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The Impact of Memorable Culinary Tourism Experience, Local Food Enjoyment and Food Safety on Revisit Intention Mediated by Tourist Satisfaction (A Study on Nasi Kapau Visitors in Bukittinggi City) Setyawan, Caren; Verinita, Verinita; Syafrizal, Syafrizal
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 3 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Januari - Februari 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i3.3968

Abstract

This study aims to examine the impact of Memorable Culinary Tourism Experience (MCTE), Local Food Enjoyment, and Food Safety on revisit intention, mediated by tourist satisfaction, among Nasi Kapau visitors in Bukittinggi City. A quantitative approach was employed, with purposive sampling of 225 respondents who had visited and tasted Nasi Kapau at least twice. Data collection was conducted using online questionnaires distributed via WhatsApp and Instagram, and the analysis was performed using SmartPLS 4.0.  The results indicate that, MCTE has a positive and significant effect on revisit intention. Local Food Enjoyment has a positive and significant effect on revisit intention. Food Safety has a positive but insignificant effect on revisit intention. MCTE has a positive and significant effect on tourist satisfaction. Local Food Enjoyment has a positive but insignificant effect on tourist satisfaction. Food Safety has a positive but insignificant effect on tourist satisfaction. Tourist satisfaction has a positive and significant effect on revisit intention. Tourist satisfaction positively and significantly mediates the relationship between MCTE and revisit intention. Tourist satisfaction positively but insignificantly mediates the relationship between Local Food Enjoyment and revisit intention. Tourist satisfaction positively but insignificantly mediates the relationship between Food Safety and revisit intention. These findings emphasize the importance of enhancing memorable culinary experiences and local food enjoyment to increase tourist satisfaction and revisit intention in Bukittinggi City's culinary tourism.
Pengaruh Frugal Living dan Perilaku Fear of Missing Out (FoMO) terhadap Frugal Entrepreneurship dengan Frugal Innovation sebagai Variabel Mediasi (Studi pada Usaha Mikro Kuliner Kemasan Kota Padang) Indah Pertiwi, Julia; Hafiz Rahman; Verinita Verinita
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 6 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Juli - Agustus 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i6.5699

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh gaya hidup frugal living dan perilaku Fear of Missing Out (FoMO) terhadap frugal entrepreneurship dengan frugal innovation sebagai variabel mediasi pada Usaha Mikro Kuliner Kemasan di Kota Padang. Metode penelitian menggunakan pendekatan kuantitatif dengan teknik pengumpulan data melalui kuesioner yang disebarkan kepada 115 responden. Analisis data dilakukan dengan Structural Equation Modeling (SEM) berbasis Partial Least Squares (PLS). Hasil penelitian menunjukkan bahwa frugal living dan FoMO berpengaruh signifikan terhadap frugal innovation, yang selanjutnya memediasi hubungan antara kedua variabel independen tersebut dengan frugal entrepreneurship. Temuan ini memberikan implikasi praktis bagi pelaku usaha mikro untuk mengadopsi strategi inovasi hemat dan memanfaatkan tekanan sosial sebagai pendorong kewirausahaan yang berkelanjutan.
Selective Dimensions of Memorable Tourism Experience and Their Influence on Revisit Intention Verinita, Verinita; Suryaningsih, Ika Barokah; Hendrayati, Heny; Suziana, Suziana; Azman, Heru Aulia
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 12 No 1 (2025): June
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v12i1.56070

Abstract

This study explores the influence of Memorable Tourism Experience (MTE) dimensions on tourists’ revisit intention in West Sumatra. While MTE is widely acknowledged in tourism literature, limited studies have empirically disentangled which subdimensions—such as hedonism, novelty, local culture, refreshment, meaningfulness, involvement, and knowledge—are truly consequential in the regional tourism context. Employing an explanatory, cross-sectional design with a purposive sample of 143 respondents, data were analyzed using Partial Least Squares (PLS). The results reveal that only hedonism, local culture, and meaningfulness significantly affect revisit intention. Novelty, refreshment, involvement, and knowledge showed no measurable impact. These findings challenge assumptions that all MTE elements equally drive loyalty, highlighting a more selective emotional-cognitive mechanism in tourist behavior. Practically, local tourism authorities should prioritize emotionally resonant and culturally grounded experiences to strengthen destination appeal and policy alignment with national tourism development goals.
ANALYSIS OF THE EFFECT OF ELECTRONIC WORD OF MOUTH, BRAND IMAGE AND TRUST ON PATIENTS' REVISIT INTENTION IN DENTAL AND MOUTH HOSPITAL ANDALAS UNIVERSITY Wati, Berlian Kurnia; Hardisman, Hardisman; Verinita, Verinita
JURNAL ECONOMICA : Research of Economic And Economic Education Vol 13, No 2 (2025): Economica: Journal Of Economic And Economic Education
Publisher : Economic Education Faculty of Economics and Business Universitas PGRI Sumatera Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22202/economica.2025.v13.i2.9110

Abstract

This study aims to prove and analyze the influence of electronic word of mouth, brand image and trust on patient revisit interest at the Dental and Oral Hospital of Andalas University. This study used 120 patients who had at least one experience of visiting and using the services of the Dental and Oral Hospital (RSGM) at Andalas University in the past year. The sample collection method used was purposive sampling. Data collection was carried out by survey through the distribution of questionnaires. The distribution process was carried out via a google form link. The data analysis method used to prove the truth of the hypothesis was multiple linear regression (OLS) while hypothesis testing was carried out using the t-statistic test. In accordance with the results of the first hypothesis test, it was found that electronic word of mouth did not have a significant effect on patient revisit interest at RSGM Unand Padang. In the second and third stages of hypothesis testing, it was found that brand image and trust each had a positive and significant effect on patient revisit interest at RSGM Unand Padang
Faktor-faktor yang Memengaruhi Adopsi Mobile Banking pada Generasi Milenial (Survey pada Nasabah BNI Kantor Wilayah 02) Sartivana, Riri; Verinita Verinita; Dessy Kurnia Sari
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 1 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (September-Oktober 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i1.6262

Abstract

Penelitian ini bertujuan untuk menganalisis faktor-faktor yang memengaruhi adopsi mobile banking di kalangan generasi milenial, dengan studi kasus pada pengguna aplikasi Wondr oleh Bank Negara Indonesia (BNI) di Kantor Wilayah 02. Model penelitian ini mengadopsi kerangka Technology Acceptance Model (TAM) yang diperluas, dengan variabel utama yaitu Perceived Usefulness, Perceived Ease of Use, Perceived Risk, Personal Innovativeness, Attitude, dan Intention to Use. Pendekatan kuantitatif digunakan melalui penyebaran kuesioner kepada nasabah generasi milenial, dan data dianalisis menggunakan metode Partial Least Squares (PLS). Hasil penelitian menunjukkan bahwa Perceived Usefulness, Perceived Ease of Use, dan Personal Innovativeness berpengaruh positif terhadap Attitude dan Intention to Use, sementara Perceived Risk menunjukkan pengaruh negatif. Temuan ini memberikan implikasi strategis bagi perbankan, khususnya BNI, dalam merancang strategi digital marketing yang lebih adaptif dan responsif terhadap karakteristik milenial.
Can Trust Be Streamed? The Influence of Digital Voices on Gen Z’s Repurchase Intention Suziana, Suziana; Usman, Nurul Afifah; Verinita, Verinita
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 12 No 2 (2025): December
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v12i2.58429

Abstract

This study aims to examine the influence of online customer review, rating, and live streaming on trust and repurchase intention among Generation Z consumers in Padang, Indonesia. This paper contributes to digital marketing literature by exploring the mediating role of trust in e-commerce fashion purchases via Shopee. Using a quantitative approach, a purposive sampling method was applied to collect data from 200 Gen Z respondents who had purchased fashion products on Shopee within the last six months. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results reveal that online reviews and ratings significantly affect both trust and repurchase intention, while live streaming impacts trust but not directly repurchase intention. Trust also mediates the relationship between review and repurchase intention, and between live streaming and repurchase intention. These findings suggest that trust is a key driver of customer loyalty in digital commerce, especially among Gen Z.
Pengaruh Social Media Marketing terhadap Brand Awareness, Consumer Brand Engagement, Brand Trust, dan Purchase Intention pada MR.DIY di Sumatera Barat Pujangga, Della Sugesti; Lita, Ratni Prima; Verinita, Verinita
Jurnal Manajemen Stratejik dan Simulasi Bisnis 2025: Just Accepted Manuscript and Article In Press 2025
Publisher : Fakultas Ekonomi Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Peningkatan permintaan produk praktis, khususnya kategori homewares, membuka peluang yang menjanjikan bagi industri ritel perlengkapan rumah tangga. Namun, persaingan tidak hanya melibatkan merek lokal dan global, tetapi juga pelaku usaha e-commerce yang menjadi tantangan tersendiri. Di sisi lain, penetrasi media sosial mendorong perusahaan ritel memanfaatkan kanal digital untuk mengakselerasi pertumbuhan bisnis. Penelitian ini menguji pengaruh Social Media Marketing (SMM) terhadap Brand Awareness (BA), Consumer Brand Engagement (CBE), Brand Trust (BT), dan Purchase Intention (PI) pada pengguna yang pernah berinteraksi dengan akun MR.DIY di Sumatera Barat. Pendekatan kuantitatif diterapkan menggunakan PLS-SEM dengan sampel 125 responden dan 25 indikator yang diukur melalui kuesioner. Hasil penelitian menunjukkan bahwa seluruh hipotesis terdukung secara signifikan dan positif, kecuali pengaruh Consumer Brand Engagement terhadap Purchase Intention yang tidak signifikan. Temuan ini menegaskan bahwa keberhasilan pemasaran melalui media sosial tidak hanya ditentukan oleh tingkat eksposur, melainkan juga oleh kemampuannya membangun pengenalan merek, keterlibatan audiens, serta kepercayaan merek yang kuat, yang pada gilirannya berkontribusi positif terhadap peningkatan niat beli.
The Effect of Religiosity, Halal Knowledge, Subjective Norm on Purchase Intention of Halal Cosmetic Mediated by Attitude Among Millennials in West Sumatera Khaira Ummah, Kuntum; Verinita Verinita; Maruf Maruf
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 6 No. 4 (2025): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2025)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v6i4.4406

Abstract

This study examines the impact of Religiosity, Halal knowledge, and Subjective norm on Purchase Intention mediated by Attitude among millennials in West Sumatera. This study uses quantitative methods with purposive sampling of 168 respondents who know and are interested in buying halal cosmetics. Data collection was conducted using Google Forms, distributed online, and analyzed using SmartPLS 4.0. This study explores the impact of religiosity, subjective norm, and halal knowledge on attitude and purchase intention. The results reveal that religiosity and subjective norm positively and significantly influence attitude and purchase intention. Meanwhile, halal knowledge positively and significantly affects attitude but does not significantly affect purchase intention. Additionally, attitude has a positive and significant influence on purchase intention. Furthermore, religiosity, halal knowledge, and subjective norm positively and significantly affect purchase intention through the mediating role of attitude. These findings emphasize the crucial role of consumer attitudes in shaping purchase intention, particularly in contexts influenced by religious, knowledge, and subjective norm.
Pengaruh Kualitas Layanan Terhadap Kepuasan Dan Minat Berkunjung Kembali di Unit Rawat Inap Rumah Sakit Ibu Dan Anak Fadhila Fitri, Shafni; Verinita, Verinita; Semiarty, Rima
COMSERVA : Jurnal Penelitian dan Pengabdian Masyarakat Vol. 4 No. 10 (2025): COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/comserva.v4i10.2910

Abstract

Kualitas layanan dapat mempengaruhi kepuasan pasien serta minat berkunjung kembali. Kualitas layanan yang baik akan menciptakan kepuasan pasien. Pasien yang merasa puas akan berpotensi untuk berkunjung kembali menggunakan layanan di rumah sakit. Tujuan penelitian ini untuk melihat pengaruh kualitas layanan terhadap kepuasan pasien dan minat berkunjung kembali di unit rawat inap Rumah Sakit Ibu dan Anak Fadhila. Metode penelitian kuantitatif dengan jenis penelitian cross sectional. Jumlah sampel pada penelitian ini 125 orang. Data yang digunakan dalam penelitian ini data primer. Metode pengumpulan data dilakukan dengan kuesioner. Hasil penelitian menunjukan pengaruh kualitas layanan terhadap kepuasan pasien p value 0,000 < 0,05 dan t statistik 13,982 > 1,96 koefisien jalur positif sebesar 0,707. Pengaruh kepuasan pasien terhadap minat berkunjung kembali p value 0,000 < 0,05 dan T statistik 4,260 > 1,96 dan koefisien jalur positif sebesar 0,595. Kesimpulan dari penelitian ini adalah kualitas layanan berpengaruh terhadap minat berkunjung kembali yang di mediasi oleh kepuasan pasien.
THE RELATIONSHIP MODEL OF FEAR OF COVID-19, TRAVEL ANXIETY, AND RISK ATTITUDE TOWARD TRAVEL INTENTION IN THE NEW NORMAL ERA: A STUDY OF MARINE TOURISM IN THE EASTERN SALIENT OF JAVA, INDONESIA Verinita, Verinita; Suryaningsih, Ika Barokah; Pratama, Mohamad Dito; Susanto, Arnis Budi
Jurnal Ekonomi Bisnis dan Kewirausahaan Vol 12, No 3 (2023): Jurnal Ekonomi Bisnis dan Kewirausahaan (JEBIK)
Publisher : Fakultas Ekonomi dan Bisnis, UNTAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/jebik.v12i3.67536

Abstract

The COVID-19 pandemic had influenced the global economy, including Indonesia"™s tourism industry. The inability to mitigate these challenges had substantially jeopardized the sustainability of tourism, with social and economic consequences. This present study examines a case study of marine tourism in the eastern salient of Java, one of the most popular places in Java Island, to determine the relationship between fear of COVID-19, travel anxiety, and risk attitude toward travel intention. This study employed a quantitative method. The data was collected through surveys distributed online via google form and was analyzed using structural equation modeling "“ partial least square (SEM-PLS) in SmartPLS 3.0. The results show that the fear of COVID-19 has a positive impact on the travel anxiety, but not on the risk attitude; the travel anxiety has a positive impact on both the risk attitude and travel intention; the risk attitude has a positive impact on the travel intention, but the fear of COVID-19 does not.  The travel anxiety has a significant impact on the risk attitude and travel intention, while the travel anxiety has no significant impact on the risk attitude and travel intention. These findings suggest the Ministry of Tourism and Creative Economy of the Republic of Indonesia need to evaluate and monitor the operation of tourism destinations, as well as continuing to disseminate information about safe travel during the new normal era.JEL: Z33, M31.
Co-Authors Ahmad, Faisal Ali Alfitman Alfitman Alfitman Alfitman Amelia Eka Putri Anissa Rianti Nurina Ansofino Ansofino Azman, Heru Aulia Bima Sakti Bintang Rizky Abdullah Majo Saibah Budi Rahmadya Chandra Syahputra Debi Mersah Putra Dessy Kurnia Sari Devi Yulia Rahmi Dhini Denisa Dhini Denisa Dio Ananta Putra Dio Ananta Putra Elsa Felina Effendi, Eri Besra ERI BESRA, ERI Erizal Erizal Esa Riawati Sujana Fadhillah Rizki Irza Fahmy, Rahmi Faisal, Ranny Fitriana Fanessa, Fanessa Fatma Poni Mardiah Fitri, Shafni Florentia Farahrozi Hadi Nasbey Hafiz Rahman Hakimi, Nurul Hardisman Harits, Muhammad Dzakwan El Harry Wahyudi Hartati Hartati Hasra Hijratul Adha Heny Hendrayati Heru Aulia Azman Husnul Khatimah Ika Barokah Suryaningsih Ilham Surya Vendri Indah Pertiwi, Julia Jauharry, Jauharry Jordy Arief Fachreza Khaira Ummah, Kuntum Laksono Trisnantoro Lenggogeni, Sari Lukman Lukman Lukman Lukman Ma'ruf Ma'ruf Marlina, Winny Alna Maruf Maruf Maruf Maruf Maruf Ma’ruf Melani Melani Melinda Noer Menghoung, Seng Meuthia, Meuthia Muhammad Abdul Hadi Muhammad Ilham Oloan Musbatiq Srivani Nazaruddin, Erizal Nelvia Iryani Nopriandi Nopriandi Nur Ari Sufiawan Prastiyo, Anggih Pratama, Mohamad Dito Prima Yulianti Pujangga, Della Sugesti Putri Habibah Rachmi Indrianti Rachmi Indrianti Rahayu, Rita Rahman, Heru Aulia Ranny Fitriana Faisal Ratni Prima Lita Rida Rahim Riko Erlima Putra Rima Semiarty Risma, Puja Saldi, Wardah Awwalin Sanda Patrisia Komalasari Sari Lenggogeni Sari Lenggogeni Sari Surya Sari, Dellani Mutia Sari, Dessy Kurnia Sartivana, Riri Setyawan, Caren Shafni Fitri Sheila Khairana Alandri Sulthan al Thoriq, Muhammad Suryatman Desri Susanto, Arnis Budi Susiana Susiana Suziana Suziana Suziana, Suziana Syafira, Tama Aulia Syafrizal Syafrizal Syaiful Anwar Syarif Hidayatullah Tedi Hidayat Tessa Desara Triani, Laura Amelia Usman, Nurul Afifah Vera Pujani Wati, Berlian Kurnia Weriantoni, Weriantoni Yanti Yanti Yefrinal Andra Yindrizal, Yindrizal Yomi Dwita Aprilia Yunfajri Rahma Nofiasari