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Manurung, Afwan Syahril
Universitas Islam Negeri Sumatera Utara
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KOMUNIKASI INTERPERSONAL TERHADAP PENGGUNAAN MEDIA SOSIAL DI KALANGAN MAHASISWA ILMU KOMUNIKASI UIN SUMATERA UTARA Afwan Syahril Manurung; Muhammad Alfikri; Achiriah
Algebra : Jurnal Pendidikan, Sosial dan Sains Vol 1 No 4 (2021): Algebra : Jurnal Pendidikan, Sosial, dan Sains
Publisher : Yayasan Amanah Nur Aman

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Abstract

Penelitian ini menggunakan metode kuantitatif, dengan teori uses and gratifications. Penelitian ini bertujuan untuk mengetahui apakah ada pengaruh komunikasi interpersonal terhadap penggunaan media sosial di kalangan mahasiswa program studi ilmu komunikasi di UIN Sumatera Utara. Populasi dalam penelitian ini adalah mahasiswa program studi ilmu komunikasi UIN Sumatera Utara Stambuk 2018 sebanyak 296 orang. Teknik pengambilan sampel menggunakan rumus Slovin dengan taraf signifikansi 10%. Kemudian ditetapkan sampel sebanyak 91 responden. Hasil penelitian ini adalah uji-t dengan 28 item soal dan masing-masing variabel menggunakan 14 item soal. Hasil pertanyaan variabel komunikasi interpersonal dijawab dengan tidak setuju, sedangkan variabel penggunaan media sosial menjawab bahwa penggunaan media sosial Facebook mengarah pada interaksi sosial sedangkan media sosial Instagram mengarah pada informasi. Kata kunci: Komunikasi Interpersonal; Penggunaan media sosial; Facebook; Instagram ABSTRACT This study uses quantitative methods, with uses and gratifications theory. This study aims to determine whether there is an influence of interpersonal communication on the use of social media among students of the communication science study program at UIN North Sumatra. The population in this study were 296 students of the communication science study program at UIN Sumatera Utara Stambuk 2018 as many as 296 people. The technique used in sampling is using the Slovin formula with a significance level of 10%. Then set a sample of 91 respondents. The results of this study on a t-test with 28 questions and each variable used 14 questions. The results of the interpersonal communication variable questions were answered with disagreement, while the use of social media variables answered that the use of Facebook social media leads to social interaction while Instagram social media leads to information. Keywords: Interpersonal Communication; Use of social media; Facebook; Instagram.
Co-Authors Abdul Rasyid Abdullah Achiriah Achiriah Achiriah Ade Anggelina Fauziah Afifah, Nisa Ahmad Rifai Akbar Aldi Kautsar Akbar Aldi Kautsar Aldi Kautsar, Akbar Ananda, Kessy Angkat, Darni Annisa Fadillah, Annisa Annisa, Anti Arifatuz Zahro Arsini, Yenti Atasya Tara Aneldi Azhari Panjaitan Bagus Santoso Cantika Zahara Dalimunthe, Hotmayjar Ardila Damayanti, Elisa Dihra Ardaly Siregar Dimas Dwika Syahrahmanda Dini Shaleha Dini Shaleha Erwan Efendi Fara Nabila Tania Faza, Hilwa Faza Nabila Bidawi Fitria Nur Ahmad Fyarisa Fyarisa Hadi, Firman Hadi Harahap, Suheri Hasan Sazali Hasan Sazali Hasanatul Mardliyah Br Tambunan Husaini, Muhammad Jawahir Indah Mayasari Indah Mayasari Indra Wahyudi, Indra Indri Febrianti Isnaini Jambak, Susanti Jihan Tuffa Hati Lestari, Widya Lubis, Muhammad Arif M. Hafizh Fadilah Siregar M. Yoserizal Saragih M. Yoserizal Saragih Malika Aulia Husnah S Malika Ayumi MANURUNG, PURBATUA Miswati Muhammad Alfikri Muhammad Farhan Azmi Muhammad Hasbi Maulana Nabawi, Ahmad Nadia Frety Shila Nayla Anindia nazlia octaviani Novi Anggraini, Novi Nst, Siti Arafah Efendi Nur Ainun Ghoisani Ritonga Nurman Achmad Nurtia Asty Rahman Nurul Mupida Lubis Pohan, Syafruddin Pratiwi, Bella Pratiwi, Tria Rachman, Mulia Raja Khairanda Siregar Ridwansyah Arifandi Arifandi Ritonga, Nur Ainun Ghoisani Robijaona Rahelivololoniaina Baholy Rudhani, Goenersya Haidar S.Ag. S. Pd. M.Ag, Deliati Sagala, Ardin Rizky Andre Salsabina. S, Laila Septika, Ghina Sufina Dewi Sumayyah, Lia Sururi, Zanniro Tambunan, May Dea Citra Tanjung, Egi Pratama Putra Thohir, Ulfa Fadhillah Tiara Amanda Utami, Nabillah Putri Winda Aidin Yuzarion, Yuzarion