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All Journal Jurnal Manajemen dan Organisasi IMAGE Journal of Business Management Education (JBME) Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Martabe : Jurnal Pengabdian Kepada Masyarakat ABDIMAS SILIWANGI OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi International Journal of Economics, Business and Accounting Research (IJEBAR) Reswara: Jurnal Pengabdian Kepada Masyarakat Journal of Indonesian Management Jurnal Ekonomi Perjuangan (JUMPER) Jurnal Fokus Manajemen Jurnal Akuntansi, Manajemen dan Bisnis Digital Jurnal DIALEKTIKA : Jurnal Ilmu Sosial Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan Journal of International Conference Proceedings Jurnal Ekonomi dan Binsis JISMA: Jurnal Ilmu Sosial, Manajemen, dan Akuntansi Jurnal Penelitian Ekonomi Manajemen dan Bisnis Jurnal Publikasi Ilmu Manajemen Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis (JUPSIM) Jurnal Manajemen Kreatif dan Inovasi Jurnal Ekonomi, Bisnis, dan Akuntansi Journal of Management and Creative Business (JIMBE) Journal of Management, Economic, and Accounting Jurnal Manajemen Pariwisata dan Perhotelan Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Riset Ilmu Manajemen Bisnis dan Akuntansi Jurnal Nuansa: Publikasi Ilmu Manajemen dan Ekonomi Syariah Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Socius: Social Sciences Research Journal Dinamika Publik: Jurnal Manajemen dan Administrasi Bisnis Journal of Management Accounting, Tax and Production Pusat Publikasi Ilmu Manajemen Maslahah: Jurnal Manajemen dan Ekonomi Syariah JEBD Neraca Manajemen, Akuntansi, dan Ekonomi Master Manajemen Journal of Islamic Economics and Finance Jurnal Pusat Manajemen Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Jurnal Bisnis, Manajemen, dan Akuntansi Global Leadership Organizational Research in Management Jurnal Ekonomi, Manajemen, Bisnis, dan Akuntansi J-CEKI Ulil Albab Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan
Rita Tri Yusnita
Univeristas Perjuangan Tasikmalaya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences

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Pengaruh Loyalitas Pelanggan Melalui Penerapan Harga, Switching Barrier Dan Trust In Brand Mega Wulan; Rita Tri Yusnita; Depy Muhamad Pauzy
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 2 (2023): Mei : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i2.263

Abstract

This study aims to determine the Effect of Price on Switching Barrier, Trust in brand on Switching Barrier and to determine the Effect of Price, Switching Barrier and Trust in Brand on Customer Loyalty (Survey on customers of PT. Sinar Niaga Sejahtera Garudafood Depo Tasikmalaya Distribution Division). The method used in this research is quantitative method, the research sample is 80 respondents and the analytical tool used in this research is path analysis using SPSS version 25. The method of determining the sample uses probability sampling. The results of this study indicate that the price has a significant effect on the Switching Barrier; Trust in Brand has a significant effect on Switching Barrier; Price, Switching Barrier and Trust in Brand simultaneously have a significant effect on Customer Loyalty; Price partially has no significant effect on customer loyalty; Switching Barrier partially has a significant effect on Customer Loyalty; Trust in Brand partially has a significant effect on Customer Loyalty; Price through Switching Barrier has a significant effect on Customer Loyalty; Trust in Brand through Switching Barrier has no significant effect on Customer Loyalty.
The Influence Of Location Promotion And Service Quality On Purchase Decisions (Survey Of Consumers At Anna Putra Store, Pasar Cikurubuk Tasikmalaya) Alpi Nurunisa; Rita Tri Yusnita; Ai Kusmiati Asyiah
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1380

Abstract

The purpose of this study was to determine the effect of promotion, location and quality of service on purchasing decisions at the Anna Putra Store, Pasar Cikurubuk Tasikmalaya. The research method used is a quantitative method with a survey approach to 100 respondents who are consumers of Toko Anna Putra. The types of data used are primary data and secondary data. The data analysis technique used is multiple regression analysis. The results of this test prove that promotion, location and service quality have a significant effect simultaneously or partially on consumer purchasing decisions at Anna Putra Store, Pasar Cikurubuk Tasikmalaya
The Effect Of Evaluation Performance On Adlib.Id Employee Loyalty (Convection) Through Job Satisfaction Nauzal Zamzami; Rita Tri Yusnita; Dudu Risana
Journal of Indonesian Management (JIM) Vol. 3 No. 3 (2023): September
Publisher : Penerbit ADM Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53697/jim.v3i3.1430

Abstract

This study aims to determine the effect of performance elvaluation on employee loyalty Adlib.Id (convection) through job satisfaction. The method used is a quantitative approach with a research sample of 40 respondents from Adlib.Id Convection Employees. The data used are primary data and secondary data. The analysis tool used in this study is path analysis using SPSS version 25. Based on the results of this study, it shows that performance evaluation has a direct effect on employee loyalty. Based on the results of the study, Performance Evaluation has no effect on Job Satisfaction, not significant effect. Based on the results of Job Satisfaction, the effect on Employee Loyalty does not have an insignificant effect. Based on the results of the study, the effect of Performance Evaluation on Employee Loyalty through Job Satisfaction is not significant, it has no effect.
PENGARUH PERPUTARAN PERSEDIAAN TERHADAP LIKUIDITAS DAN DAMPAKNYA TERHADAP PROFITABILITAS: (Studi Kasus pada PT. Semen Indonesia (Persero) Tbk. Periode 2012-2022) Ersy Muhamad Irsyad; Rita Tri Yusnita; Suci Putri Lestari
Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Vol. 12 No. 3 (2023): September
Publisher : Politeknik Negeri Ambon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31959/jm.v12i3.1732

Abstract

The purpose of this study was to determine and analyze the effect of inventory turnover on liquidity as measured by quick ratios and its impact on profitability through the operating profit margin at PT. Semen Indonesia (Persero) Tbk. The research method used is quantitative with a causal method and a case study approach. The data used is secondary data because the data obtained is from the annual and quarterly financial reports of PT. Semen Indonesia (Persero) Tbk., period 2012-2022. The data analysis tool used is path analysis. Based on the research result, it is known that inventory turnover has a positive and insignificant direct effect on liquidity (quick ratios). Inventory turnover has a positive and insignificant direct effect on profitability (operating profit margin). Inventory turnover has no significant effect on profitability through liquidity
Analisis Pengaruh Kompensasi Dan Lingkungan Terhadap Motivasi Kerja Karyawan Muhammad Dzikri Bima Saputra; Askolani Askolani; Rita Tri Yusnita
Jurnal Manajemen Kreatif dan Inovasi Vol. 1 No. 4 (2023): Oktober : Jurnal Manajemen Kreatif dan Inovasi
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v1i4.1153

Abstract

This study aims to determine the effect of compensation and the environment simultaneously on employee motivation at CV. Nuri City of Tasikmalaya. The effect of organizational culture and job satisfaction partially on employee performance at CV. SPP Corporation. The method used in this research is quantitative with a survey approach. With a research sample of 40 people as respondents to CV. Nuri City of Tasikmalaya based on 40 known population data. The data used is primary data. The analytical tool used in this study is multiple linear regression using the SPSS support application version 25. The results of simultaneous testing of compensation and the environment have a significant effect on employee motivation The results of partial testing of compensation variables have a significant effect on employee motivation, as well as environmental variables that have a partial significant effect on employee motivation.
Pengaruh Kompetensi Dan Pemberian Insentif Terhadap Disiplin Kerja (Survei pada Karyawan Tasco Minimarket Tasikmalaya) Anis Asma’uswatun Nisa; Askolani Askolani; Rita Tri Yusnita
Jurnal Manajemen Kreatif dan Inovasi Vol. 1 No. 4 (2023): Oktober : Jurnal Manajemen Kreatif dan Inovasi
Publisher : Universitas Katolik Widya Karya Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmki-widyakarya.v1i4.1267

Abstract

This study aims to determine the effect of competence and giving of incentives on work discipline in Tasco Minimarket Tasikmalaya employees. The research method used is a quantitative method with a survey approach to 45 respondents, who are all employees at Tasco Minimarket Tasikmalaya. The type of data used is primary data. The data analysis technique used is multiple regression. The results of this test prove that competence and giving of incentives have a significant effect both partially and simultaneously on the work discipline of Tasco Minimarket Tasikmalaya employees.
Pengaruh Kualitas Produk Dan Promosi Terhadap Minat Beli Nady Rizky Ardiansyah; Budhi Wahyu Fitriadi; Rita Tri Yusnita
Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis Vol 2 No 3 (2023): September : Jurnal Publikasi Sistem Informasi dan Manajemen Bisnis
Publisher : Sekolah Tinggi Ilmu Ekonomi Trianandra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jupsim.v2i3.2012

Abstract

This study aims to determine the effect of product quality and promotion simultaneously on purchase intention at Sibungsu Singaparna Donuts, Tasikmalaya Regency. The effect of product quality and promotion partially on buying interest in Donat Sibungsu Singaparna, Tasikmalaya Regency. The method used in this research is quantitative with a survey approach. With a research sample of 100 people as respondents Donat Sibungsu Singaparna Tasikmalaya. The data used is primary data. The analytical tool used in this study is multiple linear regression using the SPSS support application version 25. Simultaneously product quality and promotion have a significant effect on purchase intention Partially, the product quality variable has a significant effect on purchase intention, as well as the promotion variable, which partially has a significant effect on purchase intention.
The Influence Of Work Discipline And Work Facilities On Employee Performance At Pt. Parsaoran Global Datatrans Branch Tasikmalaya Winda Windiyani; Rita Tri Yusnita; Mila Karmila
Jurnal Akuntansi, Manajemen dan Bisnis Digital Vol 2 No 2 (2023): Juli
Publisher : Fakultas Ekonomi Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jambd.v2i2.4555

Abstract

This study aims to determine the effect of Work Discipline and Work Facilities on Employee Performance at PT. Parsaoran Global Datatrans Cabang Tasikmalaya. The research method used in this study is a quantitative method with descriptive analysis method. Data collection techniques were obtained directly through questionnaires which were distributed to 50 employee respondents PT. Parsaoran Global Datatrans Cabang Tasikmalaya by using saturated sampling techniques and using the entire population. The data analysis tool used in this study is multiple regression analysis using SPSS software version 25. The results show that: Work Discipline and Work Facilities simultaneously have a significant effect on Employee Performance PT. Parsaoran Global Datatrans. Work Discipline partially has a significant effect on employee performance PT. Parsaoran Global Datatrans and Work Facilities partially have a significant effect on Employee Performance at PT. Parsaoran Global Datatrans Cabang Tasikmalaya.
DIGITAL MARKETING STRATEGY UNTUK MENINGKATKAN PENDAPATAN UMKM Nita Fauziah Oktaviani; Rita Tri Yusnita; Ari Arisman; Kusuma Agdhi Rahwana; Irly Artiara Irawan; Evilia Sri Yuniar
Martabe : Jurnal Pengabdian Kepada Masyarakat Vol 6, No 10 (2023): Martabe : Jurnal Pengabdian Kepada Masyarakat
Publisher : Universitas Muhammadiyah Tapanuli Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31604/jpm.v6i10.3828-3831

Abstract

Persaingan bisnis yang semakin tinggi didukung dengan system digitalisasi yang semakin marak menuntut para UMKM untuk terus meningkatkan kualitasnya dengan memanfaatkan system digitalisasi yang ada. Apabila system digitalisasi tidak dapat dimanfaatkan dengan baik maka potensi bisnis tidak dapat dioptimalkan. Melalui pengabdian ini diharapkan UMKM dapat meningkatkan pemahamannya mengenai digital marketing strategy guna meningkatkan pendapatan yang dimiliki.
STRATEGI KEPUTUSAN PENDANAAN UNTUK PENINGKATAN KINERJA KEUANGAN UMKM KULINER BERBASIS PRODUK LOKAL Rita Tri Yusnita; Budhi Wahyu Fitriadi; Agus Peni Jaelani
JURNAL EKONOMI PERJUANGAN Vol. 5 No. 1 (2023): Jurnal Ekonomi Perjuangan (JUMPER)
Publisher : LP2M Universitas Perjuangan Tasikmalaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36423/jumper.v5i1.1360

Abstract

Financial strategy is one of the company's functional strategies that aims to provide sufficient financial structure and funds to achieve company goals, and this is related to financing decisions. This study aims to determine the effect of capital structure and liquidity policies on profit growth and their impact on the financial performance of culinary MSMEs based on local raw materials in the city of Tasikmalaya. Data were taken from 33 samples of MSMEs using purposive sampling technique. Data were analyzed using multiple regression and linear regression analysis methods. The results of the descriptive analysis showed that the capital structure, liquidity, profit growth, and financial performance were in a fairly good category. The results showed that the capital structure and liquidity, either simultaneously or partially, had a positive and significant effect on the profit growth of culinary SMEs based on local raw materials in the city of Tasikmalaya. The results also showed that profit growth had a positive and significant impact on the financial performance of culinary MSMEs based on local raw materials in the city of Tasikmalaya. The results of this study indicated that MSMEs are quite successful in implementing financial strategies related to optimal capital structure policies and maintaining adequate levels of liquidity so that profit growth occurs, where profit growth can ultimately improve MSME financial performance. Keywords: capital structure, liquidity, profit growth, financial performance.
Co-Authors Adam Triana Irawan Agis Pebrian Agus Nurhidayat Agus Peni Jaelani Agustin, Laela Ahmad Munsyi Muttaqi Ai Kusmiati Aisyah Ai Kusmiati Asyiah Ai Kusmiati Asyiah Ajmal Eka Mulya Mulya Al Zahra, Salsabila Alamsyah, Amzan Nur Alisya Febriana Alpi Nurunisa Alya Putri Salsabila Amelia Aprilliyani Muttaqin Amzan Nur Alamsyah Andina Nopianti Andri Esa Permana Angga Prasetya Anggun Riyanti Anis Asma’uswatun Nisa Anis Asma’uswatun Nisa Arga Sutrisna Arga Sutrisna Arga Sutrisna Ari Arisman Ari Arisman arif Arif Arif Arif, Arfi Arisman, Ari Asep Hermawan Askolani Askolani Askolani Askolani Askolani Asyiah, Ai Kusmiati Ayu Larasati Azis Azis Barin Barlian Budhi Wahyu Fitriadi Cece Rakhmat Cecep Abdul Hak Citra Pratiwi Damayanti Wulandari Dani Fajar Daniel Fauzia Sandi Dea Handayani Denni Mochamad Faisal Depy Muhamad Pauzy Dina Pebrianti Dinda Anjani Dudu Risana Dwiki Rizki Utama Edwin Bahrudin Elisa Nurchoiriah Ernawati Ernawati Ersy Muhamad Irsyad Erwinda Hesti Pertiwi Evilia Sri Yuniar Fadilah, Mohamad Fazar Fahmi Saepullah Astari Fauziah, Melsy Dinari Fawzia Pratama Putra Herlambang Fernando Aldiansyah Fitri Nuraeni Gian Riksa Wibawa Gilang Tendi Abdillah Hakim, Gisan Hilman Handayani, Siti Ririn Dian Hendi ali permana Heryani, Rena Hidayah, Raifa Nur Ilham Fadhilah Firdaus Inawati, Apriliani Intan Diahcinta Leonan Iqbal Nurfauzi Arif Irawan, Irly Artiara Irly Artiara Irawan Ita Sukmawati Karmita Karmita Kusuma Agdhi Rahwana Lestari, Mida Septa Lestari, Suci Putri Listanti, Yeja Firginia Majdudah, Gina Sa’adatul Mega Wulan Mega Wulan Melihatin, Melli Meyrandi, Rifki Redha Mila Karmila Mila Karmila Mila Karmila Moch Faisal Akbar Muhamad Ramdan, Muhamad Muhammad Dzikri Bima Saputra Muhammad Gunawan Muhammad Luthfi Sani Nady Rizky Ardiansyah Nancy Savitrie Setiadi Nauzal Zamzami Nita Fauziah Oktaviani Nopianti, Andina Nurhidayat, Agus Nuri Masruroh Nurjaman, Agis Nurul Nurrohmah Ainul Yakin Nurunisa, Alpi Oktaviani, Indiarti Oktaviani, Nita Fauziah Pamungkas, Muhamad Dito Patimah, Euis Patimah, Titin Pratama, Muhammad Jordy Priyanto, Arief Dwi Purnomo, Ari Ade Putri Lestari, Suci Putri Salsa Alicia Putri, Marsha Vanessa Raifa Nur Hidayah Ranti Salmawati Rena Kuspita Sari Rendi Muhamad Prayoga Rifki Redha Meyrandi Rima Melati Rima Zamilah Rina Nurlinawaty Rizky Adam Fauzi Fadilla Ruchyat, Winona Susilawati Sahrul Ramdani Salgangga, Selji Salgangga Salsabila, Aulia Zahra Setiadi, Nancy Savitrie Shela Tri Agustina Sheren Slavia Yusup Sigit Pratama Silvia Intan Suviatna Silvia Maulita Silviana Nurhilman Sintia, Elis Suci Putri Lestari Suci Putri Lestari Suci Putri Lestari Suci Putri Lestari Suci Putri Lestari suci putri lestari SUSANTI Sutrisna, Arga Teddy Irawan Teli Muhamad Adam Titin Patimah Tommy Ariestia Suhendra Tee Tricilla, Elsa Tujjahra, Dita Raudya Utama, Dwiki Rizki Vira Nur Zahra Wibawa, Gian Riksa Winda Windiyani Wiwit Juwita Wulandari, Erdina Yulianti Yuniar, Evilia Sri Zahra, Vira Nur Zannath, Reza Faisal