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Pola Pengeluaran Rumah Tangga Tani Padi Pemilik Penggarap di Desa Ngengor, Kecamatan Pilangkenceng, Kabupaten Madiun Fardani, Aprissa Ega; Yuliati, Nuriah; Syah, Mirza Andrian
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 11, No 2 (2025): Juli 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v11i2.19822

Abstract

The agricultural sector has a large contribution to the Indonesian economy, but rice farmers are still less prosperous. This condition raises questions about the economic conditions of farmers who have limited land, especially in Ngengor Village, Pilangkenceng District, Madiun Regency. The purpose of this study was to identify the expenditure patterns of farming households and analyze the factors that influence farming household expenditure. This study was conducted on 54 farming households using the simple random sampling method. Data were analyzed using descriptive statistics and multiple linear regression analysis. The results showed that the average household expenditure per year reached IDR 20,345,474, with a distribution between food needs (53.58%) and non-food (46.42%). Income, education level (elementary, junior high, and high school), and number of family members have a significant effect on household expenditure. Meanwhile, land area does not have a significant effect. The results of this study highlight the importance of income and education in the financial management strategy of farming households, as well as the importance of diversifying sources of income for small-scale farming households
Digital Marketing in Agriculture: Perception and Decision Making of Apple Farmers in Bumiaji, Batu City Kholifa, Umi Nur; Yuliati, Nuriah; Atasa, Dita
Jurnal Agrinika: Jurnal Agroteknologi dan Agribisnis Vol 9 No 2 (2025): SEPTEMBER
Publisher : Kadiri University - Faculty of Agriculture

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/agrinika.v9i2.6308

Abstract

The difference in farmers' perceptions of using digital marketing as a marketing strategy indicates that not all farmers share the same views, understanding, and readiness to adopt such technology. This study aims to analyze the perceptions of farmers who use and do not use digital marketing, and to examine the factors influencing farmers' decision-making in adopting digital marketing. The research was conducted in Tulungrejo Village, Bumiaji District, Batu City. The research method used was a quantitative approach. The sample consisted of 90 farmers, divided into two categories: 54 farmers who use digital marketing and 34 who do not. The first objective was analyzed using descriptive quantitative analysis with a Likert scale, while the second objective was examined using binary logistic regression. The results showed that farmers’ perception of digital marketing scored an average of 4.15, categorized as high. The variables of age, motivation, social support, and access to technology significantly influenced farmers’ decisions to use digital marketing, each with a significance value below 0.05. Meanwhile, the variables of education level, farming duration, farming experience, cost, and resource availability did not significantly affect the decision to use digital marketing.
Analisis tingkat kontribusi teknologi pada produksi gula di pabrik gula Gempolkrep Mojokerto: Analysis of technology contribution rate to sugar production in Gempolkrep Mojokerto sugar factory Yulianto, Teguh; Yuliati, Nuriah; Syah, Mirza Andrian
TEKNOLOGI PANGAN : Media Informasi dan Komunikasi Ilmiah Teknologi Pertanian Vol 16 No 2 (2025)
Publisher : Program Studi Ilmu dan Teknologi Pangan, Universitas Yudharta, Pasuruan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35891/tp.v16i2.6226

Abstract

The sugar industry in Indonesia plays an important role in supporting national food security. Sugar factories as one of the vital sectors not only produce sugar for domestic consumption but also contribute to the local economy and the agricultural sector, especially sugar cane. Gempolkrep Sugar Factory, which has been operating since 1849, is one of the sugar factories that faces challenges in terms of increasing production yields, as seen from the stagnation of yields around 8% in the last 6 years. This study aims to analyse the condition of the sugar production process, identify the contribution of technology to production, and determine the priority of improvements needed at Gempolkrep Sugar Factory. The research methods used are descriptive method to describe the production process, technometric method to assess technology contribution, and AHP (Analytical Hierarchy Process) method to determine improvement priorities. The results of this study show that the sugar production process at Gempolkrep Sugar Factory consists of 7 stages, with the technology applied classified as semi-modern with a TCC value of 0.675. The main improvement priority that must be done is machine modernisation with an AHP score of 0.473 which is focused on improving the IoT-based monitoring system with an AHP score of 0.460. The conclusion from these results is that implementing improvements based on existing priorities will help increase production yields and produce more consistent sugar products.
ANALISIS HARGA BERAS DI PROVINSI JAWA TIMUR Damayanti, Lucky; Yuliati, Nuriah; Harya, Gyska Indah
JURNAL AGRIMANSION Vol 26 No 2 (2025): Jurnal Agrimansion Agustus 2025
Publisher : Jurusan Sosial Ekonomi Pertanian Fakultas Pertanian Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/agrimansion.v26i2.1842

Abstract

Kebutuhan pangan mempunyai arti yang luas dan kompleks dimana ketersediaan, distribusi dan keterjangkauan oleh daya beli masyarakat menjadi topik dalam kebijakan ekonomi nasional. Stabilisasi harga pangan merupakan indikator yang banyak diperbincangkan. Beras merupakan salah satu bahan pangan yang harganya sangat fluktuatif. Penelitian ini bertujuan untuk menganalisis tren produksi, konsumsi, ketersediaan dan harga beras, menganalisis faktor-faktor yang mempengaruhi harga beras dan menganalisis integrasi pasar beras produsen dan pasar beras konsumen. Metode yang digunakan dalam penelitian ini adalah metode deskriptif dengan pendekatan kuantitatif. Hasil penelitian menunjukkan bahwa, 1) Tren produksi beras di Provinsi Jawa Timur cenderung menurun sedangkan tren konsumsi, ketersediaan dan harga beras cenderung meningkat. 2) Faktor-faktor PDRB, Produksi Beras, Luas Panen, KURS dan Volume Impor Beras berpengaruh positif dan signifikan terhadap hubungan jangka pendek. Variabel infiltrasi tidak berpengaruh. 3) Integrasi pasar beras produsen dan pasar beras konsumen memiliki hubungan integrasi yang lemah.
Analisis Efisiensi Teknis Usahatani Jagung di Desa Mojokarang Kecamatan Dlanggu Kabupaten Mojokerto Ilmi, Sita Nadtifatul; Yuliati, Nuriah; Atasa, Dita
Forum Agribisnis Vol. 15 No. 2 (2025): FA Vol `15 No 2 September 2025
Publisher : Magister Science of Agribusiness, Department of Agribusiness, FEM-IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/fagb.15.2.372-382

Abstract

Desa Mojokarang adalah salah satu penghasil jagung terbesar kedua di Kabupaten Mojokerto. Berdasarkan data dari Badan Pusat Statistik (BPS), kontribusi sektor pertanian terhadap PDB meningkat dari Rp 1.555.207 miliar pada 2015 menjadi Rp 1.900.348 miliar pada 2018. Meskipun luas tanam dan produksi jagung terus mengalami peningkatan, produktivitasnya masih bervariasi, yang menunjukkan perlunya strategi yang tepat untuk meningkatkan efisiensi teknis secara konsisten. Penelitian ini bertujuan untuk menganalisis dampak penggunaan faktor produksi jagung, mengukur efisiensi teknis, serta mengidentifikasi faktor sosial yang memengaruhi efisiensi teknis di Desa Mojokarang, Kecamatan Dlanggu, Kabupaten Mojokerto. Metode analisis yang digunakan adalah stochastic frontier dan regresi tobit dengan melibatkan 76 petani jagung sebagai sampel. Hasil penelitian menunjukkan bahwa variabel luas lahan, benih, dan pupuk berpengaruh signifikan terhadap efisiensi teknis, sedangkan tenaga kerja dan pestisida tidak memberikan pengaruh yang signifikan. Rata-rata efisiensi teknis petani di Desa Mojokarang mencapai 0,8220, yang menunjukkan bahwa petani secara teknis efisien. Faktor sosial, seperti pengalaman bertani dan status kepemilikan lahan, juga terbukti berpengaruh signifikan terhadap efisiensi teknis, sementara faktor umur, pendidikan, dan jumlah anggota keluarga tidak menunjukkan pengaruh yang signifikan.
Strategi Pengembangan Usaha Ternak Sapi Potong pada Kelompok Ternak Lembu Makmur Desa Gunungsari Kecamatan Dawarblandong Kabupaten Mojokerto Assyarif, Hilmy Mufid; Yuliati, Nuriah; Atasa, Dita
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14871

Abstract

This research aims to identify internal and external factors that influence the beef cattle business and determine strategies that can be used to develop the beef cattle business in KT Lembu Makmur. In identifying the value of internal and external environmental factors the author uses the IFE and EFE Matrix. Formulation of alternative strategies for livestock groups using SWOT analysis and determining strategic priorities using QSPM analysis. The results of the IFE analysis show a value of 2.39 and an EFE of 2.59 which results in the Competitive Position Matrix of the livestock business being in the White Area. From these results it can be concluded that KT. Lembu Makmur is in a quite profitable position so that it can carry out the S - O (Strength - Opportunities) strategy. The S - O strategy included in the QSPM matrix produces the highest value of 1.02 with the strategic priority of developing human resources.
Pengaruh Digital Marketing dan Kualitas Produk Terhadap Keputusan Pembelian Toner Npure di Kota Surabaya Winarsih, Siti; Yuliati, Nuriah; Fitriana, Nisa Hafi Idhoh
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14277

Abstract

Purchasing decisions are an important aspect for companies in increasing sales of their products to consumers. This research aims to describe the reasons consumers make purchases online, as well as testing the influence of digital marketing and product quality on purchasing decisions for Npure Toner in the city of Surabaya. The sample determination method was purposive sampling with a total of 95 consumers ass respondents. The technique used ini collecting data is by distributing questionnaires. The first objective was analyzed descriptively qualitatively, the second objective used the SEM PLS 4.1 program to calculate and analyzed the data. The research result show that 1) Online purchase are more effective for Npure Toner consumers in the city of Surabaya in terms of benefits, price, trust, and ease of purchase. 2) Digital marketing dan product quality have a significant and positive influence on purchasing decision.
Karakteristik dan Motivasi Petani Pengembang Urban Farming di Kota Surabaya Baik, Stevi Putri Adolvina; Nurhadi, Eko; Yuliati, Nuriah
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14152

Abstract

Urban farmers are one of the milestones in the success of urban farming. Farmer behavior that can be observed is the farmer's characteristics and motivation which are reflected in the farmer's goals and reasons for carrying out urban farming. The research aims to analyze the characteristics of urban farming farmers in the City of Surabaya and identify the goals and reasons for farmers carrying out urban farming. The research was carried out on 5 Women Farmer Groups (KWT) and Farmer Groups (Poktan) in the City of Surabaya, namely, the Guyub Rukun Women Farmer Group, the Farmer Group Yurga Farm, Serpis Farming Group, Sri Rejeki Jitu Farming Group, and Dorang Cinta Farming Women's Group. The first objective analysis uses descriptive tables, and the second objective uses quantitative analysis with the CFA (Confirmatory Factor Analysis) analysis tool. The results of the research are that there are diverse characteristics of each farmer. The majority of Guyub Rukun KWTs are aged over 61 - 65 years, while in other KWTs and Poktans the majority are aged 41 - 45 years so that urban farming can be carried out by anyone. At the education level, farmers have the courage to innovate and are supported by the number of family responsibilities and the farmer's employment status which encourage them to carry out urban farming. Farmer motivation is based on 7 goals in urban farming, namely psychological health and well-being, environmental ecology, food security, environmental friendliness, economics, economic stimulus, and urban revitalization. aimed..
ANALYSIS OF OPERATIONAL RISK MANAGEMENT OF KAMPUNG SUSU DINASTY AGROTOURISM IN SIDEM VILLAGE GONDANG SUBDISTRICT TULUNGAGUNG REGENCY Halimah, Azki Nur; Widayanti, Sri; Yuliati, Nuriah
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 8 No 1 (2024): IJEBAR : Vol. 8, Issue 1, March 2024
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v8i1.12777

Abstract

Kampung Susu Dinasty (KSD) Agrotourism hasn’t managed their management optimally. This condition has an impact on agrotourism that has a hard time to developing. This management isn’t free of a risk and the possibility of a risk that’s influenced by the quality said management has. This research aims to identifying the operational risk source, analyzing the level of risk, also strategies that can be applied for operational agrotourism risk control. The research method used is qualitative descriptive. The sampling method used is purposive sampling technique with 64 respondents. Data analysis used descriptive analysis, likert scale, Godfrey method, and Flanagan & Norman theory. The result shows that there are 13 operational risks that agrotourism faces with 4 risk categories. The final results of the risk level assessment found that 2 risks were at a low level, 5 risks were at a medium level, 3 risks were at high level, and 3 risks were at an extreme level. From the results of the analysis, 4 main strategies were carried out to minimize losses due to operational risks, namely by transferring risks involving third parties, establishing communication and cooperation with various parties, creating alternative actions, and creating new programs.
Analysis of the Competitiveness of Indonesian Rubber Exports in International Markets Fidhayanti, Anggi Radzma; Yuliati, Nuriah; Fitriana, Nisa Hafi Idhoh
West Science Interdisciplinary Studies Vol. 2 No. 01 (2024): West Science Interdisciplinary Studies
Publisher : Westscience Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58812/wsis.v2i01.608

Abstract

Indonesia's position as one of the largest rubber producing countries in the world does not make Indonesia a major rubber exporter on the international market. This research aims to analyze comparative competitiveness, competitive competitiveness and specialization of Indonesian rubber trade in the international market. The research methods used are Revealed Comparative Trade Advantage (RTCA), Export Competitiveness Index (XCi), and Trade Specialization Index (ISP). This research uses secondary data for the 2012-2021 period obtained from the Food and Agriculture Organization (FAO) and processed using Microsoft Excel tools. The research results show that Indonesian rubber commodities do not have comparative competitiveness, competitive competitiveness and trade specialization as a rubber importer in the international market. RCTA analysis shows an average value of -1.187 placing Indonesia in fourth position among other competing countries. XCi analysis shows an average value of 0.817 making Indonesia the country with the lowest competitiveness compared to other competing countries. ISP analysis shows that Indonesia tends to be a rubber importer with an average value of -0.573 and is at the import substitution stage.
Co-Authors Adytia Tri Cahyadi Alfian Farrel A.L Alifia Iga Sutrisno Alifia Oktaviani Sastra Amanda Ayun Salsabila Amanda Ayun Salsabila Ameta Novelia Br Karo Ana Safira Putri Anggi Afifta Volta Anisah, Dhuhro Aprianti, Cyntia Salsabilla Arfiana Dita Arum Sari Assyarif, Hilmy Mufid Baik, Stevi Putri Adolvina Baik, Stevi Putri Afdolvina Bella Rahma Nadia Firdaus Bening Kusumawati Berlian Feby Wijayanti Brilliant Adam Ramadhani Choirul Miftakhul Anam Damayanti, Ade Listia Damayanti, Lucky Dewi Suryani Dewi Suryani Didan Januar Dimas Huddan Kuswanto Dita Atasa Dona Wahyuning Laily Donny Febrianto Egita Ilma Zuwita Eko Nurhadi Eko Priyanto Elisabeth Harmonia Pradita Endang Yektiningsih, Endang Fairus Hanani Faisol Humaidi Fardani, Aprissa Ega Fatchur Rozci Fawwas, Bisma Bayu Putra Nias Febrianto, Angga Wahyu Feby Anggita Prastiwi Feby Lailah Fidhayanti, Anggi Radzma Fitria, Eka Rossalina Halimah, Azki Nur Hamidah Hendrarini Harya, Gyska Indah Hilda Bagas Noveri Himatus Sholihah Hutabarat, Debora Ida Syamsu Roidah Ida Wahyu Romandani Ida Wahyu Romandani Idhoh Fitriana, Nisa Hafi Ika Sari Tondang Ilmi, Sita Nadtifatul Indah Harya, Gyska Indayati Mawarni Indra Tjahaja Amir Indra Tjahaja Amir Indra Tjahaja Amir Ines Paramithasari Isma Widiastuti Jessica Putri Margaretta K Amelia Kurniasari Kholifa, Umi Nur Kurniasari, Desita Syafa Laraswari, Ananda Nabila Lukman Lukman Maharani Setyowati Matseri, Aulia Mariyatul Qibtiyah Maulidya Feni Pratiwi Mirza Andrian Syah Mohammad Idhom Mubarokah Mubarokah Mubarokah Mubarokah Mubarokah Nahariyah, Rif'atun Nanda Kusuma Melati Natalia, Gracia Christie Novianti, Cahyani Dwi Nugraha, Dewi Amira Eka Nugroho, Sigit Dwi Nugroho, Sigit Dwi Okky Ihzan Satria Pramurdjito Pawana Nur Indah Pebrianti, Putri Wahyu Pramurdjito, Okky Ihzan Satria Prasmita Dian Wijayati Putri Wahyu Pebrianti Qomariyah, Badriyatul Rahayu, Niken Calista Rahmawati, Berliana Raihan Bimo Lazuardi Ramadhani, Firizky Rany Rintan Nur Azizah Rhomi Ardiansyah Rhomi Ardiansyah Rizqullah, R. Arya Dhimas Rafi Rohmah, Eva Noviana Maulanur Romandani, Ida Wahyu Rosalina, Dwi Indah Sacharani, Veronika Sheila Sailvian Kennardi Dewanto Sandrina, Linda Saragih, Yolanda Sari, Lutfita Setiyadi, Taufik Shalahuddin Fathan Sheila Alyani Hashifah Shofiyatul Jannah Sigit Dwi Nugroho Soedarto, Teguh Sri Tjondro Winarno, Sri Tjondro SRI WIDAYANTI Sri Widayanti Sudiyarto Sudiyarto Surya Duta Wiharsono Syahnaz, Cindiah Syaikhuddin, NorNor Rahmat Syarif Imam Hidayat Teguh Yulianto, Teguh Tessa Oktaviani Dahlan Tessa Oktaviani Dahlan Utomo, Dimas Puji Wachid, Sinta Nur Wasista, Yudha Eka Wibowo, Afini Rifa Wicaksono, Sheptyan Anjas Widiastuti, Leni Winarmo, Sri Tjondro Winarsih, Siti Yuhana Airiza Budianti Yulianti, Risma Zahra, Kinanti Almaska Zhela Maritsya Amir Zulian Wilu Atmaja