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KARAKTERISTIK DAN POLA KEMITRAAN ANTARA PETANI DENGAN RUMAH SAYUR DI DESA CIBODAS KECAMATAN LEMBANG KABUPATEN BANDUNG BARAT Nurjanah, Indah Kartika; Syamsiyah, Nur Syamsiyah; Wulandari, Eliana Wulandari; Budiman, Muhammad Arief
Jurnal Ilmiah Mahasiswa AGROINFO GALUH Vol 12, No 3 (2025): September 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/jimag.v12i3.19254

Abstract

Sayuran merupakan salah satu komoditas hortikultura yang memiliki nilai ekonomi tinggi dan memiliki potensi besar dalam meningkatkan kesejahteraan masyarakat. Peningkatan permintaan akan sayuran membuka peluang besar bagi para petani dan pelaku usaha agribisnis untuk melakukan produksi sayuran dalam skala besar.  Kemitraan sudah menjadi hal umum yang dilakukan antara perusahaan dan petani untuk mengatasi berbagai masalah dan memberikan manfaat bagi satu sama lain dalam usahanya. Penelitian ini bertujuan untuk menjelaskan karakteristik petani yang bermitra dengan Rumah Sayur, serta menjelaskan pola kemitraan yang dilakukan. Penelitian ini dilakukan di Kecamatan Lembang, Provinsi Jawa Barat terhadap 15 responden petani mitra yang ditentukan menggunakan metode survei dengan teknik analisis data menggunakan metode analisis deskriptif. Hasil penelitian menunjukkan bahwa: 1) Karakteristik petani mitra seluruhnya berjenis kelamin laki-laki, berusia produktif (15 – 64 tahun), sebagian besar pendidikannya tingkat SD, mayoritas menggunakan lahan sewa, rata-rata luas lahan < 0,5 Ha, dan sebagian besar sudah berpengalaman dalam usahataninya selama 10 – 20 tahun; 2) Pola kemitraan yang dilaksanakan oleh Rumah Sayur dan petani mitra adalah pola dagang umum dimana pihak Rumah Sayur berperan dalam menerima pasokan dan memasarkan produk dari petani mitra. Sementara itu, pihak petani berperan dalam memenuhi kebutuhan yang diperlukan oleh Rumah Sayur.
Pengaruh Desain Kemasan Madu Bedasarkan Model VIEW Terhadap Minat Beli Konsumen (Studi Kasus UMKM Madu Asy-Syifa Babussalam) Fadjri, Dyah Sekar Taji Nur; Fatimah, Sri; Sadeli, Agriani Hermita; Budiman, Muhammad Arief
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14611

Abstract

Honey has become a widely found product with a variety of brands, and an attractive packaging design is one way to distinguish a product from its competitors. However, there are still many honey producers who have not optimized the use of packaging as a tool for marketing products, one of them is UMKM Honey Bees Asy-syifa Babussalam. The study aims (1) to analyze the impact of visibility, information, emotional appeal, and workability of Babussalam Asyfa Honey packaging on consumer purchasing interests, and (2) to analyse the influence of Visibility, Information, Emotional Appeal and Workability on the simultaneously buying interest of consumers. The research uses quantitative research methods with double regression analysis taken through surveys and interviews. The sample in this study amounted to 125 respondents who were drawn through purposive sampling because of the large number of populations with the criterion of consumption of pure honey. The results of this study show that visibility, emotional appeal, and workability have a significant influence on purchasing interests, while information and non-information have significant influences on buying interests.
Karakteristik Konsumen Oatside di Kota Bandung Az-Zahra, Aliffah; Wiyono, Sulistyodewi Nur; Budiman, Muhammad Arief; Kusumo, Rani Andriani Budi
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.13890

Abstract

Agro-industry is growing rapidly along with changes in healthy lifestyles and environmental awareness in society. An example of an agro-industrial product is milk. However, cow's milk is lactose intolerant and has a negative environmental impact. From this problem, plant-based milk comes as a solution. Plant-based milk comes from plants, one of which is oat. The first oat milk to come to Asia is Oatside. Previous research says that when consumers are fully aware of the benefits of consuming Oatside, that is when they are interested and intend to buy the product. However, in fact, the benefits of Oatside are still not widely known by consumers. Thus, this study aims to determine how consumer characteristics, quality performance and brand image of Oatside brand oat milk in Bandung City so that producers can determine the next marketing strategy to increase product knowledge as well as Oatside consumption. The research method used is quantitative method. The technique used is purposive sampling with a size of 100 respondents. Variables were measured with a Likert Scale and processed with descriptive statistical analysis. The results showed that Oatside consumers in Bandung City are women, aged 17-25 years, have a bachelor's degree, students, have an income of < Rp1,500,000 and are not married. Consumers also rated the durability of Oatside products and brands as better than other indicators.
Minat Beli Generasi Z terhadap Tumbler dan Sedotan Ramah Lingkungan Fitri, Nisa Nurul; Wulandari, Eliana; Budiman, Muhammad Arief; Ernah, Ernah
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 1 (2024): Januari 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i1.12393

Abstract

The world is currently experiencing environmental damage, it’s caused by the problem of waste that dominated by plastic. However, Generation Z as the nation's successor and information generation is expected to reduce the use of plastic to reduce environmental damage. This research focuses on Generation Z: student of Faculty of Agriculture, Padjadjaran University with the aim of 1) knowing the level of environmental awareness, attitudes, subjective norms, perceived behavioral control, and purchase intention, 2) knowing the factors that influence purchase intention for tumbler and eco-friendly straw products, and 3) the value of willingness to pay and the factors that influence it. This research was conducted using descriptive tests, multiple linear regression tests, CVM tests, and logistic regression tests. Based on the results of the analysis, it is known that the level of environmental awareness, attitudes, subjective norms, perceived behavioral control, and purchase intention are at a good level. Factors that have a significant effect are environmental awareness, attitudes, and perceived behavioral control, while subjective norms do not have a significant effect. Willingness to Pay value on tumbler is Rp.44.645 and eco-friendly straws is Rp.13.685. Willingness to Pay is influenced by gender and income.
The Effectiveness of Instagram Advertising Content on Al-Waliy Honey Gummy MSME Products Using AIDA Model Approach Sumadinata, Raden Fathia Nurul Fadhilah; Fatimah, Sri; Hapsari, Hepi; Budiman, Muhammad Arief
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14609

Abstract

Instagram is now used as a marketing communications medium by MSMEs, including Al-Waliy Honey Gummy, which previously only went by word of mouth marketing and was still not widely known to the public. This research aims to determine the effectiveness of Instagram advertisement video created by Al-Waliy Honey Gummy MSME using the AIDA Model approach. The research design uses descriptive quantitative design with survey and interview techniques. A sample size of 103 was drawn through purposive sampling with the criteria being active users of Instagram and have watched Al-Waliy Honey Gummy advertising video on Instagram. The findings indicate that the Al-Waliy Honey Gummy advertisment is considered effective, with scores of 3,99 for attention, 4,30 for interest, 4,06 for desire, and 4,12 for action (out of 5). The study suggests a need to enhance the quality of advertisement content to elevate effectiveness from effective to very effective and become more active in promoting the products by optimizing Instagram’s features.Keywords: advertisement effectiveness, AIDA Model, Al-Waliy Honey Gummy, Instagram
ANALISIS PEMBELAJARAN KOSAKATA BAHASA INGGRIS MENGGUNAKAN MEDIA TEKA-TEKI SILANG KELAS IV SD NEGERI WUWUR 01 PATI Yanti, Semi Dwi; Budiman, Muhammad Arief; Putriyanti, Lina
Malih Peddas (Majalah Ilmiah Pendidikan Dasar) Vol 14, No 1 (2024): Malih Peddas, Volume 14, Nomor 1
Publisher : Universitas PGRI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26877/malihpeddas.v14i1.19680

Abstract

Permasalahan yang mendorong penelitian ini adalah pembelajaran dan kemampuan siswa dalam belajar bahasa Inggris masih rendah. Penguasaan kosakata siswa masih kurang sehingga siswa mengalami kesulitan dalam mengikuti proses pembelajaran. Kesulitan belajar siswa disebabkan oleh rendahnya kemauan siswa dalam belajar bahasa Inggris, disisi lain siswa kesulitan mengingat arti dari kata bahasa Inggris. Media pembelajaran hal yang paling penting dalam proses pembelajaran. Pembelajaran bahasa Inggris ini peneliti menggunakan media teka-teki silang untuk belajar kosakata bahasa Inggris. Penelitian bertujuan untuk mengetahui dan menganalisis pembelajaran kosakata menggunakan media tek-teki silang pada mata pelajaran bahasa Inggris kelas IV SD Negeri Wuwur 01. Metode pengumpulan data yang digunakan dalam penelitian ini yaitu observasi, wawancara, angket, dokumentasi dan hasil pekerjaan siswa. Metode analisis data menggunakan metode analisis kualitatif. Teknik pengumpulan data menggunakan triangulasi. Penelitian dilakukan di kelas IV dengan jumlah 20 siswa. Hasil dari penelitian ini adalah untuk mengetahui media teka-teki silang berhasil meningkatkan kemampuan kosakata bahasa Inggris siswa kelas IV SD Negeri Wuwur 01 Pati.Kata Kunci: Pembelajaran,Kosakata, Teka-Teki Silang
Technology-Based Learning Media for EFL Class in Elementary School in Taiwan Budiman, Muhammad Arief; Tsai, Mei Chuan; Wu, Ting Ting
The Proceedings of English Language Teaching, Literature, and Translation (ELTLT) Vol. 14 (2025)
Publisher : The Proceedings of English Language Teaching, Literature, and Translation (ELTLT)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Traditional learning media such as textbooks and flashcards are still widely used in EFL classrooms in Taiwanese elementary schools, but they often fail to engage digital-native students. This research aims to describe the use and challenges of digital-based learning media, including games, songs, and videos, in enhancing student engagement in EFL learning. The study uses a descriptive qualitative approach to explore the effectiveness of these media. Data were collected through questionnaires distributed to elementary school teachers in Taiwan. The results show that while digital-based media offer more interactive and engaging learning experiences, issues such as accessibility, technical difficulties, and student boredom still persist. The study concludes that integrating game-based, song-based, and video-based media can address these challenges and significantly improve student participation and learning outcomes in EFL classrooms.
Pengembangan Media Belajar Planetarium Toys Sebagai Peningkat Pemahaman Siswa Kelas VI Materi Tata Surya Bidang Studi IPA Azzahra, Nadya Kinanti; Rofian, Rofian; Budiman, Muhammad Arief
Indonesian Research Journal on Education Vol. 3 No. 2 (2023): irje 2023
Publisher : Fakultas Keguruan dan Ilmu Pendidikan, Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/irje.v3i2.274

Abstract

This research is motivated by the results of interviews with grade VI teachers of SDN Manyaran 01 who stated that SDN Manyaran 01 experienced limited learning media. The purpose of this study was to develop Planetarium Toys media to improve student understanding of solar system material in grade VI SDN Manyaran 01. This type of research uses Research and Development (R&D). Development with 5 stages,namely (1) Analysis, namely identifying existing problems at SDN Manyaran 01, (2) Design, designing learning media according to the needs of students and educators, (3) Development, developing learning media Planetarium Toys designed as needed, (4) Implementation, conducting field trials with the object of grade VIstudents using Planetarium Toys media in the learning process, (5) Evaluation, perfecting the product after conducting trials. The results showed that Planetarium Toys had an average percentage of the results of one media expert validation of 100% with the predicate (very feasible). While the validation of the second mediaexpert with a percentage of 94% can be said (very feasible) and the material expert validation has apercentage result of 86% so the media is declared (very feasible). Meanwhile, the results of the practicality test were obtained from the results of the class teacher's response of 81% (very feasible) and the overall student response had a result of 86% (very feasible). These results show that Planetarium Toys media can be a tool to increase the understanding of grade VI students in solar system material. Based on the results of the study, the researcher concluded that Planetarium Toys media provides a solution to the problem of limited learning media at SDN Manyaran 01. Planetarium Toys media is feasible to use based on the results of the media expert questionnaire, material experts, educators, and student questionnaires.
Eksplorasi aktivitas enzimatik dari fungi endofit laut serta aplikasinya untuk hidrolisis kitosan: Exploration of enzymatic activity of marine endophyte fungi and its application for chitosan hydrolysis Budiman, Muhammad Arief; Tarman, Kustiariyah; Hardiningtyas, Safrina Dyah; Nurazizah, Mirah Afiza
Jurnal Pengolahan Hasil Perikanan Indonesia Vol. 27 No. 11 (2024): Jurnal Pengolahan Hasil Perikanan Indonesia 27(11)
Publisher : Department of Aquatic Product Technology IPB University in collaboration with Masyarakat Pengolahan Hasil Perikanan Indonesia (MPHPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17844/jphpi.v27i11.58419

Abstract

Fungi endofit laut merupakan fungi yang berasosiasi dengan jaringan organisme laut, yaitu rumput laut, koral, lamun, bunga karang maupun sedimen di lingkungan laut. Fungi dapat memproduksi metabolit sekunder berupa senyawa enzim ekstraseluler, di antaranya selulase, amilase, pektinase, kitosanase, lipase, maupun protease. Penelitian ini bertujuan menentukan potensi isolat fungi endofit berdasarkan aktivitas kitosanolitik, selulolitik, dan proteolitik untuk mendegradasi kitosan. Isolat fungi endofit laut diisolasi dari jaringan rumput laut, lamun, dan mangrove dari perairan Sukabumi dan Kepulauan Buton, Indonesia. Fungi sebanyak 20 isolat dilakukan penapisan aktivitas enzimatik (kitosanolitik, selulolitik, dan proteolitik) dengan metode difusi agar untuk mengetahui diameter zona bening yang dihasilkan. Proses hidrolisis dilakukan dengan menginokulasi isolat ke media hidrolisis yang berisi koloidal kitosan selama 7 hari. Hasil penelitian menunjukkan 12 isolat memiliki aktivitas kitosanolitik, 8 isolat selulolitik, dan 10 isolat proteolitik. Lima isolat memiliki aktivitas terhadap semua aktivitas enzimatik yang diuji. Dua isolat dengan kode KVA dan BM48A memiliki diamater zona bening kitosanolitik tertinggi. Kedua isolat tersebut diidentifikasi melalui DNA Barcoding sebagai spesies dengan galur Trichoderma harzianum KTR3 dan Aspergillus sydowii KTR50. Rendemen hidrolisat kitosan yang dihidrolisis menggunakan isolat T. harzianum KTR3 dan A. sydowii KTR50 7,44% dan 6,74%. Nilai viskositas yang dihidrolisis menggunakan isolat T. harzianum KTR3 dan A. sydowii KTR50 berturut-turut 21,10 cP dan 9,26 cP serta nilai bobot molekul 9,06 kDa dan 4,47 kDa. Aktivitas enzimatik yang dihasilkan oleh isolat fungi endofit laut memiliki kemampuan dalam mendegradasi kitosan, hal ini dibuktikan dengan terjadinya penurunan nilai viskositas dan bobot molekul kitosan.
Cultural and Moral Values in Cinderella and Bawang Merah Bawang Putih Budiman, Muhammad Arief; Khudlori, Amin
Indonesian Research Journal on Education Vol. 5 No. 6 (2025): Irje 2025
Publisher : Fakultas Keguruan dan Ilmu Pendidikan, Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/irje.v5i6.3710

Abstract

Children’s literature plays a crucial role in shaping moral values and reflecting cultural norms. Although many studies have examined individual folktales, limited research directly compares Western and Eastern narratives to understand how cultural contexts shape moral instruction. This study compares the Western folktale Cinderella and the Eastern folktale Bawang Merah Bawang Putih to examine how each story teaches ethics and virtues to children. Using a qualitative comparative analysis, data were collected through textual analysis and a review of relevant literature. Results show that Cinderella emphasizes individual virtue rewarded through external assistance, reflecting Western ideals of personal achievement, while Bawang Merah Bawang Putih highlights moral integrity and the consequences of actions, reflecting Eastern values of communal harmony. By offering a cross-cultural comparison, this study contributes to a deeper understanding of how folktales function as culturally embedded tools for moral education and provides insights for educators and researchers on integrating cultural narratives into ethical instruction.
Co-Authors Adelia, Isnandia Marsha Adzkia, Yamandita Agriani Hermita Sadeli Ahmad Zaini Amalia, Hardita Dwi Endah Amalia, Nurulita Anisa Arfilia Wijayanti Ari Widyaningrum, Ari Aries Tika Damayani, Aries Tika Arisyanto, Prasena Arumsari, Rafika Yuli Aulia, Reza Melvina Az-Zahra, Aliffah Azzahra, Nadya Kinanti Basyar, Muhammad Aniq Khairul Basyar, Muhammad Aniq Khoirul Dhany Esperanza Dian Ayu Zahraini Eddy Renaldi Edi Kurniadi Eka Sari Setianingsih, Eka Sari Eliana Wulandari Endah Djuwendah Erlangga, Muhamad Ernah, Ernah Eti Suminartika Fadjri, Dyah Sekar Taji Nur Fajar Cahyadi Farrah, Farrah Adhaban Fitriannisa Fatonah, Lutfi Fitri, Nisa Nurul Gema Wibawa Mukti Gst. Ayu Vida Mastrika Giri Hadi Riwayati Utami Henry Januar Saputra, Henry Januar Hepi Hapsari Heri Saptadi Ismanto Hesty Nurul Utami I Dewa Made Bayu Atmaja Darmawan, I Dewa Made Bayu Iin Purnamasari Ikha Listyarini Intan Rahmawati khudlori, amin Khusnul Fajriah, Khusnul Kiswoyo, Kiswoyo Kustiariyah Tarman Kuswarini Kusno Lestari, Nurma Dwi Lyau, Nyan Myau Maghfiroh, Dwi Ovi Malihah, Lola Mawarni, Anita Diyah Mei Fita Asri Untari Mira Azizah Mudzanatun Mudzanatun Murti, Putri Lenggono Murywantobroto Murywantobroto Nathanael, Caesar Radya Nizam, Alif Syahrul Nur Syamsiyah Nurazizah, Mirah Afiza Nurjanah, Indah Kartika Pandi Pardian Prayitno, Mohkamad Dimas Puryati, Anggita Yuli Putri, Dea Lisyana Putriyanti, Lina Qanti, Sara Ratna Ramadhanti, Azahra Putri Rani Andriani Budi Kusumo Ratna Wahyu Pusari . . Ririn Ambarini Rofian, Rofian safrina dyah hardiningtyas SAPUTRA, ARYA Sari, Dwi Nofita Sari, Dwi Novanda Sari, Medi Atikah Septiana, Elvira Eva Shafira, Risma Meita Siregar, Rini Natalia Sisilia Sylviani Sopiyah Sopiyah, Sopiyah Sri Fatimah Sri Wahyuni Sukono Sukono Sulistyodewi Nur Wiyono Sumadinata, Raden Fathia Nurul Fadhilah Suyitno Suyitno Syamsiyah, Nur Syamsiyah Tomy Perdana Tsai, Mei Chuan Ula, Silvia Wahyu Illahil Veryliana Purnamasari, Veryliana Wahyu Ardiyanto Wardana, Muhammad Yusuf Setia Wibowo, Imam Setyo Wibowo, Imam Setyo Wicaksono, Heribertus Ganang Wu, Ting Ting Yanti, Semi Dwi Yubilanti, Laurensia Sri Yulianti, Triami Dina