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Journal : IQTISHODUNA

The Role of Electronic Customer Relationship Management and Affecting Customer Loyalty Saleem, Muhammad; Hidayati, Nur; Pardiman, Pardiman; Zaed, Ali
IQTISHODUNA IQTISHODUNA (Vol. 21, No. 2, 2025)
Publisher : Fakultas Ekonomi, UIN Maliki Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/iq.v21i2.36585

Abstract

This article aims to analyze the impact of E-CRM mediated by satisfaction on consumer loyalty among Facebook and Instagram users in Malang City. The research sample consisted of 89 users. The questionnaire was distributed via Google Forms as direct data collection from respondents. The data was then analyzed using structural equation modeling partial least squares (SEM-PLS), which was used to answer the research hypothesis. The results of the study indicate that E-CRM does not affect loyalty. In contrast,E-CRM significantly affects satisfaction, which in turn affects loyalty, and satisfaction mediates the effect of E-CRM on loyalty. Implications for further research suggest comparing loyalty on other online shopping applications.
The Role of User Competence Moderation in the Influence of Management Information Systems on Performance Naser, Ahmed; Hidayati, Nur; Pardiman, Pardiman
IQTISHODUNA IQTISHODUNA (Vol. 21, No. 2, 2025)
Publisher : Fakultas Ekonomi, UIN Maliki Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/iq.v21i2.36746

Abstract

Abstract: This article aims to analyze how user competency moderates the performance of FEB lecturers in a management information system at the Islamic University of Malang. The research sample consists of 45 permanent lecturers. Questionnaires were distributed via Google Forms as direct data collection from respondents. The data were then analyzed using structural equation modeling partial least squares (SEM-PLS), which was then used to answer the research hypothesis. The results showed that both the management information system and user competence have a significant effect on lecturer performance. However, user competence does not moderate the influence of management information systems on lecturer performance. Implications for further research suggest comparing the performance of lecturers at other universities.
Co-Authors Achmad Rifai RC, Achmad Adisti, Yohana Advendi Kristiyandaru Amin, Muh Sirojuddin Amin, Muhammad Sirojuddin Ana Utami Fatoni Andi Normaladewi Angge, Kandidatus Anwar, Budiar Apriansyah, Rizki Apriyanti, Nita Assilahi, Taufiqi Fakkarudin Az-zahroh, Putri Bachtryanto, Ino Basalamah, Muhammad Ridwan Damayanti, Alvina Putri Dwi Cahyo Kartiko Ervina, Mafisatul Fahrezi, Muhammad Ilham Falatul Bukhori, Ido Atu Farida, Eka Hadi Sunaryo Hafizhah, Eltanadia Nasywa Harijanto, Djony Ibnu Sina Indra Setiyawan Jalil, Irfan Abdul Kartika Rose Rachmadi KHOIRUN NISAK Kusuma Ningsih, Retno Lauda, Andrean Mei Lisana, Rotudiah Hayu Lutfiyah, Silvi Masyhuri Masyhuri Maulana, Hurin Maulana, Ramadhani Dika Millaningtyas, Restu mun'im, muhammad Mutmainna, Siti Naser, Ahmed Nisa’, Ulfa Khoirun Nur Hidayati Nur Rizky, Syahrul Nurhidayah Nurhidayah Nurhidayati Nurhidayati Pasaribu, Sartika Prabekti, Rio Restu Prasasti, Novi Aprilia Prasetya, Diva Prastuti, Mashita Putri Putri, Febrianti Dwi Rahmadani, Kurniati Rahmawati, Rahmawati Rochman, Muhamad S Siswanto S.Pd. M Kes I Ketut Sudiana . Safira, Easy Said, M Mas’ud Said, M. Mas’ud Sakti, Adyatma Endra Saleem, Muhammad Saputra, Deddy Rahmat Saputra Rahmat Saputra, Rio Adi Sawal M, Ahmad Setiyawan, Muhammad Ilham Ardi Sholikhin, Ahmad Sulton Sholehuddin, Sulton Supriyanto Supriyanto Sutejo, Egi Hadi Syahputra, Alfigora Tahang, Andi Yuni Dharmawati Wahyuningtyas, Nanik Wibowo, Tito Parta Wicahyani, Sri Wijaya, Ardhimas Indra Williyanto, Septian Zaed, Ali Zainurrokhim, Zainurrokhim Zulfikar, Adam