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The Influence Of Online Communication Strategies On Purchase Intention Of Skincare Products In Generation Z Marsach Adelia; Abdul Haeba Ramli; Erny Amriani Asmin; Zianneil T. Gecolea Gecolea
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 2 (2025): JIMKES Edisi Maret 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i2.3193

Abstract

The purpose of this study was to analyze the factors that influence online communication strategies in generation Z to buy beauty products that focus on the TikTok platform involving the variables ewom, influencer marketing, content marketing, attitudes, subjective norms, purchase intentions and purchasing behavior. This study is quantitative using a purposive sampling technique conducted through an online questionnaire to 140 respondents of skintific product consumers aged 17-27 years in Tangerang. The results showed that the ewom variable had a positive effect on purchase intentions, while influencer marketing and content marketing showed a positive effect on purchase intentions. Then attitudes and subjective norms were proven to have a positive effect on purchase intentions. In addition, purchase intentions also have a positive effect on purchasing behavior. Then purchase intentions provide an indirect effect between attitudes and purchasing behavior, purchase intentions provide an indirect effect between attitudes and purchasing behavior, purchase intentions provide an indirect effect between subjective norms and purchasing behavior. Purchase intention provides an indirect influence between influencer marketing and content marketing on purchasing behavior. The results of this study are expected to help develop marketing theory and business practices in the skincare industry and be a reference for future research. Keywords: ewom, influencer marketing, content marketing, attitude, subjective norms, purchase intention and purchase behavior.
Systematic Literature Review of Counterproductive Work Behavior From Several Perspectives Muhammad Takrim; Abdul Haeba Ramli; Safuan` Safuan; Edi Hamdi
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 2 (2025): JIMKES Edisi Maret 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i2.3380

Abstract

This study presents a systematic literature review of counterproductive work behavior (CWB) using the PRISMA methodology to analyze research trends over the past decade (2014–2024). CWB encompasses negative actions performed by employees that may harm organizations, either directly or indirectly. This study identifies key factors influencing CWB, including personality traits such as narcissism, decision-making styles, perceived task legitimacy, and broader social and economic factors. The findings reveal that illegitimate tasks, job stress, and an unfavorable organizational environment are primary triggers of CWB. Additionally, leadership factors significantly contribute to the emergence of counterproductive behaviors in the workplace. Through an analysis of 11 selected journal articles from the Scopus database, this study highlights the trends in CWB research across various countries and industries, particularly at the managerial level. This research provides insights into the importance of organizational policies and managerial interventions in mitigating the negative impacts of CWB. It also identifies gaps in the literature, offering opportunities for further exploration, particularly in understanding the role of cultural and organizational policies in preventing CWB. By adopting a more holistic approach, organizations can foster a healthier and more productive work environment. Keywords: Counterproductive Work Behavior, Managers, Systematic Literature Review, PRISMA, Organizational Factors
Advancing Green Work Engagement In Healthcare: A Systematic Review And Future Research Directions Fajar Satria; Ahmad Hidayat Sutawijaya; Abdul Haeba Ramli; Triyono Arief Wahyudi
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 2 (2025): JIMKES Edisi Maret 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i2.3403

Abstract

The healthcare sector, while central to public well-being, is paradoxically responsible for 4–5% of global greenhouse gas emissions. This systematic literature review (SLR) critically explores the emerging concept of Green Work Engagement (GWE)—defined as employees’ proactive involvement in sustainable practices—and its transformative potential for healthcare institutions. Guided by the PRISMA framework, this review synthesizes high-quality studies from 2014 to 2024, identifying leadership, organizational support, environmental awareness, and green HRM as pivotal antecedents of GWE. Findings highlight that green servant leadership and green talent management foster innovative behaviors, enhance job satisfaction, and improve both environmental performance and clinical outcomes. Technological integration (e.g., cloud computing) and structured frameworks (e.g., GreenEd, 5R) also emerge as key enablers of systemic change. However, the literature reveals methodological gaps, limited application in developing contexts, and insufficient empirical evaluation of behavioral interventions. This study offers a robust conceptual foundation and practical roadmap for embedding sustainability into healthcare operations, emphasizing the role of leadership, employee engagement, and inclusive organizational culture in advancing environmental stewardship. The review concludes with actionable research directions to strengthen the theoretical and practical relevance of GWE and support the healthcare sector’s alignment with global sustainability goals. Keywords: Green Work Engagement, Healthcare Sustainability, Green HRM, Employee Engagement, Environmental Leadership, Systematic Review
Determinants of Purchase Intention On TikTok As An E-WOM Platform Siti Mariam; Rizka Diah Agustia; Abdul Haeba Ramli
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 3 (2025): JIMKES Edisi Mei 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i3.3453

Abstract

Social media platforms have revolutionized how consumers receive and evaluate product information, particularly through Electronic Word of Mouth (E-WOM). TikTok, with its interactive features and large user base, has emerged as a powerful E-WOM medium that can influence consumer behavior. This study investigates the impact of E-WOM components—information quality, credibility, suitability, and needs—on information usefulness, information adoption, and ultimately purchase intention for Wardah cosmetic products. A quantitative, descriptive-causal research design was applied using purposive sampling, with 160 respondents from the JABODETABEK area who had purchased Wardah products at least twice in 2023. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results reveal that all proposed relationships are statistically significant: E-WOM attributes positively affect information usefulness, which in turn influences information adoption and purchase intention. This study contributes to a deeper understanding of the role of E-WOM in digital consumer behavior and offers practical insights for cosmetic brands aiming to leverage social media platforms for marketing strategies. Keywords: E-WOM, information usefulness, information adoption, purchase intention, TikTok, Wardah cosmetics
The Effect Of Transformational Leadership On Turnover Intention: The Mediating Role Of Work Stress And Organizational Commitment In The Retail Industry Sofia Apriliani Penu Sukalumba; Abdul Haeba Ramli
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 3 (2025): JIMKES Edisi Mei 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i3.3516

Abstract

This study aims to analyze the influence of transformational leadership on turnover intention, considering the mediating roles of work stress and organizational commitment among retail industry employees. The research employed a quantitative approach using Partial Least Squares-Structural Equation Modeling (PLS-SEM), involving 155 respondents working at PT Duta Intiguna Yasa (Mr.DIY) in East Jakarta, Bogor, and Depok. The results indicate that transformational leadership does not have a direct effect on turnover intention, but it does exert an indirect influence through two pathways: the reduction of work stress and the enhancement of organizational commitment. Organizational commitment emerged as a stronger mediator in reducing turnover intention, while work stress also played a significant yet weaker mediating role. Meanwhile, the indirect effect of work stress on turnover intention through organizational commitment, as well as the combined dual mediation pathway, was not statistically significant. These findings underscore the importance of developing transformational leadership to foster employee loyalty. Practical implications include leadership training, effective stress management strategies, and efforts to strengthen organizational commitment in order to improve employee retention in the retail sector.   Keywords: Transformational Leadership, Turnover Intention, Work Stress, Organizational Commitment, Retail Industry
Driving Management Change: Green Transformational Leadership as a Catalyst for Sustainable Management A Systematic Literature Review Siti Rafika Arman; Andriyanti Asianto; Abdul Haeba Ramli; Lia Amalia; Ferryal Abadi
Jurnal Ilmiah Manajemen Kesatuan Vol. 13 No. 3 (2025): JIMKES Edisi Mei 2025
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v13i3.3684

Abstract

Research on green transformational leadership has attracted academic attention in recent years. However, a comprehensive analysis of the development of green transformational leadership and its role in changes that occur within organizations has not been conducted. To address this gap, this literature aims to review the development of green transformational leadership and analyze the role of green transformational leadership in changes that occur at both the individual and organizational levels. A systematic literature review approach was used in writing this article. Selected journal articles are analyzed to determine their relationship and relevance to the topic of Green Transformational Leadership. Research on Green Transformational Leadership has increased over the past 12 years. In total, 25 articles were examined in this literature review, a large portion of literature used quantitative approaches and were mostly studied in the Asian continent. Based on the findings analyzed, Transformational leadership styles have shifted towards a sustainable approach because of the emphasized responsibility for environmentally friendly behavioral practices for organizations. In addition, Green Transformational Leadership plays an important role in management change at both the individual and organizational levels. This study describes the structural overview of 25 journal articles published from 2013 to early 2025. This review presents an in-depth discussion of the current state of research, trends and future research directions on green transformational leadership.   Keywords: Green Transformational Leadership; Change Management; Sustainable Management
The Influence of Transformational Leadership with the Mediating Role of Work Engagement and Job Satisfaction on Employee Performance Dahliana, Nur Apriani; Ramli, Abdul Haeba
J-CEKI : Jurnal Cendekia Ilmiah Vol. 5 No. 2: Februari 2026
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v5i2.12707

Abstract

In the context of globalization, which demands government apparatus to improve efficiency and the quality of public services, employee performance becomes a crucial factor for organizational success. This study aims to analyze the effect of transformational leadership on employee performance with the mediating roles of work engagement and job satisfaction among employees of the Tangerang Regency Government. A quantitative approach with an empirical study design was employed, involving 140 respondents selected through purposive sampling. Hypothesis testing was conducted using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results show that transformational leadership has a significant positive effect on work engagement, job satisfaction, and employee performance, both directly and indirectly through the mediating variables. These findings emphasize the importance of optimizing transformational leadership practices through clear communication of the organizational vision, consistent performance appreciation, and the creation of a supportive work environment to enhance employee engagement and job satisfaction. This research contributes to strengthening empirical evidence on the relationship between transformational leadership and employee performance in the public sector, while offering applicable and sustainable managerial strategies.
The Influence of Self-Leadership and Proactive Personality Towards Innovative Work Behavior of Employees Kastyaningrum, Tiara Putri; Ramli, Abdul Haeba
J-CEKI : Jurnal Cendekia Ilmiah Vol. 5 No. 2: Februari 2026
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v5i2.12708

Abstract

This study examines the influence of self-leadership and proactive personality on innovative work behavior, with resilience as a moderator, in the manufacturing sector of Tangerang Regency, Indonesia. Against the backdrop of global competition demanding adaptive and innovative human resources, a quantitative approach using Structural Equation Modeling was applied to data from manufacturing employees. Validated instruments confirmed that self-leadership and proactive personality significantly drive innovative behavior, while resilience not only directly enhances innovation but also strengthens the self-leadesrhip – innovation relationship. Finding underscore the synergistic interplay of these three factors in foresting an innovation work environment. Partical implications include intergrated resilience training programs, proactive personality – based recruitment strategies, and innovation reward system. The theoretical contribution lies in integrating proactive personality as a novel variable and demonstrating resilience’s dual role (direct and moderating) in an Indonesian manufacturing context, providing a sustainable human resource development framework for industrial competitiveness.
The Influence Of Recruitment, Transformational Leadership, And Employee Engagement To Employee Performance Vabilla, Tanti; Ramli, Abdul Haeba
J-CEKI : Jurnal Cendekia Ilmiah Vol. 5 No. 2: Februari 2026
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v5i2.12933

Abstract

In the current era of globalization and digitalization, companies are required to have superior human resources, where recruitment and transformational leadership are the key to improving employee engagement and employee performance. This study aims to analyze the influence of recruitment and transformational leadership on employee engagement and employee performance in manufacturing employees in Tangerang. The method used in this study is a quantitative approach with a survey of 145 respondents through the distribution of online questionnaires using Google Forms and analyzed using SEM-PLS. The results of the study indicate that recruitment and transformational leadership have a positive impact on employee engagement and employee performance. This study suggests that companies improve the quality of the recruitment process and the implementation of transformational leadership to create a work environment that supports employee engagement. The theoretical contribution of this study proves the role of recruitment and transformational leadership in positively influencing employee engagement and employee performance, while its practical contribution is strategic advice in human resource management to improve overall organizational performance.
Co-Authors Abadi, Ferryal Aderisma Nafisa Salma Aditya Halim Perdana Kusuma Putra Putra Adrifa, Zacky Putra Agung Fachridian Ahmad Hidayat Sutawijaya Ahmad Hidayat Sutawijaya Al Kausar, Al Kausar Almaitsya Gianis Amelia Rizky Andi Hafidah Andriyanti Asianto Anggraeni, Abellia Septri Annisa Nur Aristawidya Annisa Rahmawati Arbol, Dolfina Martila Ardhana, Nugroho Aji Arfian Oktaviandi Rizky Arifah, Muhammad Syahroni Ariztian, Rian Astrid Rahayu Aulia Sari Pratiwi Awibowo, Yogo Ayu Larasati Beny Witjaksono Budiman Imran Cendy Fauziah Trianingrum Cherie Anne S. Banca Dahliana, Nur Apriani Dennish H. Tablante Dennish Tablante Deny Rumaidlany Dewi, Ni Putu Karunia Dhinda Siti Mustikasari Diatmika, Anak Agung Ketut Dihin Septyanto Dohan Faqih Ibrahim Edi Hamdi eki, eki Erny Amriani Asmin Esther Trivena Maniagasi Fajar Satria Fatiani, Kurunul Febriani, Fika Aurelia Fika Aryani Gunawan, Tipanirah Hendriadi, Hendriadi Hermaya, Anissa Indriani, Sintiati James Ronald O. Mesina Joni Hartono Kalim, Muchamad Nur Kanaya, Aida Suni Kastyaningrum, Tiara Putri Kurniawati, Erna Kusnadi Kusnadi Kusnadi Kusnadi Lia Amalia Lizio Marcel de Araujo Lucky Samuel Maharani, Alfiana Citra Maratis, Jerry Marisa Zahra Marsach Adelia Megawaty Meidiyanty, Elvira Miaty, Indah Juneta Muhammad Asrar Ameido Muhammad Takrim Muhmin, Andi Hidayat Muslim Muslim Netty Situmorang Novianti, Intan Erlita Nurcahyani, Widy Panji Kresna, Egi Prasetyo, Wishnu Budi Prasetyo, Wisnu Budi Prastiyo Diatmono Pratama, Mario Putra Pratama, Rekha Agustiyanto Purbasari, U.K. Rahmadhini Dwi Hadiyanti Rahmawati, Amanda Reza, Heru Kreshna Rezki Nurdiansyah Ridswan, Muhammad Rinaldi, Guntur Ringo, Rejhi Yunus Siringo Riza Olivia Harahap Rizka Diah Agustia Rizki Yudhistira Rojuaniah Rojuaniah Roza Aulia Abidin Safuan Safuan Salsa Meisita Fahrosa Samudro Seto Samuel, Lucky Saputra, Radiansyah Harry Sari, Pascalia Indah Permata Siti Mariam SITI MARIAM Siti Mariam Siti Mariam Siti Mariam Siti Mariam Siti Mariam Siti Rafika Arman Sofia Apriliani Penu Sukalumba Steven, Jacob Supiati Supiati Surya Hardi Lukita Suseno Hadi Purnomo Sutawidjaya, Ahmad Hidayat Sutawijaya, Ahmad Hidayat Sutriani Sutriani Syafta Sulistyo Puteri Syahroni Syahroni Sylvia, Sylvia Sylvyani, Novi Rohma Thamanda, Dhea Rusli Toaha, Muhammad Triyono Arief Wahyudi Ulfa, Vina Sandriana Unggul Kustiawan Vabilla, Tanti Wahyudi, Ickhsanto Wicaksana, Harits Hijrah Yudistria, Yuyus Zianneil T. Gecolea Zianneil T. Gecolea Gecolea