Article Per Year (5 Year)
p-Index From 2021 - 2026
8.086
P-Index
This Author published in this journals
All Journal Jurnal Manajemen Bisnis DERIVATIF Jurnal Ilmiah Ekonomi Islam Jurnal Maneksi (Management Ekonomi Dan Akuntansi) JBMP (Jurnal Bisnis, Manajemen dan Perbankan) Inovasi : Jurnal Ekonomi, Keuangan, dan Manajemen Kompartemen : Jurnal Ilmiah Akuntansi SENTRALISASI J-MAS (Jurnal Manajemen dan Sains) Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship JURNAL MANAJEMEN BISNIS Abdimas Umtas : Jurnal Pengabdian kepada Masyarakat JURNAL MANAJEMEN DAN BISNIS INDONESIA Jurnal Mantik BALANCE: Economic, Business, Management and Accounting Journal JBIMA (Jurnal Bisnis dan Manajemen) International Journal of Economics, Business and Accounting Research (IJEBAR) Jurnal Ekonomi Manajemen Sistem Informasi Jurnal Ilmiah Edunomika (JIE) Al-Kharaj: Journal of Islamic Economic and Business Jurnal Ners JPEKBM (Jurnal Pendidikan Ekonomi, Kewirausahaan, Bisnis dan Manajemen) Jurnal Abdimas Ilmiah Citra Bakti (JAICB) Entrepreneurship Bisnis Manajemen Akuntansi (E-BISMA) International Journal of Social and Management Studies (IJOSMAS) Journal of Economics, Management, Business And Accounting (JEMBA) JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Jurnal Ekonomi dan Bisnis Digital (MINISTAL) International Journal of Humanities Education and Social Sciences Jurnal Pengabdian Mandiri Media Ekonomi Review of Applied Accounting Research Asian Journal of Management Analytics Prosiding Seminar Nasional Hasil-hasil Penelitian dan Pengabdian Pada Masyarakat International Journal of Business and Applied Economics (IJBAE) Jurnal Manajemen Bisnis, Akuntansi dan Keuangan International Journal of Economics and Management Research International Journal of Management, Entrepreneurship, Social Science and Humanities (IJMESH) Eduvest - Journal of Universal Studies The Es Economics and Entrepreneurship Paradoks : Jurnal Ilmu Ekonomi West Science Journal Economic and Entrepreneurship IIJSE Jurnal Pengabdian Masyarakat JGEN : Jurnal Pengabdian Kepada Masyarakat Asian Journal of Management, Entrepreneurship and Social Science Journal of Ekonomics, Finance, and Management Studies INOVASI: Jurnal Ekonomi, Keuangan, dan Manajemen Ektasi : Jurnal Ekonomi, Akutansi dan Organisasi International Journal of Economics and Management Research Islamic Economics Journal
Erny Rachmawati
Univeristas Muhammadiyah Purwokerto
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Other

Published : 67 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 67 Documents
Search

 3   4   5   6   7 
Analisis Faktor-Faktor yang Memengaruhi Brand Loyalty Skincare Skintific pada Generasi Z Citadiantoro, Khafifatuzzahra; Haryanto, Totok; Rachmawati, Erny; Suyoto, Suyoto
Jurnal Maksipreneur Vol 15 No 1 (2025)
Publisher : Universitas Proklamasi 45

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v15i1.2520

Abstract

This study analyzes the influence of brand experience, brand personality, brand image, and customer experience on brand loyalty in Skintific skincare. The method applied in this study is quantitative. The participants in this study were Gen Z consumers who repurchased Skintific Skincare within the last three months. The number of research samples was 125 respondents. The data collection technique used a questionnaire. The collected data were then analyzed using SMART PLS 3.0. The results of the analysis showed that the five variables, namely brand experience, brand personality, brand trust, brand image, and customer experience, had a positive influence on brand loyalty.
The Influence of Compensation, Work Environment, Work Motivation, Job Satisfaction, and Work Involvement on Employee Productivity in Restaurants in Tegal City Tiara Diva Putriyanti; Erny Rachmawati; Suyoto; Hengky Widhiandono
Al-Kharaj: Journal of Islamic Economic and Business Vol. 8 No. 1 (2026): All articles in this issue include authors from 3 countries of origin (Indonesi
Publisher : LP2M IAIN Palopo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24256/kharaj.v8i1.9328

Abstract

The purpose of this study is to examine the effects of compensation, work environment, work motivation, job satisfaction, and work engagement on employee productivity in restaurants in Tegal City. This quantitative study employed a survey method involving 153 restaurant employees selected through purposive sampling. Data were collected using a structured questionnaire developed based on the indicators of each research variable. Data analysis was conducted using SPSS version 25, including validity and reliability tests, classical assumption tests, and multiple linear regression analysis. The results indicate that the five independent variables simultaneously have a significant effect on employee productivity (F = 128.521; Sig. < 0.001), with a coefficient of determination of 0.814, meaning that 81.4% of the variance in employee productivity is explained by the research model. Partially, compensation, work motivation, and work engagement have a positive and significant effect on employee productivity, while work environment and job satisfaction have a positive but insignificant effect. These findings emphasize the importance of integrated and sustainable human resource management in enhancing employee productivity in the restaurant sector
Analysis of Factors Enhancing Green Purchase Intention Among Consumers of Environmentally Friendly Products in Indonesia Satria, Muhamad Teguh Wafa; Haryanto, Totok; Rachmawati, Erny; Endratno, Hermin
International Journal of Social and Management Studies Vol. 7 No. 1 (2026): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5555/ijosmas.v7i1.576

Abstract

This study aims to analyze the factors influencing green purchase intention among consumers of environmentally friendly fashion products in Indonesia, focusing on environmental attitude, green brand image, green perceived value, and green trust. The research employs a quantitative approach through an online questionnaire distributed using purposive sampling, resulting in 118 respondents who met the specified criteria. Data were analyzed using PLS-SEM to evaluate the relationships among variables in the research model. The findings indicate that environmental attitude, green brand image, and green trust have a significant positive effect on green purchase intention, while green perceived value does not have a significant effect on green purchase intention. These results highlight the importance of sustainability values and the credibility of environmental claims in driving purchasing decisions. The study is limited by the scope of product categories and sample characteristics. Future research is recommended to expand the research objects, such as involving multiple brands or fashion products, consider mediating variables, or apply a cross-industry comparative approach.
Investment Manager's Ability and Characteristics of Mutual Funds as Determinants of Sharia Stock Mutual Fund Performance in Indonesia Latifah, Halim Pandu; Hariyanto, Eko; Rachmawati, Erny; Pratama , Bima Cinintya
Eduvest - Journal of Universal Studies Vol. 6 No. 1 (2026): Eduvest - Journal of Universal Studies
Publisher : Green Publisher Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59188/eduvest.v6i1.52029

Abstract

As a country with the largest Muslim-majority population worldwide, Indonesia is the most promising market for Islamic-based products. This study examines the effects of fund manager skills and fund characteristics on Islamic mutual fund performance in Indonesia. Quantitative analysis tested stock selection skill, market timing ability, expense ratio, fund age, and fund size using multiple linear regression on panel data (2018–2022) from 13 purposively sampled funds (65 observations), analyzed with EViews 12. Data sourced from fund reports, Bank Indonesia (BI), and OJK. The Treynor-Mazuy model measured manager abilities; Sharpe ratio assessed performance. Results show stock selection skill (coeff. = 1.198, p = 0.0005) and expense ratio (coeff. = 4.618, p = 0.0905) significantly positively affect performance, with stock selection having the strongest impact. Market timing (p = 0.6861), fund age (p = 0.2336), and size (p = 0.4920) are insignificant. Adjusted R-squared (0.178621) explains 17.8% of variation. Findings urge prioritizing stock selection and research over market timing or size expansion.
Analisis Brand Ambassador, Website Quality, E- WoM Dan Brand Image dalam Mempengaruhi Keputusan Pembelian Pada Traveloka Fathin, Karina Hardiyani; Rachmawati, Erny; Hidayah, Arini; Nazah, Nawalin
Paradoks : Jurnal Ilmu Ekonomi Vol. 9 No. 1 (2026): November - Januari
Publisher : Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/paradoks.v9i1.2151

Abstract

Tujuan dari penelitian ini adalah untuk menganalisis pengaruh brand ambassador, website quality, e-wom dan brand image terhadap keputusan pembelian pada aplikasi Traveloka. Penelitian ini menggunakan metode kuesioner sebagai pengumpulan data. Sampel yang dipilih menggunakan purposive sampling. Berdasarkan kriteria diperoleh 133 responden. Penelitian ini menggunakan alat uji SEM PLS 4 untuk analisis deskriptif, evaluasi outer model (convergent validity, discriminant validity, composite reliabity) dan evaluasi inner model (koefisien determinasi, goodness of fit, uji hipotesis). Hasil penelitian menunjukkan bahwa brand ambassador, website quality, e-wom dan brand image positif dan signifikan terhadap keputusan pembelian pada Traveloka. Secara teoritis implikasi hasil penelitian menunjukan bahwa Traveloka perlu memperkuat brand ambassador, meningkatkan website quality, mendorong e-wom positif dan menjaga citra positif Traveloka karena secara signifikan meningkatkan keputusan pembelian tiket transportasi dan hotel di aplikasi Traveloka pada masyarakat Purwokerto. Hasil penelitian ini mendukung bahwa keputusan pembelian terbentuk melalui proses afeksi dan kognitif konsumen dalam merespon berbagai rangsangan pemasaran digital. Secara teoritis implikasi hasil penelitian menunjukan bahwa brand ambassador, website quality, e-wom, brand image memiliki peran strategis dalam membentuk persepsi serta sikap konsumen yang selanjutnya mendorong terjadinya keputusan pembelian.
Minat Bervaksin Dengue Model Ditinjau Dari Sikap, Resiko, Manfaat, Teknologi, Religiusitas, dan Kepercayaan di Indonesia Stefani Widodo; Herni Justiana Astuti; Erny Rachmawati; Muchammad Agung Miftahuddin
Jurnal Ners Vol. 9 No. 4 (2025): OKTOBER 2025
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jn.v9i4.49276

Abstract

Demam berdarah tetap menjadi tantangan kesehatan utama di Indonesia, yang semakin diperburuk oleh iklim tropis dan urbanisasi, sehingga menciptakan kondisi ideal bagi perkembangbiakan nyamuk Aedes. Vaksinasi merupakan strategi pengendalian vektor yang efektif. Namun, faktor psikologis dan sosiokultural, termasuk sikap, keyakinan, dan religiositas, memengaruhi tingkat penerimaan vaksin. Studi ini meneliti faktor-faktor yang memengaruhi minat masyarakat Indonesia terhadap vaksinasi dengue serta hubungannya dengan kepercayaan, persepsi manfaat, kehadiran teknologi, religiositas, dan risiko. Survei potong lintang dilakukan terhadap 100 responden melalui metode snowball sampling secara daring. Data dikumpulkan menggunakan kuesioner yang telah divalidasi mengenai risiko, manfaat, kepercayaan, religiositas, penerimaan teknologi, sikap, dan minat terhadap vaksinasi. Analisis Structural Equation Modeling-Partial Least Squares (SEM-PLS) digunakan dengan metode bootstrap untuk pengujian signifikansi. Sikap, persepsi manfaat, dan kepercayaan muncul sebagai prediktor positif yang signifikan terhadap minat vaksinasi dengue, dengan sikap menunjukkan pengaruh terkuat. Persepsi risiko, teknologi, dan religiositas tidak berpengaruh signifikan terhadap minat vaksinasi. Temuan ini menekankan peran sikap, kepercayaan, dan persepsi manfaat dalam mendorong minat vaksinasi. Hal ini mengimplikasikan perlunya strategi kesehatan masyarakat yang spesifik untuk meningkatkan penerimaan vaksin dengan membangun sikap positif, menonjolkan manfaat, dan meningkatkan kepercayaan publik.
Intention To Buy: What Drives Muslimah Consumers’ Purchase Intention Toward Fashion Lozy On Tiktok Shop Melani, Kiki; Erny Rachmawati; Herni Justiana Astuti; Purnadi Purnadi
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 3 (2026): Jurnal Ekonomi Manajemen Sistem Informasi (Januari - Februari 2026)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i3.7526

Abstract

This study aims to analyze the influence of Social Media Marketing, Electronic Word of Mouth (eWOM), Celebrity Endorsement, and Brand Awareness on Purchase Intention toward Lozy products on TikTok Shop. This research employs a quantitative approach using a survey method. Data were collected through an online questionnaire distributed to 145 respondents residing in Purwokerto who actively use TikTok Shop. The data analysis techniques used include descriptive statistical analysis with the assistance of SPSS, as well as Partial Least Squares–Structural Equation Modeling (PLS-SEM) using SmartPLS. The results indicate that Social Media Marketing, Electronic Word of Mouth (eWOM), and Brand Awareness have a positive and significant effect on Purchase Intention, while Celebrity Endorsement does not have a effect on Purchase Intention. These findings suggest that effective digital marketing strategies, positive consumer reviews, and a high level of Brand Awareness play an important role in encouraging Muslimah consumers’ Purchase Intention toward Fashion products on the TikTok Shop platform.
DYNAMICS OF EMOTIONAL INTELLIGENCE, SELF-EFFICACY, AND PSYCHOLOGICAL EMPOWERMENT IN ENHANCING HOSPITAL HEALTHCARE WORKERS’ WORK ENGAGEMENT Ghina Raudhatul Jannah; Fatmah Bagis; Erny Rachmawati; Alfato Yusnar Kharismasyah
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 1 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i1.18934

Abstract

In healthcare organizations, the emotional and psychological dynamics of the workforce are important factors that determine the quality of work engagement. This study aims to analyze the effect of emotional intelligence on work engagement by including self-efficacy and psychological empowerment as mediating variables among hospital employees in Banjarnegara Regency. This study used a quantitative approach with stratified random sampling, involving 342 respondents from three hospitals and analyzed using the Partial Least Squares Structural Equation Modeling (PLS-SEM) 3.0 method. The results showed that emotional intelligence had a positive effect on self-efficacy, psychological empowerment, and work engagement. Psychological empowerment was found to act as a mediating variable that has a direct effect on the relationship between emotional intelligence and work engagement, while self-efficacy did not show a direct effect or mediating effect. These findings confirm that psychological empowerment is a key mechanism that links the emotional abilities of healthcare workers to their work engagement. Practically, these results suggest that hospital management should prioritize strengthening emotional capacity and psychological empowerment conditions to improve employee motivation, dedication, and service quality. Further research is recommended to expand the sector context to gain a more comprehensive understanding.
The Influence of Lifestyle, Brand Image, Service Quality and Product Quality on Purchase Decisions kopi Kenangan Retnowati, Diah; Erny Rachmawati; Fatmah Bagis; Arini Hidayah
Jurnal Manajemen Bisnis Vol. 13 No. 1 (2026): March
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v13i1.1372

Abstract

This study aims to analyze the influence of Lifestyle, Brand Image, Service Quality and product quality on the decision to purchase kopi kenangan in Purwokerto. The research method was quantitatively through a questionnaire with a 5-point Likert Scale assessment for each statement item. Respondents in this study were consumers of coffee who had bought at least 1 time. The sample obtained was a study of 125 respondents. The data was analyzed using SPSS Version 25. The results of the analysis showed that lifestyle and product quality had a significant positive effect on purchase decisions, while brand image and service quality did not have a significant positive effect on purchase decisions. The implications of the research results show that coffee has good product quality and describes the lifestyle of the people in Purwokerto.
Dampak Keputusan Pembelian Online Produk Skincare pada Platform E-Commerce di Kalangan Gen-Z Fadillah , Elda Nur; Astuti, Herni Justiana; Rachmawati, Erny; Innayah, Maulida Nurul
Paradoks : Jurnal Ilmu Ekonomi Vol. 9 No. 1 (2026): November - Januari
Publisher : Fakultas Ekonomi, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/paradoks.v9i1.2134

Abstract

Penelitian ini menganalisis pengaruh kualitas produk, social media marketing, electronic word of mouth (E-WOM), dan promosi terhadap keputusan pembelian produk Skintific di e-commerce Shopee. Data dianalisis menggunakan regresi linear berganda dengan SPSS 25 mendapatkan 168 responden mahasiswa dari tiga perguruan tinggi di Purwokerto dengan teknik pengambilan data menggunakan purposive sampling. Hasil analisa menunjukkan seluruh variabel berpengaruh positif dan signifikan terhadap keputusan pembelian. Temuan ini selaras dengan teori Stimulus-Response (S-R). Implikasinya, perusahaan perlu memperkuat pengelolaan ulasan konsumen, menjaga kualitas produk, serta mengoptimalkan pemasaran digital dan promosi untuk meningkatkan keputusan pembelian.
Co-Authors A., Chevy Herli Sumerli Abdul Mughni Ramadhani Azmy Abidin, Gita Rosiliana Achmad Fauzan Adin Moza L Ahmad Wahyudin Akbar, Hammad Akbar, Mochammad Akhmad Darmawan Alfalisyado Alfato Yusnar Kharismasyah Alfato Yusnar Kharismasyah Amir Andoko Ani Kusbandiyah Antika, Rindi Fitri Arienda Gitty Ramadani Arienda Gitty Ramadani Arif Johar Taufiq Arini Hidayah Arini Hidayah, Arini Arman, Faris Meirizki Arofah, Rifka Utami Azmi Fitriani Basma Nur Cholifah Cholifah Bima Cinintya Pratama Chevy Herli Sumerli Citadiantoro, Khafifatuzzahra Daniels Marshall Aththarsyach Desi Sukmawati, Desi Diah Retnowati Dian, Alvy Dwi Nur Diarosiani Eko Hariyanto Eko Haryanto Erna Handayani Evanthi, Olivia Dea Fadillah , Elda Nur Fathin, Karina Hardiyani Fatmah Bagis Fatmah Bagis Fitriati, Azmi Frinan Satria Ghina Raudhatul Jannah Habib Amrillah Hadi Pramono Hadi Pramono Haryanto, Totok Hengky Widhiandono Hengky Widhiandono, M.Si. S.E. Hermin Endratno Herni Justiana Astuti Herni Justiana Astuti Hidayati, Septiana Nur Ika Yustina Rahmawati Ikhsani, Mastur Mujib Inayati, Nur Isna Ira Hapsari Irawan Randiprakarsa Iwan Fakhruddin Jamaluddin Majid Juni Rianti Kharismasyah, Alfato Yusnar Kris Linggardini Latifah, Halim Pandu Maulida Nurul Innayah Melani, Kiki Merlinda Silfiana Miftahuddin, Muchammad Agung Muchammad Agung Miftahuddin Mudjiyanti, Rina Muhamad Farhan Auladi Muhammad Wafiyudin Muji R, Tri Septin Mukromiin, Ramadhan Khoerul Naelati Tubastuvi Naelati Tubastuvi Nawalin Nazah Nawalin Nazah Nazah Nazah, Nawalin Nur Akbar, Gilang Pratama Nur Laeli Apriani Nuryanti Nuryanti Prasetyo, Rizki Galih purnadi purnadi Purnadi Purnadi Purnadi, Purnadi Purnamasari, Imas Ayu Rahmawati, Ika Yustina Ramadhanti, Almira Shita Randikaparsa, Irawan Restu Frida Utami Rifai, Fredi Maulana Rifai Rifka Utami Arofah Roosganda Elizabeth ROOSGANDA ELIZABETH Salsa Bila, Meisya Noor Salvati, Adelia SATRIA, FRIYAN Satria, Muhamad Teguh Wafa Sayidatina, Syahlira Selamet Eko Budi Santoso Septiana Nur Hidayati Siti Nur Azizah Sri Wahyuni Sri Wahyuni Sri Wahyuni Stefani Widodo Sulfah Anjarwati Suryo Budi Santoso Suyoto Suyoto Suyoto Suyoto Suyoto Suyoto Suyoto Suyoto Syahreiza, Muhammad Tiara Diva Putriyanti Tiara Pandansari Totok Haryanto Tri Septin Muji R Tri Septin Muji Rahayu Rahayu Tri Septin Muji Rahayu, Tri Septin Vera Melia Suci Wahyu Triana Wida Purwidianti Widyaningtyas, Dian Widyaswati, Rahmatya Wina Ayu Isnaeni Witasari, Rindi Yusnar Kharismasyah, Alfato Yustina Rahmawati, Ika Zamakhsyari, Luthfi