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Journal : JURNAL MANAJEMEN AKUNTANSI (JUMSI)

PENGARUH CITRA PERUSAHAAN, KUALITA PELAYANAN, LOKASI DAN HARGA TERHADAP MINAT BELI ULANGTABUNG GAS LPG 12 KG PADAPT.JALAHAN ARTA PRIMARANTAUPRAPAT Ummi Batubara, Nur Syamsu; Nasution, Ade Parlaungan; Prayoga, Yudi
JURNAL MANAJEMEN AKUNTANSI (JUMSI) Vol 1, No 1: JANUARI 2021
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the effect of company image, service quality, location and price on the repurchase interest of 12 KG LPG gas cylinders at PT. Jalah arta Prima Rantauprapat. The population in this study were consumers who made purchases of LPJ gas cylinders at PT. Jalah Arta Prima Rantauprapat, namely 541 people. The sample used in this study is to use the incidental sampling method (Incidental Sampling). Respondents in this study are consumers who purchase LPG gas cylinders at PT. Arta Prima Rantauprapat totaled 139 respondents. Analysis of the data obtained used quantitative and qualitative data analysis. Testing the feasibility of the research instrument and descriptive analysis of the characteristics of respondents using the softwareSPSS (Statistical Package for the Social Science) version 20.
PENGARUH KONFLIK KERJA, BEBAN KERJA, LINGKUNGAN KERJA DAN MOTIVASI KERJA TERHADAP TINGKAT STRES PADA PEGAWAI KANTOR DINAS KEPENDUDUKAN DAN PENCATATAN SIPIL KABUPATEN LABUHANBATU Mayanti, Riska; Nasution, Ade Parlaungan; Syahputra, Rizki
JURNAL MANAJEMEN AKUNTANSI (JUMSI) Vol 1, No 1: JANUARI 2021
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

In this study using a sample of 63 employees, the type of data and data sources used in this study using primary and secondary data. The instrument test to test the appropriateness of the statement is the validity test and reliability test. The data analysis method used in this study is multiple regression analysis. . The results showed that the first hypothesis is known that the t-count of the work conflict variable is 1.183 with a sig value of 0.241. If tcount <ttable value (1.183 <1.670) with a significance of 0.241 greater than 0.05, then H0 is accepted and H1 is rejected. Thus it can be concluded that partially work conflict has no positive and insignificant effect on stress levels. The second hypothesis is that the t-count value of the workload variable is 2.759 with a sig value of 0.008. If the value of tcount> ttable value (2.759> 1.670) with a significance of 0.008 greater than 0.05 then H1 is rejected and H0 is accepted. Thus it can be concluded that partially workload has a positive and significant effect on stress levels. The third hypothesis, it is known that the tcount value of the work environment variable is 4,946 with a sig value of 0,000. If the value of tcount> ttable value (4,946> 1,670) with a significance of 0,000 is greater than 0.05, then H1 is rejected and H0 is accepted. Thus it can be concluded that partially the work environment has a positive and significant effect on stress levels. The fourth hypothesis, it is known that the t-count value of the work motivation variable is 2.759 with a sig value of 0.008. If the value of tcount> ttable value (2.759> 1.670) with a significance of 0.008 greater than 0.05 then H1 is rejected and H0 is accepted. Thus it can be concluded that partially work motivation has a positive and significant effect on stress levels. The fifth hypothesis is known that the value of Fcount> Ftable value (15.413> 2.53) at significance (0.000 <0.05). In other words, work conflict, workload and work environment variables simultaneously have a positive and very significant effect on stress levels.
STRATEGI DIFERENSIASI PRODUK, CITRA MEREK, TARGETTING, DAN POSITIONING PASAR TERHADAP KEUNGGULAN KOMPETITIF MINUMAN LEGA DI LABUHANBATU (Studi Kasus Konsumen Minuman Lega) Dani, Ayu Rama; Nasution, Ade Parlaungan; Safri, Hayanuddin
JURNAL MANAJEMEN AKUNTANSI (JUMSI) Vol 1, No 1: JANUARI 2021
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine the product differentiation strategy, brand image, targetting and market positioning of the competitive advantage of Lega drinks in Labuhanbatu, a case study of Lega drink consumers. The population in this study are consumers who buy directly at the Lega Outlet located at Jln. Kihajar Dewantara, Kec. Rantau Selatan, Kab. Labuhanbatu. In this study, using a sample of 80 people. This study used the simple random sampling method, where the penarika was randomized by providing equal opportunities for each member of the population to express their opinion. In simultaneous testing (Test F), it is known that product differentiation, brand image, targetting, and market positioning have a positive and significant effect on competitive advantage. Partially (t test) it is known that product differentiation and brand image have a positive effect on competitive advantage. Meanwhile, targetting and market positioning do not have a positive and significant effect on competitive advantage. Through the determinant coefficient test, the Adjusted R Square value of 0.355 or 35.5 can be obtained. Competitive advantage can be explained by product differences, brand image, targetting, and market position, while the 64.5 side can be explained by other variables not discussed in this study. The feasibility test of the research instrument and descriptive analysis of the characteristics of the respondents used the SPSS (Statistical Package For The Social Science) software Version 22.
Pengaruh Motivasi Kerja, Kompensasi dan Beban Kerja Terhadap Kinerja Karyawan PT. Sapadia Wisata Boombara Waterpark Rantauprapat Ade Parlaungan Nasution
Jurnal Manajemen Akuntansi (JUMSI) Vol 1, No 3: 2021
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v1i3.2777

Abstract

This study aims to determine the effect of work motivation, compensation and workload on employee performance. This Type Of Research Is Associative Research. Data collection in this study was conducted through a survey approach with a type of quantitative descriptive research by distributing questionnaires to 30 respondents, while the population used in this study are employees of PT. Sapadia Tourism Boombara Waterpark Rantauprapat. Data collection techniques are carried out by interviews, questionnaires and documentation studies. Data analysis tools used in this study using SPSS (Statistical product Sofware Solution). Data analysis techniques in this study are descriptive analysis, multiple linear regression analysis, hypothesis testing using partial significant Test (t test), simultaneous significant test (F test), and determination coefficient test (R2). The results of this study showed that partially work motivation affects the performance of employees at PT. Sapadia Tourism Boombara Waterpark Rantauprapat with the value of thitung (5.089) > ttable 1.708) and the significance level of 0.000 < 0.05. Partial compensation effect on employee performance at PT. Sapadia Tourism Boombara Waterpark Rantauprapat with the value of thitung (4.099) > ttable (1.708) and the significance level of 0.000<0.05. Partially workload effect on employee performance at PT. Sapadia Tourism Boombara Waterpark Rantauprapat with the value of thitung (5,892) > ttable (1,708) and the significance level of 0,000 < 0,05. In simultaneous testing (test F) it is known that simultaneously work motivation, compensation and workload have a positive and significant effect on employee performance at PT. Sapadia Wisata Boombara Waterpark Rantauprapat with the results showed that the value of Fhitung is (22.961) > Ftable (2.98) and the significance level of 0.00 < 0.05. Through testing the coefficient of determination of employee performance variables can be explained by work motivation, compensation and workload of 69.4%. While the remaining 30.6% influenced by other variables that are not studied in this study.
PENGARUH CITRA PERUSAHAAN, KUALITA PELAYANAN, LOKASI DAN HARGA TERHADAP MINAT BELI ULANGTABUNG GAS LPG 12 KG PADAPT.JALAHAN ARTA PRIMARANTAUPRAPAT Ummi Batubara, Nur Syamsu; Nasution, Ade Parlaungan; Prayoga, Yudi
Jurnal Manajemen Akuntansi (JUMSI) Vol 1, No 1: 2021
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v1i1.2142

Abstract

This study aims to determine the effect of company image, service quality, location and price on the repurchase interest of 12 KG LPG gas cylinders at PT. Jalah arta Prima Rantauprapat. The population in this study were consumers who made purchases of LPJ gas cylinders at PT. Jalah Arta Prima Rantauprapat, namely 541 people. The sample used in this study is to use the incidental sampling method (Incidental Sampling). Respondents in this study are consumers who purchase LPG gas cylinders at PT. Arta Prima Rantauprapat totaled 139 respondents. Analysis of the data obtained used quantitative and qualitative data analysis. Testing the feasibility of the research instrument and descriptive analysis of the characteristics of respondents using the softwareSPSS (Statistical Package for the Social Science) version 20.
Pengaruh Disiplin Kerja, Loyalitas, Lingkungan Kerja dan Pengembangan Karir Terhadap Kinerja Karyawan Pada PT. Socfindo Aek Pamienke Kabupaten Labuhanbatu Utara Sihombing, Widya Fransiska; Nasution, Ade Parlaungan; Prayoga, Yudi
Jurnal Manajemen Akuntansi (JUMSI) Vol 1, No 2: 2021
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v1i2.2737

Abstract

This study aims to determine the influence of work discipline, loyalty, work environment and Career Development on employee performance at PT. Socfindo AEK Pamienke North Batu Labuhan Regency. This Type Of Research Is Associative Research. Data collection in this study was conducted through a survey approach with a type of quantitative descriptive research by distributing questionnaires to 50 respondents, while the population used in this study are employees in the factory division precisely in the field of factory operators. Data collection techniques are carried out by interviews, questionnaires and documentation studies.Data analysis tools used in this study using SPSS (Statistical product Sofware Solution).Data analysis techniques in this study are descriptive analysis, multiple linear regression analysis, hypothesis testing using partial significant Test (t test), simultaneous significant test (F test), and determination coefficient test (R2).The results showed simultaneously variable work discipline, loyalty, work environment and Career Development significant effect on employee performance positive and significant effect on employee performance Fhitung 41,479> Ftabel2. 58 with a significant value of 0,000 < 0,05,partially work discipline positive and significant effect on employee performance obtained value thitung 2,776> ttabel1, 679 and the probability value of t is 0,008< 0,05,partially loyalty positive and significant effect on employee performance obtained value thitung4, 915> ttabel1,679 and the probability value of T is 0.000 < 0.05, work environment positive and significant effect on the performance of employees obtained value thitung 2.547 > ttabel1, 679 and the probability value of t is 0.014 < 0.05. Career development positive and significant effect on employee performance obtained value thitung 2,612 > ttabel1, 679 and the probability value of T is 0,012< 0,05 magnitude value R Square 0,787 or equal to 78,7%. Version 22.
Strategi Diferensiasi Produk, Citra Merek, Targetting, dan Positioning Pasar Terhadap Keunggulan Kompetitif Minuman Lega di Labuhanbatu (Studi Kasus Konsumen Minuman Lega) Dani, Ayu Rama; Nasution, Ade Parlaungan; Safri, Hayanuddin
Jurnal Manajemen Akuntansi (JUMSI) Vol 1, No 1: 2021
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v1i1.2101

Abstract

This study aims to determine the product differentiation strategy, brand image, targetting and market positioning of the competitive advantage of Lega drinks in Labuhanbatu, a case study of Lega drink consumers. The population in this study are consumers who buy directly at the Lega Outlet located at Jln. Kihajar Dewantara, Kec. Rantau Selatan, Kab. Labuhanbatu. In this study, using a sample of 80 people. This study used the simple random sampling method, where the penarika was randomized by providing equal opportunities for each member of the population to express their opinion. In simultaneous testing (Test F), it is known that product differentiation, brand image, targetting, and market positioning have a positive and significant effect on competitive advantage. Partially (t test) it is known that product differentiation and brand image have a positive effect on competitive advantage. Meanwhile, targetting and market positioning do not have a positive and significant effect on competitive advantage. Through the determinant coefficient test, the Adjusted R Square value of 0.355 or 35.5 can be obtained. Competitive advantage can be explained by product differences, brand image, targetting, and market position, while the 64.5 side can be explained by other variables not discussed in this study. The feasibility test of the research instrument and descriptive analysis of the characteristics of the respondents used the SPSS (Statistical Package For The Social Science) software Version 22.
PENGARUH KONFLIK KERJA, BEBAN KERJA, LINGKUNGAN KERJA DAN MOTIVASI KERJA TERHADAP TINGKAT STRES PADA PEGAWAI KANTOR DINAS KEPENDUDUKAN DAN PENCATATAN SIPIL KABUPATEN LABUHANBATU Mayanti, Riska; Nasution, Ade Parlaungan; Syahputra, Rizki
Jurnal Manajemen Akuntansi (JUMSI) Vol 1, No 1: 2021
Publisher : Universitas Labuhanbatu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36987/jumsi.v1i1.2144

Abstract

In this study using a sample of 63 employees, the type of data and data sources used in this study using primary and secondary data. The instrument test to test the appropriateness of the statement is the validity test and reliability test. The data analysis method used in this study is multiple regression analysis. . The results showed that the first hypothesis is known that the t-count of the work conflict variable is 1.183 with a sig value of 0.241. If tcount <ttable value (1.183 <1.670) with a significance of 0.241 greater than 0.05, then H0 is accepted and H1 is rejected. Thus it can be concluded that partially work conflict has no positive and insignificant effect on stress levels. The second hypothesis is that the t-count value of the workload variable is 2.759 with a sig value of 0.008. If the value of tcount> ttable value (2.759> 1.670) with a significance of 0.008 greater than 0.05 then H1 is rejected and H0 is accepted. Thus it can be concluded that partially workload has a positive and significant effect on stress levels. The third hypothesis, it is known that the tcount value of the work environment variable is 4,946 with a sig value of 0,000. If the value of tcount> ttable value (4,946> 1,670) with a significance of 0,000 is greater than 0.05, then H1 is rejected and H0 is accepted. Thus it can be concluded that partially the work environment has a positive and significant effect on stress levels. The fourth hypothesis, it is known that the t-count value of the work motivation variable is 2.759 with a sig value of 0.008. If the value of tcount> ttable value (2.759> 1.670) with a significance of 0.008 greater than 0.05 then H1 is rejected and H0 is accepted. Thus it can be concluded that partially work motivation has a positive and significant effect on stress levels. The fifth hypothesis is known that the value of Fcount> Ftable value (15.413> 2.53) at significance (0.000 <0.05). In other words, work conflict, workload and work environment variables simultaneously have a positive and very significant effect on stress levels.
Co-Authors A Halim Abdul Rauf Ade Indah Sari Harahap Ahmad Yanizon Ajeng Handayani Purwaningrum Al Ihsan, Muhammad Ali Alwi Nasution Amalinda, Rica Amanda Dwi Putri Amin, Mhd Amin, Mhd. Ananda, Chantika Febriyani Anita Sri Rejeki Hutagaol, Anita Sri Rejeki Anjali, Putri Arvandi, Fery Asiah Marpaung Ayu Soraya Siregar Aziddin Harahap AZIDDIN HARAHAP Azidin Harahap Badrul Ainy Dalimunthe Bayu Efendi Bhakti Helvi Rambe Budiman, Syahrul Burmansyah, Edy Chantika Febriyani Ananda Dahrul Aman Harahap Dalimunthe, Ummi Nurzannah Dani, Ayu Rama Daslan Simanjuntak Denny Ammari Ramadhan Denny Ammari Ramadhan Dewi Wahyuni Dinda Inggit Garnasih Doni Sahputra Dony Darma Sagita Edwin Agung Wibowo Edy Burmansyah Efendi, Julham Efendy, Risman Elida Florentina Sinaga Simanjorang Elviana Sagala Fani Pramaswari Fauziah Hanum Fauziah Hanum Fauziah Hanum Ferry Setiawan Firdaus Hamta, Firdaus Fitra Syawal Harahap Fitra Syawal Harahap Fitra Syawal Harahap Hansyah, Praida Hapipuddin Hapipuddin Harahap, Aziddin Harahap, Junaidi Mustapa Harahap, Sulaiman Juhdi Hasibuan, Muhammad Irwansyah Hilwa Walida Hilwa Walida Ibnu Rasyid Munthe Irba’ Muhlas Sambodo Joni Kopter Julham Efendi Jumanto Jumanto, Jumanto Kusno Kusno Lahmuddin Lahmuddin Lubis, Junita Marihot, Marihot Martin Purba Masrizal Mayanti, Riska Meisa Fitri Nasution Mira Handayani Siregar Muhammad Ali Al Ihsan Muhammad Ali Al Ihsan Muhammad Ali Al Ihsan Muhammad Ali Al Ihsan Muhammad Ikhlash Muhammad Raja Siregar Muhammad Syahrul Ramadhan Muhammad Syaifullah, Muhammad Muhammad Yasir Arafat Pohan Mulya Rafika Muti’ah, Rahma Niki Amanda Deswita Novita Laila Adetia Ritonga Nur Aini Nurhamidah Nurhamidah Nurintan Asyiah Siregar Nurintan Asyiah Siregar Nurmiah Harahap Octaviani, Yesi Panjaitan, Bernat Peni Ramanda Ponco Bambang Mahargiono, Ponco Bambang Praida Hansyah Prayoga, Yudi Prayoga, Yudi Pristiyono Pristiyono Pristiyono Pristiyono Pristiyono Pristiyono, Pristiyono Purwaningrum, Ajeng Handayani Rafika, Mulya Rahmaniah Rahmaniah Ramadhan, Denny Ammari Ramdani Ramdani Ritonga, Mulkan Robert Pangihutan Siregar Ronal Watrianthos Rosmidah Hasibuan Rosmidah Hasibuan Rosnaini Nasution Roswita Oesman Safri, Hayanuddin Safri, Hayanuddin Siahaan, Nimrot Sianturi, Aprial Sihombing, Widya Fransiska Simon Haholongan Sidabukke Siregar, Robert Pangihutan Siregar, Zulkifli Musannip Efendi Siti Lam’ah Nasution Siti Lam’ah Nasution Sri Akhirun Nisa Suci Yulianingsih Sumitro Sarkum Sumitro Sumitro Sumitro Sumitro Syahputra, Rizki Syahputra, Rizki Syaiful Zuhri Harahap Syaiful Zuhri Harahap Syaiful Zuhri Harahap Syarifuddin Nasution Ummi Batubara, Nur Syamsu Wahyu Azhar Ritonga Wizni Fadhillah Yona Melia Yoyok Soesatyo Yudi Prayoga Yudi Triyanto Yuniman Zebua Yunita, Ade Zulkarnain Nasution Zulkifli Musannip Efendi Siregar Zulkifli Musannip Efendi Siregar Zulpadli Zulpadli