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All Journal Kompak : Jurnal Ilmiah Komputerisasi Akuntansi Journal on Education Jambura Agribusiness Journal JURNAL LENTERA BISNIS Jurnal Ilmiah Manajemen Kesatuan Jurnal Kewarganegaraan International Journal of Engineering, Science and Information Technology Edu Cendikia: Jurnal Ilmiah Kependidikan JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) International Journal of Multidisciplinary Research and Literature (IJOMRAL) Journal Of Human And Education (JAHE) Abiwara : Jurnal Vokasi Administrasi Bisnis Jurnal Sistim Informasi dan Teknologi JURNAL ABDIMAS PLJ Journal of Social Science and Business Studies Journal of Information System, Technology and Engineering Jurnal Kemitraan Masyarakat Jurnal Manajemen, Bisnis dan Kewirausahaan ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat
Astuti, Enny Diah
POLITEKNIK LP3I JAKARTA
Agriculture, Biological Sciences & Forestry Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics Public Health Social Sciences Transportation Other

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Effects of Technology Adoption, E-Commerce, and Process Efficiency on Agribusiness Supply Chain Performance Aulia, Muhammad Reza; Sihombing, Dina Agnesia; Jakiyah, Ulpah; Astuti, Enny Diah; Sulaminingsih, Sulaminingsih
Jambura Agribusiness Journal VOLUME 5, ISSUE 2, 2024: JANUARY-JUNE
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37046/jaj.v5i2.34033

Abstract

Digital transformation in the agricultural sector has become an essential driver of agribusiness supply chain improvement, particularly in regions facing structural productivity challenges such as West Java. This study specifically aims to examine how agricultural technology adoption, e-commerce utilization, and process efficiency influence agribusiness supply chain performance, while explicitly identifying the extent to which digital-based practices strengthen operational integration among agribusiness actors. Unlike previous studies that focus only on one or two aspects of digitalization, this research offers novelty by simultaneously analyzing three key digital transformation dimensions and empirically testing their combined contribution to agribusiness supply chain performance in a developing-country context. Using a quantitative survey approach involving 120 agribusiness respondents selected through purposive sampling, the study employs multiple linear regression to validate the proposed model. The findings show that technology adoption significantly enhances productivity and accuracy in land and resource management; e-commerce utilization expands market reach and improves transaction efficiency; and process efficiency accelerates product flow within the supply chain. All classical assumption tests confirm the model’s validity and reliability. This research contributes new empirical evidence on how integrated digital transformation initiatives strengthen agribusiness supply chain performance, offering practical insights for policymakers, agro-entrepreneurs, and digital agriculture developers.
PERAN WORD OF MOUTH (WOM) DAN PERSONAL BRANDING DALAM BUYING DECISION PADA KONSUMEN E-COMMERCE Nika Sintesa; Enny Diah Astuti
Jurnal Manajemen, Bisnis dan Kewirausahaan Vol. 2 No. 1 (2022): APRIL : Jurnal Manajemen, Bisnis dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jumbiku.v2i1.104

Abstract

Di era digitalisasi untuk menghadapi era tersebut semua SDM diwajibkan untuk selalu melakukan perubahan perubahan guna bisa mengikuti perkembangan yang ada, yaitu dengan cara melakukan pengembangan SDM. Saat ini pengembangan SDM merupkan salah satu yang wajib dibenahi yaitu salah satunya tentang kemampuan komunikasi baik secara verbal maupun non verbal serta pengembangan diri secara konseptual yang dapat mengubah menjadi sebuah kompetetif di fase industri revolusi 5.0 sehingga dapat menjadi pribadi yang sukses di masa yang akan datang dan bisa bersaing dengan perubahan zaman yang terjadi. Setiap individu atau setiap orang mempunyai keunikan atau unik selling ataupun mempunyai keunikan terhadap dirinya sendiri.Personal branding merupakan citra yang dimiliki seseorang kepada masyarakat, dimana zaman sekarang dengan semakin banyak dan maraknya media online , media sosial yang bisa diakses siapapun, kapanpun dan dimanapun,sehingga banyak orang yang melakukan atau melakukan cyber public relations sekaligus sebagai personal branding termasuk praktisi komunikasi demi menunjang perkembangan bisnis. Penelitian ini bertujuan untuk menganalisis komponen serta kompetensi yang menjadi kekuatan dari setiap bisnis, kendala yang dihadapi, peran penting personal branding dalam perkembangan bisnis. Metode yang digunakan adalah kualitatif dengan pendekatan studi kasus melalui teknik wawancara dan observasi, studi pustaka, dan dokumen yang relevan dengan penelitian. Berdasarkan hasil penelitian ditemukan strategi personal branding diantaranya komponen pendorong dengan memaksimalkan fitur, kompetensi yang dijadikan kekuatan dalam menghadapi kompetitor dengan personal branding dominan, personal branding berperan untuk promosi diri, mencari pekerjaan, networking profesional, referensi penilaian profesional, serta perkembangan karir di masa datang ataupun dalam berbisnis. Dalam melakukan usaha pemasaran yang baik untuk menarik buying decision konsumen adalah dengan cara memperhatikan personal branding, social media marketing dan word of mouth atau mulut ke mulut. Dengan semakin meningkatnya buying decision terutama yang ditujukan pada konsumen E-Commerce.
The Economic Value of Higher Education in Economic Growth against Labor Absorption and Human Development Index Astuti, Enny Diah; Estiana, Ria; Maulida, Sofia; Sintesa, Nika
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 2 (2026): JIMKES Edisi March 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i2.4995

Abstract

Education is a key determinant of economic development and should be viewed as a long-term investment in improving the human development index. Weak support for the education sector can lead to issues such as unemployment, crime, drug abuse, and increased social dependency. This study examines the effect of completion levels in vocational, academic, and professional higher education on Indonesia’s economic growth, as well as its implications for labor absorption and human development index improvement. Using a quantitative approach, the study applies multiple linear regression and panel data analysis, with higher education completion rates as independent variables and economic growth as the dependent variable. The results show that completion levels in vocational, academic, and professional higher education have a significant effect on economic growth. In addition, economic growth has a positive and significant influence on labor absorption and human development index improvement. The findings confirm that increasing access to and the quality of higher education contribute substantially to national economic growth, which in turn plays a key role in reducing unemployment and enhancing the quality of life of the Indonesian population through improved human development index.
Metode Role-Playing Dan Penggunaan Platform Youtube Untuk Meningkatkan Speaking Skill Siswa (Pengabdian Masyarakat Di Madrasah Aliyah Mu’min Cendekia) Enny Diah Astuti; Retno Setya Budiasningrum; Jajang Setiawan; Ali Satri Efendi; Rahmi Rosita; Dyan Yuliana
ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat Vol. 1 No. 4 (2023): Oktober : Jurnal Pengabdian dan Kemitraan Masyarakat
Publisher : LP3M INSTITUT KH YAZID KARIMULLAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/alkhidmah.v1i4.547

Abstract

The capacity to converse is a person's communication talent. In the classroom, English acts as a tool for communication to gather information, and in real-world situations, it is used to build relationships and communicate information. The ineffective teaching strategies utilized by teachers during the learning process contribute to the poor results of English learning. Role-playing is the technique employed in this activity, which is one of the language learning techniques in the application of communication that can forge relationships in social interactions and learning to boost student accomplishment orally in the use of language that includes meaning. There are three steps to this activity's execution. Students are provided a theoretical explanation by the teacher in the initial step. Role-playing techniques are used in English learning and are thought to be very successful. In the process, a number of noteworthy benefits of the role-playing approach of this learning were discovered relative to its drawbacks. Students find role-playing to be an acceptable and enjoyable technique of learning. The participants gained enthusiasm, motivation, and self-assurance in their ability to communicate in English.
Co-Authors Ade Titin Sumarni Akhmad Ramli Alamsyah, Putri Rahmah Ali Satri Efendi Andi Saadillah Arkam Lahiya Assery, Syeh Aswadi, Dana Ayu T.P, Noor Rochmah Ida Bayu Purbha Sakti Bayu Purbha Sakti Bekti Setiadi Budi Utami Bunga Aditi Citra Arta, Deddy Novie darwis darwis, darwis Dasep Supriatna Dendy K. Pramudito desi kristanti, desi Devin Mahendika Dina Destari Dodik Widarbowo Dyan Yuliana Eka Selvi Handayani Evi Gusliana Faisal Abubakar Faisal Abubakar Fatimah Malini Lubis Fitria Hayu Palupi Fitria Hayu Palupi Haniwijaya Pahlawansah Hendy Tannady Ibrahim, Mozart Malik Ifadhila Irdiana, Sukma Jajang Setiawan Jakiyah, Ulpah Jasiah Jefriyanto Jefriyanto Kiki Setyawati Kushariyadi Lazuardy Alief Lina Parlina Luturmas, Yulius Magdalena Maulida, Sofia Mega Fatimah Rosana Miftahus Surur Muhamad Risal Tawil Muhammad Reza Aulia Mutmainnah, Muthia Nofirman, Nofirman Noor Rochmah Ida Ayu T.P Nusyirwan Nusyirwan Parlina, Lina Rahmi Rosita Ramadhani Hamzah Ramli, Akhmad Retno Setya Budiasningrum Ria Estiana Rina Nurhayati Rosye Rosaria Zaena Saryanto Saryanto Setiadi, Bekti Sigit Somadiyono Sigit Somadiyono, Sigit Sihombing, Dina Agnesia sintesa, nika Sintesa, Nika Solly Aryza Sri Purwati, Sri Subroto, Desty Endrawati Sulaminingsih, Sulaminingsih Sulistyo Budi Utomo Suryana, Alean Kistiani Hegy Sutrisno, Niantoro Syeh Assery Tarto Utami, Rahayu Tri Violin, Vivid Wahyuningratna, Ratu Nadya Widiarti Lestariningsih Yulius Luturmas