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All Journal JURNAL BISNIS STRATEGI JURNAL SAINS PEMASARAN INDONESIA JBTI : Jurnal Bisnis : Teori dan Implementasi AdBispreneur JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Jurnal Teknologi Pendidikan Sketsa Bisnis Journal of Secretary and Business Administration JMD: Jurnal Riset Manajemen & Bisnis Dewantara Perspektif Komunikasi; Jurnal Ilmu Komunikasi dan Komunikasi Bisnis JURNAL LENTERA BISNIS Kumawula: Jurnal Pengabdian Kepada Masyarakat Logistik JISA (Jurnal Informatika dan Sains) Responsive: Jurnal Pemikiran dan Penelitian Administrasi, Sosial, Humaniora dan Kebijakan Publik Business Economic, Communication, and Social Sciences Journal (BECOSS) Jurnal Terapan Manajemen dan Bisnis Forum Bisnis dan Kewirausahaan COMSERVA: Jurnal Penelitian dan Pengabdian Masyarakat Jurnal Kajian Ilmu Pendidikan (JKIP) Jurnal Ilmu Komunikasi Dan Media MANAGER: Journal of Management and Administration Science Score: Jurnal Lentera Manajemen Pemasaran Jurnal Bisnis dan Kewirausahaan Indonesian Educational Administration and Leadership Journal (IDEAL) Jurnal Bisnis dan Komunikasi Digital Aliansi : Jurnal Politik, Keamanan Dan Hubungan Internasional Jurnal Indonesia : Manajemen Informatika dan Komunikasi Journal Serambi Engineering (JSE) Manajemen : Jurnal Ekonomi Ecoducation Jurnal Sekretaris & Administrasi Bisnis Majalah Bisnis & IPTEK
Nurillah Jamil Achmawati Novel
Fakultas Ilmu Sosial Dan Ilmu Politik, Universitas Padjadjaran
Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Social Sciences Transportation Other

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ANALISIS TATA LETAK BARANG BERDASARKAN FREKUENSI PERPINDAHAN BARANG MENGGUNAKAN ANALISIS ABC Dyah Calystha Rahma; Nurillah Jamil Achmawati Novel
Jurnal Sekretaris dan Administrasi Bisnis Vol 9 No 2 (2025): Jurnal Sekretaris dan Administrasi Bisnis
Publisher : LPPM Universitas Taruna Bakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31104/jsab.v9i2.490

Abstract

PT XYZ merupakan perusahaan agregator logistik dan gudang yang khusus pada layanan pengiriman barang dan sewa gudang, telah memiliki lebih dari 300 gudang yang tersebar di 35 kota di Indonesia. Salah satu mitranya yaitu Klien X, merupakan perusahaan yang bergerak di bidang peralatan rumah tangga, furnitur, dan barang elektronik. Klien X mengandalkan layanan PT XYZ untuk mengelola operasional gudangnya secara efisien. Pada penempatan tata leta gudang di PT XYZ dinilai kurang efektif karena masih menggunakan randomize storage. Penelitian ini bertujuan untuk mengkategorikan kelas SKU serta zona lokasi pada tata letak gudang PT XYZ melalui analisis ABC. Klasifikasi didasarkan pada frekuensi perpindahan barang inbound (palet masuk) maupun outbound (palet keluar), serta rata-rata permintaan barang. Data untuk analisis diekstraksi dari 3 bulan terakhir, menggunakan Simple Moving Average. Rangkaian produk Klien X yang beragam terbagi dalam tiga kategori: barang jadi, perakitan, dan elektronik, yang masing-masing menggunakan metode penyimpanan khusus. Persediaan terdiri dari 22 SKU, dengan 8 di antaranya termasuk dalam kategori barang yang bergerak cepat, 6 di antaranya dikategori barang yang bergerak sedang, dan 8 lainnya dikategorikan sebagai barang yang bergerak lambat. Di antara 22 SKU, kode barang 1692 muncul sebagai yang paling dinamis, menyaksikan pergerakan signifikan sebanyak 12 palet dalam 3 bulan terakhir. Penelitian ini mempelajari cara mengoptimalkan tata letak gudang Klien X, meningkatkan efisiensi untuk kesuksesan yang berkelanjutan.
Analisis Upaya Negosiasi terhadap Kasus Wanprestasi dalam Perusahaan PT Trihamas Finance Wildan Gilang Komara; Cecep Safa’atul Barkah; Pratami Wulan Tresna; Nurillah Jamil Achmawati Novel
Jurnal Sekretaris dan Administrasi Bisnis Vol 7 No 1 (2023): Jurnal Sekretaris dan Administrasi Bisnis
Publisher : LPPM Universitas Taruna Bakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31104/jsab.v7i1.262

Abstract

Permasalahan di perusahaan merupakan hal yang lumrah terjadi, dan akan selalu ada selama terjadi suatu perbedaan pendapat yang dilakukan oleh pekerja atau konsumen terhadap perusahaan. Oleh sebab itu, kemampuan negosiasi menjadi sangat penting bagi perusahaan agar dapat menyelesaikan berbagai masalah tersebut. Salah satu permasalan tersebut adalah kasus wanprestasi yang dapat dialami oleh konsumen perusahaan jasa pendanaan. Perusahaan yang menjadi fokus dalam kasus yang dibahas adalah PT Trihamas Finance, yaitu sebuah perusahaan yang bergerak pada bidang jasa pembiayaan kendaraan bermotor. Kasus yang terjadi dan menjadi topik pembahasan artikel ini adalah kasus wanprestasi yang dilakukan oleh debitur R dengan PT Trihamas Finance, dimana ia mengalami kebangkrutan sehingga gagal membayar angsuran mobil yang ia beli dengan pembiayaan dari pihak kreditur. Namun pihak debitur justru menjual mobil yang diangsur tersebut kepada pihak ketiga, melanggar perjanjian yang dibuat pihak R dengan PT Trihamas Finance. Metode penelitian yang digunakan adalah metode studi kasus dengan metode analisis deskriptif, serta metode pengambilan data menggunakan tinjauan pustaka. Hasil penelitian yang dilakukan adalah, pada prosesnya, PT Trihamas Finance melakukan negosiasi dengan pihak pembeli mobil, yaitu pihak ketiga. Pada saat negosiasi, terjadi perubahan strategi yang dilakukan oleh pihak PT Trihamas Finance, dimana pada awalnya menggunakan win-lose menjadi win-win solution dengan adanya pemahaman bersama diantara kedua belah pihak, sehingga menghasilkan kesepakatan yang menguntungkan kedua belah pihak. Ditemukan pula dua peranan kunci dalam kasus negosiasi ini, yaitu pemahaman bersama, serta fleksibilitas strategi negosiasi yang digunakan.
Analisis Tata Letak Barang Berdasarkan Frekuensi Perpindahan Barang Menggunakan Analisis ABC Dyah Calystha Rahma; Nurillah Jamil Achmawati Novel
Jurnal Sekretaris dan Administrasi Bisnis Vol 8 No 2 (2024): Jurnal Sekretaris dan Administrasi Bisnis
Publisher : LPPM Universitas Taruna Bakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31104/jsab.v8i2.445

Abstract

PT XYZ a prominent logistics aggregator and warehouse company specializing in freight forwarding and warehouse rental services, has established a robust presence with over 300 warehouses spanning 35 cities in Indonesia. Among its esteemed partners is Client X, a company specializing in household appliances, furniture, and electronic goods. Client X relies on PT XYZ's services to efficiently manage its warehouse operations. This research aims to scrutinize the efficacy of Client X's warehouse layout through an ABC analysis. The classification is based on the frequency of goods movement, both inbound (pallet in) and outbound (pallet out), along with the average demand for goods. Data for the analysis is extracted from the past 3 months, employing a simple moving average. Client X's diverse product range falls into three categories: finished goods, assembling, and electronics, each utilizing dedicated storage methods. The inventory comprises 22 SKUs, with 8 falling under fast-moving goods, 6 under medium-moving goods, and 8 categorized as slow-moving. Among the 22 SKUs, item code 1692 emerges as the most dynamic, witnessing a significant movement of 12 pallets in the last 3 months. This research delves into optimizing Client X's warehouse layout, enhancing efficiency, and streamlining operations for sustained success.
Pengaruh Experiential Marketing Terhadap Customer Loyalty (Survei Pada Konsumen Grab-Car di Kota Batam) Arianis Chan; Nindi Atikah Safira; Rivani Rivani; Nurillah Jamil Achmawati Novel
Jurnal Sekretaris dan Administrasi Bisnis Vol 5 No 2 (2021): Jurnal Sekretaris dan Administrasi Bisnis
Publisher : LPPM Universitas Taruna Bakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31104/jsab.v5i2.241

Abstract

This research aims to find out about experiential marketing and customer loyalty as well as the effect of experiential marketing on customer loyalty in Grab-Car services.The objects examined in this study is experiential marketing and customer loyalty. The research method that used in this research is descriptive verification analysis and the design of research is survey. The sampling technique that used is non- probability sampling and done by using pusposive sampling. This research used simple linear analysis to determine the effect of experiential marketing on customer loyalty in Grab-car services. Data sourced from literature study, observation, questionnaire and interview. The population of this research is all Grab-Car consumers in Batam City. The sampling technique that used is non-probability sampling and done by using purposive sampling with the criteria of respondents is already using Grab-Car service in Batam City at least two times. The number of samples from this study was determined using iteration techniques with the acquisition of a sample size of one hundred thirty six respondents. The results of this research shows that experiential marketing has a significant effect on customer loyalty Grab-Car services, which means that any increase in experiential marketing will cause an increase in customer loyalty. The author suggested is that Grab-Car makes think marketing strategies more attractive so that consumers can think deeper so they can provide a good opinion of the company’s services. Keywords : Marketing, Experiential Marketing, Customer Loyalty
ANALISIS KETERKAITAN SERVICE LEVEL WAREHOUSE TERHADAP PEMENUHAN PERMINTAAN BARANG PADA PT ABC CABANG BANDUNG Elisa Setianti; Nurillah Jamil Achmawati Novel
Jurnal Sekretaris dan Administrasi Bisnis Vol 9 No 2 (2025): Jurnal Sekretaris dan Administrasi Bisnis
Publisher : LPPM Universitas Taruna Bakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31104/jsab.v9i2.501

Abstract

This research analyzes the impact of warehouse service levels on meeting product demand at PT ABC Branch Bandung. The method used in this research is qualitative methodology with a case study approach. Data collection was conducted through participatory observation followed by analysis. The findings show that the warehouse service level at PT ABC averaged 92% during August, September, and October 2024. This value is influenced by the average supplier service level of 79%, resulting in suboptimal product demand fulfillment. This finding emphasizes the necessity of effective inventory management and supplier governance to enhance warehouse performance and maximize corporate profitability. This research provides strategic recommendations to improve inventory control and operational efficiency so that the company can better meet customer demands.
PENERAPAN METODE PEMBAYARAN DIGITAL MENGGUNAKAN QRIS PADA UMKM SEKTOR PARIWISATA KAWASAN PANGANDARAN DESA CINTAKARYA KECAMATAN PARIGI KABUPATEN PANGANDARAN Novel, Nurillah Jamil Achmawati; Suryanto, Suryanto
Kumawula: Jurnal Pengabdian Kepada Masyarakat Vol 9, No 1 (2026): Kumawula: Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/kumawula.v9i1.53961

Abstract

Kawasan Pangandaran dikenal sebagai destinasi wisata terkemuka di Jawa Barat, dengan sektor pariwisata menjadi pendorong utama ekonomi lokal. Usaha Mikro, Kecil, dan Menengah (UMKM) dalam sektor pariwisata memainkan peran penting dalam mendukung industri pariwisata Pangandaran. Namun, sebagian besar UMKM di Pangandaran mengalami keterbatasan dalam pengelolaan keuangan, termasuk penggunaan metode pembayaran tradisional. Penerapan Quick Response Code Indonesian Standard (QRIS) BRI dan DANA sebagai solusi pembayaran digital diharapkan dapat meningkatkan efisiensi dan transparansi pengelolaan keuangan UMKM. Kegiatan pengabdian pada masyarakat ini bertujuan untuk meningkatkan pengetahuan dan pemahaman UMKM tentang QRIS BRI dan DANA, membantu UMKM dalam menerapkan QRIS BRI dan DANA sebagai metode pembayaran, serta menganalisis dampak penggunaan QRIS BRI dan DANA terhadap pengelolaan keuangan UMKM. Rangkaian metode pelaksanaan kegiatan ini meliputi sosialisasi, pendampingan dalam pendaftaran dan aktivasi QRIS BRI dan DANA, serta monitoring dan evaluasi penggunaannya. Diharapkan melalui kegiatan ini dapat meningkatkan pengetahuan dan pemahaman UMKM tentang QRIS BRI dan DANA, mendorong implementasi yang efektif dari QRIS BRI dan DANA di UMKM, serta meningkatkan efisiensi dan transparansi pengelolaan keuangan UMKM. Hasilnya, kegiatan ini memberikan kontribusi positif bagi UMKM sektor pariwisata di Pangandaran, memperkuat pengelolaan keuangan, dan meningkatkan daya saing di era digital melalui penggunaan QRIS BRI dan DANA.
Peran Penting Efektivitas Komunikasi Dalam Persepsi Negosiasi Bisnis Fitriana Albertina; Cecep Safa'atul Barkah; Nurillah Jamil Achmawati Novel
Majalah Bisnis & IPTEK Vol. 15 No. 2 (2022): Majalah Bisnis & IPTEK
Publisher : Pusat Penelitian dan Pengabdian Pada Masyarakat (P3M) STIE Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55208/zv6yfq58

Abstract

In negotiations, both parties interests and benefits must be considered. Therefore, communication is the key to productive negotiations. This descriptive qualitative study employs a literature review as its methodology, namely collecting data from various previously published reference sources. According to the study, communication between two parties must convey the same meaning or message. Communication and decision-making are crucial components of negotiations. Good negotiators must possess the communication skills of clarity, precision, and persuasion. The objective of negotiation is mutual comprehension. Negotiators must avoid misunderstandings that can lead to significant communication issues. The significance of developing a desire to comprehend the background, perspective, and qualities of each negotiator for the negotiation process's success. In addition to empathy, negotiators must be able to make the best decisions and propose the best deals. The outcome of this research is that effective communication is crucial to successful negotiations that result in collective decisions.
Kajian Literatur Peran Brand Community Dalam Efektivitas Pemasaran Kosmetik Lokal X Melalui Strategi Amplified Electronic Word Of Mouth Amalia Maretta Fadhila; Iwan Sukoco; Cecep Safa’atul Barkah; Nurillah Jamil Achmawati Novel
Manajemen: Jurnal Ekonomi Vol. 6 No. 2 (2024): Manajemen : Jurnal Ekonomi (Special Issue)
Publisher : Fakultas Ekonomi Universitas Simalungun

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36985/gfq7m052

Abstract

Pertumbuhan merek kosmetik lokal di Indonesia memberikan peluang bagi mereka untuk mengembangkan bisnisnya. Kesadaran masyarakat akan pentingnya kosmetik lokal mendorong industri terkait untuk memproduksi lebih banyak produk skincare dan makeup. Penelitian ini mengeksplorasi bagaimana strategi amplified eWOM diterapkan oleh perusahaan kosmetik lokal X melalui brand community. Metode yang digunakan adalah deskriptif kualitatif dengan tinjauan literatur. Penelitian ini menunjukkan hasil bahwa strategi amplified eWOM yang dianalisis dengan indikator strategi pemasaran dan implementasi 5T’s sudah selaras. Program brand community menciptakan konten menarik dan relevan menggunakan Instagram dan TikTok untuk berbagi informasi dan berinteraksi dengan audiens. Anggota brand community yang terdiri dari remaja aktif di media sosial, memainkan peran penting sebagai talkers yang menyebarkan informasi dan rekomendasi produk secara autentik. Campaign kreatif dan ulasan jujur membangun word of mouth yang kuat. Strategi pemasaran yang tepat, didukung oleh distribusi melalui e-commerce dan media sosial, membuat perusahaan X mampu mencapai tujuan perusahaan dan memperkuat posisinya di pasar kosmetik remaja
Transformational Leadership and Distributed Governance in Advancing University Internationalization: A Comparative Study of PTNBH Institutions in Indonesia Novel, Nurillah Jamil Achmawati; Dewi, Anggia Utami; Barkah, Cecep Safa'atul; Adikancana, Qinthara
Indonesian Educational Administration and Leadership Journal (IDEAL) Vol. 8 No. 2 (2026): On Progress
Publisher : Program Studi Adminsitrasi Pendidikan Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/ideal.v8i2.56304

Abstract

This study explores how transformational leadership interacts with decentralised governance to promote the internationalisation of higher education in Indonesia's autonomous higher education institutions (State-Owned Legal Entity Higher Education Institutions, PTNBH). Using a qualitative comparative case study of three leading PTNBH universitiesa A-Institute, B-Institute, and C-Institute data was collected through in-depth interviews with nine senior leaders to analyse how governance transformation, leadership styles, and institutional culture shape internationalisation outcomes. Findings indicate that transformational leadership characterised by vision setting, motivation, and innovation drives the transition from centralised systems to autonomous governance. Each institution exhibits a distinct expression of distributed leadership: A-Institute emphasises decentralised, faculty-driven autonomy; B-Institute demonstrates innovation-driven, performance-oriented leadership underpinned by financial independence; while C-Institute combines centralised strategic coordination with collaborative, socio-entrepreneurial engagement in the Global South. In all cases, a collaborative ethos and participatory decision-making form the basis for institutional collaboration. This study proposes a Transformational-Distributed Leadership Framework for developing universities, suggesting that sustainable internationalisation depends not only on structural reform but also on leadership practices that integrate autonomy, accountability, shared vision, and organisational learning. The findings should be interpreted in light of the study's purposive sampling of three institutions, the anonymisation of participating institutions, and its reliance on senior-leader perspectives, which together constrain the generalisability of the proposed framework.
Evaluasi Persepsi Dan Kegunaan Pengguna Terhadap Sistem Pembayaran Qr Code Lintas Batas Di Indonesia: Evaluation of User Perceptions and Utility Regarding Cross-Border QR Code Payment Systems in Indonesia Nurillah Jamil Achmawati Novel; Nenden Kostini; Sharon Ong Yong Yee
MANAGER: Journal of Management and Administration Science Vol. 5 No. 1 (2026): MANAGER: Journal of Management and Administration Science, Agustus 2026
Publisher : ASIAN PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58738/manager.v5i1.1838

Abstract

The rapid expansion of digital payment technologies in Southeast Asia has sparked significant interest in cross-border QR code payment systems as instruments for financial integration. While the Quick Response Code Indonesian Standard (QRIS) has evolved into a mandatory national digital payment infrastructure in Indonesia, empirical evidence regarding user perceptions, utility, and the determinants of acceptance for cross-border QRIS remains limited. This study evaluates perceptions and the utility of QRIS as a cross-border payment system in Indonesia and identifies factors influencing its adoption, focusing on the impact of Perceived Ease of Use (PEOU) and Perceived Usefulness (PU) on user acceptance within the Technology Acceptance Model (TAM) framework. This quantitative pilot study employed a structured online survey of 60 experienced adult QRIS users—selected via purposive sampling—and utilized multiple linear regression to examine the simultaneous effects of PEOU (X1) and PU (X2) on user acceptance (Y). The results indicate that the model explains 41.49% of the variance in user acceptance (R²=0.415; Adjusted R²=0.394) and is statistically significant (F=20.208; p<0.05). Perceived Usefulness (X2) significantly influenced user acceptance (β=0.579; p=0.004), whereas Perceived Ease of Use (X1) did not (β=0.087; p=0.225). Descriptive findings reveal that users hold positive perceptions of QRIS regarding utility, ease of use, security, and reliability. Perceived Usefulness was identified as the primary driver of cross-border QRIS adoption, suggesting that functional value becomes a decisive factor once system familiarity is established. Policymakers are advised to strengthen the functional value of cross-border QRIS through enhanced interoperability, reliability, and security communication. This study contributes initial empirical evidence regarding cross-border QRIS adoption for policymakers and digital payment providers in ASEAN emerging markets.
Co-Authors Absherina Zahira Sofyan Achdiat, Farhan Muhammad Adi Susetyaningsih Adikancana, Qinthara Adireja, Muhamad Husni Aditya Pratama Hidayatullah Adiyuna, Natabita Ayum Ahmad Buchari Ali Izzatul Ihsan Amalia Maretta Fadhila Amalia Maretta Fadhila Anggia Utami Dewi Anggoro, Yudo Anggoro, Yudo Arbi Abdul Kahfi Aria Dimas Pramudya Arianis Chan Arisandi, Nanda Faras Ayesha Anzani Putri Dinanti Gunawan Bambang Irawan Bangre, Desry Gusvani Barkah, Cecep Saaftul Barkah, Cecep Safa'atul Barkah, Cecep Safa’atul Bekti, Zahnaz Mutiara Bintang Cecep Safa&#039;atul Barkah Cecep Safa&#039;atul Barkah Cecep Safa'atul Barkah Cecep Safaatul Barkah Cecep Safa’atul Barkah Cecep Safa’atul Barkah Cecep Safa’atul Barkah Cecep Safa’atul Barkah Dyah Calystha Rahma Elisa Setianti Faradiba Sabina Erdian Fasha, Adinda Fauzan, Tribowo Rachmat Fildzah, Jovancha Qisty Adinda Fitriana Albertina Gumelar, Rizky Hamid, Nasim Abdul Harum, Margaretha Hanny Healthy Nirmalasari, Healthy Herwan Abdul Muhyi Iryani, Nahdah Ivan Darmawan Iwan Sukoco Iyan, Fachriansyah Jovancha Qisty Adinda Fildzah Jovanscha Qisty Adinda Fildzah Kurniawan, Komang Sandhi Luqia Nurintan, Cherilda Margaretha Hanny Harum Marsha Aulia Hakim Muhamad Galih, Saddam Alwan Muhamad Nailul Hikam Muhamad Rizal Muhammad Adhya Fadillah Muhammad Ainul Fahmi, Muhammad Ainul Muhammad Arvin Adli Mutiara, Arla Triza Natabita Ayum Adiyuna Nenden Kostini Nindi Atikah Safira Novianti, Reva Perkasa, Teguh Putra Permana, Rahadian Pratami Wulan Tresna, Pratami Wulan Qisty, Jovanscha Raharjo, Vania Sekarayodya Rahma, Dyah Calystha Raissa, Nasywa Zeint Ramadhany, Medina Rani Sukmadewi Rani Sukmadewi Ratih Purbasari, Ratih Ratna Meisa Dai Reza Inayaturrahmah Rivani, Rivani - Rizka Adinda Rizky Andira Kurniawan Rouddah, Khotrun Nada Safa’atul Barkah, Cecep Safa’atul Barkah, Cecep Sahilah, Syahzanan Salsabila Azzahra, Anandita Salsabilla, Salsabilla Sandjaya, Teguh Sawitri Budi Utami Sharon Ong Yong Yee Siciliana Agave SIhombing Sri Ayu Budiyanti Sukmadewi, Rani Sukooco, Iwan Suryanto Suryanto Suryanto Suryanto Suseytaningsih, Adi Syentia, Likanopa Tetty Herawaty, Tetty Trena, Pratami Wulan Tribowo Rachmat Fauzan Wildan Gilang Komara Yuliana Rosita Dewi