Claim Missing Document
Check
Articles

Maximizing Organizational Change Effectiveness: Transformational Leadership, Culture and Commitment Darsana, I Made; Sajili, Mohamad; Novrianto, Andry; Yoraeni, Ani; Susanti, Putu Herny
SEIKO : Journal of Management & Business Vol 6, No 2.1 (2023)
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v6i2.4843

Abstract

Studi ini bertujuan untuk menguji pengaruh kepemimpinan transformasional, budaya organisasi, dan komitmen organisasi terhadap manajemen perubahan dalam Pemerintah Kota Denpasar. Data dikumpulkan melalui survei dan kuesioner yang disebarkan kepada karyawan. Analisis meliputi uji validitas dan reliabilitas, analisis regresi berganda, serta pengujian hipotesis menggunakan uji t dan uji F. Hasil penelitian menunjukkan bahwa kepemimpinan transformasional, budaya organisasi, dan komitmen organisasi secara bersama-sama berpengaruh signifikan terhadap manajemen perubahan. Secara khusus, kepemimpinan transformasional terbukti berpengaruh positif dan signifikan terhadap manajemen perubahan, begitu pula dengan budaya organisasi dan komitmen organisasi. Temuan ini menekankan pentingnya kepemimpinan yang efektif, budaya yang mendukung, dan komitmen karyawan dalam mendorong inisiatif perubahan yang sukses. Kata Kunci: Manajemen Perubahan, Kepemimpinan Transformasional, Budaya, Komitmen Abstract This study investigates the impact of transformational leadership, organizational culture, and organizational commitment on change management within the Denpasar City Government. Surveys and questionnaires were administered to gather data from employees, which were then subjected to validity and reliability tests, multiple regression analysis, and hypothesis testing using t-tests and F-tests. The findings demonstrate that transformational leadership, organizational culture, and organizational commitment collectively exert a significant influence on change management. Specifically, transformational leadership was positively and significantly associated with change management, as were organizational culture and organizational commitment. These results underscore the importance of effective leadership, a supportive culture, and employee commitment in driving successful change initiatives. Keywords: Change Management, Transformational Leadership, Culture, Commitment
DESIGNING A DIGITAL INNOVATION STRATEGY TO IMPROVE PERSONALIZATION AND GUEST SATISFACTION AT ARTOTEL GROUP Yerry Herawan; Putu Herny Susanti
Journal of Innovation Research and Knowledge Vol. 4 No. 11: April 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This article explores the development of digital innovation strategies within the hospitality sector, focusing on the ARTOTEL Group. The study aims to enhance guest personalization and satisfaction through the integration of advanced technologies such as Artificial Intelligence (AI), the Internet of Things (IoT), and data analytics. The research underscores the necessity of adopting Google Analytics 4 (GA4) by July 2025 to ensure precise and comprehensive marketing data access. Qualitative Descriptive Research Method provides a review or interpretation of the data and information obtained. The findings suggest that aligning technology with brand identity and data-driven personalization can significantly improve guest loyalty and market segmentation.
Analysis of Tourist Visit Response to Yeh Pulu Relief Susanti, Putu Herny; Sugiharni , Gusti Ayu Dessy
Sebatik Vol. 29 No. 1 (2025): June 2025
Publisher : STMIK Widya Cipta Dharma

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46984/sebatik.v29i1.2587

Abstract

Yeh Pulu Relief is one of the leading cultural and historical tourism destinations in Bali. They offer archaeological value and natural beauty. However, this tourism potential has not been optimal. This study aimed to analyze visitors' responses to the experience of visiting Yeh Pulu Relief, including the level of satisfaction, attraction factors, and obstacles. The research was a quantitative approach by distributing questionnaires to 100 domestic and foreign tourist respondents. It used descriptive analysis to interpret the data. The results of the study show that most tourists visit Yeh Pulu Relief for their interest in culture and history (60%), 30% for Recreation or Photography, while 10% come from recommendations or desire to explore unique destinations. The level of visitor satisfaction is high (85%), with aspects of cultural value and site authenticity being the determining factors. However, several respondents highlighted the limitations of supporting facilities such as toilets, rest areas, and inadequate information. Most tourists are satisfied with the uniqueness, natural atmosphere, and historical value. However, several aspects, such as supporting facilities, access to information, and promotion, are considered for improvement. Tourists also provide suggestions for improvement, including the addition of tour guides, increasing cleanliness, and developing infrastructure. Yeh Pulu Relief has potential as a cultural tourism destination but requires optimization in management and facilities to improve the quality of visits. These findings can be a reference for managers and local governments in developing sustainable tourism strategies. This study contributes to the development of heritage destination marketing strategies in Bali.
Transformation of Tourist Villages into Wellness Destinations Based on Community Participation and Digital Innovation Susanti, Putu Herny; Susi Indriyani; Rahmawati, Rahmawati; Kraugusteeliana, Kraugusteeliana
International Journal of Community Service (IJCS) Vol. 4 No. 1 (2025): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijcs.v4i1.1343

Abstract

Kenderan Village in Gianyar Regency, Bali, has great potential as a wellness tourism destination based on local wisdom. The natural beauty, spiritual culture, and traditional practices such as yoga, meditation, and herbal medicine make this village an ideal location for physical, mental, and spiritual health tourism. However, the management of wellness tourism still faces challenges, such as limited digital marketing, lack of tourism management skills, and minimal supporting infrastructure. This Community Service (PKM) activity aims to increase the capacity of the community to manage wellness tourism professionally and sustainably through a participatory approach and digital innovation. This program includes training in digital marketing, branding strategies, homestay management, and the use of digital technology in tourism promotion. In addition, collaboration with academics, government, and wellness practitioners is strengthened to build a community-based tourism ecosystem in Kenderan Village. The results of the program show an increase in community skills in digital marketing and destination management, which contributes to increasing the village's visibility at the national and international levels. The implementation of digital platforms, such as village websites and social media, has succeeded in attracting more wellness tourists. In addition, community participation has increased with the formation of wellness business groups, such as homestay healing, herbal medicine production, and traditional therapy. However, challenges remain, including improving digital and physical infrastructure, certifying wellness instructors, and strengthening the global wellness community network. Long-term strategies such as continued mentoring, private sector collaboration, and replication of this development model in other tourism villages are needed. With the right approach, Kenderan Village has the potential to become a leading wellness tourism destination in Bali, which not only improves community welfare but also provides an authentic healing experience for global tourists.
Pelatihan Soft Skill Karyawan Dalam Manajemen Bisnis Di Bali Beach Glamping Dirga Surya Arya Widhyadanta, I Gede; Gde Sari Dewi Astuti, Ni Luh; Herny Susanti, Putu
AMMA : Jurnal Pengabdian Masyarakat Vol. 4 No. 4 : Mei (2025): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

One of the trending travel preferences among the upper-class segment, both domestic and international tourists, is glamping. Bali Beach Glamping is one such glamping destination that has been operating in Bali since 2021 and recorded a consistently high occupancy rate throughout 2023. The purpose of the training is to improve interpersonal skills, leadership, communication, and adaptability required in the working environment of Bali Beach Glamping. Through employee training, it is expected that the skills needed to carry out job responsibilities will increase, while also providing employees with the opportunity to grow both personally and professionally. As employees enhance their skills and knowledge, they will be able to deliver more valuable and productive contributions to the company. Based on the questionnaires completed by employees before and after the training, it can be concluded that employees’ understanding of soft skills and business management concepts has significantly improved. Awareness and application of these principles can help individuals and organizations achieve long-term success.
Innovation and Hygiene Improvement Training with Content Creators and MSMEs in Improving the Culinary Industry in Indonesia : Penelitian I Wayan Suadnyana; Febianti; Putu Herny Susanti; Gede Eka Wahyu; Firlie Lanovia Amir
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 3 No. 4 (2025): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 3 Nomor 4 (April 2025
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v3i4.1253

Abstract

This article collaborates with several Balinese influencers to improve innovation capabilities and several academics in the health field to improve hygiene in culinary UMKM in Bali. This conclusion in tis article show The improvement of innovation capabilities that the author socialized was around creating content to increase marketing reach. The ideas for culinary content for MSMEs that the author socialized include the following: 1. Customer Reviews. 2. Cooking Preparation Demo. 3. Behind the Scenes. 4. Introducing employees in the kitchen or admin.5. Re-share customer posts: Generally, if your customers see that their posts are re-shared on your culinary business account, they will be happy. Thus, you have also opened up opportunities for other customers to also buy products from your storefront. In addition to the 5 ideas above that you can do to attract a lot of attention from customers, you can also do a live streaming session which is also useful for increasing closeness with customers. The author socialized these five ideas with the aim of developing his business so that it can develop further and even penetrate the national market. Not only developing innovation capabilities by creating interesting content, the author also socializes about food hygiene. Some principles of food hygiene and sanitation include the following: 1. Personal Hygiene 2. Environmental Hygiene. 3. Safety of Raw Materials. 4. Proper Handling and Storage. 5. Hygiene Training and Certification. Thus, food quality and safety can be guaranteed properly.The socialization carried out by the author regarding the development of innovation capabilities by creating creative content around culinary and improving food hygiene and sanitation is carried out with the hope that MSMEs in Bali can continue to develop and even penetrate the national market and be able to create a healthy Bali because of healthy food.
RANCANGAN MODEL PENGEMBANGAN DESA WISATA SANGEH BERBASIS POTENSI DESA MENUJU PARIWISATA BERKELANJUTAN Bagus Rendra Maha Putera, Dewa; Herny Susanti, Putu; Eka Wirawan, Putu
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 4 No. 6 (2025)
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v4i6.2822

Abstract

The disparity in tourism development in Badung Regency, particularly between the southern and northern regions, highlights the urgency for sustainable and inclusive rural tourism development strategies. This study aims to analyze the potential, challenges, and development strategies of Sangeh Tourism Village as a model of sustainable cultural tourism. A qualitative descriptive method with a case study approach was employed, involving in-depth interviews, focus group discussions (FGDs), participatory observation, and document analysis with tourism village managers, local communities, MSME actors, and tourists. The research instruments were designed to explore aspects such as tourist attractions, community capacity, supporting infrastructure, and institutional governance. The analysis was carried out using the 4A framework (Attraction, Amenity, Accessibility, Ancillary) and SWOT analysis to formulate appropriate development strategies. The findings indicate that Sangeh Village has high potential in ecotourism and cultural tourism, but faces several challenges related to governance, information facilities, and digital literacy. The proposed strategies include optimizing digital promotion, strengthening the role of village-owned enterprises (BUMDes), developing thematic tourism packages, and increasing community involvement in destination management. The tourism village development model is grounded in sustainability principles that integrate environmental conservation, local economic empowerment, and cultural preservation as efforts to build a competitive and inclusive tourism village.
Keberlanjutan Wisata Mangrove Silau Laut Dalam Perspektif Ekologi Dan Pariwisata Nasution, Rahmad Kurnia Abdik; Rachmad Suwardi; I Wayan Sugita; Wayan Darma Sedana; Putu Herny Susanti; Made Budiarsa
Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Vol. 4 No. 1 (2025): : Jurnal Ekonomi, Manajemen Pariwisata Dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jempper.v4i1.3903

Abstract

Silau Laut Mangrove Tourism in Silo Baru Village, Asahan Regency has developed into a community-based ecotourism destination. This study aims to assess the balance between ecological conservation and tourism development at the site. Using qualitative methods, this study employs field observations, stakeholder interviews, and policy analysis. Findings show that although tourism boosts the local economy, significant challenges exist in preserving mangrove ecosystems, particularly from increased tourism activities and oil palm expansion. Strategic recommendations include strict regulations, community empowerment, environmental education, and eco-friendly infrastructure development. Integration of government programs like BRGM reinforces sustainability. The study contributes to developing a sustainable ecotourism management model integrating ecological, social, and economic perspectives.
PENGELOLAAN DAYA TARIK WISATA DAN PELESTARIAN BUDAYA MASYARAKAT OSING DI DESA KEMIREN, BANYUWANGI JAWA TIMUR Putu Herny Susanti; I Gede Agus Deny Permana; Ni Made Ayuning Pramesti; I Made Purnawan Dharma P; Devi Triana Puspa; Ni Kadek Dwinda Sri Rahayu; Abiradama Sudayasa; Ida Bagus Nyoman Weda; Dewa Made Sastra Wiatmika
Journal of Innovation Research and Knowledge Vol. 5 No. 5 (2025): Oktober 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Kemiren Village in Banyuwangi is a cultural enclave of the Osing community, rich in local traditions and identity. This research aims to analyze the dynamics of Osing cultural preservation amidst modernization and globalization, identify preservation strategies implemented by the community, and analyze the role of stakeholders in managing Kemiren Village as a cultural tourism village. Using a descriptive qualitative approach with a case study, data were collected through participatory observation, in-depth interviews, and documentation studies. SWOT analysis to formulate cultural preservation strategies. The findings indicate that Kemiren Village is in the development stage of its tourism area life cycle, with authentic Osing culture as its main attraction. Preservation strategies are collaborative and community-based, involving local communities, traditional institutions, government, academics, and the private sector. The role of traditional institution and Pokdarwis is central in the planning and implementation of cultural activities as well as in providing tourism services. Key challenges include the absence of formal regulations (Perdes), transportation accessibility, disparities in homestay quality, and the potential for cultural commercialization. Recommendations include drafting local regulations, enhancing local human resource capacity, diversifying educational tourism products, and strengthening sustainability monitoring systems. This research contributes to the study of local cultural preservation and community-based tourism destination management
Strategi Pengembangan Desa Menuju Agrowisata Berbasis Masyarakat Secara Berkelanjutan Adam, Marcellino Dominicus; Susanti, Putu Herny; Sari, Retno Juwita
Jurnal Ilmiah Pariwisata dan Bisnis Vol. 3 No. 8 (2024): Jurnal Ilmiah Pariwisata dan Bisnis Agustus 2024
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/paris.v3i8.853

Abstract

Desa Petiga yang terletak di Kecamatan Marga, Kabupaten Tabanan Bali, merupakan salah satu desa yang memiliki potensi untuk dikembangkan menjadi daya tarik wisata sektor agrowisata. Mata pencaharian masyarakat Desa Petiga yang didominasi oleh petani tanaman hias menjadikan sumber daya manusia yang dapat mendukung pemanfaatan potensi agrowisata yang ada. Namun, terdapat permasalahan yang ditemui dimana pemanfaatan potensi agrowisata dan partisipasi masyarakat belum maksimal dalam pengembangan agrowisata. Tujuan penelitian ini adalah untuk mengetahui strategi pengembangan agrowisata dan partisipasi masyarakat dalam pengembangannya.Penelitian ini menggunakan metode deskriptif kualitatif. Teknik penentuan informan pada penelitian ini menggunakan teknik purposive sampling. Informan dalam penelitian ini dibagi menjadi dua yaitu informan kunci yaitu Kepala Desa Petiga dan petani serta peternak yang terdapat di Desa Petiga, sedangkan informan pangkal pada penelitian ini adalah Kepala Bidang Dinas Pariwisata Kabupaten Tabanan dan Akademisi yaitu dosen dari Institut Pariwisata dan Bisnis Internasional. Pengumpulan data pada penelitian ini menggunakan observasi, wawancara, studi dokumen dan dokumentasi. Teknik analisis data dalam penelitian ini berupa reduksi data, penyajian data, penarikan kesimpulan dan analisa SWOT. Hasil Penelitian ini menunjukan bahwa strategi pengembangan agrowisata berbasis masyarakat di Desa Petiga memerlukan strategi yang agresif dengan memanfaatkan kekuatan dan peluang. Untuk tingkat partisipasi masyarakat Desa Petiga dalam pengembangan desa sendiri masih merupakan tingkat partisipasi insentif material yang artinya masyarakat hanya berpartisipasi jika terdapat bantuan secara materialistik. Saran yang dihasilkan pada penelitian ini adalah memaksimalkan kolaborasi antar stakeholders dengan menggunakan konsep pentahelix. Petiga Village, located in Marga District, Tabanan Regency, Bali, possesses significant potential to be developed as a tourist attraction, particularly in the agrotourism sector. The community's primary occupation as ornamental plant farmers provide a strong human resource base to support the existing agrotourism potential. However, challenges persist due to the underutilization of this potential and the lack of community participation in tourism development. This study aims to identify strategies for agrotourism development and community participation. A descriptive qualitative method was employed, with purposive sampling for informant selection. Key informants included the Head of Petiga Village, local farmers, and breeders, while primary informants comprised the Head of the Tabanan Regency Tourism Office and academics from the International Tourism and Business Institute. Data collection involved observation, interviews, document studies, and documentation. Data analysis included data reduction, data presentation, and conclusion drawing. The study's results indicate that developing community-based agrotourism in Petiga Village requires aggressive strategies that leverage existing strengths and opportunities. Currently, community participation is at the level of material incentive participation, meaning the community engages only when material benefits are provided. The study recommends enhancing collaboration among stakeholders using the pentahelix concept.
Co-Authors Abdul Rosid Abiradama Sudayasa Adam, Marcellino Dominicus Agus Deny Permana, Gede Amir, Firlie Lanovia Anak Agung Putu Agung Mediastari Arimau, Meilani Atep Jejen Bagus Rendra Maha Putera, Dewa Dahlan Abdullah Devi Triana Puspa Dewa Made Sastra Wiatmika Dewa Putu Oka Prasiasa Febianti Febianti Febianti Firman Sinaga Gde Sari Dewi Astuti, Ni Luh Gede Agus Dian Maha Yoga Gede Eka Wahyu Gusti Alit Suputra GUSTI AYU PRAMINATIH Handayani Handayani Hartono, Angelina Hartoto I Gede Agus Ari Eka Budi Pratama I Gede Agus Deny Permana I Gede Putu Kawiana I Kadek Anom Suardinatha I Komang Alit Anggara Wijaya Kusuma I Made Budiarsa I Made Darsana I Made Purnawan Dharma P I Nengah Dasi Astawa I Wayan Arik Suwitra I Wayan Budi Satriya I Wayan Sugita I.A. Indriani Ida Ayu Ketut Sri Wiratih Ida Ayu Made Sri Widiastuti Ida Ayu Putu Widani Sugianingrat Ida Ayu Wintari Dewi Ida Bagus Nyoman Mantra Ida Bagus Nyoman Weda Ida I Dewa A Yayati Wilyadewi Ida I Dewa Ayu Yayati Wilyadewi Kraugusteeliana Kraugusteeliana Luh Nik Oktarini Luh Yusni Wiarti Made Budiarsa Made Dian Putri Agustina Made Winda Mirah Ayu Putri Trarintya Nanci Yosepin Simbolon Nasfi, Nasfi Nashihin Nasution, Rahmad Kurnia Abdik Ni Kadek Dwinda Sri Rahayu Ni Luh Putu Agustiari Sisca Dewi Ni Luh Sriasih Ni Luh Tia Ayu Purnami Ni Made Ayuning Pramesti Ni Wayan Alit Erlinawati Ni Wayan Wina Premayani, Ni Wayan Wina Novrianto, Andry Nuruddin Nyoman Weda, IB Oktarini, Luh Nik Prasetya, I Made Purnawan Dharma Purnantara, I Made Hadi Putu Eka Wirawan Putu Mega Adi Adnyana, I Putu Wira Diana, IB Qifiona, Marchella Rachmad Suwardi Rahmawati Rahmawati, Rahmawati Ranteg, Noddy Rizki Amelia Rosada Yulianti Naulina Sajili, Mohamad Sari, Retno Juwita Sattar Sattar, Sattar Semara, I Made Trisna Suadnyana, I Wayan Sudarmawan, I Wayan Eka Sudayasa, Abirama Sugiharni , Gusti Ayu Dessy Suputra, Gusti Alit Susi Indriyani Wardana, Miko Andi Wayan Darma Sedana Widari, Dewa Ayu Diyah Sri Widhyadanta, I Gede Dirga Surya Arya Wijaya, Putu Yudy Yerry Herawan Yoga, I Ketut Tirta Yoraeni, Ani