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The Influence of YouTube Beauty Vloggers on Cosmetic Consumer Decisions with Product Quality as a Moderating Variable Ernawati; Septa Intiar; Iswanto; Aresyama Hein Temmar; Ana Yuliana
Jurnal Teknologi dan Manajemen Industri Terapan Vol. 4 No. I (2025): Jurnal Teknologi dan Manajemen Industri Terapan
Publisher : Yayasan Inovasi Kemajuan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55826/jtmit.v4iI.1144

Abstract

The research is a quantitative study with an explanatory approach, which makes previous research the main reference for creating, modifying, and proving the hypotheses in this study/. The data used in this study are primary data researchers obtained from consumers who purchased cosmetic products recommended by vloggers on the YouTube platform. The data used in this study were analyzed using the smart PLS 4.0 analysis tool. The result in this article shows that the YouTube Beauty Vloggers variable can have a positive relationship direction and a significant influence on Cosmetic Consumer Decisions because the P-Values ​​are positive and below the 0.05 significance level, namely 0.008. These results are in line with the fifteenth study. The difference is that this study's independent and dependent variables are more specific, namely, YouTube Beauty Vloggers and Cosmetic Consumer Decisions. These results also show that YouTube Beauty Vloggers can improve Purchasing Decisions, increase market share, and improve the company's financial stability. In addition, the product quality variable can also moderate the influence of the YouTube Beauty Vloggers variable on the cosmetic consumer decisions variable because the P-values ​​are also positive and below the 0.05 significance level, namely 0.000, which is more significant than direct testing. Thus, it can be concluded that this article's first and second hypotheses can be accepted and proven.
Pengembangan Aplikasi Doa Harian Muslim untuk Anak-anak dan Pelatihannya Bagi Guru DTA Ghoniyyul Hikmah Bandung Hernawati; Iswanto; Sugeng Supriyadi; Iezam Kamalul Basyar
Ambacang: Jurnal Inovasi Pengabdian Masyarakat Vol. 1 No. 5 (2025): Edisi Juli
Publisher : PT. Willy Print Art

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Abstract

Mempelajari doa harian merupakan salah satu hal yang penting dalam kehidupan sehari-hari terutama bagi anak-anak Muslim. Proses pembelajaran doa harian di madrasah DTA Ghoniyyul Hikmah Bandung pada umumnya masih menggunakan metode talqin atau ucap ulang. Untuk lebih memperlancar sekaligus menarik dan mudah dipahami dalam menghafalkan doa harian ketika tidak bertemu dengan guru, diperlukan alat bantu media pembelajaran berupa aplikasi doa harian untuk anak-anak Muslim yang dijalankan dengan perangkat berbasis Android, sehingga bisa diakses dimana saja dan kapan saja. Pembangunan aplikasi ini dilengkapi dengan fitur gambar, tulisan Arab dan latin, terjemahan, dan suara doa untuk membuat proses pembelajaran lebih menarik. Pelatihan  penggunaan aplikasi doa harian muslim untuk anak-anak berbasis android diberikan kepada guru DTA masjid Ghoniyyul Hikmah Bandung, untuk selanjutnya guru-guru dapat mengajarkan kembali kepada siswa-siswa. Pembuatan aplikasi ini juga menyertakan keterlibatan siswa-siswa dalam mengisi suara, sehingga  memiliki dampak positif terhadap minat belajar anak-anak dalam mempelajari doa-doa harian. 
Meningkatkan Efektivitas Layanan Administrasi Pendidikan Melalui Profesionalisme Tata Usaha Di MTs Hubbbul Wathon Iswanto; Uswatun Umi Zarhasih; Cici Nuryathrib; Amelia Putri
Ahsan: Jurnal Ilmiah Keislaman dan Kemasyarakatan Vol 1 No 1 (2024)
Publisher : PT. Pustaka Andil Lestari

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Abstract

Education is one of the important pillars in building a developed and prosperous nation. This research uses a qualitative method and interview and observation techniques. The formulation of the problem is how the role of professional administrative staff in improving the quality of education administration services at Mts Hubbul Wathon? What are the obstacles and solutions for professional administrative staff in improving the quality of education administration services at Mts Hubbul Wathon? The Administration is an important part of an educational institution, playing a role in managing administration and supporting teaching and learning activities. In this study, Syarif as the Administration at Mts Hubbul Wathon said that professional Administration has several important roles. First, compiling and managing administrative documents. Second, smoothening the teaching and learning process. TU ensures the availability of facilities and infrastructure. Third, managing school finances. The obstacles of an administrator are: First, the lack of competent and trained administrative staff in managing education administration. Second, the limited workspace and office equipment. Third, lack of coordination and communication. Fourth, lack of motivation and work spirit. Then the solution is: First, recruiting competent administrative staff who have the appropriate qualifications. Second, equipping the workspace with modern and ergonomic office equipment to support work comfort and productivity. Third, improving coordination and communication with other parties. And finally, how to increase motivation and work spirit.
Peningkatkan Mutu Pembelajaran Melalui Supervisi Aktif di SMPN 1 Sangatta Selatan Umi Kalsum; Juliana; Cindy; Iswanto; Ratna Dwi Ramdhani
Ahsan: Jurnal Ilmiah Keislaman dan Kemasyarakatan Vol 1 No 1 (2024)
Publisher : PT. Pustaka Andil Lestari

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Abstract

Education is a fundamental pillar in creating quality human resources. One of the main keys to achieving superior quality education is the quality of learning that takes place in the classroom. However, South Sangatta 1 Middle School has problems with variations in the quality of teaching between teachers which are still quite significant and student participation in the learning process is still not optimal. This can be seen from the low level of attendance, active involvement in class discussions, and uneven learning outcomes. This research uses a qualitative research approach, with a case study research design. The case study was chosen because this research aims to explore and understand in depth the implementation of active supervision in improving the quality of learning at SMPN 1 Sangatta Selatan. Active supervision has proven to be effective in improving the quality of learning at SMPN 1 Sangatta Selatan. This can be seen from several indicators, namely teachers who take part in the active supervision program show an increase in their ability to develop and implement effective teaching methods and students who take part in the active supervision program show an increase in their participation in the learning process. Active supervision is an effective strategy to improve the quality of learning at SMPN 1 Sangatta Selatan. Active supervision can help teachers to improve the quality of their teaching, thereby increasing student participation and learning outcomes.
INOVASI PEMBELAJARAN ERA DIGITAL Mega Nur Safira; Iswanto; Essha Kakesha Rajabiah
Ahsan: Jurnal Ilmiah Keislaman dan Kemasyarakatan Vol. 1 No. 2 (2024)
Publisher : PT. Pustaka Andil Lestari

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Abstract

In the world of education, learning innovation can be defined as developing and creating new innovations such as methods or technology used for learning with the aim of increasing efficiency, effectiveness and relevance to deal with changing times in the learning process. Teachers can innovate in various ways, including through the use of technology. various ways such as, the use of technology, curriculum changes, new teaching approaches and better evaluation methods. Learning innovation can be in the form of ideas, goods, or methods as something new in the world of education.  In order for students not to be bored and interested in participating in learning activities, teachers must be creative and imaginative in providing teaching. The method used in this article is library research, by collecting data in the form of books, journals and articles related to learning innovation in the digital era. Examples of learning innovations that can be done in the digital era include e-learning, blended learning, cloud learning, hybrid learning, and flipped learning.
Aplikasi Media Pembelajaran Benda Prasejarah Menggunakan Augmented Reality Berbasis Android di SMA Muhammadiyah 1 Cimahi Sri Sutjiningtyas; Suharjanto Utomo; Iswanto; Nadila Febriani
Ambacang: Jurnal Inovasi Pengabdian Masyarakat Vol. 1 No. 5 (2025): Edisi Juli
Publisher : PT. Willy Print Art

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Abstract

Kegiatan pengabdian ini dilaksanakan sebagai upaya peningkatan kualitas pembelajaran sejarah di sekolah menengah, khususnya pada materi pengenalan benda-benda prasejarah. Berdasarkan hasil observasi di SMA Muhammadiyah 1 Cimahi, proses belajar masih berfokus pada metode konvensional berupa buku teks dan gambar dua dimensi, sehingga minat dan pemahaman siswa terhadap materi sejarah masih rendah. Oleh karena itu, dibutuhkan inovasi media pembelajaran yang interaktif dan menarik. Tujuan pengabdian ini adalah untuk memberikan pelatihan dan pendampingan kepada guru serta siswa dalam pemanfaatan aplikasi media pembelajaran berbasis Augmented Reality (AR) sebagai sarana visualisasi benda-benda prasejarah secara tiga dimensi. Metode pelaksanaan meliputi sosialisasi, pelatihan penggunaan aplikasi, pendampingan teknis, serta evaluasi hasil penerapan di kelas. Hasil kegiatan menunjukkan peningkatan antusiasme dan pemahaman siswa terhadap materi prasejarah, serta peningkatan kemampuan guru dalam mengintegrasikan teknologi digital ke dalam proses belajar mengajar. Kesimpulannya, penerapan media pembelajaran berbasis AR memberikan dampak positif terhadap efektivitas pembelajaran, meningkatkan keterlibatan siswa, dan membuka peluang penerapan teknologi serupa untuk mata pelajaran lain di masa depan.
Comparison of Plastic Waste Processing Machine Models in The Producing of Plastic Grains and Oil Fuel and Its Cost Analysis Ganefati, Sri Puji; Iswanto; Suwerda, Bambang; Sugianto; Windarso, Sarjito Eko
Jurnal Teknologi Lingkungan Vol. 25 No. 1 (2024)
Publisher : BRIN Publishing (Penerbit BRIN)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55981/jtl.2024.2021

Abstract

Alat pengolah sampah plastik melalui proses pemanasan dan destilasi dapat menghasilkan butir plastik dan bahan bakar minyak sebagai alternatif solusi lain untuk masalah sampah plastik. Pengujian kinerja dari 3 (tiga) buah model mesin pengolah sampah plastik (model I, II, and III) yang masing-masing dilengkapi dengan satu, dua, dan tiga tabung distilasi, dilakukan untuk membandingkan hasil produksi butir plastik dan bahan bakar minyak yang dapat dihasilkan. Selanjutnya, biaya ekonomiannya dianalisis menggunakan besaran nilai titik impas (break even point). Hasil pengujian menunjukkan bahwa Model I menghasilkan butir plastik tertinggi, yaitu sebesar 2,76 kg dan Model III menghasilkan bahan bakar minyak  tertinggi, yaitu sebesar 51 mL. Hasil uji statistik diperoleh bahwa tidak ada perbedaan yang signifikan antara Model I, II, dan III terhadap kuantitas butir plastik dan bahan bakar minyak dengan hasil (p>α; (1,000 > 0,05). Hasil analisis keekonomian menunjukkan bahwa titik impas (break even point) dari masing-masing model (I, II dan III) akan tercapai dalam waktu 44,47 dan 35 hari dengan waktu operasi selama 8 jam per hari dan 10,5 kg/hari sampah plastik. Secara ekonomi, model III menunjukkan pengembalian investasi yang relatif lebih cepat dibandingkan model I dan II. Hasil penelitian ini bermanfaat bagi pengembangan perancangan mesin pengolah sampah plastik untuk skala yang lebih besar di industri. Selain itu, diharapkan juga dapat memberikan nilai tambah ekonomi masyarakat dan alternatif solusi bagi permasalahan sampah plastik di Indonesia.   Abstract A plastic waste processing apparatus, employing heating and distillation processes can yield plastic grains and oil fuel, providing an alternative solution to the plastic waste problem. Performance tests were conducted on 3 (three) models of plastic waste processing machines (Models I, II, and III) equipped with one, two, and three distillation cylinders, respectively, to compare the quantity of plastic grains and oil fuel produced. Furthermore, an economic cost analysis was also conducted by using the break even point as a metric. The results showed that Model I yielded the highest quantity of plastic grains (2.76 kg), and Model III produced the highest amount of oil fuel (51 mL). Statistical tests indicated no significant differences (p>α; 1.000 > 0.05) among Models I, II, and III concerning the quantities of plastic pellets and oil fuel. Economic analysis demonstrated that the break-even points for each model (I, II, and III) would be attained in 44, 47, and 35 days, respectively, assuming an 8-hour daily operation and processing 10.5 kg/day of plastic waste. Model III economically showed a relatively more cost-effective compared to Models I and II. The findings of this research can be applied to the development of mass-production of plastic grains and oil fuel from plastic waste on an industrial scale. This research could be contributed to the increas in community economic value and offer an alternative solution to the plastic waste issue in Indonesia.
Menentukan Variabel Desain Iklan Menggunakan Voice of Customer Jakaria, ribangun bamban; Wiwik Sumarmi; Iswanto
Journal of Research and Technology Vol. 8 No. 1 (2022): JRT Volume 8 No 1 Juni 2022
Publisher : 2477 - 6165

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55732/jrt.v8i1.579

Abstract

The corporate world is undergoing a very rapid rate of change. It's no wonder that manufacturers are competing to sell their products quickly in the market. Advertising is a medium that is used as a means to distribute information to the public, related to the product you want to be known, one of which is advertising that is used on television. By paying attention to this, when designing an advertisement, the thing that must be considered is the attributes attached to the advertisement, in order to provide interest to consumers or potential consumers. The purpose of this study was to determine the dominant product attributes on consumer interest in making decisions to continue viewing service advertisements on advertising impressions in digital media. The final result to be achieved is that the product design of advertisements is made able to improve product performance, provide convenience for business actors in determining ergonomic designs on digital media and optimize the performance of marketing tools in introducing products so that product designers are able to provide guarantees for the design of advertisements displayed. Become the preferred ad. This study uses customer voice analysis in the Quality Function Deployment (QFD) method by testing some initial attributes which show the results that some attributes have a significant influence on the design of advertising products.  
Analysis of Consumer Preferences on Mineral Water Packaging from Perspective a Product Design Jakaria, Ribangun Bamban; Iswanto
Journal of Research and Technology Vol. 10 No. 1 (2024): JRT Volume 10 No 1 Juni 2024
Publisher : 2477 - 6165

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55732/jrt.v10i1.1150

Abstract

The bottled water market is projected to be the largest beverage category by volume worldwide. This is one of the reasons why the growth rate of the packaging industry in Indonesia is growing rapidly. However, with the increasing use of plastic as a basic material for mineral water packaging, the recycling or recycling process may be difficult to carry out so that the impact caused by plastic pollution can be minimized, so packaging materials and information on material use become important. This research needs to be carried out to find out the importance for companies to know and understand the world's efforts in campaigning to go green as a joint effort to care about the environment and the ability to create products with environmentally friendly packaging. The aim is to analyze consumer preferences for mineral water packaging designs available on the market, to the attributes attached to the product, especially the packaging materials and product information conveyed. The method used is utility analysis, the results of this research are that the observed attributes can inform and be used as recommendations for creating a packaging design that can continuously facilitate consumers and measure how important the ingredients and information on the packaging influence it. So, there are efforts to improve the design attributes of existing mineral water packaging products, to influence consumer preferences in making purchasing decisions for these products.
The Influence of YouTube Beauty Vloggers on Cosmetic Consumer Decisions with Product Quality as a Moderating Variable Ernawati; Septa Intiar; Iswanto; Aresyama Hein Temmar; Ana Yuliana
Jurnal Teknologi dan Manajemen Industri Terapan Vol. 4 No. I (2025): Jurnal Teknologi dan Manajemen Industri Terapan
Publisher : Yayasan Inovasi Kemajuan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55826/jtmit.v4iI.1144

Abstract

The research is a quantitative study with an explanatory approach, which makes previous research the main reference for creating, modifying, and proving the hypotheses in this study/. The data used in this study are primary data researchers obtained from consumers who purchased cosmetic products recommended by vloggers on the YouTube platform. The data used in this study were analyzed using the smart PLS 4.0 analysis tool. The result in this article shows that the YouTube Beauty Vloggers variable can have a positive relationship direction and a significant influence on Cosmetic Consumer Decisions because the P-Values ​​are positive and below the 0.05 significance level, namely 0.008. These results are in line with the fifteenth study. The difference is that this study's independent and dependent variables are more specific, namely, YouTube Beauty Vloggers and Cosmetic Consumer Decisions. These results also show that YouTube Beauty Vloggers can improve Purchasing Decisions, increase market share, and improve the company's financial stability. In addition, the product quality variable can also moderate the influence of the YouTube Beauty Vloggers variable on the cosmetic consumer decisions variable because the P-values ​​are also positive and below the 0.05 significance level, namely 0.000, which is more significant than direct testing. Thus, it can be concluded that this article's first and second hypotheses can be accepted and proven.
Co-Authors Ali Akbar Amanda Dewi Nadila Amelia Putri Ana Yuliana Andina Dwijayanti Angga Mursitasari Anita Arbiantara, Difta Aresyama Hein Temmar Ariawan D. Rachmanto Ariawan Djoko Rachmanto Ariawan Djoko Rahmanto Artha Gumelar, Buyung Bambang Suwerda, Bambang Bara Pa, Hemi D. Bauana, Agnes E. Boy Isma Putra Cici Nuryathrib Cindy Dandun Widhiantoro Daniel Martin Wijaya Dianita, Eka Mei Dimas Sunu Purwohadi DP, Mohammad Kurniawan Dwi Nuryani, Dina Edi Widodo, Edi Ernawati Essha Kakesha Rajabiah Eva Nurazizah Faaris Mujaahid Fadhli Nur Afandi Fahruddin, A'rasy Fery Hariyanto Firman Syarif Fitriah Amina Haenul Jarya Haratua, Chandra Sagul Harmi Tjahjanti, Prantasi Harmi Tjahjanti Harmiyati HARYONO Hasyim, Nanda Hernawati Heru Soerjono Iezam Kamalul Basyar Iqbal Bayyinah Bilhaqqi Ismaila, Novi Jakaria, Ribangun B Jakaria, Ribangun B. Juliana Juwita Kabnani, Jefri Kabnani, Jefri S. Koli, Maria Lakapu, Luisa Lestari Salau, Triati Maryam , Siti MasrBABSi Mawardi, Kholiq Mega Nur Safira Mildawati, Roza MS, Shaharuddin Muhammad Sultan Nur S Muhammad, Raka Aji Muhani, Nova MULYADI Mulyadi Mulyadi Mustakim, Annas Nadila Febriani Nia Nuraeni Suryaman Nopi Ramsari Novianti Indah Putri Novita Sheldena, Devi Nulik, Cici Nur Fitri Hidayah, Nur Fitri Nurul Septya Magisa Pangestu, Eka Adji Prastio, Anggit Priyanti, Ratna Puji Qatrunnada Jinan Akmaliah Rachmat Firdaus Rahmat Susanto Ramadhan , Muhammad Fadhil Ratna Dwi Ramdhani Reza Mahendra Ribangun Bamban Jakaria Rita Komalasari Rita Komalasari Rizaldy Rizki Wulan Novianti Rizky Hidayati Rosmaharani, Shanti Rudyansyah Christie, Rakhmad Saefatu, Apris Y. Salau, Triati L. Samsul Budiarto Satria, Faudyan Eka Selvi Dewi Rahayu Septa Intiar Siti Maryam Sri Puji Ganefati Sri Sutjiningtyas Sugeng Supriyadi Sugianto Suharjanto Utomo Sulasti Surwati, Arni Tafuakan, Philby Tasyarani, Nazla Tetra Dewi, Fatwa Sari Thoomaszen, Friandy W. Umi Kalsum Uning Lestari Uswatun Umi Zarhasih Veronica, Meilin Warih Andan Puspitosari, Warih Andan Wati, Nur Niken Setyo Widyasmoro, Widyasmoro Windarso, Sarjito Eko Wiwik Handayani Wiwik Sumarmi Yulyani, Vera Yunianita Rahmawati, Yunianita Zayyana Cendikia Medina Zen Munawar