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All Journal Jurnal Reviu Akuntansi dan Keuangan Bioscience Proceedings of Annual International Conference Syiah Kuala University - Social Sciences Chapter Jurnal Pendidikan Sains Jurnal Sain Peternakan Indonesia Bioedukasi: Jurnal Pendidikan Biologi Journal of Accounting and Investment JURNAL KESEHATAN LINGKUNGAN (Journal of Environmental Health) Prosiding Seminar Pendidikan Ekonomi dan Bisnis Riset Akuntansi dan Keuangan Indonesia BIOEDUKASI Pendas : Jurnah Ilmiah Pendidikan Dasar Scientific Journal of Reflection : Economic, Accounting, Management and Business VISION at-tamkin: Jurnal Pengabdian kepada Masyarakat Biota Jurnal Permukiman Jurnal Sekretari Universitas Pamulang Andragogi: Jurnal Pendidikan Islam dan Manajemen Pendidikan Islam Jurnal Akademi Akuntansi (JAA) Studi Kasus Inovasi Ekonomi Asian Journal of Science Education Budimas : Jurnal Pengabdian Masyarakat Jurnal Agribisnis Jurnal Pengabdian dan Peningkatan Mutu Masyarakat (JANAYU) Proceeding Biology Education Conference An-Nahdah Al-\'Arabiyah Media Publikasi Promosi Kesehatan Indonesia (MPPKI) Pekodimas : Jurnal Pengabdian Kepada Masyarakat PENGABDIAN SOSIAL Sejahtera: Jurnal Inspirasi Mengabdi Untuk Negeri Jurnal MIPA dan Pembelajarannya JPLED Gudang Jurnal Multidisiplin Ilmu Nasir: Jurnal Pendidikan Islam Riwayat: Educational Journal of History and Humanities Al-Qalam: Jurnal Ilmiah Pendidikan Islam Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal Media Akademik (JMA) INTERDISIPLIN: Journal of Qualitative and Quantitative Research Tarbi: Jurnal Ilmiah Mahasiswa Khidmah Nusantara Asskruie: Jurnal Pengabdian Kepada Masyarakat PESHUM Aksi Kita: Jurnal Pengabdian Kepada Masyarakat
Siti Zubaidah
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Journal : INTERDISIPLIN: Journal of Qualitative and Quantitative Research

 1 
An Analysis of the Perceptions of UTM Islamic Faculty Students Regarding Online Reviews and Ratings in Building Shopping Trust in the Shopee Marketplace Muawanah, Muawanah; Fatonah, Fatonah; Afiyanta Wulandari; Yusnia, Yusnia; Wahyudi Dwi Putra Romadhon; Siti Zubaidah
INTERDISIPLIN: Journal of Qualitative and Quantitative Research Vol. 3 No. 3 (2026)
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/interdisiplin.v3i3.129

Abstract

The development of digital technology has transformed consumer behavior, including that of students, in online shopping. One of the factors influencing purchasing decisions is online reviews and ratings on marketplace platforms. This study aims to understand the perceptions of students from the Faculty of Islamic Studies at Universitas Trunojoyo Madura (UTM) regarding online reviews and ratings in building trust when shopping on Shopee. This research employs a qualitative method with a descriptive approach. Data were collected through in-depth interviews and observations of students who are active Shopee shoppers. The data were analyzed through data reduction, data presentation, and drawing conclusions to identify patterns of student perceptions. The findings reveal that students view online reviews and ratings as important and credible sources of information in evaluating products and sellers on Shopee. Positive reviews and ratings build a sense of security and enhance students’ trust in making transactions, while negative reviews trigger greater caution in shopping. These findings indicate that the quality of information in reviews and ratings plays a significant role in shaping consumer trust, particularly among students engaging in online shopping.
Co-Authors A. D. Corebima A. Duran Corebima Abdul Fattah Farid Adhitya Agustian Pratama Afifah Novita Hardiani Afiyanta Wulandari Agusta Rakhmat Taufani Aih Ervanti Ayuningtyas - -, Aih Ervanti Ayuningtyas - Amron Zarkasih Ritonga Amy Tenzer Andi Ramdhani Anita Dian Sukardi Annim Hasibuan Aripriharta - Asqia Dinda Pratiwi atim rinawati Ayu Andini Bambang Ariyadi Baskara, Aji Praba Chusnul Hanim Dante Beka Qashidie Desi Muliyawati Desilia Purnama Dewi Desti Pelis Rifiani Dewi Puspitasari Dhaniel Syam Diah Nurfatimah Din Hadi Shofyan Doni Hikmat Ramdhan Duran Corebima Aloysius Dwi Candra Setiawan Dwi Irawan Dyah Kusuma Wardhani Dyne Rizki Puspitasari Edison F.J. Patty Endang Dwi Wahyuni Endrik Nurrohman Enggar Prasetyawan Ericka Darmawan Fatonah Fatonah Gina Harventy Hari Basuki Notobroto Harjoyo Harjoyo Hemeria Hendra Susanto Henni Susantihennisusanti91@gmail.com Herawati Susilo Heru Kuswantoro Hidayatul Mazidah Harahap Husnah Husnah Ihyaul Ulum Imraatul Mufidah Intan Hanni Alfiany Intan Lestari Mulyaning Tyas IRWAN WIJAYA Jessy Okctarina Panjaitan Kamelia Karina Nandini Putri Lusi Eska Pandini M. Hanif Farhan Amin Masiyah Kholmi Mega Indah Puspita Sari Mella Mutika Sari Mochammad Iqbal Mohammad Gusti Ravyanda Mu'amar Mu'amar Muawanah Muawanah Muh. Zaini Hasanul Muttaqin Muhammad Adib Amin Muhammad Farid Dimjati Lusno Muhammad Rifqo Hafidzudin Farid Mustopa Kamal Nabila Amanda Rasikah Nani Nuraini Sarah Noval Gibran Lubis Novitasari Agus Saputri Nunung Iswati Nur Hasaniyah Nursifa, Astri Nurul Aini Pera Herawati Putri Ragillia Susanto PUTRI WULANDARI Putut Said Permana Rahmat bin Dapari Rahmatul Magfirah Rahmi Utami Ratna Suminar Ratna Yulinda Ria Desy Nasution Ririh Yudhastuti Rizki Febriani Rufi'i Rui Alfadel Saputra Ruri Puspita Ningsih Rusmaini Rusmaini SAIFUL ANWAR Sakdiah Sakdiah Satria Adiguna Sawitri, Nina Sazidah Febriana Setu Setyawan Shila Avila Shintia Ani Fatimatus Zahro SITI FATIMAH Siti Hajar Sri Susanti Sri Wahyuni Sugiyarto Sugiyarto Sunartiyo Sunartiyo Susiyanti Susriyati Mahanal Syamsul Agus Sanjaya Tri Andri Setiawan Wahyudi Dwi Putra Romadhon Waluyo Waluyo Wasri Aminah Yulita Pujilestari Yusnia, Yusnia Zulfikar Zulfikar Zulpahri Nainggolan Zuprizal (Zuprizal)