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Digitalization for Traditional Cakes from Small and Medium Enterprises by Malay Jambi Women Refnida Refnida; Siti Syuhada; Fachruddiansyah Muslim; Mayasari Mayasari
Jurnal Pemberdayaan Masyarakat Vol 4, No 4 (2025)
Publisher : Yayasan Keluarga Guru Mandiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46843/jpm.v4i4.445

Abstract

This study examines the role of digitalization in enhancing the competitiveness of traditional cakes produced by small and medium enterprises (SMEs) owned and managed by Malay Jambi women, as part of the creative economy. The objective is to examine how social media platforms and user-friendly design tools contribute to enhancing product innovation, marketing, and business sustainability. Employing a Design-Based Research (DBR) approach with mixed methods, the study involved 30 female entrepreneurs engaged in traditional cake businesses in Jambi. Data were collected through observations, interviews, and surveys, followed by quantitative analysis using t-tests. The results indicate that digitalization, particularly the use of Instagram for promotion and Canva for packaging design, significantly improves product visibility, consumer appeal, and market access. Innovations in packaging and presentation strengthen customer engagement and increase sales. The findings conclude that digital-based product development empowers women entrepreneurs to overcome market limitations and contributes to local economic resilience. This research contributes by providing a new empirical model for integrating cultural heritage with digital transformation. Theoretically, the study expands our understanding of how digitalization can function not only as a business strategy but also as a catalyst for women's empowerment and the development of a sustainable creative economy within local socio-cultural contexts.
OPTIMALISASI CLASSROOM MANAGEMENT DALAM MEMBENTUK KARAKTER DISIPLIN SISWA: UJI MEDIASI POSITIVE DISCIPLINE Putri Gagan Hasugian; Fachruddiansyah Muslim; Aminah Ramalia
Jurnal Manajemen Pendidikan Vol. 11 No. 2 (2026): Regular Issue
Publisher : STKIP Pesisir Selatan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34125/jmp.v11i2.2123

Abstract

This study aims to analyze the effect of classroom management on positive discipline, the effect of positive discipline on students’ discipline character, and the mediating role of positive discipline in the relationship between classroom management and students’ discipline character at SMAN 12 Kota Jambi.Methods: This research employed a quantitative approach with an explanatory design. The population consisted of 907 students of SMAN 12 Kota Jambi, with a sample of 167 students selected through purposive sampling. Data were collected using questionnaires and analyzed using SmartPLS. The analysis techniques included validity and reliability testing, outer model evaluation, inner model evaluation, and hypothesis testing.Results: The results show that classroom management has a positive and significant effect on positive discipline. Furthermore, positive discipline has a positive and significant effect on students’ discipline character. In addition, positive discipline is proven to mediate the relationship between classroom management and students’ discipline character significantly. This indicates that effective classroom management will have a stronger impact on shaping students’ discipline character when supported by the implementation of positive discipline.Novelty: This study provides empirical evidence on the role of positive discipline as a mediating variable in strengthening the influence of classroom management on students’ discipline character, particularly at the senior high school level, which is still limited in previous research.
Pengaruh literasi keuangan dan literasi digital terhadap penggunaan QRIS siswa kelas XI SMA Negeri Titian Teras H. Abdurrahman Sayoeti Jambi Alfiyana Alfiyana; Fachruddiansyah Muslim; Iwan Putra
Jurnal Pendidikan Ekonomi (JUPE) Vol. 13 No. 3 (2025)
Publisher : Universitas Negeri Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26740/jupe.v13n3.p294-302

Abstract

This study aims to determine the effect of financial literacy and digital literacy on the use of QRIS among 11th grade students at Titian Teras H. Abdurrahman Sayoeti State Senior High School. Financial literacy and digital literacy are two important factors in supporting the adoption of digital payment technologies such as QRIS. The method used in this study is quantitative with a survey approach, using a questionnaire as a data collection instrument. The research sample consisted of 104 eleventh-grade students selected through purposive sampling. Data analysis was conducted using multiple linear regression to test the influence of independent variables (financial literacy and digital literacy) on the dependent variable (QRIS usage). The results of the study indicate that both financial literacy and digital literacy significantly and positively influence QRIS usage. Furthermore, financial literacy and digital literacy simultaneously contribute significantly to increasing QRIS usage among students. This study concludes that improving financial and digital literacy is crucial for promoting the adoption of digital payment technology among students.
PENGARUH PENDIDIKAN KEWIRAUSAHAAN DAN PELUANG USAHA TERHADAP MINAT BERWIRAUSAHA PADA MAHASISWA PENDIDIKAN EKONOMI UNIVERSITAS JAMBI ANGKATAN 2023 Amanda, Fauziah Riyan; Fachruddiansyah Muslim; Fadilla Ulfah
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 02 (2026): Volume 11 No. 2, Juni 2026 Release
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i02.54138

Abstract

This research is motivated by the phenomenon of the still high unemployment rate and limited job opportunities, including for college graduates. It is hoped that universities will be able to produce graduates who are not only oriented towards being job seekers, but also have the interest and ability to create jobs through entrepreneurial activities. Therefore, this study aims to analyze the influence of entrepreneurship education on students' interest in entrepreneurship, business opportunities on students' interest in entrepreneurship, and entrepreneurship education and business opportunities simultaneously on the interest in entrepreneurship of students of Economics Education, Jambi University, class of 2023. The research method used is quantitative associative with the population and sample of economics education students from the 2023 intake. Furthermore, data analysis was carried out with the help of SPSS through descriptive analysis tests, analysis prerequisite tests, classical assumption tests, multiple linear regression analysis tests, hypothesis tests.
PEMAKNAAN KONSUMEN TERHADAP DESAIN DAN MOTIF BATIK DIANA SERTA KAITANNYA DENGAN MINAT BELI Putra Nurpajar, Chandra; Muslim, Fachruddiansyah; Supriadi, Sundawan
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 02 (2026): Volume 11 Nomor 02, Juni 2026 Public
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i02.56801

Abstract

This study examines consumer meanings toward the designs and motifs of Batik Diana and their relationship to purchase intention. Batik as a cultural product contains symbolic, aesthetic, and cultural values that can influence how consumers interpret and appreciate the product. This research aims to analyze how consumers interpret Batik Diana’s designs and motifs, identify the factors influencing these meanings, and explain their relationship with consumer purchase intention. The study employed a qualitative descriptive approach with naturalistic and exploratory characteristics. Data were collected through in-depth interviews, direct observation, and documentation involving consumers, artisans, and the owner of Batik Diana. Data analysis was conducted using NVivo to identify themes and patterns emerging from the findings. The results show that consumers interpret Batik Diana not only as clothing products but also as representations of Jambi cultural identity, aesthetic value, philosophical meaning, personal identity, and pride in local culture. Consumer meanings were influenced by personal experience, social environment, social media trends, regional identity, visual aesthetics, knowledge of motifs, and exhibition or promotional activities. The findings also reveal that positive meanings toward Batik Diana contribute to consumers’ purchase intention, reflected through initial attraction, purchasing decisions, and repeat purchases. Therefore, Batik Diana is understood as a cultural symbol whose meanings are shaped through social and cultural experiences within consumer consumption practices.
PENGARUH PENGENDALIAN DIRI DAN PERILAKU PEMBAYARAN DIGITAL TERHADAP EFEKTIVITAS PENGELOLAAN UANG SAKU MAHASISWA PENDIDIKAN EKONOMI ANGKATAN 2025 UNIVERSITAS JAMBI Cici Mikha Theovani Simanjuntak; Fachruddiansyah Muslim; Sri Wahyuni
Pendas : Jurnal Ilmiah Pendidikan Dasar Vol. 11 No. 02 (2026): Volume 11 No. 02, Juni 2026 Produce
Publisher : Program Studi Pendidikan Guru Sekolah Dasar FKIP Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/jp.v11i02.62519

Abstract

This study was conducted to investigate the influence of self-control and digital payment behavior on the effectiveness of allowance management among Economics Education students at Universitas Jambi. The growing development of digital financial technology has encouraged students to use various digital payment services, including e-wallets, mobile banking, and QRIS, in their daily transactions. Although these services offer practical and efficient transaction methods, their use may also increase spending tendencies if not balanced with adequate self-control. This research employed a quantitative approach with an explanatory research design. The population consisted of Economics Education students from the 2025 cohort at Universitas Jambi, and 97 students who actively used digital payment services were selected as research respondents through the total sampling technique. Data were collected using a Likert-scale questionnaire and analyzed through descriptive statistical analysis, multiple linear regression, t-tests, F-tests, and the coefficient of determination (R²). The findings show that self-control has a positive and significant effect on the effectiveness of allowance management. Digital payment behavior was also found to positively and significantly affect the effectiveness of allowance management. In addition, both variables simultaneously demonstrated a positive and significant influence on the effectiveness of allowance management. These findings imply that students who are able to regulate their behavior and use digital payment services responsibly tend to manage their financial resources more effectively. Therefore, strengthening self-control and encouraging responsible digital payment practices are essential to supporting effective financial management among university students in the digital era.
ANALISIS KONSEP GREEN PRODUCT PADA UMKM BATIK ARINY SEBAGAI UPAYA MEWUJUDKAN PRODUKSI RAMAH LINGKUNGAN Zulpiani Zulpiani; Fachruddiansyah Muslim; Ahmad Rifki
JOURNAL OF SCIENCE AND SOCIAL RESEARCH Vol. 9 No. 3 (2026): June 2026
Publisher : Smart Education

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54314/jssr.v9i3.6293

Abstract

Abstract: This research was motivated by environmental problems caused by batik production processes that still use chemical materials and generate waste with the potential to pollute the environment. The green product concept has become one of the efforts to create environmentally friendly and sustainable production. This study aims to identify the implementation of the green product concept, the supporting and inhibiting factors, and its impact on environmental awareness at UMKM Batik Ariny Sentuhan Warna Alam Jambi. This study employed a qualitative approach with a descriptive research type. Data were collected through interviews, observations, and documentation. The research informants consisted of the business owner and batik artisans. Data analysis techniques used the Miles and Huberman model, while data validity was tested through source and technique triangulation. The results showed that the green product concept was implemented through the use of natural dyes, reduction of chemical materials, management of production waste, and the application of environmentally friendly production practices. Supporting factors included the environmental awareness of business actors, the availability of natural materials, and community support. Meanwhile, inhibiting factors included limited natural raw materials, longer production processes, and higher production costs. The implementation of the green product concept had positive impacts on the environment, increased the comfort of the surrounding community, and enhanced environmental awareness among business actors and the community. Therefore, the green product concept implemented by UMKM Batik Ariny Sentuhan Warna Alam Jambi is able to support the creation of more environmentally friendly and sustainable batik production. Keywords: green product, environmentally friendly production, batik MSMEs, environmental sustainability   Abstrak: Penelitian ini dilatarbelakangi oleh permasalahan lingkungan akibat proses produksi batik yang masih menggunakan bahan kimia dan menghasilkan limbah yang berpotensi mencemari lingkungan. Konsep green product menjadi salah satu upaya untuk mewujudkan produksi yang ramah lingkungan dan berkelanjutan. Penelitian ini bertujuan untuk mengetahui penerapan konsep green product, faktor pendukung dan penghambat, serta dampaknya terhadap kesadaran lingkungan pada UMKM Batik Ariny Sentuhan Warna Alam Jambi. Penelitian ini menggunakan pendekatan kualitatif dengan jenis penelitian deskriptif. Data diperoleh melalui wawancara, observasi, dan dokumentasi. Informan penelitian terdiri dari pemilik usaha dan pengrajin batik. Teknik analisis data menggunakan model Miles dan Huberman, sedangkan keabsahan data diuji melalui triangulasi sumber dan teknik. Hasil penelitian menunjukkan bahwa konsep green product diterapkan melalui penggunaan pewarna alami, pengurangan bahan kimia, pengelolaan limbah produksi, dan penerapan produksi ramah lingkungan. Faktor pendukung meliputi kesadaran pelaku usaha, ketersediaan bahan alami, dan dukungan masyarakat, sedangkan faktor penghambat meliputi keterbatasan bahan baku alami, proses produksi yang lebih lama, dan biaya produksi yang lebih tinggi. Penerapan konsep green product memberikan dampak positif terhadap lingkungan, meningkatkan kenyamanan masyarakat sekitar, serta membangun kesadaran lingkungan bagi pelaku usaha dan masyarakat. Dengan demikian, konsep green product pada UMKM Batik Ariny mampu mendukung terciptanya produksi batik yang lebih ramah lingkungan dan berkelanjutan. Kata kunci: green product, produksi ramah lingkungan, UMKM batik, keberlanjutan lingkungan.