Claim Missing Document
Check
Articles

Towards Competitive Advantage: Employee Competency Development Strategies in Promoting Business Innovation Sutrisno, Sutrisno; Ausat, Abu Muna Almaududi; Suherlan, Suherlan; Rijal, Syamsu
Jurnal Penelitian Inovatif Vol 4 No 2 (2024): JUPIN Mei 2024
Publisher : CV Firmos

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54082/jupin.369

Abstract

The current business era is marked by increasingly fierce competition across various industry sectors. Innovation stands as a key element in creating competitive advantage. This research aims to investigate the relationship between employee competency development and business innovation, as well as to identify best practices in employee competency development leading to the creation of competitive advantage. The research method employed is a literature review with a qualitative approach and descriptive analysis. Google Scholar will be the primary source for data collection, spanning from 2012 to 2023. The study findings indicate that in the era of globalization and escalating competition, competitive advantage becomes paramount for business success. Employee competency development is a crucial element in achieving this advantage. It involves enhancing employees' knowledge, skills, and attitudes through various methods, including training, mentoring, and self-directed learning. The importance of employee competency development lies in the ability to create a workplace environment supportive of continuous learning and growth. This enables companies to have competent, adaptive, and innovative teams capable of effectively addressing market and technological changes.
Understanding Psychological Dynamics in Consumer Decision-Making Processes in the Digital Marketing Era: A Review Sudirjo, Frans; Ausat, Abu Muna Almaududi; Suherlan, Suherlan; Azzaakiyyah, Hizbul Khootimah
Jurnal Penelitian Inovatif Vol 4 No 2 (2024): JUPIN Mei 2024
Publisher : CV Firmos

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54082/jupin.384

Abstract

The digital era has fundamentally transformed marketing paradigms. This shift underscores the need to understand how consumer psychology interacts within the digital environment. This research aims to provide deeper insights into how consumer psychology plays a role in decision-making processes in the digital marketing era, along with its implications for marketing practices. The research methodology employed is a literature review using qualitative approaches and descriptive analysis. Data for the literature review were gathered from Google Scholar for the period 2015-2024. The study findings indicate that in the continually evolving digital marketing era, a profound understanding of consumer psychological dynamics is crucial for business success. Factors such as perception, attitude, motivation, and emotion play key roles in consumer decision-making processes. Marketers need to pay attention to how digital content and interactions influence consumer preferences and behaviors. Additionally, external factors such as social and cultural contexts also shape consumer psychological dynamics.
The Role of Business Education in Promoting Social Entrepreneurship and Poverty Alleviation in Low-Income Communities Suherlan, Suherlan; Az Zaakiyyah, Hizbul Khootimah; Ahmad, Muh. Ihsan Said
Tirakat: Jurnal Terobosan Peduli Masyarakat Vol 1 No 2 (2024): May 2024
Publisher : PT. LITERASI SAINS NUSANTARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61100/j.tirakat.v1i2.177

Abstract

Poverty alleviation remains one of the global challenges that continue to be a primary focus in the sustainable development agenda. Social entrepreneurship emerges as a business model with the potential to provide sustainable solutions through innovative approaches and an orientation towards achieving social benefits. This research aims to analyze the role of education in promoting social entrepreneurship and poverty alleviation in low-income communities. The research methodology encompasses the approaches used in the literature review. A qualitative approach is the main focus to gain deep insights into this topic. The data used comes from reliable sources, namely Google Scholar, covering the period 2001-2024. The study results show that business education has significant potential in promoting social entrepreneurship and alleviating poverty in low-income communities. To achieve this, a holistic approach is needed that includes the integration of social entrepreneurship principles into the curriculum, development of practical skills through hands-on experience, collaboration among stakeholders, policy support, and strong impact measurement.
TRANSFORMASI KELEMBAGAAN PETANI MENJADI KELEMBAGAAN EKONOMI PETANI BERBADAN HUKUM KOPERASI DI KABUPATEN CIANJUR Suherlan, Suherlan
Jurnal Kommunity Online Vol. 5 No. 2 (2024): Jurnal Kommunity Online
Publisher : Program Studi Pengembangan Masyarakat Islam (PMI) FDIKOM, UIN Syarif Hidayatullah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/jko.v5i2.41123

Abstract

Transformasi kelembagaan petani menjadi Kelembagaan Ekonomi Petani (KEP) dimaksudkan supaya kelembagaan tani lebih maju dan berorientasi ekonomi. Kelembagaan petani yang bertransformasi menjadi KEP terutama yang berbadan hukum di Kabupaten Cianjur jumlahnya masih sangat sedikit. Penelitian ini bertujuan untuk mengetahui proses serta faktor pendorong dan penghambat transformasi kelembagaan petani menjadi KEP berbadan hukum koperasi di Kabupaten Cianjur. Metode penelitian yang digunakan adalah deskriptif kualitatif untuk menemukan, memahami, menganalisis, dan menggambarkan interaksi sosial pada proses transformasi kelembagaan petani menjadi KEP. Analisis data dilakukan dengan cara mengategorikan, menganalisis, menyajikan, dan menyimpulkan data sesuai dengan tujuan penelitian. Berdasarkan hasil penelitian, proses transformasi kelembagaan diawali dari jalinan usaha budidaya dan pemasaran cabai. Kementerian Pertanian dan stakeholder lainnya menginisiasi dan memfasilitasi transformasi kelembagaan petani menjadi KEP berbadan hukum koperasi dengan nama Koperasi Maju Berkah Mandiri. Tahapan kegiatan dimulai dari sosialisasi, koordinasi, diskusi dan pendampingan. Faktor pendorong transformasi kelembagaan yaitu keinginan petani untuk memperbesar jaringan usaha serta pemasaran, terbentuknya jalinan usaha secara informal sebelumnya, keinginan memperoleh kemudahan dalam mengakses permodalan, inisiasi dari pihak lain yang terkait, edukasi melalui sosialisasi dan diskusi. Adapun faktor penghambatnya adalah kurangnya pengetahuan petani tentang koperasi, cerita kegagalan koperasi dimasa lalu, kesibukan sebagai petani dan pengurus poktan/gapoktan serta anggapan mengenai pendirian koperasi yang rumit.
Philosophy Education as a Means of Developing Student Soft Skills Wira Yustika Rukman; Samuel Urath; Hegar Harini; Abu Muna Almaududi Ausat; Suherlan Suherlan
Edumaspul: Jurnal Pendidikan Vol 7 No 1 (2023): Edumaspul: Jurnal Pendidikan
Publisher : Universitas Muhammadiyah Enrekang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Higher education is one of the important stages in preparing students to enter the world of work. In addition to demanding high academic abilities, the world of work also expects graduates to have qualified soft skills. The purpose of this study is to analyse philosophy education as a means of developing students' soft skills. This research is qualitative in nature. Data collection techniques include listening and recording important information to conduct data analysis through data reduction, data display, and conclusion drawing. The results showed that innovative and creative philosophy teaching can motivate students, while students' needs and interests need to be considered in teaching. Lecturers have an important role in guiding and facilitating discussions and debates in class, so that students can develop critical thinking skills, good argumentation, public speaking, empathy, and cooperation.
Building Students’ Career Readiness through Work Readiness: An Analysis of the Influence of Academic Indonesian Language Proficiency and Entrepreneurial Literacy from the Perspective of Social Cognitive Theory Puspitoningrum, Encil; Muna Almaududi Ausat, Abu; Aqib Shafiq, Muhammad; Suherlan, Suherlan
IJORER : International Journal of Recent Educational Research Vol. 7 No. 1 (2026): January
Publisher : Faculty of Teacher Training and Education Muhammadiyah University of Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46245/ijorer.v7i1.1097

Abstract

Objective: This study aims to examine the influence of academic Indonesian language proficiency and entrepreneurial literacy on students’ career readiness, with work readiness tested as a mediating variable. The study focuses on undergraduate students in Malang City, a recognized educational hub in East Java, where students are actively preparing for their future careers. Method: A quantitative research design was employed using survey data collected from 289 undergraduate students across several universities in Malang. Respondents were selected through purposive sampling, requiring them to have completed at least four semesters. The data were analyzed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) with SmartPLS 4.0 to evaluate both direct and mediating effects among the variables. Measurement validity and reliability were confirmed through factor loadings, AVE, Composite Reliability, and Cronbach’s alpha, while structural model significance was tested using bootstrapping. Results: The findings reveal that academic Indonesian language proficiency has a positive and significant effect on career readiness, with work readiness serving as a strong mediator. However, entrepreneurial literacy shows no significant indirect effect on career readiness through work readiness, indicating that entrepreneurial knowledge alone does not sufficiently translate into career preparation without contextual application. Novelty: This study contributes by highlighting the critical role of academic language proficiency often overlooked in employability research as a foundational capability that enhances both work readiness and career readiness, thereby offering new insights for higher education institutions in Indonesia.
Kesehatan Mental Peserta Didik sebagai Isu Strategis dalam Peningkatan Kualitas Pendidikan Muh. Hanif; Suherlan Suherlan
Journal of Innovative and Creativity Vol. 6 No. 1 (2026)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kesehatan mental peserta didik semakin diakui sebagai isu strategis dalam upaya peningkatan kualitas pendidikan yang berkelanjutan. Pendidikan modern tidak hanya berorientasi pada pencapaian akademik, tetapi juga pada pengembangan kesejahteraan psikologis peserta didik sebagai fondasi pembelajaran yang efektif. Penelitian ini bertujuan untuk menganalisis peran kesehatan mental peserta didik dalam peningkatan kualitas pendidikan melalui pendekatan tinjauan pustaka. Metode penelitian yang digunakan adalah tinjauan pustaka dengan pendekatan kualitatif dan analisis deskriptif. Data diperoleh dari artikel ilmiah dan sumber kredibel yang diakses melalui Google Scholar serta website akademik terpercaya dalam rentang tahun 2014–2026. Dari 50 artikel yang teridentifikasi pada tahap awal, dilakukan seleksi ketat berdasarkan kriteria relevansi, kualitas metodologis, dan kesesuaian topik, sehingga diperoleh 45 artikel yang dianalisis lebih lanjut. Hasil penelitian menunjukkan bahwa kesehatan mental peserta didik memiliki hubungan yang signifikan dengan motivasi belajar, keterlibatan akademik, dan capaian pendidikan. Temuan juga mengungkap bahwa lingkungan sekolah yang suportif, kebijakan pendidikan yang responsif, serta integrasi layanan kesehatan mental berperan penting dalam meningkatkan kualitas pendidikan. Penelitian ini menegaskan bahwa kesehatan mental peserta didik harus diposisikan sebagai elemen kunci dalam perencanaan, implementasi, dan evaluasi sistem pendidikan yang holistik dan berkelanjutan.