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Journal : International Journal of Social Science

 1 
AKHLAK CULTURE ORGANIZATION COMMUNICATION TOLL ROAD CONSTRUCTION COMPANY (STUDY AT PT JASA MARGA (PERSERO) TBK) Zuhdi Saragih; Puji Lestari; Jamalullail
International Journal of Social Science Vol. 3 No. 5: February 2024
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/ijss.v3i5.7429

Abstract

The cultural transformation of AKHLAK in the organization places a strong emphasis on the role of human capital as cultural actors to enhance competitiveness in the global market and position state-owned enterprises (BUMN) as talent factories. As a state-owned enterprise, PT Jasa Marga (Persero) Tbk must undergo transformation with AKHLAK Culture as outlined in the Circular Letter of the Ministry of State-Owned Enterprises Number: SE-7/MBU/07/2020 on Core Values. This includes the establishment of core values as the identity and adhesive for a work culture that supports sustainable performance improvement. This research aims to understand and explain the process of internalization and implementation of organizational culture values at PT Jasa Marga (Persero) Tbk, both at the central office and branches, encompassing construction services, traffic, and transactions as the company's core business with minimum service standards set by the government as the authority. The study adopts an interpretive paradigm with a qualitative approach and ethnographic methods characterized by extensive fieldwork involving data collection through interviews, observations, symbols, artifacts, and various other data sources. The analysis focuses on the central and branch organizations as customer service functions for toll road users. The findings indicate that the implementation of AKHLAK in various units, including the central office, operational work regions, and subsidiaries, has led to unique innovations and creativity, particularly noticeable in operational areas where there is a lack of specific AKHLAK guidance. However, the concentration of commitment reinforcement is limited to th e leadership level, creating a gap in implementation in the field units, the core business areas, where the services provided do not align with the core meanings and behaviors of the AKHLAK Cultural Values
FAILURE OF ENLIGHTENMENT IN MODERN SOCIETY TO REVEAL GHOSTS IN THE DANCING VILLAGE (“DESA PENARI”) BASED ON ADORNO'S CRITICAL THEORY Denny Yerianto; Puji Lestari; Frengki Napitupulu
International Journal of Social Science Vol. 4 No. 6: April 2025
Publisher : Bajang Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53625/ijss.v4i6.3946

Abstract

The presence of the Enlightenment Era (Aufklarung) in the 18th century which emphasized rationality and reason, has not been able to eliminate the belief in ghosts in modern society. Currently, rationalization of ghosts is often found in books, television, films, and social media. Efforts to rationalize ghosts actually thwart enlightenment and lead modern society into the commodification of ghosts through the culture industry scheme. In Theodor W. Adorno's Critical Theory, the culture industry is always commercially oriented and makes ghosts a commodity to gain profit. The purpose of this study is to reveal why enlightenment has failed again in modern society by dismantling the commodification of ghosts. This study offers a solution to awaken modern society from false consciousness due to the rationalization of ghosts that are bound by the commodification of ghosts. This study is also expected to be able to renew Adorno's Critical Theory in the context of enlightenment in modern society, namely a different society when this theory was first proposed. Methodology of this study is a qualitative study using the netnography method with a critical paradigm. The object is modern society represented in 9,682 comments on the YouTube Channel "Kisah Tanah Jawa" episode "KKN Desa Penari". By using netnography and analysis of modern society conversation themes from the channel, this study shows the existence of sub-themes of standardization, massification, commodification and false consciousness which indicate the presence of the culture industry scheme. This study also shows how ghost symbols in the culture industry scheme have been produced through 4 approaches to ghost symbol production involving the help of science, technology, religion and rationalist narrative construction in forming false consciousness. This study also reveals the active role of modern society in encouraging the formation of ghost commodification. The result of this study show that society plays an important role in efforts to prevent the failure of enlightenment. True enlightenment is only possible if the relationship between text producers, text consumers, and capital owners is no longer dominated by the logic of capitalism. To achieve this, modern society needs to encourage decommodification of every ghost commodification that occurs and always develop critical awareness to reduce the occurrence of domination and exploitation behind the cultural products they consume to prevent the failure of enlightenment.
Co-Authors A Hari Witono Abdul Mutholib Ade Sekarningsih Adika Thoriq Firdaus Aditya Putra Afdhal Afdhal Agil Tyas Bagus Saputra Agnes Chandra Kirana Agus Ngadianto Agus Sunarmo Ahdiar Fikri Maulana Ainaya Nurrachma Hakim Akhmad Hakiim aulana Rizky2 Ali Imron Ali Kuswoyo Alifia Firda Purnomo Alifia Shafaradila Almara Yoyok Arighynata Amalia Prihaningsih Amalia Amelinda Putri Pangesti Andayania Febriyanti Andriana Dwi Hastanto Andrie Febriansyah Angga Sugiarto Anggun Syafitri Anjas Akbar Raharjo ANTON SUSANTO Apriliya Tiyas Ningrum Aqnes Chandra Kirana Arie Budiawan Atika Patnisuri Atus Syahbudin Awwiby Awfara Ahya Ayunisa Wilistia Aziiz Duta Wicaksana Baby Ana Retno Utami Bambang Agus Pramuka Bambang Subali Benny Antony Kaban Berliana Fatha carmidah carmidah Chatarina Muryani Choirul Anwar Cindy Khansa Ma’unah Cindy Marisa CIPTA GINTING Dafik Danang Mika Daya Darmiany Denis Julian Dani Denni Susanto Denny Yerianto Depi Setialesmana Desi Fitriana Dewi Astuti Diah Lestari DIAN RAHMAWATI Dika Ulfatus Sa'adah Dilla Istichomah Dona Primasari Dwitama Alphin Usdianto Edwi Arief Sosiawan Eka Septi Seliani Mutia Eko Teguh Paripurno Eko Widyantoro HS Elisabet Isyana Rahayu Elvi Damayanti Erika Cahya Aprilia Erlan Suwarlan Esti Nurwahyuningsih Ettik Arifah EVA AYU MAHARANI Evi Latifatus Sirri F. Widhi Mahatmanti Fachmi Alamsyah Faizqinthar Bima Nugraha Falakhul Azizi Farida Nur Kumala Farikha Kamilatul Azizah Fatah Abdul Hakim Fathiyatul Hikmah Fatikha Rima Syifa Fatimah Azzahra Mutmainah Fatimah Nurani Normarista fatma Siti Fatimah Ferdiana Wahyu Lestari Fery Insan Firdaus Ficky Adi Kurniawan Fiky Jayanti Firdausy Andika Wighuna Fransisca Trisnani Ardikha Putri Frengki Napitupulu Fuad Faturrohman Fuad Hidayat Ghifarina Izza Hafida Milla Gipta Galih Widodo Gultom, Henry Casandra Hairul Halomoan Ompusunggu Hasna’ Febby Nur Adilah Heni Rosidah Heri Hadi Saputra Heri Prabowo Heri Purwandi Hermanto Sihombing, Lambok Hidayat, Rochmad Ibah Muhammad Misbahudin Imam Tahyudin Imam Wibowo Indrayani Indri Fitriyaningsih Iqbal Andrea Salasah Irfan Maulana Ahmad Irfan Nursetiawan Ismunandar Isnaini Yufia Rohman Istianatullaila Istianatullaila Jamalullail Jihaan Farah Nadila Jumadil Saputra Kartika Setia Purdani Kauna Sahilah Komara Komara Kristianto Nugroho KRISTIANTO NUGROHO, KRISTIANTO Laeli Budiarti Lia Yulianah Linta Meliala Liya Novitasari Liyanovitasari, Liyanovitasari Lulu Febriana Damayanti M. Agus Satriawan M. Bachtiar Safrudin M. Edi Saputra Maureen Maudia Mike Rezeki Sugiarti Moch Faiz Irwani Mona Saparwati Muammar Khaddafi Muhajirin Muhajirin Muhamad Sandi Rizki Muhamad Syukur Muhammad Fadhil Wathani Muhammad Faiqh Subeki Muhammad Fajar Apriyanto Muhammad Kemal Ar Rifqi Muhammad Syifa’ Renaldy Umar Muhammad Zia Ulhaq Musrifah Musrifah Nadia Fahma Kamila Najibah Balasad Nani Ratnaningsih Nazly Aswani Nida Nurpadilah Nihayatun Nisa Nina Sri Romdiani Nofika Febriyanti Nova Hikayatul Asiroh Novita Nur Awaliyah Nur Abida Nur Azizah Nur Kiki Patmawati Nur Wahyuning Sulistyowati Nuzulia Ulfiyatun Ni’mah Octisari, Sully Kemala Oktaviani Riga Setyaningrum Okti Anis Safiati P. Eko Prasetyo Paidi . Prasetya, Johan Danu Prasetyo Nugroho Prayudi Probo Santoso Puguh Ika Listyorini Puput Oktamianti R. Jaka Sarwadhamana Rafitri, Desvia Cinta Rahendhiki Ratik Galindra Rama Danti Rerenstradika Tizar Terryana Retno Mawarti Retno Waluyo Reza Chandra Ridla Arifriana Ries Ardianto Rima Reniesa Pelita Rianti Rini Susanti Wulandari Ririn Eri Biyatma Riski Apriliani Ristania Saputri Rosmita Murfi Saddam Hussein Saoloan Samosir, Partogi Sari Nurhayati Sarnubih Hasan Selvi Helina shefia rahmanda Shofia Anisa Firdaus Silvi Nur Oktalina Singgih Utomo Sisi Kurli Oktrimayunda Siti Azizah Siti Izzatul Ummah Siti Maghfiroh Sri Dara Mahmudin Sri Hartanti Srie Juli Rachmawatie Sudi Dul Aji Sukarno Sukini, Sukini Sun Ummi Chonitah Zam Amiroh Supratman Supratman Surahmah Asti Mulansari Sustamy, Raffiky Pinandia Sutrisno Sutrisno Suwanti syafrizal Syahrir Syaiful Rahman Tata Sri Lestari Tri Marhaeni Pudji Astuti Tri Maryono Trikoesoemaningtyas Tsamarah Hanin Rana Fauziyyah Tukiyat Umi Setyoningrum Vidia Novianti Wahid Hasim Wahyu Febriyanto Wahyu Purwanto Wanda Amelia Nurhasanah Warno Mulud Widodo Dwi Pramono, Retno Wiwin Windani Wiyono Wiyono Wulan Guritno Yani Endang Irmarita Yayuk Fathonah Yoga Gustiadi Yohana Noradika Maharani Yusdita, Elana Era Yusriati Nur Farida Zuhdi Saragih