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PENCIPTAAN MEDIA PROMOSI PURA MANGKUNEGARAN SOLO SEBAGAI UPAYA MENINGKATKAN MINAT KUNJUNGAN WISATAWAN MANCANEGARA Harmanda, Brian; Fianto, Achmad Yanu Alif; Budiardjo, Hardman
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
Publisher : Jurnal Art Nouveau

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Abstract: The purpose of creation of a media campaign Solo Mangkunegaran this is to preserve local cultural heritage. The study was conducted using qualitative research method is by conducting interviews, observation, documentation, and literature to obtain the data used to support conception. Data were analyzed using several stages, namely data reduction, data presentation, and conclusion. From the data analysis found some keywords that will be used to reach the intended target audience. After analyzing the data, found a concept or keyword of "The majesty of noble". Description of the concept of "the majesty of noble" is a grandeur of the noble values in Mangkunegaran. In this case how to maintain local cultural heritage that is Mangkunegaran Solo to be able to be promoted with the right strategy to the target audience. Results of the creation of the media campaign is expected to augment tourist arrivals in Mangkunegaran Solo Keywords: Design, Branding,Promotion Media, Pura Mangkunegaran Solo
PENCIPTAAN BUKU REFENSI PURA MANDHARA GIRI SEMERU AGUNG GUNA MEMPOPULERKAN WISATA RELIGI KABUPATEN LUMAJANG Dewi, Nindya Prastitah Shinta; Fianto, Achmad Yanu Alif; Hidayat, Wahyu
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
Publisher : Jurnal Art Nouveau

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Abstract: Media promotion is often considered as the technique of the most effective marketing communication to convey messages to the public. But to be able to arrive at an effective level of promotional media, required some consideration of the elections including the following media promotion. In making this final task, the use of photographic techniques will be presented in a reference book Pura Mandhara Giri Semeru Agung, with the contents of the Visual image message can be designed in more detail, informative, and with a more appropriate size. Pura Mandara Giri Semeru Agung is a religious and cultural attractions that exist in Lumajang. Its existence much sucking attention mostly Hindus, especially in Java and Bali. Even this place is also a temple senior se Asia. This object is able to display the grandeur and unique to Lumajang, so it is worth to be visited and studied. The creation of the reference book is intended as one of the efforts to attract peoples interest to be more interested in visiting the places that have a value of culture and religion in Indonesia, particularly the Lumajang and cultural preservation efforts of Indonesia. By using the technique of photography as supporting information, are expected to provide a complete portrayal of cultural and religious Pura Mandhara Giri Semeru Agung. Keywords: Media Promotion, Reference Books, Religious Tourism, Photography
PENCIPTAAN BUKU ILUSTRASI TAMAN SARI KERATON YOGYAKARTA SEBAGAI UPAYA PENGENALAN CAGAR BUDAYA Ridhani, Nur Dyanto Riski; Fianto, Achmad Yanu Alif; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 4, No 2 (2015): Peninggalan Sejarah sebagai Potensi Pariwisata
Publisher : Jurnal Art Nouveau

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Abstract: Taman Sari Keraton Yogyakarta is one of the curtural heritage in Indonesia who have cultural values and symbols of royal power that reigned at the time. Is currently only used as a cultural heritage of society as a place traveled without preserving the building. During this time many media lift Taman Sari as beautiful objects that need to be visited without explaining in detail one by one part of Taman Sari that historical element in Taman Sari is not known by the public. For the book illustration is made by way of explaining in detail the functions parts of Taman Sari on Sri Sultan HamengkuBuwono 1 and as a result of the reconstruction of buildings have been destroyed that can not be done with photography and videography. Creation of book illustration is done by using qualitative research methods, the approach of observation, interviews and literature studies. The Picture of Peaceful concept implemented using illustrations with wet dye technique or watercolor. The Picture of Peaceful concept derived from observation, interviews reinforced with the theoretical basis of several studies literature resulting illustration book Taman Sari Keraton Yogyakarta which describes the overall usability of the Taman Sari during functionalized. Keywords: Illustrated Book, Taman Sari, Yogyakarta
ANALISIS PENGARUH KUALITAS LAYANAN DAN KUALITAS INFORMASI WEBSITE TERHADAP KUAITAS WEBSTE E-COMMERCE MENGGUNAKAN METODE WEBQUAL Suryani, Dimitha Anggraeni Putri; Wibowo, Januar; Fianto, Achmad Yanu Alif
Jurnal Sistem Informasi dan Komputerisasi Akuntansi (JSIKA) Vol 5, No 11 (2016)
Publisher : Jurnal Sistem Informasi dan Komputerisasi Akuntansi (JSIKA)

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E-Commerce is often called an online trading is the process of deployment, purchasing, sales, marketing goods and services via the Internet between the consumer to consumer (C2C), or an agency to consumers (B2C). E-commerce increasingly widespread popular Indonesian society, a variety of emerging e-commerce led to competition between e-commerce becomes very tight. For an e-commerce website can survive in the competition, or in order to become a popular e-commerce websites, each e-commerce website should be able to have a quality website. Quality website will result in the increase of sales transactions of the e-commerce. This research was conducted to determine an e-commerce website that is qualified with the goal to analyze the influencerof thesquality of service and quality of website information on the quality of e-commerce websites. This study uses data collection techniques such as questionnaires and had obtained a sampled of 110 respondents. The process of analysisx usedt in this study is the beginning of the validity and reliability, followed by a multiplez regressiont analysish. The resultsk of thishstudy indicatemthat thed variable Service Quality does not affect the variable Website Quality whereas Information Quality significant and positive impact on the e-commerce Website Quality.
PENCIPTAAN DESTINATION BRANDING KERATON KASUNANAN SOLO SEBAGAI UPAYA MENINGKATKAN MINAT KUNJUNGAN WISATAWAN DOMESTIK Permana, Aan Ari; Fianto, Achmad Yanu Alif; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 5, No 2 (2016): Membuka Kesadaran Visual untuk Memecahkan Masalah Lingkungan, Budaya, dan Sosia
Publisher : Jurnal Art Nouveau

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Abstract: Surakarta is known as a cultural heritage that has very diverse objects of historic legacy in the Middle East with the cultural diversity of the square as the influence of the phenomenon alkuturasi 3 Budaya.Timbulnya shift cultural values embodied in the philosophy that there is The square Hardiningrat. Because it takes a creation of a destination Branding Profile Books square Hardiningrat. To raise the cultural values such as the meaning, culture, philosophy and mythology contained in square Hardiningrat an effort to increase the interest of domestic tourists. Creation is based on the observation, interview and study the existing keyword menggunakansudut view the literature study, the aesthetic, social and cultural self-image and cultural products. By using the analytical method, which is supported by qualitative indicators STP and USP (Unique Selling Proposition) got "special trip to visit "as a design concept. "Luxury square Hidden In "as the title of a book by point of interest photographic illustrations, implemented on the creation of the work. To determine the effectiveness, feasibility and appropriateness of the work, the results of the test design with a Likert scale questionnaire with given on 111 respondents. Correlation analysis of the results of testing the design , it was found that all of the statements questionnaire correlated design testing , we found that all of the statements questionnaire has a significant correlation to be able to fulfill the purpose of the book with the loading of the statement , and the mean between 242-362 4 , 27- 4.62
PENCIPTAAN DESTINATION BRANDING KERATON KASUNANAN SOLO SEBAGAI UPAYA MENINGKATKAN MINAT KUNJUNGAN WISATAWAN DOMESTIK Permana, Aan Ari; Fianto, Achmad Yanu Alif; Yosep, Sigit Prayitno
Jurnal Art Nouveau Vol 5, No 2 (2016): Membuka Kesadaran Visual untuk Memecahkan Masalah Lingkungan, Budaya, dan Sosia
Publisher : Jurnal Art Nouveau

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Abstract

Abstract: Surakarta is known as a cultural heritage that has very diverse objects of historic legacy in the Middle East with the cultural diversity of the square as the influence of the phenomenon alkuturasi 3 Budaya.Timbulnya shift cultural values embodied in the philosophy that there is The square Hardiningrat. Because it takes a creation of a destination Branding Profile Books square Hardiningrat. To raise the cultural values such as the meaning, culture, philosophy and mythology contained in square Hardiningrat an effort to increase the interest of domestic tourists. Creation is based on the observation, interview and study the existing keyword menggunakansudut view the literature study, the aesthetic, social and cultural self-image and cultural products. By using the analytical method, which is supported by qualitative indicators STP and USP (Unique Selling Proposition) got "special trip to visit "as a design concept. "Luxury square Hidden In "as the title of a book by point of interest photographic illustrations, implemented on the creation of the work. To determine the effectiveness, feasibility and appropriateness of the work, the results of the test design with a Likert scale questionnaire with given on 111 respondents. Correlation analysis of the results of testing the design , it was found that all of the statements questionnaire correlated design testing , we found that all of the statements questionnaire has a significant correlation to be able to fulfill the purpose of the book with the loading of the statement , and the mean between 242-362 4 , 27- 4.62 Keywords: Creation, Destination Brandin, Square, Domestic Travelers
Analysis and Design of Doctors Credit Points for Functional Position in Paru Hospital Surabaya Putra, Andreas Alfred Savero; Wibowo, Januar; Alif Fianto, Achmad Yanu
Jurnal Sistem Informasi dan Komputerisasi Akuntansi (JSIKA) Vol 7, No 6 (2018)
Publisher : Jurnal Sistem Informasi dan Komputerisasi Akuntansi (JSIKA)

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In Paru Hospital of Surabaya, every doctor in charge had points that based on any activities carried out by the doctor in the scope of Paru Hospital of Surabaya. Doctors in Paru Hospital of Surabaya ahve a list of activities summarized according to Joint Decree of the Minister of Health and Head of the State Personnel Agency Number 1738 / MENKES / SKB / XII / 2003 Number 52 of 2003 concerning Implementation Guidelines for Doctor's Functional Position and Credit Score. In the permenkes mentioned that  doctor’s activities and kredit figured are outlined which can be used as preference for the functional promotion of doctors in Paru Hospital Surabaya. Until now there are still No. facilitesfor doctors in Paru Hospital of Surabaya to record their kredit nubers for doctor promotion in Paru Hospital of Surabaya. Solution made by the author of this journal is Paru Hospital of Surabaya need a web-based application that make doctor easily to record their activities during certain period of time
The antecedents of purchase decision for hijab fashion products Alif Fianto, Achmad Yanu
JURNAL MANAJEMEN Vol 12, No 1 (2020)
Publisher : Faculty of Economics and Business Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (307.097 KB) | DOI: 10.29264/jmmn.v12i1.7309

Abstract

The aim of this research is examining the effect of product quality, competitive price, brand image and brand consciousness on purchase decisions either partially or simultaneously. The population in this study were all women living in Jakarta, Bandung, and Surabaya who had purchased hijab products from various product lines. While the samples in this study were some women who lived in 3 metropolitan cities who had purchased hijab products from various product lines. The number of samples in this study consisted of 230 respondents. Purposive sampling technique were employed and the results of this study indicate that product quality, competitive price, brand image, and brand consciousness have a positive and significant effect on the purchase decision both partially and simultaneously. The implication of this study is recommend that marketers must be able to improve product quality because it has the biggest influence on purchasing decisions.
Brand image among the purchase decision determinants Andrianto, Novan; Fianto, Achmad Yanu Alif
Jurnal Studi Komunikasi Vol 4 No 3 (2020)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v4i3.2546

Abstract

The purpose of this research was to measure the effect of word of mouth, perceived price, and service quality toward brand image and purchase decision. This research also aimed to measure the mediating effect of Brand Image toward the relationship between word of mouth, perceive price, and service quality with the purchase decision. This study used a survey technique that utilised questionnaires as research instruments for 200 respondents who have visited Surabaya hotels as well as Partial Least Square (PLS) data analysis techniques. The findings in this research proved that Word of Mouth, Perceived Price, and Service Quality have a significant positive effect on Brand Image and Purchase Decision. This research also revealed that brand image also has an intervening effect in the relationship of Word of Mouth, Perceived Price, and Service Quality with Purchase Decision.
STRATEGI PENGEMBANGAN WISATA PARALAYANG DI KOTA BATU Achmad Yanu Alif Fianto; Martinus Sony Erstiawan; Rudi Santoso
Majalah Ekonomi Vol 26 No 1 (2021): Juli 2021
Publisher : Fakultas Ekonomi Universitas PGRI Adi Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36456/majeko.vol26.no1.a3955

Abstract

While promotion strategies such as emphasizing natural attractions, the arts, and culture may be used to sell their tourist goods, their commodities in the shape of natural attractions, the arts, and culture are good, and the entire spectrum of tourist options is available.. The purpose of this study is to identify the characteristics of tourist-friendly natural sites and to investigate potential marketing applications for this target group using various promotional strategies. This study used a qualitative methodology with a case study approach, focusing on natural attraction marketing strategies. Domain analysis was used to analyse the data. The approach verifies the data's validity by using a variety of data verification methods, one of which is triangulation and data verification on the interview and documentation. To create a successful marketing plan, they needed to gather all they could about the topic. Tourism Marketing Model: A promotion strategy to draw people in. Arts and culture visits as well as nature tourism may all be part of an extended vacation. An aggressive technique called the Promotion Mix helps boost domestic and international visits.
Co-Authors A Triartomo A.A. Ketut Agung Cahyawan W Aan Ari Permana Abdianto, Ahmad Abdul Aziz Abdul Halik Abdul Halik Abdullah Khoir Riqqoh Abdullah Khoirriqoh Achmad Ridho Sahaja Adam Maulana Agung Harikusuma Nugroho Agung Tri Yunanto Agus Agus Agus Pawitra Agus, Taufiq Ahmad Marzuqi Alexander Dimas KP Ali Abdullah, Ali Amelia, Azarine Nahdah Ana Pertiwi Andreas Alfred Savero Putra Angga Dutahatmaja Angga Dutahatmaja Anisah Khoirotun Aprilia, Fina Arif Hartadi Ario Bagus Nugroho Asbari Nurpatria Kristin Asis Riyanto Azel Naufal Baharuddin Adam Priyatmanto Baiq Handayani Rinuastuti Bayu Abiantoro Bela Septiana Bilad, Dava Imadul Bima Ardiyanto Wibowo Brian Harmanda, Brian Cahyani, Regita Candraningrat, Candraningrat Careen Adhania Kautsar Charles Sidauruk Daniel Kurniawan Darwin Yuwono Riyanto, Darwin Yuwono Dea Anindyta Putri Latul Dearani, Ninka Dewi Nurhayati Dhika Yuan Yurisma Diana Mukhbitah Sary Dimas Nugroho Azis Permadi, Dimas Nugroho Azis Dimitha Anggraeni Putri Suryani Dinda Masfufah Hasyl Djumaiyah Djumaiyah Dominggo Bayu Baskara Dony Bagus Kresnadana, Dony Bagus Duvan Samudra Laisoka Dwi Ayu Rakhmawati Dwi Fitrianti Dwiki Setya Prayoga Edwin Indra Tesno Eka Putri Prinanda Nitte Ervina Ervina Erwan Khanissuma Esti Sumirat Evi Farsiah Utami, Evi Farsiah Faiza, Garwa Fandi Pratama Putra Farhan Ali Febrian Dimas J. Wibowo Febrian Sugianto, Febrian Fenty Fahminansih Fenty Fahminnansih, Fenty Fina Aprilia Fiorentino, Kevin Firmandi Tasqia Gede Danu Arya Santika Gilbert Billy Rivaldo Matahurila Hamlatul Arsy, Awlya Hardman Budiardjo, Hardman Hardman Budiharjo Hartono, Rakhmad Sugih Haryanto Tanuwijaya Helen Dwi Magdalena, Helen Dwi Helmy Widyantara Ida Bagus Cempena Januar Wibowo Jessy Octavia Andrele K. Alfons, Susana KARIMAH, NURUL Karsam Karsam Kautsar, Careen Adhania Kevin Fiorentino Kristin, Asbari Nurpatria Kurniawan, Mateus Andhi Kusumaningrum, Sari Dewi Lau Go’o, Maria Alni Laurentius ST Gomo Tumanggor Layalia, Aghnia Lilik Faiqotul Himmah Lilik Faiqotul Himmah Mahardika Prasetya Mahilda Sofy Islandy Martinus Sony Erstiawan Mateus Andhi Kurniawan Maulaningrum, Pristiya Mochamad Aziz Mochamad Bagus Setiyawan Moh Afrizal Ghozali, Moh Afrizal Moh Argy Hariran H Much. Rahmad Hidayat Muh Bahruddin Muhammad Burhanuddin Thobari Muhammad Nizar Firmansyah Mukhamad Fauzan Aldi Munajah, Siti Nanda Pinandita Ramadhani Naomi Natassia, Naomi Nekky Rahmiyati Nindya Prastitah Shinta Dewi, Nindya Prastitah Shinta Nitte, Eka Putri Prinanda Norma Amaliah Novan Andrianto Novan Ardianto Nugroho, Ario Bagus Nur Dyanto Riski Ridhani, Nur Dyanto Riski Nur Rahmad Alfin Mustaqim Nuradi Mulya Razaq Nurul Karimah Oksatana, Miga Paramitha, Intan Tirzana Phebii Kurnia Diajeng Challtis, Phebii Kurnia Diajeng Phitaloka, Nimas Galuh Pratama, Raditya Yuniar Alfani Primasatria, Valdo Hana Pristiya Maulaningrum Putra, Andreas Alfred Savero Putra, Andreas Alfred Savero Putri Khusnul Khotimah Rachmat Isa Asera Nempung Rahayu Shinta Rahayu Shinta Rahmawati, Dwi Yana Raissa Daniswara Regita Cahyani Regita Cahyani Regita Octavia Regita Octavia Riandi Fiyelex Selmury Ricky Ardyana Firmansyah Riska Ajeng Anggraini Riyanto, Asis Rizki Ardiyanti Putri, Rizki Ardiyanti Rohry Dinda Pinasti Rudi Santoso Rudi Santoso Rudi Santoso Rudi Santoso Rudi Santoso, Rudi Sari Dewi Kusumaningrum Seto Wahyu Prasetyo Shinta, Rahayu Sigit Prayitno Yosep Sinta Dewi Anggraini Siswati, Ayu Siti Asiyah Siti Mujanah Siti Mujanah Siti Mujanah Siti Munajah Sri Suhandiah Stephen Lauwrentius, Stephen Suci Harira Sari Hatuina Sugiharto Adhi Cahyono, Sugiharto Adhi Suhardi Suhardi Suryani, Dimitha Anggraeni Putri Sutikno Sutikno Thobari, Muhammad Burhanuddin Thomas Hanandry Dewanto Tonny Aries Wijaya, Tonny Aries Utomo, Ekwan Setyo Viando, Feterrido Wahyu Wahyuni, Ratna Dwi Wahyuni, Titin Wibowo, Bima Ardiyanto Winda Dwi Octavia Wiwit Lusiana Wiwit Lusiana Yosep F. Maskim Zaenal Arifin Zamzami Sabiq