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COTO MANGKASARA SEBAGAI MAKANAN TRADISIONAL DAN IDENTITAS DAERAH KOTA MAKASSAR, SULAWESI SELATAN Nia Kurnia Lestari; Myrza Rahmanita; Rahmat Ingkadjaya
Jurnal Industri Parawisata Vol 5, No 2 (2023): JANUARY
Publisher : Universitas Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36441/pariwisata.v5i2.1421

Abstract

Coto Mangkasara merupakan salah satu makanan tradisional Kota Makassar sejak abad 16 yang memiliki ciri khas bahan baku menggunakan 40 macam rempah dan kuah yang menggunakan gilingan kacang tanah. Tujuan penelitian ini untuk menganalisis Coto Mangkasara apakah telah memenuhi kriteria makanan tradisional, telah memenuhi dimensi sebagai identitas daerah Kota Makassar, dan strategi pengembangan Coto Mangkasara sebagai makanan tradisional dan identitas daerah Kota Makassar. Pendekatan penelitian ini adalah kualitatif eksploratif dan telah dipelajari secara mendalam. Pengumpulan data dilakukan dengan observasi, dokumentasi dan wawancara mendalam dengan masing-masing sumber. Hasil penelitian menjelaskan bahwa permasalahan Coto Mangkasara terdiri dari beberapa rumah makan yang tidak menjadikan Coto Mangkasara sebagai menu utama, pengolahan dan alat yang tidak konvensional, Coto Mangkasara dicampur dengan makanan tradisional lainnya, wisatawan dan masyarakat kurang mengetahui sejarah, tradisi dan acara kuliner yang diselenggarakan oleh pemerintah.
The Work Performance of Married Female Employees during Covid-19 Pandemic Ian Nurpatria Suryawan; Yohana F. Cahya Palupi Meilani; Fetty Asmaniati; Nurbaeti Nurbaeti; Myrza Rahmanita
International Journal of Management, Entrepreneurship, Social Science and Humanities Vol. 4 No. 2 (2021): December 2021
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (438.087 KB) | DOI: 10.31098/ijmesh.v4i2.483

Abstract

The research aims to determine the effect of learning organizations on married female permanent employees' performance at restaurants in Jakarta and Bali by mediating job satisfaction and organizational commitment. The phenomenon that occurs is that married female employees at restaurants tend to work less optimally and are reluctant to participate in development training programs since the Covid-19 pandemic in early 2020. This quantitative research was conducted with purposive random sampling on 73 married female employee respondents. The measuring instrument is a questionnaire with five-Likert scales—data processing using CB-SEM with Smart PLS program. The results showed a significant influence of learning organizations on female staff performance through the mediation of job satisfaction and organizational commitment. The research contribution is expected to provide input to the management at restaurants in managing the performance of married female employees.
PEMETAAN PEMANGKU KEPENTINGAN: ANALISIS VISUAL BRANDING UNTUK MENINGKATKAN KETERLIBATAN MASYARAKAT DI KOTA CIREBON: Stakeholder Mapping: Visual Analysis of Branding to Enhance Community Engagement in the City of Cirebon Budi Suyanto; Myrza Rahmanita; Suyanto, Budi
Jurnal Dimensi Seni Rupa dan Desain Vol. 20 No. 2 (2024): Jurnal Dimensi Seni Rupa dan Desain
Publisher : Fakultas Seni Rupa dan Desain, Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/dim.v20i2.17483

Abstract

Tourism in Cirebon City, Indonesia, is an important focus in supporting economic growth. The foreign exchange contribution of the tourism sector reached 18.4 billion USD in 2019, showing great potential. The government has taken policy steps, utilizing regional autonomy. Analysis of branding strategies shows that the involvement of stakeholders, including local communities, is important in shaping the destination's image. This research explores the role of visual branding in Cirebon City, focusing on stakeholder collaboration as the key to success. Stakeholders' expectations and views were the subject of questions. The results are expected to provide insights to improve community engagement and sustainable tourism development.
Strategi Dinas Pariwisata dalam Branding Destinasi Surya Kencana Bogor Pasca Pandemik Pinontoan, Nexen Alexandre; Djati, Sundring Pantja; Rahmanita, Myrza
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 7 No. 1 (2024): Jurnal Manajemen Perhotelan dan Pariwisata
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v7i1.74848

Abstract

Penelitian ini mengulas strategi Dinas Pariwisata dan Kebudayaan Kota Bogor dalam membranding Destinasi Pecinan Suryakencana sebagai objek wisata budaya yang terkenal di kalangan wisatawan, memiliki daya tarik ikonik, dan sejarah yang menarik. Tujuan penelitian ini adalah untuk memahami dan menjelaskan strategi dinas dalam membranding destinasi tersebut. Konsep penelitian ini didasarkan pada teori branding destinasi, dengan pendekatan kualitatif dan paradigma post-positivisme, serta metode penelitian menggunakan pendekatan deskriptif kualitatif. Teknik pengumpulan data melibatkan wawancara, observasi, dan dokumentasi. Hasil penelitian menunjukkan bahwa Dinas Pariwisata dan Kebudayaan Kota Bogor membranding destinasi wisata Pecinan Suryakencana sebagai tujuan wisata budaya melalui penyelenggaraan berbagai acara budaya. Langkah ini berhasil memicu minat wisatawan dengan keberagaman budaya yang dimiliki oleh Kota Bogor. Dinas Pariwisata dan Kebudayaan, bersama dengan para pemangku kepentingan, mempromosikan Pecinan Suryakencana sebagai destinasi wisata budaya melalui hotel-hotel di Kota Bogor dan media sosial resmi milik dinas tersebut. Selain itu, Dinas Pariwisata dan Kebudayaan Kota Bogor merencanakan dan melaksanakan layanan shuttle yang menghubungkan Pecinan Suryakencana dengan beberapa destinasi wisata budaya lainnya di Kota Bogor. Dampak dari inisiatif ini adalah kemudahan bagi wisatawan untuk mengunjungi dan mempelajari berbagai aspek wisata budaya Kota Bogor.
Model of Tourist Destination in Cibuntu Village, West Java Hidayat, Candra; Arafah, Willy; Rahmanita, Myrza; Gantina, Devita; Boediman, Surya Fadjar
Journal of Business on Hospitality and Tourism Vol 8, No 2 (2022): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (260.852 KB) | DOI: 10.22334/jbhost.v8i2.393

Abstract

A6 model consist the attributes of tourist destination that are attraction, accessibility, amenities, available package, activities, and ancillary service. They both have an influence on increasing tourist satisfaction. Health protocol is also the perception to enhance tourist satisfaction in new normal. Consequently, health protocol plays an important role in boosting the tourist satisfaction in Cibuntu Village, West Java. This study analyses the relationships proposed in SERVQUAL, which consist five core components of service quality: tangibles, reliability, responsiveness, assurance and empathy. The sample in this study was 200 respondents from the tourists who experienced at least one time of visiting Cibuntu Village. This study using questionnaires in the kind of Google form, consists of 23 items.Five hypotheses were formulated and tested. The finding of this study found from all respondents is also going down more than four time experiences. Then offer a promotion for the young generation or under 25 year old market segment. In the new normal, the application of health protocols determines tourist satisfaction in Cibuntu Village, West Java. The process of building, designing, and defining a sustainable tourism village, we must collaborate with the central government and local government in the new normal situation. Cibuntu Village should collect the data from the tourist visiting Cibuntu village and save it as guest history to offer a suitable promotion in new normal.
The Interconnection of Certified Cleanliness, Health, Safety and Environmental Sustainability on Purchased Decision Tourism Businesses in Puncak Hidayat, Candra; Arafah, Willy; Rahmanita, Myrza
Journal of Business on Hospitality and Tourism Vol 9, No 1 (2023): June 2023
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v9i1.419

Abstract

Cleanliness, health, safety and environmental sustainability or CHSE is the implementation of hygiene, health, safety, and environmental sustainability which is an operational guide for the tourism sector. The purpose of this study is to analyze the interconnection of certified cleanliness, health, safety and environmental sustainability on purchased decision tourism businesses. The sample was 200 respondents from the tourists who experienced at least one time of visiting Puncak. The method used in this research is quantitative method. The questionnaires will be collected by using Google form. The statistical finding there is positive and strong relationship between certified cleanliness, health, safety and environmental sustainability on purchased decision tourism businesses. The finding of this study first, certified cleanliness, health, safety and environmental sustainability very important on purchased decision tourism businesses. Second, the age of respondent between 25 years old until 44 years old with 83 respondents from a total of 200 respondents, this opportunity for tourism businesses to promote a tourism sustainability for young generation. Third, tourism businesses to maintain the price is not higher than other tourist destinations and it is advisable not to increase the prices. Fourthly, according experienced visiting Puncak, more than four-time experience of respondent visiting Puncak with 129 respondents from a total of 200 respondents from all respondents, suggestion for tourism businesses to maintain products, services and innovate by implementing tourism sustainability businesses.
The Effect of Heritage, Hospitality, And E-Wom on Decisions Through Satisfaction as Intervening Variables in Chinatown Glodok, West Jakarta Nurbaeti, Nurbaeti; Rahmanita, Myrza; Amrullah, Amrullah; Ratnaningtyas, Heny
Journal of Business on Hospitality and Tourism Vol 8, No 2 (2022): JOURNAL OF BUSINESS ON HOSPITALITY AND TOURISM
Publisher : Institut Pariwisata dan Bisnis Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22334/jbhost.v8i2.392

Abstract

The quality of the cultural tourist attraction of Chinatown Glodok still has several problems. It is caused by several factor including heritage, hospitality, and E-WOM. This study aims to analyses the effect of heritage, hospitality, and E-WOM on visiting decisions through visitor satisfaction as an intervention in Chinatown Glodok, West Jakarta. This type of research uses descriptive quantitative. The sample amounted to 200 people. The sampling technique used was accidental sampling. The research method uses path analysis with the help of the Smart PLS program with measurement model analysis (outer model) and structural model analysis (inner model). The results showed that: (1) Heritage and hospitality had a significant effect on visitor satisfaction; (2) E-WOM has no significant effect on visitor satisfaction; (3) Heritage, hospitality, and visitor satisfaction have a significant effect on visiting decisions; (4) E-WOM has no significant effect on visiting decisions; (5) Heritage and hospitality have a significant effect on visiting decisions through visitor satisfaction; (6) E-WOM has no significant effect on visiting decisions through visitor satisfaction.
Museum Gastronomi Indonesia Virtual Sebagai Destinasi Wisata Edukasi, Sejarah dan Hiburan Riyanto, Wisnu; Rahmanita, Myrza; Wulan, Saptarining
Journal of Indonesian Tourism, Hospitality and Recreation Vol 6, No 1 (2023): Journal of Indonesian Tourism, Hospitality and Recreation (April)
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jithor.v6i1.50689

Abstract

AbstractGastronomy museums have three dimensions that must be fulfilled and become the values sought by museum visitors as tourist attractions, namely the dimensions of education, history, and entertainment. The Virtual Indonesian Gastronomy Museum (MGI Virtual) is a gastronomic museum in Indonesia which has been opened to the public in 2021. This research aims to analyze the potential of MGI Virtual as an educational, historical and entertainment tour according to the dimensions of a gastronomic museum. This research is classified as a descriptive quantitative research with data taken from 80 respondents who are MGI Virtual visitors with domiciles in DKI Jakarta. The results of the study stated that visitors enjoyed MGI Virtual more as an educational and historical tour, while the rating for entertainment tourism was still relatively low. To increase the entertainment dimension in MGI Virtual, it can be done by developing technology and features that are more interactive and attract visitors so that they get a pleasant and memorable visiting experience.AbstrakMuseum gastronomi memiliki tiga dimensi yang harus terpenuhi dan menjadi nilai yang dicari oleh pengunjung museum sebagai tempat wisata yaitu dimensi edukasi, sejarah, dan hiburan. Museum Gastronomi Indonesia Virtual (MGI Virtual) merupakan museum gastronomi di Indonesia yang telah dibuka untuk umum pada tahun 2021. Penelitian ini bertujuan untuk menganalisis potensi MGI Virtual sebagai wisata edukasi, sejarah, dan hiburan sesuai dengan dimensi museum gastronomi. Penelitian ini tergolong dalam penelitian kuantitatif deskriptif dengan data yang diambil dari responden berjumlah 80 orang yang merupakan pengunjung MGI Virtual dengan domisili di DKI Jakarta. Hasil penelitian menyatakan bahwa pengunjung lebih menikmati MGI Virtual sebagai wisata edukasi dan sejarah, sedangkan penilaian untuk wisata hiburan masih tergolong rendah. Untuk meningkatkan dimensi hiburan pada MGI Virtual dapat dilakukan dengen mengembangkan teknologi dan fitur yang lebih interaktif dan menarik pengunjung sehingga mendapatkan pengalaman berkunjung yang menyenangkan dan berkesan.
Potensi Gamifikasi Berbasis Platform Digital dalam Penelitian Pariwisata: Kajian Literatur Gurning, Linda R M; Rahmanita, Myrza
Tourism Scientific Journal Vol. 9 No. 1 (2023): Desember 2023
Publisher : STIEPAR YAPARI Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32659/tsj.v9i1.279

Abstract

Gamification is an important theme of the future of tourism. Gamification in tourism is mostly applied to increase tourist attraction visits. Gamification is also applied for other purposes that can be used in supporting the tourism industry. Gamification in tourism uses digital video game platforms of Virtual Reality, Augmented Reality and Extended Reality. The boundaries between fantasy and reality become blurred in a digital platform-based game.  This research aims to find out how the potential of digital platform-based gamification in the tourism industry through a literature review.This research uses a literature review of several previous studies in the period 2018 - 2023. The research method used is descriptive qualitative with the aim of gaining an in-depth understanding of the potential phenomenon of digital platform-based gamification in tourism research. The results show that the potential of digital platform-based gamification can be used to motivate tourists to be interested in destinations, increase customer satisfaction, increase brand awareness and loyalty, increase tourist visits, learn about amazing and historic places through mission completion, support tourism sustainable development goals, strengthen children to learn informally about tourism, and ultimately provide economic benefits to the community.
Pengaruh Komponen 4A terhadap Minat Berkunjung Kembali dengan Kepuasan sebagai Variabel Intervening pada Telaga Biru Cisoka, Kabupaten Tangerang, Provinsi Banten Nurbaeti Nurbaeti; Myrza Rahmanita; Amrullah Amrullah; Heny Ratnaningtyas; Elda Nurmalinda
Jurnal Kawistara Vol 12, No 3 (2022)
Publisher : Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/kawistara.69846

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh atraksi, aksesbilitas, amenitas dan ancillary terhadap minat berkunjung kembali dengan kepuasan sebagai variabel intervening pada Telaga Biru Cisoka, Kabupaten Tangerang, Provinsi Banten. Metode penelitian ini menggunakan analisis jalur. Populasi dalam penelitian ini adalah  kaum milenial yang mengunjungi Telaga Biru Cisoka, sedangkan sampel berjumlah 150 responden. Teknik  pengambilan sampel menggunakan purposive sampling. Hasil penelitian menunjukkan secara parsial hanya ancillary yang tidak berpengaruh signifikan terhadap kepuasan kaum milenial dan minat berkunjung kembali kaum milenial. Kemudian secara parsial secara parsial hanya ancillary tidak berpengaruh signifikan terhadap minat berkunjung kembali kaum milenial melalui kepuasan kaum milenial. Telaga Biru Cisoka memberikan kepuasan dan minat kunjung kembali karena: (1) adanya atraksi alam berupa keindahan warna telaga dan atraksi buatannya meliputi wisata selfie, ayunan, jungkat-jungkit, flying fox, wahana bebek, penyewaan perahu; (2) karena adanya aksebilitas yang baik dan mudah dijangkau seperti kondisi jalan berbeton dan beraspal, jarak tempuh yang singkat, transportasi yang memadai; (3) adanya amenitas yang cukup meliputi area parkir cukup luas, air bersih yang sudah ada, warung makan. Untuk Pengelola Objek Wisata disarankan menambah atraksi baru, melengkapi dan mengelola serta merawat fasilitas.
Co-Authors ., NURBAETI Adam Rachmatullah Adriana Klara Parera Agung, Anak Agung Gde Agustina Manurung, Ram Ainun Alexander Fiandre Readi Amalia Mustika Amalia Mustika, Amalia Amaniati, Fetty Amrullah Amrullah Amrullah Amrullah Anak Agung Gde Agung Andini Anggia Septyaningtyas Angela, Patricia Naomi Anggara, Ary Angger Hidayat Ari Ekoprianto Arief Faizal Rachman Ashartono, Rakhmat Astariadi Kurniawan Aulia Heriza, Ichwan Bella Des Kharin Boediman, Surya Fadjar Budi Suyanto Budi Suyanto Cailendea Poetry, Indri Maheswari Candra Hidayat Devita Gantina Dewi Gita Kartika Dewi, Triana Rosalina Diena Mutiara Lemy Doni Muhardiansyah Elda Nurmalinda Elissa Letsoin Emenina Tarigan, Emenina Fachrul Husain Habibie, Fachrul Husain Fadhella, Rahmi Fatimah, Sithy Fernando, Nicky Fetty Asmaniati Fetty Asmaniaty Fitri Tanga, Wilda Florentinus, Harry Grace Mailo Gratia Wirata Laksmi Gratia Wirata Laksmi Gurning, Linda R M Hariani, Dina Harry Lesmana Harsono, Arif Agus Haryono, Joko Henky Hermantoro Heny Ratnaningtyas Hera Oktadiana, Hera Hermantoro, Hengky Hermantoro, Henky Hidayat, Angger Himawan Brahmantyo - STP Trisakti Jakarta, Himawan Hubner, Ira B. Husain Habibie, Fachrul Husna, Inayatul Ian Nurpatria Suryawan Ian Nurpatria Suryawan Ingkadjaya, Rahmat Jane Millenia Jannah, Miskol Jaya, Lalu Aswadi Jessica Christina Joko Haryono Kaleb Yusuf Sinay Kefi, Putri Sion Desmy Kevin Rais Rachman Kharin, Bella Des Kusnedi, Rahmat Leonardo De Channell Lestari, Nia Kurnia Linda Desafitri RB Lionika Roselie Litani, Aymi Luh Putu Ratna Sundari M. Rahmad M. Rahmad, M. Rahmad Mafrudoh, Lut Marintan br Gurning, Linda Rotua Metasari, Defrita Millenia, Jane Muhammad Fauzan Mumin, Adhi Tri Na, Quan Nadine Azzahra Syah Ni Wayan Marsha Satyarini Nia Kurnia Lestari Novianty, Erlinda Novita Widyastuti, Novita Nurbaeti Nurbaeti . Nurbaeti Nurbaeti Nurbaeti Nurbaeti Nurbaeti Nurbaeti Osman, Ismeth Emier Owen Edwardlis Parera, Adriana Klara Pelliyezer Karo Karo Pinontoan, Nexen Alexandre Prabowo, Yogan Daru Purnawan, Arif Hadi Purwanti Dyah Pramanik, Purwanti Dyah Putri Sion Desmy Kefi Rahayu, Nurti Rahmat Ingkadijaya Rahmat Ingkadijaya Rahmat Ingkadjaya Rahmi Fadhella Rakhmat Ashartono Renanda, Alfiyyah Zalfah Reni Retnowati Resyah, Nur Isra Retno Sedah Mirah Murcahyaningrum, Salsabilla Rianto Rianto Ridiatno, Arta Rihi, Novrianto Basidi Riyanto, Wisnu Sakchai Setarnawat Salwa Octaviani Mardi Saptarining Wulan, Saptarining Sari Suryanti Satyarini, Ni Wayan Marsha Setarnawat, Sakchai Shirley Sulivinio Siahaan, Denny Sinay, Kaleb Yusuf Sithy Fatimah Sofian Lusa Somad, Djohari Sri Mariati Sri Mariati Sri Mariati Sugeng, Novita Widyastuti Sulartiningrum, Sri Sulivinio, Shirley Sundring Pantja Djati Tania, Luthfia Renalda Thamrin, HM Tofiani, Sandra Triana Rosalina Dewi Vienna Artina Sembiring, Vienna Artina Wahjono, Budi Wahjono, Faisal Wijayanti Dewi Prabandari Willy Arafah Willy Arafah, Willy Winda Ningsih Yogan Daru Prabowo Yohana F. Cahya Palupi Meilani Yoshie Sukendar Anwar Zitao, Liu