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All Journal Media Ekonomi dan Manajemen Jurnal Aplikasi Bisnis dan Manajemen (JABM) E-Journal PROSIDING SEMINAR NASIONAL CENDEKIAWAN Jurnal Pengabdian Masyarakat AbdiMas Prosiding Seminar Nasional Pakar Alignment: Journal of Administration and Educational Management Jurnal Manajemen Strategi dan Aplikasi Bisnis Jurnal Logistik Indonesia Majalah Ilmiah Bijak Jurnal Mantik JURNAL LENTERA BISNIS Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat Jurnal Ilmiah Manajemen Kesatuan Jurnal Ilmiah Akuntansi Kesatuan Jurnal Pengabdian kepada Masyarakat Nusantara Jurnal Bisnisman : Riset Bisnis dan Manajemen Journal of Economics and Business UBS Ilomata International Journal of Management International Journal of Engineering, Science and Information Technology International Journal of Economy, Education and Entrepreneurship (IJE3) Indonesian Collaboration Journal of Community Services (ICJCS) Jurnal Ilmu Sosial dan Humaniora Business and Entrepreneurial Review Jurnal Manajemen dan Pemasaran Jasa Media Riset Bisnis & Manajemen Neo Journal of economy and social humanities Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Journal of Innovative and Creativity Jurnal Manajemen Bisnis Era Digital Jurnal Inovasi Manajemen, Kewirausahaan, Bisnis dan Digital Jurnal Cendekia Ilmiah Atestasi : Jurnal Ilmiah Akuntansi The IC-BESTS (International Conference on Business, Economics, Technology, and Social Sciences)
Abdul Haeba Ramli
Fakultas Ekonomi Dan Bisnis, Universitas Esa Unggul, Jakarta
Agriculture, Biological Sciences & Forestry Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Physics Public Health Social Sciences Transportation Other

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The Effect of User Satisfaction and Experience on Consumer Loyalty: The Mediation Role of Trust in Beauty Product Consumers of Gen Z Alfiana Citra Maharani; Ahmad Hidayat Sutawidjaya; Siti Mariam; Abdul Haeba Ramli
Neo Journal of economy and social humanities Vol 4 No 3 (2025): Neo Journal of Economy and Social Humanities
Publisher : International Publisher (YAPENBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56403/nejesh.v4i3.347

Abstract

In today's digital era, online shopping behavior among Gen Z is increasing, particularly in purchasing beauty products through e-commerce platforms. However, despite high purchase rates, consumer loyalty to a single brand remains low because they easily switch to other brands. This study aims to analyze the influence of satisfaction and user experience on consumer loyalty, and to evaluate the role of trust as a bridging factor in this relationship. The study was conducted among Gen Z consumers in Tangerang Regency who had purchased beauty products through e-commerce platforms in the past six months. The results indicate that satisfaction and user experience play a significant role in building trust, which ultimately drives consumer loyalty. These findings emphasize the importance of building trust through a pleasant and satisfying shopping experience to create long-term relationships between consumers and online beauty brands.
The Effect of Shopping Lifestyle, Fashion Engagement, and Hedonic Shopping on E-Commerce with Impulsive Purchasing as a Mediating Variable Kurunul Fatiani; Ahmad Hidayat Sutawidjaya; Siti Mariam; Abdul Haeba Ramli
Neo Journal of economy and social humanities Vol 4 No 3 (2025): Neo Journal of Economy and Social Humanities
Publisher : International Publisher (YAPENBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56403/nejesh.v4i3.349

Abstract

In recent years, online shopping activities in the fashion sector have shown a significant increase. This shift has been further accelerated by the COVID-19 pandemic, which encouraged consumers to move from conventional shopping to e-commerce platforms that are considered more practical, safe, and accessible. The transformation of consumption patterns has strengthened the transition toward digital shopping, particularly for fashion products. This study aims to examine the influence of shopping lifestyle, fashion involvement, and hedonic orientation on impulsive buying behavior. Furthermore, it investigates the mediating role of impulsive buying in enhancing the intention to use e-commerce. A quantitative survey method was employed, with data analyzed using Partial Least Square-Structural Equation Modeling (PLS-SEM). The sample consisted of 130 respondents residing in Tangerang Regency who actively purchase fashion items through Shopee. The findings reveal that shopping lifestyle, fashion involvement, and hedonic orientation have a positive and significant effect on impulsive buying behavior. Moreover, impulsive buying is proven to mediate the relationship between these three variables and the intention to use e-commerce. These results highlight the importance of emotional factors and digital lifestyles as the main drivers of young consumers’ purchasing behavior and provide strategic insights for e-commerce platforms and the fashion industry in designing more effective and emotionally driven marketing strategies.
The Influence of Market Orientation and Digital Marketing on the Performance of Micro, Small, and Medium Enterprises through Competitive Advantage U.K. Purbasari; Abdul Haeba Ramli; Siti Mariam; Anak Agung Ketut Diatmika
Neo Journal of economy and social humanities Vol 4 No 4 (2025): Neo Journal of Economy and Social Humanities
Publisher : International Publisher (YAPENBI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56403/nejesh.v4i4.353

Abstract

This research analyzes the influence of market orientation and digital marketing on the performance of small and medium enterprises (SMEs), considering the role of competitive advantage as a factor that strengthens that relationship. The study was conducted on SMEs located in Tangerang Regency, involving 140 business actors as main respondents. The results indicate that market orientation has a positive impact on competitive advantage, and digital marketing also positively affects competitive advantage. Furthermore, market orientation positively influences the performance of SMEs, while digital marketing has a positive effect on the performance of SMEs. Competitive advantage can mediate the influence of market orientation on the performance of SMEs. Additionally, competitive advantage can mediate the influence of digital marketing on the performance of SMEs. Thus, all relationships studied in this research show results that are consistent with initial assumptions and provide a positive impact.
Implementation of Organizational Agility Strategies to Meet The Challenges of Digital Transformation in Government Organizations Agung Fachridian; Abdul Haeba Ramli; Lizio Marcel de Araujo
Media Ekonomi dan Manajemen Vol 39, No 2 (2024): July 2024
Publisher : Fakultas Ekonomika dan Bisnis UNTAG Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56444/mem.v39i2.4575

Abstract

Digital transformation has become essential for all organizations as innovation and digital technology continue to evolve. This research focuses on the impact of organizational agility on digital transformation in the government sector, as well as the role of Collaborative Knowledge Creation (CKC), innovation, and Digital Transformational Leadership (DTL) as antecedents and factors that influence organizational agility. Quantitative research using the Structural Equation Model (SEM) method began in 2023. The unit of analysis involved 103 work units in government organizations that focus on the development of science and technology (S&T). The results of this study show that the role of organizational agility can improve digital transformation in the government sector, and the role of innovation and DTL as antecedents and factors, can affect organizational agility. This shows that in driving change towards digital transformation in organizations, the role of organizational agility is very important. This research has managerial implications for government organizations, especially organizational leaders and work unit leaders in building digital transformation. Organizational leaders must realize that implementing sound management strategies fostering organizational agility, including designing adaptive policies, cultivating a responsive organizational culture, and establishing structures that promote collaboration and innovation can facilitate government organizations digital transformation.
The Influence of Transformational Leadership with the Mediating Role of Work Engagement and Job Satisfaction on Employee Performance Nur Apriani Dahliana; Abdul Haeba Ramli
J-CEKI : Jurnal Cendekia Ilmiah Vol. 5 No. 2: Februari 2026
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v5i2.12707

Abstract

In the context of globalization, which demands government apparatus to improve efficiency and the quality of public services, employee performance becomes a crucial factor for organizational success. This study aims to analyze the effect of transformational leadership on employee performance with the mediating roles of work engagement and job satisfaction among employees of the Tangerang Regency Government. A quantitative approach with an empirical study design was employed, involving 140 respondents selected through purposive sampling. Hypothesis testing was conducted using Structural Equation Modeling–Partial Least Squares (SEM-PLS). The results show that transformational leadership has a significant positive effect on work engagement, job satisfaction, and employee performance, both directly and indirectly through the mediating variables. These findings emphasize the importance of optimizing transformational leadership practices through clear communication of the organizational vision, consistent performance appreciation, and the creation of a supportive work environment to enhance employee engagement and job satisfaction. This research contributes to strengthening empirical evidence on the relationship between transformational leadership and employee performance in the public sector, while offering applicable and sustainable managerial strategies.
The Influence of Self-Leadership and Proactive Personality Towards Innovative Work Behavior of Employees Tiara Putri Kastyaningrum; Abdul Haeba Ramli
J-CEKI : Jurnal Cendekia Ilmiah Vol. 5 No. 2: Februari 2026
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v5i2.12708

Abstract

This study examines the influence of self-leadership and proactive personality on innovative work behavior, with resilience as a moderator, in the manufacturing sector of Tangerang Regency, Indonesia. Against the backdrop of global competition demanding adaptive and innovative human resources, a quantitative approach using Structural Equation Modeling was applied to data from manufacturing employees. Validated instruments confirmed that self-leadership and proactive personality significantly drive innovative behavior, while resilience not only directly enhances innovation but also strengthens the self-leadesrhip – innovation relationship. Finding underscore the synergistic interplay of these three factors in foresting an innovation work environment. Partical implications include intergrated resilience training programs, proactive personality – based recruitment strategies, and innovation reward system. The theoretical contribution lies in integrating proactive personality as a novel variable and demonstrating resilience’s dual role (direct and moderating) in an Indonesian manufacturing context, providing a sustainable human resource development framework for industrial competitiveness.
The Influence Of Recruitment, Transformational Leadership, And Employee Engagement To Employee Performance Tanti Vabilla; Abdul Haeba Ramli
J-CEKI : Jurnal Cendekia Ilmiah Vol. 5 No. 2: Februari 2026
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v5i2.12933

Abstract

In the current era of globalization and digitalization, companies are required to have superior human resources, where recruitment and transformational leadership are the key to improving employee engagement and employee performance. This study aims to analyze the influence of recruitment and transformational leadership on employee engagement and employee performance in manufacturing employees in Tangerang. The method used in this study is a quantitative approach with a survey of 145 respondents through the distribution of online questionnaires using Google Forms and analyzed using SEM-PLS. The results of the study indicate that recruitment and transformational leadership have a positive impact on employee engagement and employee performance. This study suggests that companies improve the quality of the recruitment process and the implementation of transformational leadership to create a work environment that supports employee engagement. The theoretical contribution of this study proves the role of recruitment and transformational leadership in positively influencing employee engagement and employee performance, while its practical contribution is strategic advice in human resource management to improve overall organizational performance.
Enhancing Lecturer Performance Through Readiness to Change: The Influence of Transformational Leadership and Organizational Culture Nurjannah; Rojuaniah; Abdul Haeba Ramli; Lia Amalia; Lukman Cahyadi
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 3 (2026): JIMKES Edisi Mei 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i3.3870

Abstract

This study examines how transformational leadership and organizational culture play a role in shaping the readiness of Generation X lecturers at private universities to face change, as well as its impact on lecturer performance. This study was conducted using a quantitative approach through the distribution of questionnaires to 175 lecturers in Jakarta and analyzed using the SEM-PLS method. This study aims to answer how these two independent variables influence readiness to change and lecturer performance, both directly and indirectly. The results show that organizational culture and transformational leadership have a positive influence on readiness to change, while readiness to change acts as a significant mediator in the relationship between these variables and lecturer performance. However, the direct influence of transformational leadership on lecturer performance is not significant. This article discusses the importance of readiness to change as a psychological variable that bridges the dynamics of leadership and organizational culture with performance outcomes. These findings contribute conceptually to change management studies and provide practical implications for higher education institutions in enhancing lecturer readiness and performance in the face of organizational dynamics.
DETERMINANTS OF EMPLOYEE EMPOWERMENT: THE CONTRIBUTION OF LEADERSHIP ROLES THROUGH GHRM MANAGEMENT Siti Rafika Arman; Abdul Haeba Ramli; Lia Amalia; Ferryal Abadi
IC-BESTS: International Conference on Business, Economics, Technology, and Social Sciences 2026: The IC-BESTS (International Conference on Business, Economics, Technology, and Social Sciences
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/icbests.v1i1.130

Abstract

The phenomenon of climate change that impacts environmental issues triggers organizations globally to strengthen environmental protection as result of their business activities. In motivating environmental protection actions, the contribution of empowered employees in their environmentally friendly practices is inseparable. This study aims to explore the relationship between organizational encouragement of Top Management Green Commitment (TMGC) and Green Transformational Leadership (GTL) on the management of Green Human Resource Management (GHRM) so that it has implications for Green Employee Empowerment (GEE). Data collection in this study was designed using a survey method by distributing online questionnaires to 480 respondents working in the digital industry and startup companies. Research responses were taken using a non-probability sampling method with a purposive sampling approach. This research is quantitative with data processing of relationships between variables using the Structural Equation Model (SEM) method. The study found that GTL and GHRM have a significant influence on GEE behavior. This study also confirmed the relationship between TMGC and GHRM practices does not significantly affect GHRM practices. This shows that top management commitment alone without any examples and real actions is not enough to influence individual behavior to play an active role in implementing sustainability within the organization.
The Influence of Transformational Leadership and Work Motivation on Job Satisfaction, with Contingent Reward as a Moderating Variable Yogo Awibowo; Abdul Haeba Ramli
International Journal of Engineering, Science and Information Technology Vol 5, No 1 (2025)
Publisher : Malikussaleh University, Aceh, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52088/ijesty.v5i1.868

Abstract

This research analyzes the influence of transformational leadership and work motivation on job satisfaction, with contingent reward as a moderating variable. Transformational leadership and work motivation influence job satisfaction, while contingent rewards act as awards based on performance achievements. This research uses a quantitative approach with the Structural Equation Model Partial Least Squares (SEM-PLS) method. Data was collected by distributing questionnaires using Google Forms involving 100 respondents. The population in this research study was PT Tembaga Mulia Semanan Tbk; the sampling technique used was purposive sampling, namely permanent employees of PT Tembaga Mulia Semanan Tbk. The sample for this research was permanent employees of PT Tembaga Mulia Semanan Tbk. The findings of this research show that transformational leadership and work motivation influence job satisfaction. In addition, contingent rewards were not proven to moderate the relationship between transformational leadership and job satisfaction. In contrast, contingent rewards were proven to moderate the relationship between work motivation and job satisfaction. This research provides implications for companies developing a transformational leadership style and creating a reward system to increase team member motivation and job satisfaction.
Co-Authors Abadi, Ferryal Abellia Septri Anggraeni Aderisma Nafisa Salma Aditya Halim Perdana Kusuma Putra Putra Adrifa, Zacky Putra Agung Fachridian Ahmad Hidayat Sutawijaya Ahmad Hidayat Sutawijaya Al Kausar, Al Kausar Alfiana Citra Maharani Almaitsya Gianis Amalia, Lia Amelia Rizky Anak Agung Ketut Diatmika Andi Hafidah Andriyanti Asianto Anggraeni, Abellia Septri Annisa Nur Aristawidya Annisa Rahmawati Arbol, Dolfina Martila Ardhana, Nugroho Aji Arfian Oktaviandi Rizky Arifah, Muhammad Syahroni Ariztian, Rian Astrid Rahayu Aulia Sari Pratiwi Ayu Larasati Beny Witjaksono Budiman Imran Cendy Fauziah Trianingrum Cherie Anne S. Banca Dahliana, Nur Apriani Dennish H. Tablante Dennish Tablante Deny Rumaidlany Dewi, Ni Putu Karunia Dhinda Siti Mustikasari Dihin Septyanto Dohan Faqih Ibrahim Edi Hamdi eki, eki Erny Amriani Asmin Esther Trivena Maniagasi Fajar Satria Fatiani, Kurunul Febriani, Fika Aurelia Fika Aryani Gunawan, Tipanirah Hendriadi, Hendriadi Hermaya, Anissa Indriani, Sintiati James Ronald O. Mesina Joni Hartono Kalim, Muchamad Nur Kanaya, Aida Suni Kastyaningrum, Tiara Putri Kurniawati, Erna Kurunul Fatiani Kusnadi Kusnadi Kusnadi Kusnadi Kustiawan, Unggul Lia Amalia Lizio Marcel de Araujo Lucky Samuel Lukman Cahyadi Maharani, Alfiana Citra Maratis, Jerry Marisa Zahra Marsach Adelia Megawaty Meidiyanty, Elvira Miaty, Indah Juneta Muhammad Asrar Ameido Muhammad Takrim Muhmin, Andi Hidayat Muslim Muslim N Nurjannah, N Nurjannah Netty Situmorang Novianti, Intan Erlita Nur Apriani Dahliana Nurcahyani, Widy Panji Kresna, Egi Prasetyo, Wishnu Budi Prasetyo, Wisnu Budi Prastiyo Diatmono Pratama, Mario Putra Pratama, Rekha Agustiyanto Purbasari, U.K. Rahmadhini Dwi Hadiyanti Rahmawati, Amanda Reza, Heru Kreshna Rezki Nurdiansyah Ridswan, Muhammad Rinaldi, Guntur Ringo, Rejhi Yunus Siringo Riza Olivia Harahap Rizka Diah Agustia Rizki Yudhistira Rojuaniah Rojuaniah Roza Aulia Abidin Sabrina, Salya Widya Safuan Safuan Salsa Meisita Fahrosa Samuel, Lucky Saputra, Radiansyah Harry Sari, Pascalia Indah Permata Seto, Samudro Siti Mariam Siti Mariam Siti Mariam Siti Mariam SITI MARIAM Siti Mariam Siti Mariam Siti Rafika Arman Siti Rafika Arman Sofia Apriliani Penu Sukalumba Steven, Jacob Supiati Supiati Surya Hardi Lukita Suseno Hadi Purnomo Sutawidjaya, Ahmad Hidayat Sutawijaya, Ahmad Hidayat Sutriani Sutriani Syafta Sulistyo Puteri Syahroni Syahroni Sylvia, Sylvia Sylvyani, Novi Rohma Syofyan Hardi Sabana Tanti Vabilla Thamanda, Dhea Rusli Tiara Putri Kastyaningrum Toaha, Muhammad Triyono Arief Wahyudi U.K. Purbasari Vabilla, Tanti Vina Sandriana Ulfa Wahyudi, Ickhsanto Wicaksana, Harits Hijrah Yogo Awibowo Yudistria, Yuyus Zianneil T. Gecolea Zianneil T. Gecolea Gecolea