Article Per Year (5 Year)
p-Index From 2021 - 2026
6.868
P-Index
This Author published in this journals
All Journal DIGEST MARKETING JDM Jurnal Manajemen Terapan dan Keuangan Jurnal Ilmiah Universitas Batanghari Jambi EKONOMIS : Journal of Economics and Business J-MAS (Jurnal Manajemen dan Sains) International Journal of Supply Chain Management Jurnal Samudra Ekonomi dan Bisnis Dinasti International Journal of Management Science Jurnal Ekonomi Manajemen Sistem Informasi Publik: Jurnal Manajemen Sumber Daya Manusia, Administrasi dan Pelayanan Publik JAS (Jurnal Agri Sains) Dinasti International Journal of Digital Business Management Jurnal Ilmu Manajemen Terapan (JIMT) Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Jurnal Perspektif Pembiayaan dan Pembangunan Daerah Jurnal Ilmu Multidisplin Jurnal Karya Abdi Masyarakat Jurnal Ilmiah Ilmu Terapan Universitas Jambi Journal of Business Studies and Management Review EJOIN : Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat Pinang Masak Jurnal Pengabdian Masyarakat dan Riset Pendidikan Horizon: Indonesian Journal of Multidisciplinary Jurnal Greenation Sosial dan Politik Jurnal Pengembangan dan Pengabdian Masyarakat
Ade Octavia
Unknown Affiliation
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Arts Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Transportation Veterinary Other

Published : 64 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 64 Documents
Search

 3   4   5   6   7 
Dampak Kualitas Layanan dan Kualitas Produk Terhadap Loyalitas Nasabah Melalui Kepuasan Nasabah PT Asuransi Jiwa BCA Life di Provinsi Jambi Putri, Bella Maysi; Octavia, Ade; Fazri, Andang
HORIZON: Indonesian Journal of Multidisciplinary Vol. 4 No. 3 (2026): HORIZON: Indonesian Journal of Multidisciplinary (In-Press)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/hijm.v4i3.5373

Abstract

This study employs a quantitative approach with the aim of analyzing the influence of service quality and product quality on customer loyalty, with customer satisfaction serving as the intervening variable. The study was conducted among customers of PT Asuransi Jiwa BCA Life in Jambi Province. The independent variables in this study include service quality and product quality; the dependent variable is customer loyalty; and customer satisfaction acts as the intervening variable. Data collection was conducted by distributing questionnaires to customers who served as research respondents. The questionnaire was designed using a Likert scale to measure respondents’ perceptions of each indicator for service quality, product quality, customer satisfaction, and customer loyalty. The data obtained are primary data collected directly from the respondents. Data analysis was performed using the Partial Least Squares-based Structural Equation Modeling (SEM-PLS) method with the SmartPLS software. The analysis stages included testing the outer model to assess the validity and reliability of the research instruments, as well as testing the inner model to analyze the relationships between variables and test the research hypotheses. A test of the mediating effect of customer satisfaction was conducted to determine its role in mediating the influence of service quality and product quality on customer loyalty.
The Influence of Customer Experience and Service Quality on Customer Satisfaction in Micro Culinary Businesses in Jambi City Lestari, Suci Ayu; Octavia, Ade; Fazri, Andang
HORIZON: Indonesian Journal of Multidisciplinary Vol. 4 No. 3 (2026): HORIZON: Indonesian Journal of Multidisciplinary (In-Press)
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/hijm.v4i3.5386

Abstract

Service towards customer satisfaction in micro culinary businesses in Jambi City. This study uses a quantitative approach with a descriptive-verificative design. The research population includes all micro culinary businesses in Jambi City, totaling 22,295 units in 2025, while the research sample consists of 100 customers selected using purposive sampling based on certain criteria. Data were collected through a questionnaire with a Likert scale. Data analysis was conducted through classical assumption tests to ensure model feasibility, followed by multiple linear regression analysis to examine the influence of each independent variable on the dependent variable. The research results indicate that customer experience has a positive and significant effect on customer satisfaction. Service quality has a positive and significant effect on customer satisfaction. Simultaneously, customer experience and service quality have a significant effect on customer satisfaction (F=50.937; p=0.000) with a coefficient of determination of 51.20%. These findings indicate that improving customer experience and service quality can be important factors in increasing customer satisfaction in micro culinary businesses in Jambi City. This study recommends that micro culinary business operators consistently improve service quality and customer experience in order to optimize customer satisfaction and business sustainability.
Transformasi Pembelajaran Berbasis Learning Management System melalui Pendampingan E-Learning di Madrasah Aliyah Raudhatul Muhajirin Utomo, Pradita Eko Prasetyo; Siburian, Jodion; Octavia, Ade; Suryahartati, Dwi; Ilhami, Mohammad; Suprayogi, Dawam
Jurnal Pengabdian Masyarakat Pinang Masak Vol. 7 No. 1 (2026): Vol 7 No 1 (2026) juni 2026
Publisher : Fakultas Sains dan Teknologi, Universitas Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22437/jpm.v7i1.54980

Abstract

The digital transformation of education requires schools to adopt learning technologies that enhance the effectiveness and quality of instructional processes. However, MAS Raudhatul Muhajirin still faces limitations in utilizing Learning Management Systems (LMS), resulting in conventional teaching and administrative practices. This community service program aims to improve the digital competence of teachers and students through mentoring and training in Moodle-based LMS development. The method employed a participatory and collaborative approach, including needs assessment, system development, training, and intensive mentoring integrated within the MBKM thematic community service program. The results indicate that the development of four main digital instruments, namely the e-learning platform, school website, profile video, and 360° virtual tour, has improved access to digital learning, administrative efficiency, and users’ pedagogical and digital literacy skills. Despite challenges related to infrastructure and administrative readiness, the program contributed positively to the transformation of learning into a more adaptive and technology-based system. These findings highlight that the success of educational technology implementation depends not only on the system itself but also on human resource readiness and sustainable support.
Pengaruh Literasi Keuangan Terhadap Kebeberhasilan Berwirausaha Dimediasi Self Efficacy pada Gen Z Penerima Kredit Usaha Rakyat di Bank Jambi Cabang Tebo Gustina, Lili; Octavia, Ade; Musnaini
HORIZON: Indonesian Journal of Multidisciplinary Vol. 4 No. 3 (2026): HORIZON: Indonesian Journal of Multidisciplinary
Publisher : Lembaga Intelektual Muda (LIM) Maluku

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54373/hijm.v4i3.6538

Abstract

This study aims to analyze the effect of financial literacy on entrepreneurial success with self-efficacy as a mediating variable in Generation Z recipients of People's Business Credit (KUR) at Bank Jambi Tebo Branch. The study used a quantitative approach with a survey method. The sampling technique was carried out by purposive sampling with a total of 95 respondents from Generation Z KUR recipients from January 2025 to November 2025. Data were collected through a questionnaire using a Likert scale and analyzed using Partial Least Squares (PLS). The measurement model was used to test the validity and reliability of the instrument, while the structural model was used to examine the causal relationship between variables and test the hypothesis. The results showed that financial literacy had a positive but insignificant effect on self-efficacy. Self-efficacy was proven to have a positive and significant effect on entrepreneurial success. In addition, financial literacy did not have a direct effect on entrepreneurial success. However, the results of the indirect effect test showed that financial literacy had a significant effect on entrepreneurial success through self-efficacy. These findings indicate that self-efficacy plays a significant role as a mediator between the influence of financial literacy on entrepreneurial success among Generation Z KUR recipients. This research provides an empirical contribution to understanding the role of psychological factors in enhancing the success of young entrepreneurs based on financial literacy.
Co-Authors Ade Titi Nifita AGESHA MARSYAF Agus Solikhin, Agus Agus Syarif Ajizah, Nur Akhmad Habibi, Akhmad AKHMAD IRWANSYAH SIREGAR Albetris Amir Husni Andang Fazri Ardi Novra Ardiyaningsih Puji Lestari Aulia Putri Anwar Dahmiri Dawam Suprayogi Dedy Setiawan Dwi Kurniawan, Dwi Dwi Suryahartati Dylan Al Muzzaky, Ahmad Edward Edward Elwamendri Enggrani Fitri , Lucky erida erida Erwita Dewi F. Husni Hasbullah, F. Husni Firdaus Firdaus Fitriaty, Fitriaty Fitriyani Putri, Sherli Fuad Muchlis Garry Yuesa Rosyid Gustina, Lili Hapzi Ali Harto, Muji Heriberta Heriberta Hidayah, Zainur Hutajulu, Daniela Setiani Ida Masriani, Ida Idham Khalik, Idham Ihkam, Febrianto Al Ilhami, Mohammad Ingepuri, Pebriana Is, Asnawati Jodion Siburian Johannes Johni Paul Karolus Pasaribu Kennis, Veni Lestari, Suci Ayu Levi Febri Damayanti Lucky Enggrani Fitri Machpuddin, Asep Meilina, Dira Muraddin, Zulkifli Musnaini musnaini musnaini Muspawi, Muspawi Nastavira Izmi, Inggrid NOVITA EKASARI Novita Sari Nurhidayat, Prasetyo Octora, Shinta Pasya, Arobi Prastia, Budi Pratiwi, Hesty Indah Putri, Bella Maysi Rajagukguk, Iswento Rizki Manarissar Ridhwan Ridhwan, Ridhwan Ridwan, Ridwan Rina Mardiana Rizky Eka Putra, Rizky Eka Rosyid, Garry Yuesa Rusita, Dea Sadzali, Asyhadi Mufsi Saputra, Farhan Shofia Amin Sigit Indrawijaya Sihombing, Jul Kono Siregar, Ade Per Siregar, Ade Perdana Siswahyudianto Sry Rosita Surya Hartati, Dwi Suswita Roza Suswitaroza - Syahmardi Yacob Sylvia Kartika Wulan Bhayangkari Tona Aurora Lubis Utama, Achmad Nur Budi Utomo, Pradita Eko Prasetyo Widiasturi, Fitri Yayuk Sriayudha Yenny Yuniarti Yuesa Rosyid, Garry Zulfanetti Zulfanetti Zulfanetti, Zulfanetti Zulfina Adriani