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All Journal JURNAL ILMIAH MANAJEMEN & BISNIS International Journal of Artificial Intelligence Research JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) International Research Journal of Business Studies (E-Journal) Journal of Economic, Bussines and Accounting (COSTING) JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK SEIKO : Journal of Management & Business JUMAN Tools (Jurnal Manajemen Tools) Jurnal Mantik Jurnal Informatika Ekonomi Bisnis Jurnal Sains dan Teknologi Enrichment : Journal of Management JOURNAL OF BUSINESS AND ECONOMICS RESEARCH (JBE) Jurnal Tunas Journal of Industrial Engineering & Management Research (JIEMAR) JURNAL RECTUM: Tinjauan Yuridis Penanganan Tindak Pidana Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN) Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) JaManKu : Jurnal Manajemen dan Kewirausahaan Journal of Community Service and Engagement Berajah Journal International Journal of Educational Review, Law And Social Sciences (IJERLAS) Jurnal Ekonomi Journal of Vision and Ideas (VISA) International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Jurnal Ilman: Jurnal Ilmu Manajemen BISMA Cendekia KREATIF: Jurnal Pengabdian Masyarakat Nusantara Jurnal Teknologi dan Manajemen Industri Terapan Jurnal Sistim Informasi dan Teknologi Jurnal Ekonomi Lembaga Layanan Pendidikan Tinggi Wilayah I Prioritas : Jurnal Pengabdian Kepada Masyarakat International Review of Practical Innovation, Technology and Green Energy (IRPITAGE) International Conference on Health Science, Green Economics, Educational Review and Technology (IHERT) Jurnal Ekonomi Bisnis Digital Indo-Fintech Intellectuals: Journal of Economics and Business Jurnal Informatika Ekonomi Bisnis Alkhidmah: Jurnal Pengabdian dan Kemitraan Masyarakat Celebes Journal of Community Services International Research Journal of Business Studies Jurnal Ekonomi Bisnis Digital International Journal of Islamic Business and Economics (IJIBEC)
Bunga Aditi
Universitas Harapan Medan
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Physics Social Sciences Transportation Other

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The Influence of User Trust and Experience On User Satisfaction Of E-Commerce Applications During Transactions in Mini Markets Using Delon and McLean Method Dendy K. Pramudito; Ade Titin Sumarni; Enny Diah Astuti; Bunga Aditi; Magdalena
Jurnal Sistim Informasi dan Teknologi 2023, Vol. 5, No. 4
Publisher : SEULANGA SYSTEM PUBLISHER

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In order to increase net advantages for users of e-commerce applications in minimarkets, this research attempts to quantify the degree and influence of experience and trust on user pleasure. This research employs a quantitative methodology. Direct observations of e-commerce applications, literature reviews, and the online distribution of Google Forms-assisted questionnaires to application users via social media were the methods used to collect data. Both statistical and demographic analysis were used to analyze the data for this study. Users of e-commerce applications make up the study's population. Purposive sampling was the method employed for sampling. With a total of 180 samples, the non-probability sampling approach makes use of the PLS-SEM theory. The majority of respondents expressed high levels of satisfaction with the e-commerce application in minimarkets, according to the data processing results. Because perceived utilitarian's path coefficient and t-test values are below the threshold, the analysis of the aspects of user experience represented by perceived hedonic and perceived utilitarian shows that perceived hedonic has a significant effect on user satisfaction while perceived utilitarian does not. The user happiness variable is significantly impacted by the trust variable. Perceived hedonic value, trust, and ease of use are factors that significantly impact customer satisfaction with e-commerce applications in minimarkets.
Pengaruh Profitabilitas Dan Likuiditas Terhadap Nilai Perusahaan Dengan Kebijakan Dividen Sebagai Variabel Moderasi Sela R.P Br Tarigan; Syahyunan Syahyunan; Bunga Aditi
Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Vol. 3 No. 3 (2023): Artikel Riset Volume 3 Issue 3, November 2023
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jebma.v3i3.3067

Abstract

Tujuan penelitian ini dilakukan untuk mengetahui pengaruh Return on Asset terhadap Nilai Perusahaan, pengaruh Current Ratio terhadap Dividend Nilai Perusahaan, pengaruh Return on Asset terhadap Nilai Perusahaan yang dimoderasi oleh Dividend Payout Ratio dan pengaruh Current Ratio terhadap Nilai Perusahaan yang dimoderasi oleh Dividend Payout Ratio pada perusahaan manufaktur sub sektor rokok yang terdaftar di Bursa Efek Indonesia (BEI) periode 2015-2022. Pendekatan yang digunakan dalam penelitian ini adalah pendekatan asosiatif. Teknik analisis data yang digunakan dalam penelitian ini adalah kuantitatif. Teknik pengumpulan data dalam penelitian ini menggunakan teknik dokumentasi. Pengambilan sampel menggunakan metode purposive sampling dengan menggunakan kriteria tertentu. Sampel penelitian sebanyak 3 perusahaan. Hasil penelitian ini Profitabilitas berpengaruh positif dan signifikan terhadap Nilai Perusahaan, Likuiditas berpengaruh negatif dan signifikan terhadap Nilai Perusahaan, Kebijakan Dividen mampu memoderasi pengaruh Profitabilitas terhadap Nilai Perusahaan, Kebijakan Dividen mampu memoderasi pengaruh Likuiditas terhadap Nilai Perusahaan atau dapat dikatakan Kebijakan Dividen merupakan pure moderator Pada Perusahaan Subsektor Rokok Yang Terdaftar di Bursa Efek Indonesia.
Pengaruh Internet Marketing Terhadap Pembentukan Word Of Mouth dan Efektivitas Iklan Dalam Meningkatkan Brand Awareness Zettira, Zara; Aditi, Bunga; Pentana, Sopi
Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien) Vol. 4 No. 02 (2024): Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien)
Publisher : Cattleya Darmaya Fortuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54209/jasmien.v4i02.449

Abstract

This study aims to determine the effect of internet marketing on word of mouth, the effect of internet marketing on advertising effectiveness, the effect of word of mouth on brand awareness, the effect of advertising effectiveness on brand awareness, the influence of internet marketing on brand awareness, the influence of internet marketing on brand awareness through word of mouth. of mouth and the influence of internet marketing on brand awareness through advertising effectiveness. The total population in this study amounted to 110 people and all of them were sampled using a saturated sample. The analysis technique used is path analysis. The results show that internet marketing has a significant effect on word of mouth, internet marketing has no effect on advertising effectiveness, internet marketing has no effect on brand awareness, word of mouth has no effect on brand awareness, advertising effectiveness has no effect on brand awareness, there is no significant influence on the internet. marketing on brand awareness through word of mouth and there is no significant influence of internet marketing on brand awareness through the effectiveness of advertising on social media Instagram Energen Indonesia
Self-Awareness dan Komunikasi Interpersonal terhadap Komitmen Organisasi dengan Organizational citizenship behavior sebagai Variabel Intervening Arbie Yusril Dalimunthe, Arbie; Aditi, Bunga; Azhmy, Muhammad Fauzan
BISMA Cendekia Vol. 3 No. 2 (2023): BISMA Cendekia - Januari 2023
Publisher : Politeknik Cendana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56473/bisma.v3i2.17

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kesadaran diri dan komunikasi interpersonal terhadap komitmen organisasi secara parsial, menganalisis pengaruh kesadaran diri, komunikasi interpersonal, dan perilaku kewarganegaraan organisasi terhadap komitmen organisasi secara parsial, menganalisis pengaruh kesadaran diri dan komunikasi interpersonal pada komitmen organisasi melalui kewarganegaraan organisasi. perilaku sebagai variabel intervening secara parsial. Populasi dalam penelitian ini adalah karyawan PT. Bank SUMUT Cabang Sukaramai Medan dan seluruhnya dijadikan sampel dengan menggunakan teknik sampling jenuh. Teknik analisis data yang digunakan adalah analisis jalur. Hasil penelitian menunjukkan bahwa tidak terdapat pengaruh kesadaran diri terhadap perilaku kewargaan organisasi, terdapat pengaruh komunikasi interpersonal terhadap perilaku kewargaan organisasi, tidak terdapat pengaruh kesadaran diri terhadap komitmen organisasi, terdapat pengaruh komunikasi interpersonal terhadap organisasi. komitmen, tidak terdapat pengaruh Organizational citizenship behavior terhadap Komitmen Organisasi, Tidak terdapat pengaruh tidak langsung yang signifikan dari Komitmen Organisasi terhadap Komitmen Organisasi melalui Organizational citizenship behavior dan tidak terdapat pengaruh tidak langsung yang signifikan dari Komunikasi Interpersonal terhadap Komitmen Organisasi melalui Organizational citizenship behavior.
Pengaruh Keputusan Pendanaan dan Intellectual Capital Terhadap Nilai Perusahaan dengan Profitabilitas Sebagai Variabel Intervening pada Perusahaan Sektor Barang Konsumen Primer yang Terdaftar di Bursa Efek Indonesia Hrp, Nadra Angraini; Syahyunan, Syahyunan; Aditi, Bunga
Indo-Fintech Intellectuals: Journal of Economics and Business Vol. 4 No. 4 (2024): Indo-Fintech Intellectuals: Journal of Economics and Business
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/ifijeb.v4i4.1749

Abstract

This research aims to investigate and analyze the influence of financing decisions and intellectual capital on company value with profitability as an intervening variable in the food & beverage sector companies listed on the Indonesia Stock Exchange. The study applied specific criteria for sample selection, utilizing purposive sampling technique, resulting in a total of 11 companies with 55 data points. The researcher employed path analysis and panel data regression to address the research hypotheses. The results of this study indicate that financing decisions have a positive contribution to profitability. Intellectual capital positively influences profitability. Financing decisions significantly affect company value, and intellectual capital also affects company value. Profitability directly influences company value. Additionally, financing decisions affect company value through profitability, and intellectual capital affects company value through profitability as well
Hubungan Iklim Organisasi Dengan Kepuasan Kerja Karyawan di CV Primajaya Logistik Je’El Medan Bunga Aditi; Pratiwi, Henny; Mendrofa, Syah Abadi
Jurnal Sains dan Teknologi Vol. 5 No. 1 (2023): Jurnal Sains dan Teknologi
Publisher : CV. Utility Project Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the relationship between organizational climate and job satisfaction at CV. Primajaya Logistic Je'El Medan Employess. Job satisfaction is the attitude or feeling of a person to view his job as a matter of being satisfied and dissatisfied, happy or unhappy that concerns a person's feelings of employees or employees for all the work they receive. This study uses a quantitative approach. The sample of this study was 45 people, the sampling technique was the total sampling method. This study uses a Likert scale model. The analysis technique used is Product Moment correlation. The results of this study indicate the rxy correlation coefficient = 0.789 with p = 0,000 (p <0.050), meaning that there is a positive relationship between organizational climate and job satisfaction. With these results, the study hypothesize in this study is that there is a positive relationship between the organizational climate and acceptable job satisfaction. The positive correlation coefficient indicates that the direction of the relationship between the two variables is positive, meaning that the higher the organizational climate, the higher job satisfaction. Organizational climate effectively contributes 69.1% on job satisfaction and 30.9% is influenced by other factors not examined in this study, such as salary factors, company characteristics etc. The empirical mean of job satisfaction variable was 128,01 while the empirical mean of organizational climate variable was 121,08, then for the hypothetical mean variable job satisfaction was 107.5 and the hypothetical mean organizational climate variable was 105. Reviewing the results of the study was declared acceptable.
Analysis of Company Performance and Its Influence Through Balanced Scorecard Using Intervening Variables of Work Climate in Medan City and Surrounding Areas Rosita, Rosita; Hanum, Zulia; Julita, Julita; Aditi, Bunga; Gunawan, Ade
Jurnal Manajemen Industri dan Logistik Vol 7, No 1 (2023): page 01 - 204
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v7i1.1177

Abstract

The purpose of the study was to measure the performance of  companies in the city of Medan and its surroundings with the implementation of the Balanced Scorecard (BSC) in order to increase competition through the intervening variable of the work climate that distinguishes each company. The research design is policy research using quantitative analysis techniques using the Lisrel application SEM, with a sample of 100. The calculation results of SEM analysis the work climate variable has an influence on company performance of 80.16%, while other variables that are not examined but also affect the lecturer's research performance are indicated by a value of 20%. The results showed that the measurement of company performance with BSC through its four perspectives, namely the Financial Perspective, Customers, Internal Business and Learning and Growth as well as through the intervening variable Organizational Climate, the results of which have a direct or indirect effect on the Company's performance.
Swot Analysis Approach To MSME Development Ade Risna Sari; Mashudi Hariyanto; Bunga Aditi; Olga Theolina Sitorus; Annisha Suvero Suyar
ALKHIDMAH: Jurnal Pengabdian dan Kemitraan Masyarakat Vol. 1 No. 3 (2023): Juli : Jurnal Pengabdian dan Kemitraan Masyarakat
Publisher : Sekolah Tinggi Ilmu Syariah Nurul Qarnain Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/alkhidmah.v1i3.450

Abstract

Development in the era of globalization depends heavily on the economic sector as a measure of government success. The role of society in national development especially in economic development is micro, small and medium-sized enterprises. (UMKM). SWOT analysis is the right way to solve problems in marketing management. This analysis is based on logic that can maximize strengths and opportunities, but at the same time can minimize weaknesses and threats. This research method was carried out using survey methods with interviews and quizzes on UMKM perpetrators in Cinunuk Village in particular in RW 25. Data collection is carried out by disseminating quizzes and conducting direct interviews with UMKM enterprises. Each of them has its own weaknesses and shortcomings. There are 4 problems: lack of technology mastery, not using product branding, has not used e-payment, and the location of UMKM is not listed on Google maps.
Profesionalisme Ditinjau Dari Kecerdasan Emosional dan Dukungan Organisasi Kementerian Pekerjaan Umum Direktorat Jendral Sumber Daya Air Wilayah Sungai Sumatera Utara II Alda; Bunga Aditi; Indra Syafii
Jurnal Ekonomi Bisnis Digital Vol 1 No 1 (2022): Jebidi Volume 1 Nomor 1 Maret 2022
Publisher : Yayasan Cita Cendekiawan Al Khwarizmi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jebidi.v1i1.9

Abstract

The phenomenon that occurs related to the professionalism of employees at the Directorate General of Water Resources for the North Sumatra II River Basin is employees who are less professional at work. This is evidenced by observations made by researchers by looking at the performance of employees at the Directorate General of Water Resources for the North Sumatra II River Basin. Therefore, this study aims to determine the effect of emotional intelligence and organizational support on professionalism in employees at the Ministry of Public Works, Directorate General of Water Resources, North Sumatra II River Basin. This research was conducted using quantitative methods. The results showed that based on the results of the coefficient of determination, it can be seen that emotional intelligence and organizational support simultaneously (together) contributed or contributed to professionalism of 57.4%. The remaining 42.6% is influenced by other factors outside of emotional intelligence and organizational support.
Commitment Organization Ditinjau Dari Work Life Balance, Perceived Organizational Support , Dan Development Career Melalui Job Satisfaction Sebagai Variabel Intervening Pada PT Global Indonesia Asia Sejahtera Medan Sri Putri Handayani; Muhammad Fauzan Azhmy; Bunga Aditi
Jurnal Ekonomi Bisnis Digital Vol 1 No 2 (2022): Research Article Volume 1 Issue 2 July 2022
Publisher : Yayasan Cita Cendekiawan Al Khwarizmi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jebidi.v1i2.12

Abstract

Penelitian ini bertujuan untuk menguji “Commitment Organization ditinjau dari Work Life Balance, Perceived Organizational Support dan Development Career Terhadap Melalui Job Satisfaction Sebagai Variabel Intervening Pada PT Global Indonesia Asia Sejahtera”. Metode pengumpulan sampel yaitu sampel jenuh dengan jumlah sampel yaitu 104 orang. Metode analisis data yang digunakan adalah analisis jalur dengan menggunakan bantuan komputer dengan software program SPSS versi 21. Adapun teknik pengambilan data dengan menggunakan skala likert. Hasil penelitian yang diperoleh yaitu Work life balance (X1) secara langsung berpengaruh terhadap job satisfaction (Y1), Perceived organizational support (X2) secara langsung berpengaruh terhadap job satisfaction (Y1), Career development (X3) secara langsung berpengaruh terhadap job satisfaction (Y1), Work life balance (X1) secara langsung tidak berpengaruh terhadap commitment organization (Y2), Perceived organizational support (X2) secara langsung berpengaruh terhadap commitment organization (Y2), Career development (X3) secara langsung berpengaruh terhadap commitment organization (Y2), Job satisfaction (Y1) secara langsung berpengaruh terhadap commitment organization (Y2), Work life balance (X1) secara tidak langsung melalui job satisfaction (Y1) mempunyai pengaruh signifikan terhadap commitment organization (Y2), Perceived organizational support (X2) secara tidak langsung melalui job satisfaction (Y1) berpengaruh secara positif dan signifikan terhadap commitment organization (Y2). Career development (X3) secara tidak langsung melalui job satisfaction (Y1) berpengaruh secara positif dan signifikan terhadap commitment organization (Y2) . Kata kunci: Work Life Balance, Perceived Organizational Support and Career Development, Job Satisfaction, Commitment Organization
Co-Authors , Elfitra Desy Surya Ade Gunawan Ade Risna Sari Ade Titin Sumarni Agus Purwanto AL DA Alda Alda, Alda Alvin Fahlevi Anggraini, Putri Arbie Yusril Dalimunthe, Arbie Arief Nasution, Aulia Astuti, Enny Diah Audia Junita Aulia Arief Aulia Nurul Hidayah Ayu Setiamy, Arasy boris stefen Cendikia Taqwim Cici Ayu Tania Dendy K. Pramudito Dini Hendriani Djakasaputra, Arifin Dona Tri Ardillah Dwi Septi Haryani Edu Christian Tarigan Eka Gustinasari Eko Tama Putra Saratian Elita Yuni Setiyarini Enjel Sianturi, Hermin Fachrurazi Fachrurazi Fadhillah, Andika Fauzi, Wahyu Divan H.M Hermansyur Hafizah Hafriz Rifki Hafas Handayani, Sri Putri Hasminidiarty Hasminidiarty Hasminidiarty, Hasminidiarty Henny Pratiwi, Henny Herlianto, Dicky Hrp, Nadra Angraini Hutagalung, Syopwan Alrasid Ika, Desi Ilham Mubaraq Ritonga, Ilham Mubaraq Iman Indrafana KH Indra Syafii Indra Syafii, Indra Indra Syafii, SE., MM Juliana Julita Julita Kalvin Sinaga Magdalena Maisara Batubara Marwan Effendi MASHUDI HARIYANTO Mas’ad, Muhammad Aunurrochim Maulana Syahri, Ananda Mendrofa, Syah Abadi Muhammad Fauzan Azhmy Muhammad Rido Muhammad Zacky Fuadi Muller Tamba Mutiara Ananda Armi Nadra Angraini Hrp Nahrisah, Ezzah Nani Nani Nasib Olga Theolina Sitorus Olga Theolina Sitorus Olga Theolina Sitorus Pentana, Sopi Pitono Pitono, Pitono Prasetyono Hendriarto Pratama, Reza Hardian Putri, Tiara Alissyah Qonita Rey Rian Ardianto Risal, Taufiq Rosita Rosita Sandi, Desi Armitari Sarah Imelda Saskia Sela R.P Br Tarigan Septa Diana Nabella Shafira Husna, An Nura Solly Aryza Sopi Pentana Sri Putri Handayani Sri Putri Handayani Sunaryo Sunaryo Sunaryo syahyunan syahyunan Syahyunan Syahyunan Tamba, Muller Tapi Rondang Ni Bulan Taufiq Risal Titin Rosdyanti Try Firmansyah Ginting Try Firmansyah Ginting Wardana, Miko Andi Wenikha Waldyatri Yani Suryani Yuliani, Erma Zettira, Zara Zulia Hanum