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NILAI TAMBAH DAN STRATEGI PEMASARAN KOPI BUBUK AROMA Melisa Ayu Oktariza; Nusril Nusril; Ketut Sukiyono
AGRITEPA: Jurnal Ilmu dan Teknologi Pertanian Vol 7 No 2 (2020)
Publisher : UNIVED Press, Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/agritepa.v7i2.1160

Abstract

The purpose of this study are (1) to know the value added resulting from the processing of coffee beans into ground coffee aroma. (2) to analyze what the marketing mix strategy that prioritized to increase the sales volume of ground coffee. (3) to know what the alternative marketing strategy that right of any marketing mix. The method used is the value-added method Hayami and analytical hierarchy process (AHP). The results showed that the value added obtained in this process for regular packaging amounted to 8.065 with value added ratio of 26,52%, while the value added to the plastic foil ratio amounted to 10.035 with an added value of 27,50 %. On this criterion that the first priority is the financial condition of the company with its weight amounted to 0.334 while the subcriteria most priority is the product strategy with a weight of 0.345. Capital is a priority of the most preferred in stretegi products with a weight of 0.667. then became a priority to the alternative product is mendeversifikasikan size product with a weight of 0.262.
Analisis Efisiensi Teknik Usahatani pada Dua Tipologi Lahan yang Berbeda di Provinsi Bengkulu Ketut Sukiyono; Sriyoto Sriyoto
SOCA: Jurnal Sosial Ekonomi Pertanian Vol. 10, No. 1 Februari 2010
Publisher : Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana Jalan PB.Sudirman Denpasar, Bali, Indonesia. Telp: (0361) 223544 Email: soca@unud.ac.id

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (8933.37 KB)

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Status Wanita dan Ketahanan Pangan Rumah Tangga Nelayan dan Petani Padi di Kabupaten Muko-Muko Provinsi Bengkulu Ketut Sukiyono; Indra Cahyadinata; nFN Sriyoto
Jurnal Agro Ekonomi Vol 26, No 2 (2008): Jurnal Agro Ekonomi
Publisher : Pusat Sosial Ekonomi dan Kebijakan Pertanian

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (224.343 KB) | DOI: 10.21082/jae.v26n2.2008.191-207

Abstract

EnglishThis paper uses a gender conceptual framework of the determinants of food security. Using three indicators, the paper tries to demonstrate the considerable influence of the status of women relative to men to households’ food security in two different economic base groups of households. This research was conducted in the District of Mukomuko in Bengkulu Province.  As many as 219 respondents were divided into two groups of households, namely 110 fishery and 109 paddy farmers, and were selected using a simple random sampling. A multiple regression model was used to determine significant factors of household food security.  Among the two different household groups and using a diet diversity as the household food security indicator, the fishery households group exposed relatively better food security status than that of paddy farmer households. The econometric analysis also showed that status of women relative to men was not significant to food security. Meanwhile, households’ income and household economic base are important factors in determining households’ food security.  IndonesianKajian ini menggunakan kerangka konseptual gender dalam menentukan ketahanan pangan. Dengan menggunakan tiga indikator, artikel ini mencoba menunjukkan pengaruh dari status wanita relatif terhadap pria dalam rumah tangga pada ketahanan pangan pada dua rumah tangga yang berbeda basis ekonominya.  Penelitian ini dilakukan di Kabupaten Muko-muko Provinsi Bengkulu. Dua ratus sembilan belas responden yang terdiri dari 110 rumah tangga nelayan dan 109 rumah tangga petani padi dipilih dengan menggunakan sampling acak sederhana.  Model regresi berganda akan digunakan untuk menentukan faktor-faktor yang berpengaruh terhadap ketahanan pangan rumah tangga.  Diantara dua kelompok rumah tangga dan dengan menggunakan ragam pangan sebagai indikator ketahanan pangan rumah tangga, rumah tangga nelayan menunjukkan derajat ketahanan pangan relatif lebih baik dibandingkan rumah tangga petani padi. Hasil penelitian juga menunjukkan bahwa status wanita tidak menunjukkan pengaruh yang nyata terhadap ketahanan pangan rumah tangga meskipun semua memiliki tanda yang sesuai.  Sementara itu, pendapatan rumah tangga dan basis ekonomi rumah tangga mempunyai pengaruh yang nyata terhadap ketahanan pangan rumah tangga.
Citrus Rgl (Citrus Reticulata) Farmers Satisfaction To Their Marketing Institution Services In Rejang Lebong District emlan fauzi; Ketut Sukiyono; Muhammad Zulkarnain Yuliarso
Journal of Agri Socio Economics and Business Vol 2, No 1 (2020)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.2.1.1-14

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The existence of RGL orange marketing institutions is very important for the development of RGL orange agribusiness from the marketing aspect. The services of a marketing agency are divided into several dimensions, each of which has service attribute items. This study aims to: (1) analyze the level of marketing institutional performance in RGL orange farming (2) analyze the level of farmer satisfaction with marketing institutional performance in RGL orange farming and (3) analyze the factors that influence the level of farmer satisfaction with marketing institutional performance in RGL orange farming in Bermani Ulu Raya District, Rejang Lebong Regency. The study was conducted in May to October 2019 in Bermani Ulu Raya District, Rejang Lebong Regency. Census data collection of 117 RGL citrus farmers. Data were analyzed with Importance Performance Analysis (IPA), Customer Satisfaction Index (CSI) and multinomial logistic regression. The results showed the marketing institutional performance was good. The quality of service that needs to be improved is the dimension of trustworthiness, assurance, direct evidence and empathy and responsiveness. The level of satisfaction of RGL citrus farmers to their marketing institutions is in the satisfied category (73.58%). The factor that significantly influences satisfaction on marketing institutions is price suitability.
Analysis Of Efficiency Of Technical And Factors Affecting In Aromatic Rice Farming In The Seluma Regency Maheran Mulyadi; Ketut Sukiyono; Sriyoto Sriyoto
Journal of Agri Socio Economics and Business Vol 3, No 1 (2021)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.3.1.1-12

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The research objective is to determine the level of technical efficiency and the factors that influence the level of technical inefficiency, to analyze the relationship between input and output in the production process of aromatic rice farming in Seluma regency.Total number of respondents were 73 farmers who planted Aromatic rice. The Cobb Douglass of Frontier Stochastic approach was used, whereas for the factors that influence the inefficiency function as the initial answer of the above analysis results of the production function parameter were obtained through the Maximum Likelihood Estimation (MLE), with an LR value of 14.3620 which was higher than t table 99% (2.39). It had a significant effect on the 99% confidence level. It was seem that, there was no meaning that all aromatic rice farmers in the regency were 100% efficient. It could be seen that the MLE log-likelihood value of 29.9157 was higher than the OLS log-likelihood value of 22.7347. The lowest technical efficiency value was achieved by the farmers by 0.55 and the highest by 0.97.  In the research area, the majority of the use of production factors was efficient, from 73.34% already in the value of efficiency between 0.90-1.00, meaning that 73.34% had approached the maximum efficiency. The result of the disseminated coefficient (R2) of 0.277 could mean a significant effect of 27.7 percent on the inefficiency variable while the remaining 72.3 percent is influenced by other factors not included in this research variable.
Performance Measurement Of Small Breeding Business In North Bengkulu Regency: Application Of Balanced Scorecard (Bsc) Method Muly Apriansyah; Ketut Sukiyono; Mohammad Chozin
Journal of Agri Socio Economics and Business Vol 1, No 2 (2019)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.1.2.59-72

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The purpose of this research first is to evaluate the performance of Usaha Perbenihan Kecil (Small Breeding Businesses =UPK) from the perspective of financial, customers, internal business process, as well as learning and growth. The second objective is to identify the factors that performance in supporting the success of UPK solutions and fix the problem. Two UPKs are cencused and interviewed, namely, UPK Karya Mandiri and UPK Karya Tani. Balanced Scorecards (BSC) is applied to measure financial and non-financial performances. The results show that performances of two UPKS are categorized a good performance in all perspectives, with exception to MCE index. This indicates that both UPKs should continouesly improve their internal business.
Struktur Biaya dan Efisiensi Usaha Perikanan Tangkap di Kota Bengkulu: Kasus pada Alat Tangkap Gillnet Mardianto M; Mustopa Romdhon; Ketut Sukiyono
Jurnal Bisnis Tani Vol 1, No 1 (2015): Jurnal Bisnis Tani Cetakan Pertama Desember 2015
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (197.261 KB) | DOI: 10.35308/jbt.v1i1.581

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This study is aimed at analyzing the cost structure,and the efficiency level ofcatching fishery industry  in the city of Bengkulu. Research was conducted in Pulau Baai in the subdistrict at Kampung Melayu,Bengkulu City where was determined purposively.  Samples were selected by stratified random sampling. The 60 samples were divided into two strata based on their fishing vessel size, i.e.,  1-5 GT and ≥ 6 GT.  Full costing approach was used to analyse cost structure of catching fishesy businesses while R/C ratio was applied to determine the level of business efficiency. The estimation found that a variable cost amounted to 83.22 % of total cost, While fixed cost consisted of 16.78 %. Efficiency fishery business level way 1.24 which means that by spending 1 rupiah fisherman will benefit by Rp. 1.24, this means the fishery business was efficient because R/C ratio was hingher than 1. In term of revenue distribution, there is “bagi hasil” pattern between the owner and fishing vessel crews, i.e., with ratio of 50: 50.   
Peningkatan Kinerja Sistem Rantai Pasok Ikan Nila di Kabupaten Bengkulu Utara, Provinsi Bengkulu Irnad, Irnad; Romdhon, M Mustopa; Novanda, Ridha Rizki; Sukiyono, Ketut; Dinata, Indra Cahya
Jurnal Kebijakan Sosial Ekonomi Kelautan dan Perikanan Vol 13, No 2 (2023): Desember 2023
Publisher : Balai Besar Riset Sosial Ekonomi Kelautan dan Perikanan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15578/jksekp.v13i2.11892

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Mitra pemasaran dalam sistem rantai pasok ikan nila di Provinsi Bengkulu berupaya memberikan layanan terbaik kepada konsumen. Penelitian ini bertujuan mengevaluasi upaya tersebut, melalui pengkajian komprehensif terhadap kepuasaan pelaku usaha dalam sistem rantai pasok komoditas tersebut. Penelitian dilakukan di Kecamatan Padang Jaya, Kabupaten Bengkulu Utara, dengan pendekatan Importance Performance Analysis (IPA) yang dimodifikasi dan Customer Satisfaction Index (CSI), melibatkan 161 responden. Hasil menunjukkan sebagai berikut: (i) terdapat tiga saluran dalam rantai pasok ikan nila, (ii) mayoritas pelaku usaha merasakan ‘kurang puas’ terhadap pelayanan dari mitra pemasarannya, (iii) mitra pedagang antar kota memiliki persepsi ‘cukup puas’, (iv) aktor pemasok pakan perlu memperhatikan atribut resolusi konflik, bantuan kepada konsumen, fisik usaha dan layanan, (v) aktor petani ikan nila harus memberikan informasi tentang kondisi produk, kecepatan layanan dan transaksi, (vi) aktor pedagang pengumpul antar kecamatan harus mampu memberikan jaminan keamanan bertransaksi, dan jaminan standar layanan sama terhadap mitra usaha, (vii) pedagang pengumpul antar kota diharapkan memiliki emphaty yang tinggi terhadap pengecer, (vii) pengecer harus mampu memenuhi perbaikan kualitas, fisik, dan layanan usahanya. Implikasi kebijakan dari penelitian ini yaitu pemerintah daerah memberikan pelatihan usaha; penyuluh perikanan dapat melakukan sosialisasi mengenai pemasaran produk dan layanan cepat tanggap kepada petani ikan nila; pemerintah daerah melakukan pelatihan manajemen transaksi yang aman kepada pedagang pengumpul agar memiliki layanan penjualan yang baik; manajemen pemasaran; teknik penentuan harga jual dan meningkatan penjualan pada pedagang pengumpul; serta pemerintah melakukan pelatihan fasilitas layanan fisik dan teknologi kepada pedagang pengecer ikan nila agar memiliki layanan penjualan yang baik. Title: Improving the performance of the Tilapia Supply Chain System in Bengkulu Utara Regency, Bengkulu ProvinceMarketing partners in the tilapia supply chain system in Bengkulu Province strive to provide the best service to consumers. This research aims to evaluate these efforts, through a comprehensive assessment of the satisfaction of business actors in the commodity supply chain system. The research was conducted in Padang Jaya District, Bengkulu tara Regency, using a modified Importance Performance Analysis (IPA) approach and Customer Satisfactifnorthon Index (CSI), involving 161 respondents. The results show the following: (i) there are three channels in the tilapia supply chain, (ii) the majority of business actors feel ‘less than satisfied’ with the service from their marketing partners, (iii) inter-city trading partners have the perception of being ‘quite satisfied’, (iv) feed supplier actors need to pay attention to the attributes of conflict resolution, assistance to consumers, physical business and services, (v) tilapia farmer actors must provide information about product conditions, speed of service and transactions, (vi) inter-district collector trader actors must be able to provide guarantees transaction security, and guarantee of the same service standards for business partners, (vii) inter-city collecting traders are expected to have high empathy for retailers, (vii) retailers must be able to fulfill improvements in quality, physical and business services. The policy implications of this research are that local governments provide business training; fisheries instructors can provide outreach regarding product marketing and responsive services to tilapia farmers; regional governments conduct safe transaction management training for collecting traders so that they have good sales services; marketing Management; techniques for determining selling prices and increasing sales to collecting traders; and the government provides training on physical and technological service facilities to tilapia fish retailers so that they have good sales services.
Analysis Of Food Security, Social Health, Environmental And Household Food Security On Stunting Incidence Of Children Aged 12-59 Months In Coastal Households In Bengkulu Province Yuliantini, Emy; Sukiyono, Ketut; Sulistyo, Bambang; Yuliarso, M. Zulkarnain; Martiana, Dinda
Media Gizi Indonesia Vol. 19 No. 1SP (2024): MEDIA GIZI INDONESIA (NATIONAL NUTRITION JOURNAL) Special Issue: The 3rd Ben
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/mgi.v19i1SP.58-67

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The natural wealth of coastal areas is not accompanied by the welfare of the people who occupy a lower economic stratum than other land communities, including in fulfilling nutrition. The study aims to analyze the influence of food security and social, health, environmental and household food security factors on the incidence of stunting in children aged 12-59 months in coastal households in Bengkulu Province. The research methodology used a mixed approach, between quantitative and qualitative. Data analysis used Structural Equation Modeling (SEM). The study results showed that the policy aspect significantly affected food security (β=0.085; t=1.979; and p-value < 0.05) but is non-significant on stunting. There was a significant positive effect of health on food security with a value of β=0.237, value t = 7.157, and p-value <0.05. Health had no significant effect on stunting with a value of β=-0.040, value t = 0.963, and p-value > 0.05. Environmental aspects had a substantial adverse impact on food security (β=-0.492; t=12.846; and p-value <0.05) and a significant positive effect on stunting (β=0.155; t=2.781; and p-value < 0.05). The social aspect had a non-significant relationship with both food security and stunting. Food security was significantly related to stunting (β=0.441; t=7.971; and p-value <0.05). The research conclusion is that food security had a significant favorable association with stunting.
DRIED FISH BUSINESS DEVELOPMENT STRATEGY IN BENGKULU PROVINCE Pingki, Anadiya; Sukiyono, Ketut; Romdhon, M.Mustopa
Journal of Agri Socio Economics and Business Vol. 6 No. 01 (2024)
Publisher : Badan Penerbitan Fakultas Pertanian (BPFP), Universitas Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31186/jaseb.6.1.73-94

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Indonesia is one of the largest archipelagic countries in the world which has a wealth of territorial waters, namely fish producers. The fish is processed into dried fish by drying and salting. For the sustainability of the dried fish business in Bengkulu Province, it is necessary to carry out a business development strategy for dried fish MSMEs. The aim of the study was to examine the internal and external factors of the dried fish business and determine the priority strategy for the development of the dried fish business in Bengkulu Province. This research was conducted in Bengkulu Province in Sumber Jaya Village (Bengkulu City) and Koto Jaya Village (Mukomuko)by survaiyingand interviewing 13 dried fish producers ang 9 key informen. Data are analysed bu applyingSWOT and QSPM matrix. Utilizing maximum raw materials to meet customer demand and Utilizing technological developments are two grand srategies to develop dried fish industrieis in Bengkulu Province.
Co-Authors . Sriyoto, . ADITYA NUGRAHA Aditya Nugraha Agus Purwoko Agus Purwoko Agusti, Netta Ahmad Soleh Andi Irawan Apri Andani, Apri Ariandini, Rantika Aspriyati, Wiwik Asriani, Putri Suci Bambang Sulistyo Bambang Sumantri Basuki Sigit Priyono Basuki Sigit Priyono Bembi Akbar Serawai Br Ginting, Esla Anggreni Dewi Kurniati Dinata, Indra Cahya Diyahya, Irvan Dwi Lestari Ellys Yuliarti, Ellys emlan fauzi Emy Yuliantini Enggar Apriyanto, Enggar Esla Anggreni Br Ginting Eva Dolorosa Felycia Tiera Kencana, Felycia Tiera Gita Mulyasari Hadi Wiyanto, Hadi Harisma Ika Kaban, Harisma Ika Herdiyanti, Yulia Hermansyah, Deden Indra Cahyadinata Indra Cahyadinata, Indra Irba’ Muhlas Sambodo Irnad, Irnad M. Agus Maryanto, M. Agus M. Mustopa Romdhon M. Mustopa Romdhon, M. Mustopa M. Zulkarnain Yuliarso, M. Zulkarnain Maheran Mulyadi Mardianto M Martadiningrum, Utari Martadiningrum, Utari Martiana, Dinda Maulana, Fahrul Rozi Melia, Jheni Juwita Sari Melisa Ayu Oktariza Miftahul Janah, Miftahul Miftahuljanah, nFN Mochamad Ridwan, Mochamad Mohammad Chozin Muhammad Zulkarnain Yuliarso Muly Apriansyah Murbaningtyas, Vivi Musriyadi Nabiu, Musriyadi Musryadi Nabiu, Musryadi Mustopa Romdhon Mustopa Romdhon, Mustopa N, Darmansyah A Nani Sura Saragih, Nani Sura nFN Sriyoto Nia Permatasari, Nia Nola Windirah Novanda, Ridha Rizki Nusril Nusril Nusril Nyayu Neti Arianti, Nyayu Neti Oktami, Evon Tri Pingki, Anadiya Prasania, Maya Dhelima Purba, Pesta Putri Suci Asriani Rahayu, Heni Sulistiawati Purwaning Redy Badrudin Reflis, Reflis Reswita Reswita, Reswita Ridlo Syahfrudin, Ridlo Ridwan Nurazi Ridwan Nurazi, Ridwan Romdhon, M Mustopa Romdhon, M.Mustopa Romdhon, Muhamad Mustopa Romdhon, Mustofa Romi Gunawan, Romi Rosdiana Rosdiana Rudy Badrudin Sakinah, Fitri Sandi Aprilla, Sandi Saputra, Andes Andrean Saputra, Rahmat Bayu Septri Widiono Simanjuntak, Bripen Sri Sugiarti Sriyoto Sriyoto Sriyoto Sriyoto Sriyoto, Sriyoto Sriyoto, Sriyoto Sriyoto, Sriyoto Tambunan, Yohana Tyaningsih, Elis Vera Octalia Wibowo, Hariz Eko Yopi Saleh Yulius Budiman, Yulius Yuristia, Rahmi