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All Journal Competitor : Jurnal Pendidikan Kepelatihan Olahraga Al-Lisan Jurnal Borneo Administrator: Media Pengembangan Paradigma dan Inovasi Sistem Administrasi Negara IQTISHADIA Dinamika An-Nisbah: Jurnal Ekonomi Syariah JIET (Jurnal Ilmu Ekonomi Terapan) Science and Technology Indonesia Jurnal Farmasi Galenika (Galenika Journal of Pharmacy) Script Journal: Journal of Linguistic and English Teaching Jurnal Dinamika Ekonomi dan Bisnis Fokus Ekonomi Majalah Farmasi dan Farmakologi (Trends in Pharmacy and Pharmaceutical Sciences) IRJE (Indonesian Research Journal in Education) JSFK (Jurnal Sains Farmasi & Klinis) Sangia : Jurnal Penelitian Arkeologi (Journal of Archaeology Research) ECOPLAN : JOURNAL OF ECONOMICS AND DEVELOPMENT STUDIES SCAFFOLDING: Jurnal Pendidikan Islam dan Multikulturalisme Abdimas Universal Dialektika: Jurnal Ekonomi dan Ilmu Sosial Jurnal Abdi Insani TERAJU : Jurnal Syariah dan Hukum wacana equiliberium (jurnal pemikiran penelitian ekonomi) Siyasatuna Jurnal Ilmiyah Mahasiswa Siyasah Syariyyah Iqtishadia: Jurnal Kajian Ekonomi dan Bisnis Islam Asy Syar'iyyah: Jurnal Ilmu Syari'ah dan Perbankan Islam Muttaqien; Indonesian Journal of Multidiciplinary Islamic Studies Jurnal Ilmiah Tarbiyah Umat Ar Rehla: Journal of Islamic Tourism, Halal Food, Islamic Traveling, and Creative Economy Istismar : Jurnal Kajian dan Penelitian Ekonomi dan Bisnis Islam Al-Lisan: Jurnal Bahasa TRANSFORMATIONAL LANGUAGE, LITERATURE, AND TECHNOLOGY OVERVIEW IN LEARNING (TRANSTOOL) Jurnal Teknologi dan Manajemen Industri Terapan Al-Irsyad: Journal of Education Science Jurnal Kedokteran Hewan West Science Interdisciplinary Studies West Science Interdisciplinary Studies AmaNU: Jurnal Manajemen dan Ekonomi JESKaPe: Jurnal Ekonomi Syariah, Akuntansi dan Perbankan Epistemé: Jurnal Pengembangan Ilmu Keislaman Ar Rehla: Journal of Islamic Tourism, Halal Food, Islamic Traveling, and Creative Economy An-Nisbah: Jurnal Ekonomi Syariah EMARA : Indonesian Journal of Architecture Jurnal Dinamika Penelitian: Media Komunikasi Penelitian Sosial Keagamaan Jurnal Wacana Kinerja: Kajian Praktis-Akademis Kinerja dan Administrasi Pelayanan Publik As-Syirkah: Islamic Economic & Financial Journal
Muhammad Aswad
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Journal : Jurnal Dinamika Ekonomi dan Bisnis

 1 
Pengaruh Kemudahan Transaksi dan Kepercayaan Pengguna terhadap Kepuasan Pengguna Fitur Shopee Paylater E-Commerce Shopee Khasanah, Kholifatul; Aswad, Muhammad
Jurnal Dinamika Ekonomi dan Bisnis Vol 21, No 1 (2024)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jdeb.v21i1.4521

Abstract

The shift in people's attitude towards a completely digital system has prompted a rise in online shopping on different e-commerce platforms. Therefore, innovations have arisen from businesses in the electronic commerce industry, including the introduction of credit payment options. Shopee needs to create consumer satisfaction by implementing effective strategies, such as maximizing the use of their credit payment method called "Shopee Paylater," in order to stay competitive with other businesses. When customers are fully satisfied, they are more likely to continue using credit payment services on e-commerce platforms and also share positive recommendations with others. Satisfaction can also lead to a decrease in negative complaints regarding an e-commerce company. This research aims at examining the effect of the ease of transactions and the users trust on user satisfaction of the Shopee Paylater feature on Shopee E-Commerce. The research had a sample size of 75 participants. The method of purposive sampling was used to make a determination. The chosen analytic tool is IBM SPSS 22, which employs the techniques of multiple linear regression analysis. This study discovered that the ease of transaction had a positive and significant effect on user satisfaction. Similarly, user trust had a positive and significant effect on user satisfaction. Additionally, both ease of transactions and user trust had a combined influence on user satisfaction
Co-Authors . Hasbunallah AS Abd Halim Umar Abdul Gaffar Haris abdul Rauf Sulaeman Abidah, Asiska Nur Adlan, Muhamad Aqim Ahmad Abbas Ahmad Budiman, Ahmad Ahmed Sardi Aisyah Fatmawaty Ali H Ambo Lallo, Subehan Aminuddin Aminuddin Anwar Sewang Aqim Adlan, Muhammad Ardiansyah Ardiansyah Arsyad, Muhammad Aryadi Azizah, Irtifa Umi Bahktiar, Jusuf Barambangi, Jamil Burhan, Asril Dede Nurohman Deris Lazuardi Djabir, Yulia Yusrini Djalaluddin, Nurgadima Febrianto, M. Nanang Firmansyah JN, Muh Fitriah, Reski Fortunasari, Fortunasari Gemini Alam Hajati, Kartika HIDAYAT, MARZUL Hijayati, Siti Sofiyah Hijra Hudain, Muh. Adnan IRMA YULIA MADJID, IRMA YULIA Kamil, Dairabi Kasim, Athia Kurnia KHASANAH, KHOLIFATUL Latif, Wenry Deston Latifah Rahman Lestari, Anggita Della Lestari, Lisa Yuni Linawati, Diana Lomba Sultan M. Nanang Febrianto Mappaompo, M. Adam Marianti A Manggau Matias N Kolobani Muh. Akbar Bahar Muh. Akbar Bahar, Muh. Akbar Muhamad Aqim Adlan Muhammad Syahrul Hidayat Mulia Ardi Mulyani, Ariny Aggreni Mustika Nur Astuti Nur Adyla S Nur Iman Saal Nur Zamzam Nurchalis, Nur Fadillah Nurdina Rasjid Nurrohman, Dhika Nursal, Muhammad Akbar Nursamsiar Nursamsiar Oftafiana, Triya Prasojo, Hendris Agung Pratiwi, Putri Hidayanti Putri, Dwi Anggara RAFIQA RAFIQA, RAFIQA Raida Asfihana Ramadhani, Nur Risfah Yulianti Risfah Yulianty Rohmah, Siti Lailatur Rokhmat Subagiyo Rokhmat Subagiyo, Rokhmat Rusdiah Salsabila, Chairunnisa Santoso, Irvan Widi Singh, Amreet Kaur Jageer Sohrah Sohrah, Sohrah Sutikno, Johan Dwi Syamsu Nur, Syamsu Tadjuddin Naid Tumigolung, Aprilia Ester Eunike Utoro, Bambang Wahyu Hendrarti Yasir, Budiman Yensawai E. Rumbiak Yudi Azis Yusnita Rifai, Yusnita