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Menentukan Variabel Desain Iklan Menggunakan Voice of Customer Jakaria, ribangun bamban; Wiwik Sumarmi; Iswanto
Journal of Research and Technology Vol. 8 No. 1 (2022): JRT Volume 8 No 1 Juni 2022
Publisher : 2477 - 6165

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55732/jrt.v8i1.579

Abstract

The corporate world is undergoing a very rapid rate of change. It's no wonder that manufacturers are competing to sell their products quickly in the market. Advertising is a medium that is used as a means to distribute information to the public, related to the product you want to be known, one of which is advertising that is used on television. By paying attention to this, when designing an advertisement, the thing that must be considered is the attributes attached to the advertisement, in order to provide interest to consumers or potential consumers. The purpose of this study was to determine the dominant product attributes on consumer interest in making decisions to continue viewing service advertisements on advertising impressions in digital media. The final result to be achieved is that the product design of advertisements is made able to improve product performance, provide convenience for business actors in determining ergonomic designs on digital media and optimize the performance of marketing tools in introducing products so that product designers are able to provide guarantees for the design of advertisements displayed. Become the preferred ad. This study uses customer voice analysis in the Quality Function Deployment (QFD) method by testing some initial attributes which show the results that some attributes have a significant influence on the design of advertising products.  
Analysis of Consumer Preferences on Mineral Water Packaging from Perspective a Product Design Jakaria, Ribangun Bamban; Iswanto
Journal of Research and Technology Vol. 10 No. 1 (2024): JRT Volume 10 No 1 Juni 2024
Publisher : 2477 - 6165

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55732/jrt.v10i1.1150

Abstract

The bottled water market is projected to be the largest beverage category by volume worldwide. This is one of the reasons why the growth rate of the packaging industry in Indonesia is growing rapidly. However, with the increasing use of plastic as a basic material for mineral water packaging, the recycling or recycling process may be difficult to carry out so that the impact caused by plastic pollution can be minimized, so packaging materials and information on material use become important. This research needs to be carried out to find out the importance for companies to know and understand the world's efforts in campaigning to go green as a joint effort to care about the environment and the ability to create products with environmentally friendly packaging. The aim is to analyze consumer preferences for mineral water packaging designs available on the market, to the attributes attached to the product, especially the packaging materials and product information conveyed. The method used is utility analysis, the results of this research are that the observed attributes can inform and be used as recommendations for creating a packaging design that can continuously facilitate consumers and measure how important the ingredients and information on the packaging influence it. So, there are efforts to improve the design attributes of existing mineral water packaging products, to influence consumer preferences in making purchasing decisions for these products.
The Influence of YouTube Beauty Vloggers on Cosmetic Consumer Decisions with Product Quality as a Moderating Variable Ernawati; Septa Intiar; Iswanto; Aresyama Hein Temmar; Ana Yuliana
Jurnal Teknologi dan Manajemen Industri Terapan Vol. 1 No. I (2022): Jurnal Teknologi dan Manajemen Industri Terapan
Publisher : Yayasan Inovasi Kemajuan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55826/jtmit.v4iI.1144

Abstract

The research is a quantitative study with an explanatory approach, which makes previous research the main reference for creating, modifying, and proving the hypotheses in this study/. The data used in this study are primary data researchers obtained from consumers who purchased cosmetic products recommended by vloggers on the YouTube platform. The data used in this study were analyzed using the smart PLS 4.0 analysis tool. The result in this article shows that the YouTube Beauty Vloggers variable can have a positive relationship direction and a significant influence on Cosmetic Consumer Decisions because the P-Values ​​are positive and below the 0.05 significance level, namely 0.008. These results are in line with the fifteenth study. The difference is that this study's independent and dependent variables are more specific, namely, YouTube Beauty Vloggers and Cosmetic Consumer Decisions. These results also show that YouTube Beauty Vloggers can improve Purchasing Decisions, increase market share, and improve the company's financial stability. In addition, the product quality variable can also moderate the influence of the YouTube Beauty Vloggers variable on the cosmetic consumer decisions variable because the P-values ​​are also positive and below the 0.05 significance level, namely 0.000, which is more significant than direct testing. Thus, it can be concluded that this article's first and second hypotheses can be accepted and proven.
Sinergi Bank Sampah dan Peningkatan Akses Sanitasi bagi Masyarakat Pasar Madang Tanggamus Dwi Nuryani, Dina; Yulyani, Vera; Muhani, Nova; Anita; Tetra Dewi, Fatwa Sari; Iswanto; Mawardi, Kholiq; Mahendra, Reza; Tasyarani, Nazla; MasrBABSi; Juwita; MS, Shaharuddin
Aksiologiya: Jurnal Pengabdian Kepada Masyarakat Vol 9 No 4 (2025): November
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/aks.v9i4.27652

Abstract

Permasalahan kesehatan lingkungan terutama terkait pengelolaan sampah dan perilaku Buang Air Besar Sembarangan (BABS) di wilayah pesisir khususnya di Kabupaten Tanggamus masih tinggi. Hal ini dapat menyebabkan gangguan kesehatan terutama diare pada anak-anak. Pengabdian masyarakat ini bertujuan untuk mendirikan bank sampah sebagai sarana promosi edukasi dan solusi ekonomi, sehingga meningkatkan akses sanitasi dan mengurangi perilaku BABS di Desa Pasar Madang. Kegiatan ini menggunakan metode Penelitian Aksi Partisipatif (PAR) dengan mendirikan dan meresmikan Bank Sampah. Selain itu, kegiatan ini juga mencakup pemberian informasi tentang sanitasi dan dampak BABS, serta pemanfaatan sarana edukasi seperti botol air minum, celengan, kaos, kartu kebiasaan, dan pemutaran film. Hasil kegiatan, yang diikuti oleh 90% masyarakat undangan, menunjukkan minat yang tinggi untuk menabung sampah sebagai sarana pendanaan pembangunan toilet. Pendekatan ini menunjukkan bahwa pengelolaan sampah melalui ekonomi sirkular dapat meningkatkan kesadaran dan akses sanitasi bagi masyarakat dalam jangka panjang. Kegiatan ini memerlukan evaluasi jangka panjang untuk melihat dampaknya terhadap pembangunan toilet. Namun, pendekatan bank sampah terpadu memiliki potensi untuk direplikasi di daerah lain untuk mendukung tujuan sanitasi nasional.
Dari Ma’at Ke Legitimasi Kekuasaan: Sejarah Dan Eksistensi Sistem Hukum Mesir Kuno Serta Pengaruhnya Terhadap Perkembangan Sistem Hukum Modern Agus Awaluddin; Sirajuddin; Chairul Fatihin; Taufik Firmanto; Iswanto
Al-Zayn: Jurnal Ilmu Sosial, Hukum & Politik Vol 4 No 1 (2026): 2026
Publisher : Yayasan pendidikan dzurriyatul Quran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61104/alz.v4i1.3503

Abstract

Penelitian ini mengkaji peran sentral Ma'at, prinsip kebenaran, keadilan, dan tatanan kosmik Mesir kuno, dalam membentuk teologi politik dan hukum era Firaun, serta warisannya dalam yurisprudensi modern. Ma'at, yang ditetapkan sejak penciptaan dari kekacauan (Nun) dan berlawanan dengan Isfet (ketidakadilan), berfungsi sebagai fondasi eksistensi dan standar etika yang mengatur hubungan manusia-dewa. Analisis mendalam menunjukkan bagaimana Firaun, sebagai 'Penguasa Ma'at', memanfaatkan prinsip ini untuk legitimasi politik dan otoritas yudisial terpusat melalui pejabat seperti Wazir, yang bertindak sebagai 'Imam Ma'at'. Meskipun kodifikasi hukum komprehensif jarang ditemukan, sistem peradilan Mesir menunjukkan koherensi signifikan melalui dekrit kerajaan dan tradisi. Lebih lanjut, temuan ini mengungkap pengaruh Ma'at pada sistem hukum Mediterania selanjutnya, menegaskan model etika Mesir Geru Maa sebagai nenek moyang konseptual bagi ho spoudaios dalam hukum Yunani dan paterfamilias dalam hukum Romawi, yang mendasari konsep orang yang rasional dalam hukum modern. Implikasinya, warisan Ma'at terletak pada penekanannya pada ketidakberpihakan sosial dan keadilan distributif, prinsip fundamental dalam etika hukum kontemporer dan pencarian global untuk akses universal terhadap keadilan.
Leadership in Disaster: A Global Challenge For Nurse Iswanto; Priyanti, Ratna Puji; Asri; Batubara, Sakti Oktaria
Jurnal Keperawatan Muhammadiyah Vol 10 No 4 (2025): JURNAL KEPERAWATAN MUHAMMADIYAH
Publisher : UNIVERSITAS MUHAMMADIYAH SURABAYA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/jkm.v10i4.29367

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Nurse is well known as a leader in compassionate profession that always take part in every crisis and emergency situation. Nurse mostly force to be a leader without formal education as a leader. This paper is to explore the leadership in disaster nursing as a challenge today and in the future. As a leader nurse must have certain knowledge and ability in decision making, communication and collaboration to manage the catastrophe events. Nurse must have certain traits and characteristics to manage the presence and influence as a leader and an ability to understanding the right leadership style that appropriate within the situation in crisis. Connecting the requirement of leadership in disaster nursing with the standardized curricula of leadership in disaster nursing is the future recommendation for nursing scholar.
Emotional Perception And Ergonomic Design Innovation Of A Portable Chicken Feather Cleaner: A Kansei Engineering Study Iswanto; Puta, Boy Isma; Fauzan, Muhammad; Setiawan, Hendri; Jakaria, Ribangun Bamban; Yakoob@Ariffin, Nur Haizal Binti Mat Yakoob@Ariffin
Journal of Research and Technology Vol. 11 No. 2 (2025): JRT Volume 11 No 2 Des 2025
Publisher : 2477 - 6165

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55732/rhhs9f66

Abstract

Users' emotional perception plays a crucial role in the development of effective ergonomic product designs, particularly in tools used for domestic and small-scale industrial activities. This study aims to investigate the influence of emotional perception on the ergonomic design innovation of a portable chicken feather cleaning tool using the Kansei Engineering approach. This method was employed to translate user emotions and perceptions into measurable and implementable design elements. The research process involved identifying relevant kansei words, collecting perception data from 60 respondents using a semantic differential scale questionnaire, and performing factor analysis and Principal Component Analysis (PCA) to determine the core affective dimensions. The results revealed that physical comfort, form perception, and motion efficiency are the dominant factors influencing user preferences. Based on these findings, an ergonomic prototype was developed by optimizing hand posture, device weight, and handle shape. The study concludes that integrating emotional dimensions into the design process significantly enhances product-user affective compatibility, potentially improving both work efficiency and user satisfaction. These findings offer practical implications for the design of functional household tools based on human-centered design principles.
Local Marriage System of Boti Community Depicted Through its Speech Ritual Iswanto; I Ketut Riana; I Wayan Simpen; Simon Sabon Ola
e-Journal of Linguistics Vol. 13 No. 2 (2019): July
Publisher : The Doctoral Studies Program of Linguistics of Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/e-jl.2019.v13.i02.p02

Abstract

Marriage system in the indigenous trust describes the relationship of supernaturaleffect on family kinship in the community. Such the relevance is the primary identifier and theidentity of the diversity of the Indonesian nation. It is inevitable that a cultureas a pillar ofdiversity is a buffer for entering the era of multicultural and globalization. Values of Humanist isthe power of social relation among individuals in the community groups. This paper describesthe characteristic of marriage in society of Boti in East Nusa Tenggara who hold the originaltrust Halaika.The results shows behaviors that indicate homage to supernatural of Uis Pah (Rulerof the Earth), Uis Oe (Ruler of Water) and Uis Neno (Ruler of Heaven) in a series of marriagesthat is rich of value and meaning.
Rotational Speed Variation Governs Impact Strength in HDPE Friction Stir Welding: Variasai Kecepatan Rotasi Mempengaruhi Kekuatan Dampak pada Pengelasan Gesekan Putar HDPE Firmansyah, Mohammad Hanif; Iswanto
Indonesian Journal of Innovation Studies Vol. 27 No. 2 (2026): April
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/ijins.v27i2.2044

Abstract

General Background: Friction Stir Welding is increasingly applied in polymer joining due to its solid-state mechanism and ability to produce stable joints without melting. Specific Background: High-Density Polyethylene requires appropriate process parameters to obtain optimal mechanical performance, particularly under impact loading. Knowledge Gap: Previous studies have discussed process parameters in metal and polymer welding, yet limited studies specifically address the relationship between rotational speed variation and impact strength characteristics in HDPE joints. Aims: This study aims to analyze the effect of spindle rotational speed variation on the impact strength and microstructural characteristics of HDPE joints produced by Friction Stir Welding. Results: The experimental findings demonstrate that rotational speed variation significantly alters impact strength values and joint morphology, where certain rotational settings generate more homogeneous structures and higher resistance to impact loading. Novelty: The study provides a focused experimental evaluation of rotational speed parameters on HDPE joints using impact testing and metallographic observation within a controlled setup. Implications: These findings contribute to parameter optimization strategies in polymer-based Friction Stir Welding and provide practical guidance for improving joint reliability in engineering applications. Keywords: Friction Stir Welding, High-Density Polyethylene, Rotational Speed, Impact Strength, Microstructure Key Findings Highlights Rotational parameter selection determines joint toughness performance. Homogeneous internal morphology correlates with higher absorbed energy values. Controlled spindle settings produce more stable polymer joint characteristics.
Perlindungan Hukum Nasabah Dalam Transaksi Perbankan Syariah: Perlindungan Hukum Nasabah Dalam Transaksi Perbankan Syariah Herman; Eka Turkiani; Ahmaddin; Iswanto; Sirajudin; Zufriadi Adil Setiawan; Ibnu Hajar; Iksan
Jurnal QOSIM : Jurnal Pendidikan, Sosial & Humaniora Vol 4 No 2 (2026): 2026
Publisher : Yayasan pendidikan dzurriyatul Quran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61104/jq.v4i2.5517

Abstract

Penelitian ini menganalisis perlindungan hukum nasabah dalam transaksi perbankan syariah dengan studi kasus pada Bank Syariah Indonesia (BSI) dan Bank NTB Syariah. Latar belakang penelitian ini adalah meningkatnya penggunaan layanan perbankan syariah yang menuntut adanya jaminan perlindungan hukum bagi nasabah agar setiap transaksi berjalan sesuai dengan prinsip syariah dan ketentuan hukum yang berlaku. Permasalahan penelitian ini meliputi bagaimana pelaksanaan perlindungan hukum terhadap nasabah dalam transaksi perbankan syariah serta kendala yang dihadapi dalam penerapannya pada BSI dan Bank NTB Syariah. Penelitian ini bertujuan untuk mengkaji implementasi perlindungan hukum serta mengidentifikasi hambatan dalam penerapannya terhadap nasabah perbankan syariah. Metode yang digunakan adalah penelitian hukum normatif dengan pendekatan perundang-undangan dan pendekatan konseptual. Data diperoleh melalui kajian terhadap bahan hukum primer dan sekunder yang berkaitan dengan regulasi perbankan syariah dan perlindungan nasabah. Hasil penelitian menunjukkan bahwa perlindungan hukum nasabah telah diatur dengan mengedepankan prinsip keadilan, transparansi, dan kepatuhan terhadap syariah, namun dalam praktiknya belum berjalan optimal, terutama dalam hal pemahaman nasabah dan mekanisme penyelesaian sengketa. Penelitian ini menegaskan perlunya penguatan implementasi perlindungan hukum serta peningkatan literasi dan pengawasan agar tercapai kepastian hukum dan perlindungan nasabah secara maksimal
Co-Authors A'rasy Fahruddin Agus Awaluddin Ahmaddin Ali Akbar Amelia Putri Ana Yuliana Andina Dwijayanti Angga Mursitasari Anita Arbiantara, Difta Aresyama Hein Temmar Ariawan D. Rachmanto Ariawan Djoko Rachmanto Ariawan Djoko Rahmanto Artha Gumelar, Buyung Asri Bambang Suwerda, Bambang Bara Pa, Hemi D. Bauana, Agnes E. Boy Isma Putra Chairul Fatihin Cici Nuryathrib Cindy Dandun Widhiantoro Daniel Martin Wijaya Dianita, Eka Mei Dimas Sunu Purwohadi Dimog, Eva Fellipe DP, Mohammad Kurniawan Dwi Nuryani, Dina Edi Widodo, Edi Eka Turkiani Ernawati Essha Kakesha Rajabiah Faaris Mujaahid Fadhli Nur Afandi Fahruddin Kurdi Fery Hariyanto Firiasari, Maya Firman Syarif Firmansyah, Mohammad Hanif Firmanto, Taufik Haratua, Chandra Sagul Harmiyati HARYONO Hasyim, Nanda Hendita, Yasmin Hendri Setiawan Herman Hernawati Heru Soerjono I Ketut Riana I Wayan Simpen Ibnu Hajar Iezam Kamalul Basyar Iksan Iqbal Bayyinah Bilhaqqi Ismaila, Novi Jakaria, Ribangun B Jakaria, Ribangun B. Juliana Juwita Kabnani, Jefri Kabnani, Jefri S. Koli, Maria Lakapu, Luisa Lestari Salau, Triati MasrBABSi Mawardi, Kholiq Mega Nur Safira Mildawati, Roza MS, Shaharuddin Muhammad fauzan Muhammad, Raka Aji Muhani, Nova MULYADI Mulyadi Mulyadi Mustakim, Annas Nia Nuraeni Suryaman Nopi Ramsari Novianti Indah Putri Novita Sheldena, Devi Nulik, Cici NURUL HIDAYAH Nurul Septya Magisa Pangestu, Eka Adji Prantasi Harmi Tjahjanti Prastio, Anggit Priyanti, Ratna Puji Puta, Boy Isma Rachmat Firdaus Rahmat Susanto Ratna Dwi Ramdhani Reza Mahendra Ribangun Bamban Jakaria Rita Komalasari Rita Komalasari Rizaldy Rizki Wulan Novianti Rizky Hidayati Rosmaharani, Shanti Rudyansyah Christie, Rakhmad Saefatu, Apris Y. Sakti Oktaria Batubara Salau, Triati L. Samsul Budiarto Satria, Faudyan Eka Septa Intiar Simon Sabon Ola Sirajuddin Sirajudin Sri Puji Ganefati Sugeng Supriyadi Sugianto Sulasti Surwati, Arni Tafuakan, Philby Tasyarani, Nazla Tetra Dewi, Fatwa Sari Thoomaszen, Friandy W. Umi Kalsum Uning Lestari Uswatun Umi Zarhasih Veronica, Meilin Warih Andan Puspitosari, Warih Andan Wati, Nur Niken Setyo Widyasmoro, Widyasmoro Windarso, Sarjito Eko Wiwik Handayani Wiwik Sumarmi Yakoob@Ariffin, Nur Haizal Binti Mat Yakoob@Ariffin Yulyani, Vera Yunianita Rahmawati Zayyana Cendikia Medina Zen Munawar Zufriadi Adil Setiawan