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All Journal Jurnal Teknik ITS Jurnal Kesehatan Masyarakat Chi`e: Jurnal Pendidikan Bahasa Jepang Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Syntax Literate: Jurnal Ilmiah Indonesia LANGKAU BETANG: JURNAL ARSITEKTUR Misykat al-Anwar Jurnal Kajian Islam dan Masyarakat Jurnal Pengabdian Masyarakat AbdiMas NUSANTARA : Jurnal Ilmu Pengetahuan Sosial JURNAL KESEHATAN INDRA HUSADA Jurnal Pengabdian Magister Pendidikan IPA Jurnal Pendidikan Lingkungan dan Pembangunan Berkelanjutan Communicology: Jurnal Ilmu Komunikasi PARETO : Jurnal Ekonomi dan Kebijakan Publik Jurnal Ilmiah Akuntansi Kesatuan Jurnal Cahaya Mandalika Teknik: Jurnal Ilmu Teknik dan Informatika Action Research Literate (ARL) Law Development Journal Jurnal Impresi Indonesia COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Jurnal Ekonomika dan Bisnis Islam Jurnal Farmasi Komunitas Jurnal Locus Penelitian dan Pengabdian International Journal of Health and Pharmaceutical (IJHP) Jurnal Sosial dan Sains Jurnal Indonesia Sosial Sains JURNAL PILAR KEADILAN Journal of Management, Economic, and Accounting Jurnal Ilmiah Multidisiplin Indonesia Sciencestatistics: Journal of Statistics, Probability, and Its Application JURNAL ILMIAH PENELITIAN MAHASISWA International Journal of Applied and Scientific Research (IJASR) Journal of Literary Prose and Society Hukum dan Keadilan
Ayu Larasati
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Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Other

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Criminal Law Reform as an Effort to Enforce the Law on the Crime of Prostitution Ayu Larasati
Jurnal Ilmiah Hukum dan Keadilan Vol. 13 No. 1 (2026)
Publisher : Institute for Research and Community Service (LPPM), Universitas Dharma Indonesia (UNDHI)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Prostitution in Indonesia remains a significant social and legal problem, as it violates both moral and legal norms. This study employs a normative juridical approach to examine the regulation and enforcement of laws related to prostitution. The findings indicate that, although existing legislation primarily targets service providers, comprehensive criminal law reform is necessary to address all parties involved, including intermediaries (pimps), sex workers, and clients. Effective regulation should combine criminal penalties, rehabilitation programs, and vocational training to support sex workers in transitioning to alternative livelihoods. The study concludes that legal reforms are essential to establish a deterrent effect, prevent the recurrence of prostitution, and promote justice, thereby contributing to the eradication of prostitution in Indonesia.
Symbolic Exchange and Brand Construction: Business Communication in Garut Leather’s Product Design Handrini Ardiyanti; Mila Karmila; Salman Maulana; Ayu Larasati; Ummanah
Communicology: Jurnal Ilmu Komunikasi Vol. 13 No. 2 (2025): Communicology: Jurnal Ilmu Komunikasi, Volume 13 No. 2 Desember 2025
Publisher : Sarjana Terapan Prodi Humas dan Komunikasi Digital Fakultas Ilmu Sosial Universitas Negeri Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/COMM.035.05

Abstract

The Garut leather industry has demonstrated significant growth, driven by rising consumer demand for high-quality, locally produced goods. To sustain this development, Micro, Small, and Medium Enterprises (MSMEs) must strengthen product design strategies and creative communication approaches. This study explores how business communication - through symbolic exchange embedded in design elements such as functionality, aesthetics, and innovation -contributes to the construction of brand identity in Garut leather products. Employing a qualitative approach, the research integrates market observation, consumer feedback analysis, and in-depth interviews with local producers. NVivo software is used to code and analyze data, enabling systematic identification of key themes in consumer perception and symbolic design. Findings indicate that features such as RFID-blocking technology, improved compartmental organization, and eco-conscious materials are not only functional enhancements but also serve as communicative symbols of modernity, trust, and craftsmanship. These symbolic design innovations play a crucial role in shaping consumer-brand relationships and enhancing market competitiveness. The study concludes that symbolic value in product design functions as an effective form of business communication, enabling MSMEs to articulate cultural identity while addressing evolving consumer expectations. This strategy is essential for positioning Garut leather products in both domestic and global markets.
Digital Marketing Strategies for Healthy Behaviour in Communities and Society Puspitaloka Mahadewi, Erlina; Elistia, Elistia; Larasati, Ayu; Sudarmika, Dina; Salomon, Sam; Harahap, Arman
International Journal of Health and Pharmaceutical (IJHP) Vol. 6 No. 1 (2026): February 2026
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijhp.v6i1.558

Abstract

This study aims to appraise the effectiveness of health creation through social media in encouraging healthy actions among adolescents in the health community. The discussion covers two main aspects the urgency of health creation through social media for these adolescents, the effectiveness, and challenges faced in its perpetration. The urgency of health creation through social media is grounded on the high use of digital platforms among adolescents, making it a implicit tool for propagating health information. Social media allows presto and wide access to educational content, improves health knowledge, and encourages active participation by adolescents in maintaining their health. The study results indicate that health creation through social media is effective in adding health knowledge and motivating changes in healthy hygiene actions. still, several challenges need to be addressed, similar as the spread of inaccurate information, limited access and digital knowledge, and issues of sequestration and data security within the community. The study concludes that despite these challenges, social media has great eventuality as an effective health creation tool for adolescents with applicable digital marketing. Applicable strategies are demanded to address these challenges, including digital knowledge education and the development of regulations to insure information delicacy. farther exploration is recommended to explore the combination of social media with face-to-face interventions, to enhance the effectiveness and strategies of health creation in healthy life actions.
Eco-Social Strengthening, Assertive, and Effective Communication, in Gen Z Poverty Alleviation at The JPC Foundation Through The RPJ: - Puspitaloka Mahadewi, Erlina; Reza Hilmy, Mohamad; Silviana Mustikawati, Intan; Seto, Samudro; Larasati, Ayu; Iswara Sanantagraha, Arnastya
International Journal of Health and Pharmaceutical (IJHP) Vol. 6 No. 1 (2026): February 2026
Publisher : CV. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51601/ijhp.v6i1.559

Abstract

This study aims to capture the patterns of economic strengthening of the people of Jakarta, especially Central Jakarta, around the JPC foundation office in Indonesia. In order to alleviate poverty due to economic and social aspects, and through an approach by engaging the community and related communities, to synergize in achieving goals. The method used in this writing is a descriptive method. While the design used in this writing is a library studies design, where the author conducts a search for literature and then conducts a review. The synergy of poverty alleviation strategies has been formulated into five categories, namely: (1) institutional aspects of poverty alleviation; (2) policies and budgeting of programs for poverty alleviation; (3) human resources (4) data and information regarding poverty, and (5) monitoring and evaluation (monev) systems for poverty alleviation policies and programs. Implications are a form of mapping the synergy of poverty alleviation with patterns that involve the community and communities, so that goals can be achieved in a structured and systematic manner, especially for Generation Z.
Analisis Strategi Komunikasi Pemasaran Digital dalam Membangun Brand Awareness di Industri Perhotelan (Studi Kasus: Sapa Raja Hotels Group) Larasati, Ayu; Cahyani, Nani; Istiara, Febriyantina; Setya wibawa, Ruruh Aris; H, Rahayusriasih
Jurnal Locus Penelitian dan Pengabdian Vol. 5 No. 3 (2026): JURNAL LOCUS: Penelitian dan Pengabdian
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/locus.v5i3.5384

Abstract

Latar belakang: Perkembangan teknologi digital telah membawa perubahan signifikan dalam dunia bisnis, termasuk di industri perhotelan. Pemanfaatan media digital, khususnya platform media sosial, menjadi salah satu strategi utama dalam komunikasi pemasaran untuk menjangkau konsumen secara lebih luas, cepat, dan interaktif. Tujuan: Penelitian ini bertujuan untuk menganalisis strategi komunikasi pemasaran digital yang diterapkan oleh Sapa Raja Hotels Group dalam membangun citra merek (brand image) dan meningkatkan brand awareness di era digital. Metode: Metode penelitian yang digunakan adalah pendekatan kualitatif deskriptif, dengan teknik pengumpulan data melalui wawancara mendalam, observasi partisipatif, dan dokumentasi digital. Analisis data dilakukan menggunakan teknik analisis tematik untuk mengidentifikasi pola komunikasi dan efektivitas strategi digital yang diterapkan. Hasil: Hasil penelitian menunjukkan bahwa Sapa Raja Hotels Group menerapkan strategi komunikasi pemasaran digital yang konsisten melalui pemanfaatan media sosial seperti Instagram, Facebook, dan website resmi. Strategi konten yang menonjolkan visual storytelling, nilai budaya lokal, serta interaksi aktif dengan pelanggan terbukti meningkatkan keterlibatan (engagement) dan memperkuat citra merek perusahaan. Tantangan utama yang ditemukan meliputi keterbatasan sumber daya manusia di bidang digital marketing dan inkonsistensi jadwal unggahan. Kesimpulan: Secara keseluruhan, penerapan strategi komunikasi pemasaran digital oleh Sapa Raja Hotels Group terbukti efektif dalam memperkuat citra merek, meningkatkan brand awareness, dan membangun loyalitas pelanggan.
Sharing Knowledge on Basic General and Electrical Occupational Health and Safety for State of Vocational High School (SMK) 2 Bogor Students Pawenary; Muniroh; Suwandi, Arief; Savitri, Fitri; Larasati, Ayu
Jurnal Locus Penelitian dan Pengabdian Vol. 5 No. 3 (2026): JURNAL LOCUS: Penelitian dan Pengabdian
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/locus.v5i3.5673

Abstract

In this section, you describe the major challenges facing education in Indonesia, particularly in Vocational High Schools (SMK). You mention the existing problem, namely students' lack of understanding of the basics of Occupational Health and Safety (OHS), particularly electrical safety. This has the potential to lead to a high risk of workplace accidents and equipment damage during practical work or internships. The research objective in this abstract is to describe the purpose of the Community Service Program (PKM) conducted by lecturers and students of Esa Unggul University. The main focus is to improve students' understanding of general OHS and electrical safety at SMK Negeri 2 Bogor City through interactive training and hands-on practice. This section explained how the PKM program is implemented, namely by providing interactive training that includes material delivery, case study simulations, the use of OHS checklists, standard operating procedures (SOPs) for electrical practice, and demonstrations on the correct use and maintenance of equipment. The methods used are applicative, aiming to directly involve students in learning and practical training. The results of this program indicate an increase in students' knowledge and awareness regarding OHS aspects, particularly in the context of electrical safety. Furthermore, the program successfully strengthened students' practical skills, better preparing them for entering the workforce. This section concludes that the PKM activities not only benefited students who gained new knowledge and skills, but also benefited Esa Unggul University by introducing the institution to students and the school community. These activities also enabled the university to contribute to community service.
Co-Authors Abdul Haeba Ramli Adiwibowo, Bugi Satrio Aftina Rabbani Agus Setiadi Ali Altway Aliya Rahayu Andarsisi, Rosiana Andarsisi Andreas Bayu Eka Wijayanto Anisah Febrian Rahmawati Annisa Sabrina Ardino, Zidane Arfaigah Arief Suwandi Athaya Bella Azzahrya Aurell Valentdava Wahyudi Ayu Nadiyah, Dian Azza Maulidia El Java Azzahra Aulia Kresna Putri Bina Aquari BUDI PRAMONO Chevy Kusumah Wardhana Detya Wiryany Dewi Fatima Auzianingrum Muntari Dina Sudarmika Dita Kusnulyaningsih Dwi Rekno Ningrum Dyandra Anjani Putri Elistia, Elistia Eriska Wahyu Kusuma Firman Wahyudi Gerry Firmansyah H, Rahayusriasih Hamid, Fadra Hanan Lanang Dangiran Handrini Ardiyanti Harahap, Arman Heriyanti Heriyanti Heriyanti, Heriyanti Hery Setiyawan Istiara, Febriyantina Iswara Sanantagraha, Arnastya Juandanilsyah , Juandanilsyah Juandanilsyah, Juandanilsyah Khintan Rizky Fadhila Kiki Asmara Lianda Rachmadany Sinaga Mahadewi, Erlina Puspitaloka Marjuki, Arif Martha Hendrati, Ignatia Maulana, Salman Meira Lalia Ayuningtyas Mila Karmila Minata, Fika Mohamad Reza Hilmy Muh Ilham Muhammad Rifhai Muniroh Muslih, Muhamad Nabila, Maulina Nani Cahyani Nazilah, Khoirun Nefianto, Tirton Nurcahyani, Widy Nurkhamidah, Siti Nurmawaty, Dwi Oesman, Andi Moorad Oesman, Andi Moorad Oktaviani, Nita Fauziah Oktavianus Oktavianus Pakpahan, Rosdiana Pandyangqa, Nuno Pereira Vidya Pawenary, Pawenary Permata, Cindy Pratiwi Rahmadhani, Sendy Puspitaloka Mahadewi, Erlina Putra Adnyana, I Wayan Diana Putu Yudi Setiawan Qanita Handayani6 Rachma Indrarini Rahmadi Wahyu Bowolaksono Reza, Heru Kreshna Rini Ayu Agustin Rita Tri Yusnita Rizqi Al-Ali, Muhammad Roring, Franky P. Safiani A. Faaroek Salomon, Sam Savitri, Fitri Septyani, Dwi Seto, Samudro Setya wibawa, Ruruh Aris Silviana Mustikawati, Intan Siti Sarah Slamet Tri Wahyudi Sri Redjeki Suci Rahmadhaniasi Putri Sudarmika, Dina Suminto Sutinah, Nina Ummanah Ummanah, Ummanah Wahyudi, Ickhsanto Wijaya, Yeny Duriana Yunita Nita Yusniar Hanani Darundiati Zahroh, Nabilla