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Putri Ekaresty Haes
Universitas Pendidikan Nasional
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Interpretasi Gestur Tubuh Tokoh Arjuna dalam Lukisan Wayang Kamasan Berdasarkan Pendekatan Semiotika Roland Barthes Argiyanti, Ni Kadek Pradnya; Anggreswari, Ni Putu Yunita; Ramadiansyah, Sahri Aflah; Haes, Putri Ekaresty
SENTRI: Jurnal Riset Ilmiah Vol. 4 No. 11 (2025): SENTRI : Jurnal Riset Ilmiah, November 2025
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/sentri.v4i11.4825

Abstract

This study aims to examine the meaning of body gestures in the depiction of Arjuna within the Kamasan Wayang paintings using Roland Barthes’ semiotic approach. The Kamasan Wayang painting, a traditional Balinese art form, is rich in philosophical and symbolic meanings reflecting moral, heroic, and spiritual values of Balinese society. The research employs a qualitative descriptive method with semiotic analysis focusing on Barthes’ two levels of meaning: denotation and connotation. The findings reveal that Arjuna’s gestures in Kamasan paintings convey not only aesthetic beauty but also profound moral and social messages. The upright posture with folded hands symbolizes self-control, loyalty, and wisdom, while the eye direction represents harmony between strength and gentleness. Overall, Kamasan Wayang serves as a cultural text that embodies ethical and spiritual values in Balinese life. Thus, Barthesian semiotics effectively reveals the deeper meanings behind traditional visual symbols.
PENERAPAN KONSEP AIDA DALAM STRATEGI KOMUNIKASI PEMASARAN UNTUK MENINGKATKAN MINAT BELI PRODUK APPLE RESMI DI SIANTAR PONSEL TEUKU UMAR DENPASAR Sahri Aflah Ramadiansyah; Donny Irza Hariri Effendy; Putri Ekaresty Haes; Jonathan Jacob Paul Latupeirissa
Journal of Innovation Research and Knowledge Vol. 5 No. 7 (2025): Desember 2025
Publisher : Bajang Institute

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Abstract

This study aims to analyze how the AIDA concept (Attention, Interest, Desire, Action) is applied in the marketing communication strategy carried out by SiantarPonsel, a certified smartphone retailer in Denpasar, particularly in promoting Apple products. The study uses a descriptive qualitative approach, with data collected through direct observation, interviews with the store manager, staff members, and customers, as well as documentation of both online and offline promotional activities. The findings show that SiantarPonsel strengthens the Attention stage through window displays, banners, and visual promotional materials; the Interest stage through social media content, product education, and device demonstrations; the Desire stage through interpersonal communication that highlights product authenticity, official warranty, and long-term value; and the Action stage through installment programs, trade-in options, and WhatsApp Broadcasts that encourage purchasing decisions. These strategies help build a strong perception of quality and increase consumer interest in Apple products among local buyers in Denpasar. The study emphasizes the importance of integrating offline and online marketing communication and the role of staff competence in shaping purchasing decisions for premium products.
KOMUNIKASI PERSUASIF BALAI TAMAN NASIONAL KOMODO KABUPATEN MANGGARAI BARAT DALAM MENCEGAH PERBURUAN SATWA LIAR Maria Karina Winny Naro; Kadek Devi Kalfika Anggria Wardani; Putri Ekaresty Haes; Putu Dyah Permatha Korry
Journal of Innovation Research and Knowledge Vol. 5 No. 7 (2025): Desember 2025
Publisher : Bajang Institute

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Abstract

This study aims to describe the persuasive communication strategies implemented by the Komodo National Park Authority in preventing wildlife poaching in West Manggarai Regency. Wildlife poaching poses a serious threat to the sustainability of Komodo dragons and their primary prey, such as the Timor deer, thereby disrupting ecosystem balance and increasing the risk of human wildlife conflict. Although law enforcement efforts have been carried out, behavioral change within local communities cannot be achieved solely through legal measures without the support of effective and human-centered communication strategies. This research employs a qualitative descriptive approach using in-depth interviews, non-participant observation, and document analysis. The Yale Model of Persuasive Communication serves as the analytical framework to evaluate the effectiveness of the communicator, message construction, communication channels, and the stages of message learning, including attention, comprehension, learnability, acceptance, and retention. The findings indicate that the credibility of communicators such as Forest Rangers and respected community leaders plays a significant role in increasing message acceptance. Messages combining rational appeals with emotional narratives are proven to be more effective in fostering ecological awareness and empathy. Additionally, direct outreach and community-based counseling within conservation areas emerge as the most influential communication channels due to their personal and contextually relevant nature. In conclusion, persuasive communication serves as a strategic tool in building awareness, shaping attitudes, and encouraging behavioral change to reduce wildlife poaching. This study highlights the importance of integrating persuasive communication with conservation management as a long-term preventive strategy
Representasi Komunikasi Anak Autisme Sebagai Saksi Di Persidangan Dalam Film “Innocent Witness” : Sebuah Kajian Semiotika John Fiske Indrayani, Ni Kadek Ayu; Winayanti, Ratna Devy; Haes, Putri Ekaresty
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 4 No. 4 (2026): November - January
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v4i4.4355

Abstract

Penelitian ini menganalisis representasi komunikasi anak autisme sebagai saksi di persidangan dalam film Innocent Witness dengan menggunakan teori semiotika John Fiske. Fokus penelitian terletak pada bagaimana tanda-tanda verbal maupun nonverbal dalam film merepresentasikan dinamika komunikasi anak autisme dalam konteks sosial dan hukum. Metode yang digunakan adalah deskriptif kualitatif, dengan tujuan menggambarkan serta menafsirkan makna tanda yang muncul melalui adegan, dialog, dan ekspresi karakter. Data penelitian dikumpulkan melalui observasi film, wawancara dengan ahli komunikasi dan psikologi anak, serta studi dokumen pendukung. Hasil penelitian menunjukkan bahwa representasi komunikasi anak autisme dalam film ini ditampilkan melalui cara tokoh Ji-woo memberi respons terhadap stimulus sosial, penggunaan bahasa tubuh yang khas, serta keterbatasan dalam kemampuan verbalnya. Melalui konsep level realitas, representasi, dan ideologi dari John Fiske, film ini memperlihatkan bahwa komunikasi anak autisme sangat dipengaruhi oleh cara masyarakat mendefinisikan “normalitas” dalam interaksi. Film tersebut juga menekankan bahwa perbedaan cara berkomunikasi bukanlah bentuk penyimpangan, melainkan variasi yang perlu dipahami. Selain itu, film ini menyoroti pentingnya empati dan penerimaan dalam proses komunikasi, terutama di ruang persidangan yang menuntut akurasi, kejujuran, dan kejelasan pernyataan saksi. Melalui representasi ini, Innocent Witness memberikan gambaran bahwa pemahaman terhadap karakteristik komunikasi autistik sangat diperlukan agar proses hukum dapat berlangsung secara adil dan inklusif.
Gen Z Interpersonal Communication Patterns in the World of Work in Medan Jenifer; Putri Ekaresty Haes; Jonathan Jacob Paul Latupeirissa; Putu Suparna
Journal of Communication Studies Vol. 5 No. 2 (2025): JCS: Journal of Communication Studies
Publisher : Program Studi Komunikasi dan Penyiaran Islam, Fakultas Dakwah, Institut Agama Islam Sunan Giri Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37680/jcs.v5i2.8597

Abstract

This research is motivated by the challenges of adapting introverted Generation Z in entering the world of work which demands intense social interaction, team collaboration, and professional adjustment. The purpose of this study is to understand the interpersonal communication dynamics of introverted Generation Z in the transition to the world of work in the city of Medan. This study used a qualitative approach with in-depth interviews with sixteen informants, including introverted individuals aged 18–25 years, two young psychologists, and one job accommodator, and analyzed using the Johari Window theory which divides self-awareness into open areas, blind areas, hidden areas, and unknown areas. The results of the study show that the interpersonal communication of introverted Generation Z develops gradually and reflectively; Their open area expands as confidence and work experience increase, blind areas narrow through feedback receipts, hidden areas decrease as trust in the work environment grows, and unknown areas shrink as their potential is revealed. They develop authentic communication strategies that balance introspection, expression, and social adaptation, without having to turn the personality into extroverted. In conclusion, the survival of introverted Generation Z in the world of work is adaptive and reflective, emphasizing the importance of social experiences, environmental support, and the development of self-awareness to build effective and professional communication.
Akulturasi Budaya pada Komunitas Bali Muslim di Desa Pegayaman Buleleng Melalui Kesenian Burdah Wahyu Surya Ababiel; Putri Ekaresty Haes; Kadek Adyatna Wedananta; Ni Putu Yunita Anggreswari
JISPENDIORA Jurnal Ilmu Sosial Pendidikan Dan Humaniora Vol. 5 No. 1 (2026): April: Jurnal Ilmu Sosial, Pendidikan Dan Humaniora (JISPENDIORA)
Publisher : Badan Penerbit STIEPARI Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56910/jispendiora.v5i1.3465

Abstract

This study aims to analyze and describe the process of cultural acculturation occurring in the Balinese Muslim community in Pegayaman Village, Buleleng Regency, through Burdah art as a means of communication and cultural expression. This phenomenon demonstrates how the Muslim community in Pegayaman is able to combine Islamic values ​​with local Balinese wisdom in traditional art practices. This study uses a qualitative descriptive approach with George Herbert Mead's symbolic interaction theory as the basis of analysis, which focuses on the meaning of symbols and social interactions in shaping cultural identity. Data were obtained through observation, in-depth interviews, and documentation studies of community leaders and Burdah artists. The results show that Burdah art is an important tool in preserving religious identity while unifying cultural differences between the Muslim and Hindu communities in Bali. Acculturation is evident in the blend of Islamic poetry with Balinese rhythms and traditional clothing, which demonstrate harmony, tolerance, and social harmony. These findings prove that traditional art can function as an effective medium of intercultural communication in creating a space for dialogue, maintaining local values, and strengthening the multicultural character of the Pegayaman community.
Pengaruh Komunikasi Interpersonal dan Keterampilan Sosial Terhadap Perkembangan Sosial Emosional Siswa SLBN 2 Denpasar Moriste, Marshanda Chelsea Sivora; Latupeirissa, Jonathan Jacob Paul; Haes, Putri Ekaresty; Korry, Putu Dyah Permatha
J-CEKI : Jurnal Cendekia Ilmiah Vol. 5 No. 2: Februari 2026
Publisher : CV. ULIL ALBAB CORP

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jceki.v5i2.13520

Abstract

Pendidikan bagi anak berkebutuhan khusus merupakan bagian penting dari sistem pendidikan nasional yang bertujuan memastikan pemerataan hak belajar. Anak berkebutuhan khusus memiliki karakteristik beragam yang menyebabkan mereka mengalami kesulitan dalam berinteraksi sosial dan mengelola emosi. Kendala utama yang dihadapi siswa di SLBN 2 Denpasar meliputi perbedaan sistem bahasa isyarat antara guru dan siswa, serta rendahnya keterampilan sosial dan perkembangan emosional. Tujuan penelitian untuk menganalisis pengaruh komunikasi interpersonal dan keterampilan sosial terhadap perkembangan sosial emosional siswa berkebutuhan khusus. Metode yang digunakan adalah kuisioner dengan Skala Likert, disebarkan pada 88 responden dan dianalisis menggunakan Smart PLS 3.0. Hasil menunjukkan bahwa komunikasi interpersonal dan keterampilan sosial berpengaruh signifikan terhadap perkembangan sosial emosional siswa dengan nilai t-statistic yang tinggi dan p-value < 0,05. Temuan ini menegaskan pentingnya peningkatan komunikasi dan pengembangan keterampilan sosial dalam pendidikan siswa berkebutuhan khusus untuk mencapai perkembangan sosial emosional yang optimal. Hasil penelitian ini menjadi acuan penting dalam meningkatkan kualitas pembelajaran dan interaksi sosial siswa di SLB.
Penerapan Disiplin Kerja Pada Kepanitiaan Fairplay Danceground Competition 2024 Melalui Komunikasi Organisasi Keishia Tania Aulia; Putu Indah Dianti Putri; Putri Ekaresty Haes; Putu Suparna
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.5734

Abstract

The Fairplay Danceground Competition organized by the Hypehope Dance Bali community is known for its transparent judging system, yet the success of the event also relies heavily on organizational communication and the work discipline of the committee. This study aims to analyze how organizational communication shapes the committee’s work discipline using Karl Weick’s organizing theory. A descriptive qualitative approach was employed with purposive sampling, involving in-depth interviews with core committee members, supporting committee members, and participants, complemented by field observations during the event. Data were analyzed using Weick’s organizing model and validated through source triangulation. The findings show that the committee’s work discipline is formed through enactment, manifested in preventive, corrective, and adaptive actions such as arriving early, conducting repeated briefings, and responding quickly to technical issues; selection, seen in the choice of communication strategies such as briefings, the use of rundowns, a single-gate information system, and paired job assignments to reduce ambiguity; and retention, reflected in work patterns, coordination mechanisms, and problem-handling procedures that have been consistently replicated over the years. Participants perceived the committee as disciplined, professional, and capable of maintaining smooth event execution through clear and structured communication. These findings affirm that directed and continuous organizational communication serves as the fundamental basis for establishing work discipline within the Fairplay Danceground Competition 2024 committee.
Makna Sor Singgih Basa bagi Generasi Z: Studi Fenomenologi Komunikasi Interpersonal dalam Konteks Kasta di Bali I Gusti Arya Agung Restu Diva Dewangga; Putri Ekaresty Haes; Kadek Adyatna Wedananta; Putu Suparna
Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora Vol. 5 No. 2 (2026): JURRISH: Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrish.v5i2.7239

Abstract

This study aims to explore Generation Z's adaptation to traditional values, particularly the Balinese language sor singgih in Catur Wangsa, amid social changes driven by globalization and technological advancements, from the perspective of interpersonal communication. The phenomenological approach in qualitative research is the research method used, with three data collection techniques: participant observation, unstructured interviews, and documentation. This study also uses source and technique triangulation as a data validity technique. The research informants are members of Generation Z from the five castes in Bali: Brahmana, Ksatria, Weisya, and Sudra. Research conducted across eight districts and cities in Bali indicates that Generation Z is beginning to shift its interpersonal communication patterns. Although they still uphold traditional values of politeness and social norms, Generation Z emphasizes equality and openness in their daily interactions. The generation Z that continues to use the Balinese language is segmented by social context, emotional closeness, and communication situations, rather than solely by caste differences. Furthermore, this study's findings show that the caste system is seen more as a cultural identity than a social boundary. The implications of this research emphasize the importance of preserving the values of Balinese local wisdom in the form of adaptive, egalitarian communication that is relevant to the development of the younger generation in the digital age.
Representasi Pernikahan Beda Agama dalam Film Komang : Analisis Semiotika Ferdinand de Saussure Dewa Ayu Triadinda Cahya Subandi; Kadek Adyatna Wedananta; Putri Ekaresty Haes; Ni Putu Yunita Anggreswari
Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora Vol. 5 No. 2 (2026): JURRISH: Jurnal Riset Rumpun Ilmu Sosial, Politik dan Humaniora
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurrish.v5i2.7390

Abstract

This study aims to analyze the meaning of interfaith marriage in the film Komang using Ferdinand de Saussure's semiotic theory. This theory emphasizes the relationship between signifier and signified as well as the concepts of langue and parole to explain the interaction between social systems and individual expression. The results of the analysis show that the visual, verbal, and symbolic signs in the film represent the clash between love and belief. Scenes such as the initial meeting at a cultural festival, family rejection, and symbolic marriage become a form of negotiation between social values and personal freedom. This film affirms that interfaith marriage in Indonesia can only be accepted through compromise with the religious norms of the majority, but still presents a message of tolerance through symbols of cultural harmony. Therefore, the film Komang is not just a romantic narrative, but a social reflection on the relationship between religion, culture, and love in a pluralistic society.
Co-Authors A.A. Istri A. Maheswari Abadiningtyas, Dinda Maisie Abdurohim Abdurohim, Abdurohim Ade Pralinda Kumala Agung Kusuma, I Gusti Bagus Nyoman Pramana Ainil Mardiah Alisha Husaina Anak Agung Istri Agung Maheswari Anak Agung Ngurah Eddy Supriyadinata Gorda Andy Ismail Antari, Putu Eva Ditayani Apsari, Ayu Made Dwi Argiyanti, Ni Kadek Pradnya Arniti, Ni Ketut Asri Ady Bakri Asti Mulyawati, Ni Kadek Ayu Ayu Made Dwi Apsari Azlina, Yunidyawati Balla Wahyu Budiarto Butar Butar, Ribka Sari Dewa Ayu Triadinda Cahya Subandi Dinda Maisie Abadiningtyas Donny Dharmawan Donny Irza Hariri Effendy Ekasari, Silvia Eldo, Handry Elizabeth Yohanes Fajariah, Faizatul Frans Sudirjo Gede Suardana Goldyron Erick Chandra Gusti Ayu Putu Wirasanti Hermin Nainggolan Hidayat, Ahmad Rifqi Himalaya, I Gede Oka Husaina, Alisha I Dewa Gede Angga W I Gede Eka Sanjaya I Gusti Arya Agung Restu Diva Dewangga I Gusti Ngurah Agung Adhi Krisna Murti I Gusti Ngurah Widya Hadi Saputra I Putu Dharmawan Pradhana I Wayan Joniarta Ida Ayu Gede Sukmarini W Imam Jayanto Iskandar, Caroline Jayadi, I Kadek Restu Jenifer Joko Ariawan Juwita Sari, Putu Ratna Juwita, Putu Ratna Kadek Adyatna Wedananta Kadek Devi Kalfika Anggria Wardani Kania Putri Abubakrin Keishia Tania Aulia Latupeirissa, Jonathan Jacob Paul Lotte, Luckhy Natalia Anastasye Made Ayu Anggi Puspitadewi Maharani, Dian Putri Maria Karina Winny Naro Marshelia Gloria Narida Meisya, Tara Melati Budi Srikandi Mira Adelia Putra Moriste, Marshanda Chelsea Sivora Muhammad Lukman Hakim, Muhammad Lukman Musran Munizu Ni Kadek Ayu Indrayani Ni Kadek Dwita Hapsari Yuniar Ni Luh Yulyana Dewi Ni Made Dyah Laksmi Janila Sari Ni Nyoman Sri Wisudawati Ni Putu Dinda Haryanti Ni Putu Yunita Anggreswari Ni Wayan Eka Yunita Dewi Nuning Indah Pratiwi Nurdiani, Tanti Widia Nurlita Cahyani, Ni Kadek Dwi Octavia, Yusi Faizathul Octiva, Cut Susan Pratama, Oka Bagus Rama Surya Putra, I Made Riyan Lesmana Adi Putu Dyah Permatha Korry Putu Indah Dianti Putri Putu Irma Yunita Putu Ratna Juwita Putu Ratna Juwita Sari Putu Suparna putu suparna, putu Ramaputra, I Gusti Bagus Rendika Ratna Devy Winayanti Rima Dewanti Putri Safrida Safrida Sahri Aflah Ramadiansyah Sari, Putu Ratna Juwita Sarwo Hakim Silvia Ekasari Singgih Sasongko Siswahyudianto Sugeng Karyadi Syarifah Nabilah Rachmat Tiffania, Ni Kadek Ayusrine Tri Apriyono Uli Wildan Nuryanto Wachyu Hari Haji Wafi, Ahmad Abdul Wahyu Surya Ababiel Wicaksana, I Putu Bayu Andre Widya Rahayu Winanto Nawarcono Y. R. Satato Yusi Faizathul Octavia