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Customer Relationship Management Gadjah Mada University Club Hotel In Building Customer Loyalty Fauzan, Moh.
Proceedings of Universitas Muhammadiyah Yogyakarta Graduate Conference Vol. 3 No. 1 (2023): Crafting Innovation for Global Benefit
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/umygrace.v3i1.563

Abstract

The development of the hospitality business in Yogyakarta has grown every year. This creates business competition in the hospitality industry which requires business people to make strategies to be able to compete with other competitors. Seeing the potential that Yogyakarta has as a tourism city, Gadjah Mada University (UGM) also takes part in this matter, through the Gadjah Mada University Club Hotel (UC Hotel UGM) which has MICE (Meeting, Incentive, Conference, and Exhibition) which is so strategically located in the center of Yogyakarta and is in the middle of UGM campus. This makes UC Hotel UGM need to set a strategy to be able to compete in the surrounding hotel business market in order to attract customer loyalty. This research aims to find out how Customer Relationship Management (CRM) at UC Hotel UGM builds customer loyalty. This study uses descriptive qualitative research methods using interview, observation and document data collection techniques. The results of the study show that eight elements of CRM can help hotels build relationships with customers, increase customer loyalty, and build a better hotel reputation. However, to maintain customer loyalty at UC Hotel UGM Yogyakarta, it is advisable to implement CRM consistently and always evaluate regularly and continuously to create a sense of satisfaction for the customer himself in order to build customer loyalty. CRM activities that have been carried out by UC Hotel UGM have been running well, which can be seen from customers who feel customer relations activities while at UC Hotel UGM and positive reviews through google maps.
Tashmim Ibtikar Tadris al-Lughah al-Arabiyyah bi Wasilah Android: Tathwir 14 Maudhu’an li Maaddah al-Tarkib al-Mukatssaf al-Ibtidaiy bi Qismi al-Adab al-Arabiy, Kulliyyah al-Adab, Jamiah Malang al-Hukumiyyah Fauzan, Moh; Thoriquttyas, Titis; Dariyadi, Moch. Wahib
Asalibuna Vol. 4 No. 01 (2020): Volume 04, Nomor 01, Juni 2020
Publisher : Institut Agama Islam Negeri (IAIN) Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30762/asa.v4i1.2165

Abstract

Munculnya era baru yaitu era industri 4.0 menjadi tantangan dan peluang dalam segala aspek kehidupan dan termasuk di dalamnya yaitu dunia pendidikan. Saat ini buku yang terbesar peredarannya masih didominasi oleh buku cetak, hal ini tentu menjadi peluang untuk memunculkan buku non cetak sebagai solusi menghadai era revolusi industri 4.0. Salah satu buku non cetak yang bisa dibuat yaitu bahan cetak berbasis aplikasi Android. Matakuliah Tarkib Mukatstsaf Ibtida’i merupakan matakuliah wajib yang harus ditempuh oleh mahasiswa Jurusan Sastra Arab Fakultas Sastra Universitas Negeri Malang (JSA FS UM). Seiring munculnya era revolusi industri 4.0 perlu adanya terobosan baru dalam matakuliah ini. Penelitian ini bertujuan mendesain dan mengembangkan bahan ajar Tarkib Mukatstsaf Ibtida’i berbasis Android bagi mahasiswa JSA FS UM. Hasil dari penelitian ini dalam pengembangan bahan ajar Tarkib Mukatstsaf Ibtida’i berbasis Android yang perlu dilakukan adalah menganalisis Rencana Perkuliahan Semester (RPS), merumuskan tujuan pembelajaran setiap materi bahan ajar yang akan dikembangkan, mendesain bahan ajar, mengembangkan bahan ajar dalam Ms Word, dan mengembangan bahan ajar yang berupa Ms Word ke dalam aplikasi Android. Ada 14 materi yang dikembangkan. Isi setiap materi terdiri atas tema, tujuan pembelajaran, materi pembelajaran, dan soal-soal latihan.
Pemanfaatan Media Interaktif Bahasa Arab Berbasis Constract 2 Untuk Meningkatkan Kemahiran Membaca Siswa Kelas 7 MTs/SMP Mohammad Ahsanuddin; Moh. Ainin; Moh. Fauzan; Abd Rauf Hassan; Muhammad Ahsan Thoriq; Farika Riskiyah; Rico Fenda Pradana; Arya Wahyu Pratama
Singular: Journal of Pedagogical Language, Literature, and Cultural Studies Vol. 1 No. 2 (2024): Singular: Journal of Pedagogical Language, Literature, and Cultural Studies
Publisher : Nexus Publishing

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Abstract

This study aimed to enhance the reading proficiency of seventh-grade students at MTs/SMP through the use of interactive Arabic learning media based on Construct 2. Using a classroom action research approach, the study involved 15 students from Grade 7 at SMP Darul Faqih, with the teacher serving as an observer. The research was conducted in two cycles, with data showing that students' average score in the first cycle was 40, falling below the minimum competency standard (MCS). However, in the second cycle, the average score improved significantly to 80, indicating a substantial increase in reading proficiency. These results highlight that the use of Construct 2-based interactive media effectively supports students' learning, particularly in developing their reading skills in Arabic. Thus, it can be concluded that this media is a valuable tool for enhancing students' Arabic language learning outcomes.
LEARNING INNOVATION TRAINING BASED ON TUTORING APPLICATION AND VILLAGE PROFILE IN SUMBERAGUNG VILLAGE, NGANTANG DISTRICT, MALANG REGENCY Abdul Basid; Lilik Nur Kholidah; Titis Thoriquttyas; Moh. Fauzan; Jihad Hamas Dawenan; Khusnul Hitmah Al Adawiyah
Al-Ijtimā': Jurnal Pengabdian Kepada Masyarakat Vol 3 No 1 (2022): Oktober
Publisher : Lembaga Penelitian, Publikasi Ilmiah dan Pengabdian kepada Masyarakat (LP3M)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53515/aijpkm.v3i1.46

Abstract

Tutoring is an informal activity that aims to help students to be able to solve problems of learning difficulties at school or additional learning that is tailored to the needs of students carried out by an institution/individual. Tutoring is also considered very effective because teachers in tutoring will pay attention to students' understanding and development of the subjects that have been studied. In this service, we will conduct tutoring in Sumberagung Village. This community service activity aims to help the learning process of elementary and junior high school students who have problems completing schoolwork or others. The result of this training is that the elementary and junior high school students will be skilled and accustomed to solving problems that are considered problematic in each task independently. Another result is that to introduce the potential in Sumberagung Village; it is necessary to have a media that can document the village's potential. To overcome these problems, a village profile video in this community service activity will be made, which includes the potential of the village in Sumberagung Village. The video shows the potential in Sumberagung Village, including batik, coffee and milk.
Pelatihan Pembuatan Media Digital Untuk Tajwid Wa Tilawah Al-Qur’an Bagi Calon Guru Madrasah Diniyah Al-Muhsinat Bululwang Malang: Media Digital untuk Tajwid Wa Tilawah Al-Qur'an Fauzan, Moh; Hanik Mahliatussikah; Lala Durotus Salwa; M.A.Qoyyum Muliara; Fatimah Mutmainnah
Tifani : Jurnal Penelitian dan Pengabdian Kepada Masyarakat Vol 2 No 2 (2022): Tifani : Jurnal Penelitian dan Pengabdian Kepada Masyarakat
Publisher : Universitas Negeri Malang

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Abstract

The existence of a new era, namely the era of society 5.0, requires everyone to adapt to technology. Technology in this era is developing very quickly, so everyone can be kept from this technology. This is undoubtedly the case in the world of education. Media that was previously only print-based is now required to bring up digital media. In making digital media, skills are needed to be related to mastery of technology. Therefore this training is necessary. This training is used to help prospective teachers at Madrasah Diniyah Al-Muhsinat Bululawang Malang to create digital media in learning Tajwid wa Tilawah Al- Qur'an. Fifty participants attended the training. There are seven materials presented to encourage prospective Madrasah Diniyah Al-Muhsinat teachers to be skilled in making digital media. The methods used in this training are lectures, question and answer, micro-teaching, consultation, coaching, and mentoring. The questionnaire results from implementing this community service activity are as follows. Questionnaire results from the participants. 90% of the participants stated that the facilitators or presenters in this training were excellent, and 10% said they were good. 90% of participants stated that the presentation and mastery of the material by the presenters was excellent, and 10% said it was good. 96% of participants stated that the presented material followed the objectives, and 4% stated it was appropriate. 92% of participants stated that the presented material was exciting, and 8% stated it was interesting. 94% of participants stated that the training venue was very good, and 6% said it was good. 96% said the seminar facilities were excellent, and 4% said they were good. 90% of participants stated that the consumption was excellent, and 10% said it was good. 94% of participants stated that the training agenda was excellent, and 6% said it was good.
PELATIHAN PEMBELAJARAN KALAM DI ERA NEW NORMAL MELALUI MEDIA DARING ASINKRON UNTUK GURU BAHASA ARAB MADRASAH TSANAWIYAH Kholisin; Irhamni; Moch. Wahib Dariyadi; Moh. Fauzan
Tifani : Jurnal Penelitian dan Pengabdian Kepada Masyarakat Vol 2 No 3 (2022): Tifani : Jurnal Penelitian dan Pengabdian Kepada Masyarakat
Publisher : Universitas Negeri Malang

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Abstract

The existence of the covid 19 pandemic has forced all sectors of life to innovate, including especially the education and learning sector. Learning activities that have been carried out face-to-face, must be changed to online. This requires teachers to innovate and adapt, one of which is by mastering online learning models. This service activity is carried out to equip MTs teachers with the ability to compose and use foreign synchronous online media in learning language skills. The general purpose of this activity is to provide training to improve the ability of teachers to teach kalam based on online media. The methods used include lectures, discussions, FGDs, question and answer, problem solving and practice. At the end of the training, mentoring and evaluation were carried out. In general, before the pandemic period, as many as 61% of teachers were very rare, some even never used online media in learning. After the pandemic, as many as 42% of teachers still rarely use online media in learning. The reason in addition to network problems is due to lack of mastery. This activity was acknowledged by more than 84% of participants to be very useful, especially to improve the ability to teach Arabic based on online media. More than 61% of participants felt very confident about using online media after this training. The rest are pretty sure. They hope that this kind of training is carried out on a regular basis, with materials and topics that suit the needs of the teachers.
Penerapan Model Pembelajaran Inovatif Dalam Bahasa Arab Bagi Alumni Departemen Sastra Arab Universitas Negeri Malang: Model Inovatif Dalam Pembelajaran Bahasa Arab Fauzan, Moh; Ahsanuddin, Mohammad; Nurhidayati; Wahib Dariyadi, Moch.; Fery Fauzi, Moh
Tifani : Jurnal Penelitian dan Pengabdian Kepada Masyarakat Vol 3 No 3 (2023): Tifani : Jurnal Penelitian dan Pengabdian Kepada Masyarakat
Publisher : Universitas Negeri Malang

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Abstract

This service was carried out as a form of concern for the Department of Arabic Literature, Faculty of Letters, State University of Malang (JSA FS UM) towards graduates. In this training, the gate will be equipped with knowledge and application of several innovative learning models in Arabic language learning. The learning models in question are Problem-Based Learning (PBL), Project Based Learning (PjBL), and Discovery Learning (DL) models. These learning models will be applied in Arabic language learning. The details of the application of the three models are contained in 7 materials presented by the speakers. After delivering the material, the activity organizers assisted the participants in practicing. This assistance is carried out online and offline. Service is provided in learning for five weeks. Every week, participants are given a tutorial on designing the application of Arabic language learning models, and participants create articles related to the application of innovative learning models in Arabic. Fifty participants attended this activity. As evaluation material, the activity implementer distributed a questionnaire via Google Forms after the action was carried out. The results of the questionnaire are as follows: The facilities provided by the facilitator. 90.9% of participants said it was perfect, and 9.1% said it was good. The questionnaire results are related to the resource person's mastery of the material. 75% of participants stated that the resource person mastered the material, and 22.7% noted that the resource person got the material. The questionnaire results related to the resource person's clarity in delivering the material. 72.7% of participants stated that the resource person clearly explained the material, and 25% said the speaker's explanation was clear. The questionnaire results are related to the usefulness of the material in learning innovation. 86.4% of participants stated that the activity resource was very useful in learning innovation, and 13.6% noted that the activity helped them learn creation.
PENGEMBANGAN PROFESIONALISME GURU MELALUI PELATIHAN PEMBUATAN VIDEO PEMBELAJARAN BERPOTENSI HKI BAGI GURU-GURU BAHASA ARAB MADRASAH ALIYAH SE KABUPATEN TULUNGAGUNG Dariyadi, Moch Wahib; Huda, Ibnu Samsul; Ma'sum, Ali; Fauzan, Moh.
Tifani : Jurnal Penelitian dan Pengabdian Kepada Masyarakat Vol 3 No 3 (2023): Tifani : Jurnal Penelitian dan Pengabdian Kepada Masyarakat
Publisher : Universitas Negeri Malang

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Abstract

This Community Service activity aims to enhance the understanding and knowledge of madrasah teachers regarding the importance of instructional media in the teaching process at the Madrasah. Additionally, the program trains teachers from Madrasah Aliyah in Kabupaten Tulung Agung to design and create interactive learning videos using the Camtasia Studio application. The specific objective of this training is to boost the creativity of teachers in designing and utilizing video-based learning media to make Arabic language teaching in the Madrasah more contextual. The methods employed in implementing this Community Service consist of lectures, training sessions, and Q&A sessions. The target audience for this activity includes teachers from Madrasah Tsanawaiyah and Madrasah Aliyah in Kabupaten Tulung Agung. This initiative effectively enhances teachers' knowledge regarding the urgency of instructional media and the development of various forms of instructional media, particularly related to technological advancements. Moreover, it improves teachers' skills in operating computers or laptops, particularly in integrating interactive media using Camtasia Studio. Following the training, there will be a two-month mentoring process and evaluation. The expected outcomes of this activity are (1) Proceedings of a National Seminar, (2) a community service journal article, and (3) an Intellectual Property Rights (IPR) for a Video Tutorial on Using Camtasia. Keywords: Media, Learning with Video, Camtasia Studio
Pelatihan dan Pendampingan Implementasi Fundamental Digital Skills dalam Pengajaran Bahasa Arab bagi Guru IMLA dan Forum MGMP Bahasa Arab Jawa Timur Moh. Fery Fauzi; Fauzan, Moh.; Hatfina Izazi Asy-Syahida Imani; Khurun 'Ainal Haq; Anindiati, Irma
Tifani : Jurnal Penelitian dan Pengabdian Kepada Masyarakat Vol 3 No 3 (2023): Tifani : Jurnal Penelitian dan Pengabdian Kepada Masyarakat
Publisher : Universitas Negeri Malang

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Abstract

Kegiatan ini bertujuan untuk memberikan pelatihan serta pendampingan keterampilan mengajar bahasa Arab abad 21 berbasis platform digital dan artificial intelligence untuk memberikan pengalaman belajar yang aktif, efektif, dan menyenangkan bagi siswa. Kegiatan pengabdian ini dilakukan dalam 5 fase, yaitu: (1) sosialisasi kegiatan kepada para pengajar bahasa Arab di Jawa Timur yang tergabung dalam asosiasi pengajar bahasa Arab (IMLA Daerah Jawa Timur) dari unsur guru madin, TPQ, pesantren, sekolah/madrasah, dan kampus serta Forum Musyawarah Guru Mata Pelajaran (F-MGMP) Bahasa Arab Jawa Timur; (2) pengkajian technological pedagogical content knowledge (TPACK); (3) Focus Group Discussion (FGD) antara Tim Pengabdian dengan Pengurus IMLA Daerah Jawa Timur dan Forum Musyawarah Guru Mata Pelajaran (F-MGMP) Bahasa Arab Jawa Timur untuk menggali lebih detail problematika pembelajaran bahasa Arab di madin, pesantren, TPQ dll.; (4) pelatihan dalam bentuk workshop untuk mengembangkan fundamental digital teaching skills; dan (5) pendampingan untuk memastikan penerapan strategi gamifikasi dalam pengajaran bahasa Arab berbasis platform digital berjalan dengan lancar dan sesuai harapan. Subyek pengabdian adalah para pengajar bahasa Arab dari unsur guru madin, TPQ, pesantren, sekolah/madrasah, dan kampus. Hasil dari kegiatan ini adalah adanya upgrading skills dalam mengajar bahasa Arab yang inovatif, efektif, dan menyenangkan.
Pelatihan metacognitive memorizing model untuk penguatan pemahaman Bahasa Arab qur’ani bagi penghafal al-Qur’an berbasis chunking digital materials Fauzi, Moh. Fery; Fauzan, Moh.; Anam, Faris Khoirul; Nada, Auqi Lu’lu In; Kinanthi, Keysha Wahyu; Anindiati, Irma
PERDIKAN (Journal of Community Engagement) Vol. 6 No. 2 (2024)
Publisher : IAIN Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19105/pjce.v6i2.15821

Abstract

Teaching Qur’anic Arabic is often overlooked in programs for Qur’an memorization, even though it is essential for students to memorize and comprehend the divine message in its original language. Teaching Qur’anic Arabic has faced challenges in the digital era in many pesantren. They have faced numerous problems in media usage and teaching methods, especially for teachers who are teaching students specializing in Qur’an memorization. This community service programs aim to provide Metacognitive Memorizing Model Training to strengthen understanding of Qur’anic Arabic for Qur’anic memorizers based on Chunking Digital Materials. This community service activity was conducted at Pondok Pesantren Tahfizul Qur’an Al-Mu’anawiyah, Sambisari, Ceweng, Diwek, Jombang. This service activity was carried out in 5 phases, namely: (1) socialization of activities to partners; (2) assessment of technological pedagogical content knowledge (TPACK); (3) Focus Group Discussion (FGD) between the service team and the head of the foundation and pesantren administrators; (4) training in the application of the Metacognitive Memorizing Model to strengthen understanding of Qur’anic Arabic; and (5) mentoring. The results of this activity are that the community service team has developed Moodle-based e-learning for interactive Arabic language learning, written a book entitled ‘E-Learning Arabic Language Learning,’ and researched and published work related to Arabic Language Learning innovations. The level of technology readiness for the community service is at level 4, which is the application of the use, development, and application of technology in society. The result of this training activity is that the students of Al-Qur’an memorization have high enthusiasm for learning Arabic and can apply the Qur’anic Arabic Comprehension of Chunking Digital Materials method.[Pengajaran Bahasa Arab Qur’ani sering terabaikan dalam program-program hafalan Al-Qur’an, padahal hal ini sangat penting bagi siswa/santri tidak hanya untuk menghafal tetapi juga memahami pesan Ilahi dalam bahasa asli, yakni bahasa Arab. Pengajaran bahasa Arab Qur’ani menghadapi tantangan dan kendala di banyak pesantren. Mereka menghadapi berbagai masalah dalam penggunaan media dan metode pengajaran, terutama bagi para guru dalam mengajar siswa yang focus dalam menghafal Al-Qur’an. Pengabdian ini bertujuan untuk memberikan Pelatihan Metacognitive Memorizing Model untuk penguatan pemahaman Bahasa Arab Qur’ani bagi penghafal Al-Qur’an berbasis Chunking Digital Materials. Kegiatan pengabdian ini dilakukan di Pondok Pesantren Tahfizul Qur'an Al-Mu'anawiyah, Sambisari, Ceweng, Diwek, Jombang. Kegiatan pengabdian ini dilakukan dalam 5 fase, yaitu: (1) sosialisasi kegiatan kepada mitra; (2) pengkajian Technological Pedagogical Content Knowledge (TPACK); (3) Focus Group Discussion (FGD) antara tim pengabdian dengan ketua yayasan dan pengurus pesantren; (4) pelatihan penerapan Metacognitive Memorizing Model untuk penguatan pemahaman Bahasa Arab Qur’ani; dan (5) pendampingan. Keunggulan kegiatan ini adalah tim pengabdian telah mengembangkan e-learning berbasis moodle untuk pembelajaran Bahasa Arab interaktif dan menulis buku berjudul, “E-Learning Pembelajaran Bahasa Arab” serta meneliti dan memublikasikan karya terkait inovasi Pembelajaran Bahasa Arab (PBA). Tingkat Kesiapterapan Teknologi (TKT) pengabdian ini berada pada level 4, yaitu aplikasi penggunaan, pengembangan, dan penerapan teknologi di masyarakat. Hasil dari kegiatan pelatihan ini adalah santri penghafal Al-Qur'an memiliki antusias yang tinggi dalam belajar bahasa Arab dan mampu menerapkan pembelajaran bahasa Arab Qur'ani dengan media Chunking Digital Materials.]
Co-Authors 12.5202.0109 Tarmidi 12.5202.0113 Sawali Murdiono AA Sudharmawan, AA Abd Rauf Hassan Abdul Basid Afwan Hariri Ahmad Munjin Nasih Aisyah Cahyani Andreas Syah Pahlevi Anindiati, Irma Annas Tohuri Ari Gunawan Arifianto, Muhammad Lukman Ariyani Dwi Larasati Arman, Dedi Arya Wahyu Pratama Auqi Lu’lu In Nada Brian Caisar Hudyanto Dariyadi, Mohammad Wahib Dio Alif Bawazier Elwin Walimatul Fara Fanescy Ardiani Farika Riskiyah Fathur Rofani Fatimah Mutmainnah Fauzi, Moh. Fery hartati, 14.5202.0103 hartati, 14.5202.0103 Hasim Muzadi Hatfina Izazi Asy-Syahida Imani Hosita Laili Rahma Ibnu Samsul Huda Irhamni Irhamni Irhamni Irma Anindiati ISWAHYUDI ISWAHYUDI Jihad Hamas Dawenan Khoirul Anam, Faris Kholisin Kholisin Kholisin Khurun 'Ainal Haq Khusnul Hitmah Al Adawiyah Kinanthi, Keysha Wahyu Kurniawati Aprilia Rusdiana Putri Lala Durotus Salwa Lilik Nur Kholidah Lutfi, Saiful Luthfi Farihatun Nisa' M. Syatibi Nawawi M.A.Qoyyum Muliara Ma'sum, Ali Mahliatussikah , Hanik Ma`ali, Abul Miftahul Huda Mochammad Rizal Ramadhan Moh. Ainin Moh. Khasairi Mohammad Ahsanuddin Mohammad Wahib Dariyadi Muhamad Iksan Muhammad Ahsan Thoriq Muhammad Alfan Muhammad Arif Fadlurrahman Muhammad Fahmi Hidayatullah Muhammad Izzul Haq MUHAMMAD LUTFI Mulyawan Safwandy Nugraha Nada, Auqi Lu’lu In Ninik Tri Wahyuni Nizaz Cahyaning Gesang Noor Al Azzam, Mohammad Nur Faizin Nur Istiyana Nurhidayati Nurrotu Halimatus Sakdiyah Rico Fenda Pradana Saifuddin Samsul Abidin Siah, Uuy Sinollah Sugeng Ariyanto Sukron Ma’mun Surawan, Surawan Syafruddin, Afis Baghiz Titis Thoriquttyas Ummul Faidah Wahib Dariyadi, Moch. Wahyunengsih, Wahyunengsih Yani Nur Farahim Yusuf Hanafi Zakiyah Tasnim