gathered through a Google Form survey targeting operational staff and warehouse managers to understand the implementation of both WMS models. The survey covered critical processes such as putaway, picking, and inventory, providing insights into operational efficiency and challenges associated with each model. Dummy variable multiple regression was applied to evaluate the performance impact of each WMS model, supplemented by qualitative insights from structured interviews. Findings reveal that WMS in-house is better than outsourcing WMS. While 12.5% of respondents rated the outsourced WMS as inefficient, none reported inefficiencies in the in-house system. Additionally, 62.5% of respondents found the in-house WMS highly effective, citing smoother implementation and higher reliability. The in-house WMS also demonstrated superior operational efficiency, storage accuracy, and responsiveness. It provided better storage location guidance (33.3%) and faster, more accurate operator navigation (26.5%) compared to the outsourced system. Moreover, only 33.3% of respondents noted delays in resolving technical issues with the in-house system, versus 68.8% for the outsourced system. Statistical analysis further supported these findings, showing significant advantages for the in-house WMS in productivity (p=0.068) and stock accuracy (p=0.000). These results highlight the strategic advantages of adopting an in-house WMS, underscoring its role in enhancing operational efficiency and maintaining competitiveness in the dynamic FMCG market.
PERILAKU COMPULSIVE BUYING PADA REMAJA DI KOTA BANDUNG DALAM PERSPEKTIF SOSIOLOGI EKONOMI Arifianti, Ria; Putri Firsanty, Farah
JURNAL LENTERA BISNIS Vol. 15 No. 1 (2026): JURNAL LENTERA BISNIS, JANUARI 2026
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v15i1.2093

Abstract

The phenomenon of shopping is an interesting topic from a social and economic perspective. Modern developments have given rise to different perceptions and goals of shopping. One such phenomenon is compulsive buying. This article aims to explain how compulsive buying is practiced by teenagers in Bandung. This paper aims to describe concrete examples and forms of adolescent shopping behavior in Bandung, which demonstrate repetitive behavior to gain certain social status and recognition in society. This study uses Solomon's theory of compulsive buying and James Coleman's theory of rational choice, which states that compulsive buyers are those who like to spend their money on things they don't need. Compulsive buyers will feel anxious if their desires are not fulfilled or if the desired item cannot be purchased. In economic sociology, compulsive buying, which is part of the economic process of consumption, can be analyzed using James Coleman's Rational Choice Theory on the phenomenon of compulsive buying among urban adolescents in Indonesia, offering an interesting perspective: behavior that seems irrational (wasteful/impulsive) is actually a rational and planned action to achieve certain social goals. This descriptive research aims to create a systematic, factual, and accurate description or picture of compulsive buying among adolescents in Bandung City. Based on the analysis, James Coleman believes that compulsive buying among Bandung teenagers is a strategic investment for survival in a city ecosystem that prioritizes the aesthetics of creativity. They exchange their pocket money for validation as contemporary or urban youth. They seek access to creative social circles and a sense of security from the stigma of being out of date in exchange for social recognition within certain friendship circles.
Tinjauan Literatur Kompetensi Kewirausahaan Pada Usaha Kecil Menengah (UKM) Farhan Maulana; Muhamad Rizal; Ria Arifianti
Majalah Bisnis & IPTEK Vol. 13 No. 2 (2020): Majalah Bisnis & IPTEK
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/e01w0938

Abstract

Entrepreneurial competence is knowledge, attitudes and skills that are connected to one another, which is needed by entrepreneurs to be trained and developed in order to be able to produce the best performance in managing their business. In the activities of Small and Medium Enterprises (UKM), this entrepreneurial competence is also very necessary. Entrepreneurial competence is also rarely discussed, especially in SMEs. So, we discuss the classification, identification of several scientific publications and analyze the literature to create a detailed understanding of the entrepreneurial competence field in SMEs. We use the Systematic Mapping Study (SMS) method to examine various articles on entrepreneurial competence in SMEs based on the focus and type of research over time. The results show the categories and quantification of entrepreneurial competency studies into various dimensions, as well as an overview of current research topics and trends in entrepreneurial competence in SMEs.
Integration of Cost Sensitivity Analysis and Transportation Optimization: A Bibliometric Approach and Implications Meliniarta Nadhiva; Muftiadi, R. Anang; Arifianti, Ria
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.8601

Abstract

This study explores the integration of cost sensitivity analysis and transportation optimization through a Systematic Mapping Study (SMS) using Scopus data from 2019 to 2023. Bibliometric analysis and VOSviewer visualization identified publication trends, research methods, and thematic clusters. Results show China as the largest contributor and highlight six key clusters including sensitivity analysis, uncertainty, optimization algorithms, and sustainable logistics. A significant research gap exists in combining cost sensitivity with holistic sustainability models. The findings offer academic and practical implications to guide future research and policy formulation in building more adaptive, efficient, and resilient transportation and distribution systems amid cost uncertainty.
MOTIVASI BELANJA ULITARIAN PADA SUPERMARKET KOTA BANDUNG (ANALISIS SOSIOLOGI-EKONOMI) Ria Arifianti; Farah Putri Firsanty
JURNAL LENTERA BISNIS Vol. 15 No. 2 (2026): JURNAL LENTERA BISNIS, Mei 2026
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/jrlab.v15i2.2381

Abstract

This study aims to analyze utilitarian shopping motivation among supermarket consumers in Bandung City from a socio-economic perspective using James Coleman's Rational Choice Theory. A descriptive qualitative approach was employed. Primary data were collected through in-depth interviews with supermarket consumers selected using snowball sampling. The findings reveal that utilitarian shopping motivation is reflected in two main dimensions: efficiency and achievement. In terms of efficiency, consumers utilize supermarkets and digital shopping applications to save time, effort, and product-search costs. Regarding achievement, consumers seek to fulfill their needs accurately, obtain more economical prices, and complete shopping tasks effectively. The results indicate that utilitarian shopping behavior represents a form of rational action based on cost-benefit calculations. The modern retail structure, characterized by promotional programs, product completeness, and digital services, influences consumer decision-making, while the accumulation of individual rational choices contributes to strengthening the dominance of supermarkets and the digital retail ecosystem in Bandung. Therefore, utilitarian shopping motivation reflects not only consumption behavior but also the dynamic relationship between actors, resources, and urban economic structures.
The Impact of Institutional Support, Lecturer Capabilities, and Product Development on the Commercialization of Health Research Ratih Gantini Nurhayati; Ria Arifianti; Dian Fordian
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 1 (2026): JIMKES Edisi January 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i1.4948

Abstract

The commercialization of university research in the health sector is a strategic pathway for transforming academic knowledge into societal and economic value. Universitas Padjadjaran has generated numerous health-related innovations, yet its progression toward full downstream application and market entry remains uneven. This study examines the influence of institutional support, lecturer capability, and product development readiness on the success of research commercialization among academics in the health cluster. A qualitative design combining surveys and interviews was conducted from September to October 2025, involving 114 respondents selected purposively from 282 lecturers with research-based products. The findings show that commercialization success is strongly shaped by four key factors: sustained institutional support and incentive policies, collaborative networks with industry and government, lecturers’ competencies in innovation management, and research effectiveness aligned with market and regulatory requirements. These results highlight the importance of strengthening institutional ecosystems to support research downstreaming and provide practical guidance for policymakers and university leaders in fostering sustainable academic entrepreneurship in Indonesia.
Trends in Performance Evaluation of Indonesian Government Structural Officials: A Systematic Review and Bibliometric Analysis Puti Purnama Sutardjo; Ria Arifianti; Herwan Abdul Muhyi
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 1 (2026): JIMKES Edisi January 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i1.4950

Abstract

Public sector performance evaluation remains a central issue in ensuring bureaucratic effectiveness and accountability. This study aims to systematically map the evolution and intellectual structure of research on the performance assessment of Indonesian government structural officials. Using the PRISMA approach and bibliometric analysis through VOSviewer, 241 Scopus-indexed publications from 2000 to 2025 were analyzed to identify key themes, influential authors, and collaboration networks. The mapping reveals four dominant clusters: governance and organizational performance, employee competence and motivation, policy evaluation and bureaucratic reform, and digital transformation in public management. Research trends show a shift from normative and conceptual approaches toward data-driven, evidence-based evaluation models after 2018. This study offers novel insights by integrating bibliometric visualization with the Heizer performance framework, which links quality, cost, time, flexibility, and productivity as key analytical dimensions. The findings contribute to a deeper understanding of how performance assessment of structural officials has evolved and highlight research gaps relevant to future policy development.
Supply Chain Performance Measurement Using the SCOR Model in a Public University Logistics Division Gugun Gunawan; Ria Arifianti; Muhammad Rizal
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 1 (2026): JIMKES Edisi January 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i1.5010

Abstract

In public-sector organizations, effective supply chain management is crucial to ensure operational efficiency and service reliability. Vendor performance and trust are key determinants of procurement success, yet systematic evaluations in higher education institutions remain limited. This study aims to measure supply chain performance in a public organization using the Supply Chain Operations Reference (SCOR) model, with vendor reliability serving as a proxy for supplier trust. A quantitative descriptive approach was employed, using secondary procurement data of consumable goods collected from the Logistics Division of Universitas Padjadjaran over 2022–2024. Performance indicators included on-time delivery, number of purchase orders, contract value, and annual reliability trends, which were aggregated into key performance indicators to assess vendor consistency and operational reliability. The results show that most vendors achieved on-time completion rates above 95 percent, reflecting very high operational reliability and stable service performance. Longitudinal analysis indicates a consistent pattern of reliability, suggesting that procurement planning, contract management, and performance monitoring have been effectively implemented. These findings confirm the applicability of the SCOR framework in evaluating public-sector supply chain performance and provide evidence supporting data-driven procurement governance and continuous performance improvement in higher education institutions.
Digital Marketing Applications in the Retail Sector: A Systematic Mapping Study Dini Indiani; Ria Arifianti; Anang Muftiadi
Ilomata International Journal of Management Vol. 5 No. 2 (2024): April 2024
Publisher : Yayasan Sinergi Kawula Muda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61194/ijjm.v5i2.1168

Abstract

This study investigates the trends, methods, research types, and focus areas of digital marketing applications in retail from 2018 to 2022. Through a systematic mapping of fifty articles, the study aims to identify key contributions by country, prevalent research methods, types, and focal areas. The analysis reveals an overall increase in publications over the period, with a notable decline in 2022. In 2021, the United States and the United Kingdom emerged as the leading contributors to research in this field. Quantitative methods and Validation Research were found to be predominant, with Solution Papers following. A significant focus of recent research has been on Social Media Marketing and Emerging Technologies. The study provides a thorough review of recent developments in digital retail marketing, laying the groundwork for future research advancements
Co-Authors Adika Fauzi Akbar Imran Adjie Ahmad Darajat Afifah Rashif Agus Taryana Ahmad Hadi Fauzi Al Farisi, Hasan Amalia Saniy Soeprapti, Rizki Anindita Nurjihan Dwi T Anjar Priatama Arbi Abdul Kahfi Arianis Chan Asmaul Husna Aulia, Muhammad Dzaki Barkah, Cecep Safa’atul Candra Sopiana Candradewini Candradewini Dian Fordian Dian Rosa Sunaryo Dinda Tiara Sani Dini Indiani Dudi Ahmad Wardiana Erick Darmadjaya Erna Maulina Farhan Maulana Farhan Maulana Fasya Dita Sabira Fasya, Siti Nadhira Fatahurrazak Fauzan, Tribowo Rachmat Fauziah, Sabila Nurul Ferdy Syari Hidayat Firmansyah, Putra Imam Firsanty, Farah Putri Gugun Gunawan Hasan Al Farisi Healthy Nirmalasari, Healthy Herwan Abdul Muhyi Imam Suwandi Indiani, Dini Jajang Ginanjar Juliana, Meyli Permata Khirana, Tertya Laksono Trisnantoro Lazuardi, Muhammad Lutfi Lina Auliana M. Rizal Mahira, Siti Alyqha Marga Anjar Distyarini Marsha Aulia Hakim Mas Halimah Mas Rasmini Maulana, Farhan Meisa Dai, Ratna Meliniarta Nadhiva Mochammad Benny Alexandri Mochammad Benny Alexandri Mochammad Rifky Pamungkas Moh. Benny Alexandri Mohammad Benny Alexandri Muhamad Rizal Muhamad Rizal Muhamad Rizal Muhamad Rizal Muhamad Rizal Muhammad Ainul Fahmi Muhammad Lutfi Lazuardi Muhammad Rizal Muhammad Rizal MUHAMMAD RIZAL Muhammad Rizal Muhammad Rizal Muhammad Zindan Taufikurrahman Mukhti, Wahyu Krisna Nenden Kostini Novie Indrawati Sagita Nugraeni, Wijayanti Nugraha, Candra Nurdin Nur Jamilah Nuraini, Hanifah Nurdin, Tubagus Asep Nurjamilah Nurjamilah Nurjamilah, Nurjamilah Ogi Maulana Firli Pratami Wulan Tresna, Pratami Wulan Purba, Rivan Puti Purnama Sutardjo R. Anang Muftiadi R. Arief Helmi R. Ratna Meisa Dai, R. Ratna Meisa Rachmat Fauzan, Tribowo Raden Marsha Aulia Hakim Raden Ratna Meisa Dai Ratih Gantini Nurhayati Restu Ramadhan Restu Ramadhan Richa Nahdalaily Fathara Riswanda Riswanda Riswanda Riswanda Rivani - Rivani . Rivani, Rivani - Rizki Ananda Ramadhan Ruslan, Budiana Sam'un Jaja Raharja Sandjaya, Teguh Sara Rizka Rotua Manurung Selvi Centia Shafiyatuzzahra, Qotrunnada Sukarno, Husein Faryuki Sumadinata, Widya Syahwanda, Adisty Putri Tetty Herawaty Tradiga Nur Aziz Tribowo Rachmat Fauzan Untung Alamsah Vidi Paramestri, Nabila WAHJU GUNAWAN Wijayanti Nugraeni Wisnumulya, Dicky Yayan Nuryanto Yogi Mochamad Nurul Hikmah