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Sosialisasi Sapta Pesona Di SMA Negeri 03 Kota Batam Provinsi Kepuluan Riau Wahyudi Ilham; Agung Edi Wibowo; Moh Thandzir
JURNAL KEKER WISATA Vol. 1 No. 2 (2023): JULI 2023
Publisher : PUSLITABMAS-Politeknik Pariwisata Batamc

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jkw.v1i2.149

Abstract

Sapta Pesona began to be used and campaigned as a condition that must be realized in every tourist destination as well as natural, cultural, man-made and speciаl interests. Sаptа Pesonа is expected to creаte а comfortаble visitsto creаte а good impression for every tourist who comes. One of the destinаtion thаt is closely relаted to the community is а tourist villаge. In the tourist villаge, the аpplicаtion of the concept of tourism аwаreness аnd Sаptа Pesonа becomes аn importаnt thing in the bаse of its development to be аble to encourаge public аwаreness аs а good host. In аddition, the аpplicаtion of Sаptа Pesonа will аttrаct tourists to visit the plаce so it will rаise the community’s postion аs the recipient of mаximum beneficiаries from the effort.
Sosialisasi Profesi, Jenjang Karir Bidang Kuliner Dan Cooking Demo Chocolate Praline Di SMK Adimulia Batam Agung Arif Gunawan; Rosie Oktavia Puspita Rini; Miratia Afriani; Tirta Mulyadi
JURNAL KEKER WISATA Vol. 1 No. 2 (2023): JULI 2023
Publisher : PUSLITABMAS-Politeknik Pariwisata Batamc

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jkw.v1i2.154

Abstract

At this time the culinary business in Indonesia is increasingly in demand. At present the need for food and beverage is no longer a mere basic need that must be met, but has become a trend among the people. Many think that a prospect business today is the culinary business. So do not be surprised if the growth of the culinary industry in Indonesia is expected to grow and this is certainly an attractive opportunity for culinary business entrepreneurs. School is a place of education that is commonly used by everyone. At this time schools not only provide services in the form of education, but also compete to provide more services than other schools. This is intended so that the school will be more in demand by the community because of its advantages and to improve the image of the school. For this reason, schools need to convey information about the advantages they have so that they are known and known by the wider community. With the development of the culinary business which is increasingly rapid and advanced, the Batam Tourism Polytechnic strives to contribute to meeting the needs of quality human resources for the development of the culinary world at home and abroad
Bimbingan Pengembangan Teknis Program Pembelajaran Praktikum SMK Di SMK Adimulia Batam Rosie Oktavia Puspita Rini; tirta Mulyadi; Agung Arif Gunawan; Miratia Afriani; Wahyudi Ilham
JURNAL KEKER WISATA Vol. 1 No. 2 (2023): JULI 2023
Publisher : PUSLITABMAS-Politeknik Pariwisata Batamc

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jkw.v1i2.168

Abstract

This article includes research findings exploring how vocational education institutions should play their best role in preparing graduates for the world of work. The aim of this study is to provide an element for vocational education to meet the growing demand. This research uses the literature review method by deepening the literature and previous research results. The research aims to answer two questions, namely what is the current status of vocational training and what needs to be done to improve the quality of vocational training, especially in the face of advances in science and technology in the era of the industrial revolution 4.0. . The conclusion of this study is that there are still things that can be improved such as increasing the capacity of professional teachers, increasing synergy and pentahelix collaboration, revitalizing professional education with more experts. educational machinery, rebranding through direct research to industry and comparative in more advanced educational institutions both at home and abroad, while adding personality to students. Therefore, it is hoped that vocational education can participate in real efforts to implement government programs aimed at advancing Indonesia by preparing superior human resources.
REPUTASI MEREK, KOMPETENSI MEREK, KESUKAAN MEREK DAN KEPERCAYAAN PADA PERUSAHAAN TERHADAP LOYALITAS MEREK APOTEK VITKA FARMA Dewi Aurora Mikasari; Agung Edy Wibowo
Postgraduate Management Journal Vol. 1 No. 1 (2021): Postgraduate Management Journal
Publisher : LPPM Universitas Ibnu Sina

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (365.937 KB) | DOI: 10.36352/pmj.v1i1.125

Abstract

As a business entity, pharmaceutical companies have a big part in providing a contribution to the growth of a nation; the number of pharmaceutical retail outlets support the strength of a country health system. Apotek Vitka Farma is one of the pharmacies that are existing and provide support to the particular vision. As a business entity Apotek Vitka Farma has a compound competition space with other retails in similar industries. The expectation of winning over potential niche existing customers is a priority in such intense competition. The significant part of the whole process is to change the behavior of consumers in the end to become loyal customers. This research aims to obtain outcomes on the analysis of brand reputation variable, brand competence, brand preferences and consumer’s trust in the company to the loyalty in the brand of Apotek Vitka Farma.The survey with purposive sampling method was used in this study with a sample number of 120 respondents. Classic assumption tests were used to ensure that the Best Linear Unbiased Estimator (BLUE) requirements were met before further testing using multiple linear regression analysis. The results of this study show that brand reputation has a significant influence on the brand loyalty of Apotek Vitka Farma brand. Brand competence has a significant influence on the reliability of Apotek Vitka Farma brand. Brand preference has a significant influence on the brand loyalty of Apotek Vitka Farma brand. Consumer’s trust in the company has a significant influence on the brand loyalty Apotek Vitka Farma brand. Trust in company has dominant influence on the brand loyalty of Apotek Vitka Farma.
IMPACT KARAKTERISTIK PRODUK, KETIDAKPUASAN PELANGGAN TERHADAP KEBUTUHAN VARIASI PRODUK DAN PERPINDAHAN MEREK wibowo, agung edy; Rais, Syafruddin; Wicaksono, Bambang Wahyudi; Cahayani, Kartika
Postgraduate Management Journal Vol. 4 No. 1 (2024): Postgraduate Management Journal
Publisher : LPPM Universitas Ibnu Sina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36352/pmj.v4i1.817

Abstract

Persaingan yang ketat antar merek produk menjadi sebuah tantangan yang pelik untuk dihadapi sebuah produk. Produk yang menawarkan sebuah value akan selalu dibandingkan dengan merek produk lain yang menjaidi competitor di kelasnya, atau bahkan merek produk yang dapat memberikan sebuah value pengganti dari sebuah merek produk di pasaran. Tentu saja hal ini menjadi sebuah peluang sekaligus tantangan bagi sebuah merek produk, karena dapat berakibat pada perpindahan selera pelanggan ke merek lain. Fenomena ini terjadi pada 3 buah merek store kafe yang berbeda, yang ada di kawasan bisnis di Provinsi Kepulauan Riau. Penelitian ini bertujuan untuk menganalsisi impact dari karakteristik produk, ketidakpuasan pelanggan terhadap kebutuhan variasi dan perpindahan merek. Dari hasill kajian 3 merek store yang diteliti dengan melibatkan 111 responden yang diambil dengan metode purposive sampling, dan pengujian menggunakan SMART–PLS, didapatkan beberapa hasil: karakteristik produk berpengaruh terhadap kebutuhan variasi produk, ketidakpuasan pelanggan berpengaruh terhadap kebutuhan variasi produk, karakteristik produk berpengaruh terhadap perpindahan merek, ketidakpuasan pelanggan berpengaruh terhadap perpindahan merek, kebutuhan variasi produk berpengaruh terhadap keputusan perpindahan merek, kebutuhan variasi produk memediasi karakteristik produk terhadap perpindahan merek, dan kebutuhan variasi produk memediasi ketidakpuasan pelanggan terhadap perpindahan merek.
ANALISIS DAYA TAMPUNG KAMPUNG WISATA KELEMBAK Edy Wibowo, Agung; Sianipar, Baktivillo
JURNAL MATA PARIWISATA Vol. 1 No. 1 (2022): MARET 2022
Publisher : PUSLITABMAS - BATAM TOURISM POLYTECNIC

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59193/jmp.v1i1.9

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This study intends to provide an initial description of a site plan of development project which to develop into a tourist attraction. Ecotourism activities have now become an integral part of tourism which oriented towards ecotourism, one of the ecotourism that is currently booming and is becoming a leading tourism in coastal areas is Mangrove forest tourism. Kelembak Village as part of the Nongsa District, located in the Riau Archipelago Province, has an area of ​​6 hectares. This spacious area has a natural beauty that has the potential to become a tourist location. This study also provides an overview of the calculation above the RCC value is 149,95 or 150 tourists per day, so the estimated number of tourists that the area can take in one month is 149,95 times 30 days equal to 4.498,5 tourists or visitors. When compared with the current number of visits, the capacity of the Kelembak Village tourist site can still provide a comfortable space for tourists with the risk of a tendency to damage biological habitats that can still be controlled and monitored. The results of the study of the tourism capacity of Kelembak Village in Nongsa District resulted in a Physical Carrying Capacity/PCC value of 2630,76 visitors/day, and a Real Carrying Capacity/RCC of 149,95 tourists/day. The study shows that carrying capacity of Kelembak Village in Nongsa region tourists may reach the number of 2630,76 Physical Carrying Capacity/PCC visitors/day, and Real Carrying Capacity/RCC as much as 149,95 tourists/day. This shows that the current number of visits still does not exceed the real capacity of the Kelembak Village tourism object. The tourist location of Kelembak Village is still able and effective to accommodate the number of tourists allowed to enter without causing damage to the existing ecosystem
PERBEDAAN KINERJA KUALITAS LAYANAN KARYAWAN RESTORAN SEDERHANA DAN NASI KAPAU PADA KAWASAN WISATA KULINER THE VITKA CITY COMPLEX Abnur, Asman; Wibowo, Agung Edy
JURNAL MATA PARIWISATA Vol. 1 No. 1 (2022): MARET 2022
Publisher : PUSLITABMAS - BATAM TOURISM POLYTECNIC

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The success of providing satisfaction to customer with, is to fit up what the customer looking at benefits which company has provided them. Success in culinary business management does not only depend on the menu offered but also on the packages delivered to customers, namely service of quality. The service quality factor in a culinary business of course related to the workforce or employees. It means that the employee must be having a better performance, because the culinary business is a kind of services business. Today, many business sectors affected by the presence of Covid-19. As a precautionary measure due to the COVID-19 pandemic. Several restaurants have offered a choice of dining services that can be reached by consumers, one of which is the existence of a Nasi Kapau restaurant. Nasi Kapau is a management choice strategy in serving consumers. Restaurant Nasi kapau is a new phenomenon in Batam, this restaurant always crowded with many customers in a long line. Saturation sampling was used in this research with 38 samples counted and processed. The result of this test show that; There is a significant difference in performance between employees of a Sederhana restaurant and a Nasi Kapau restaurant
ANALISIS SARANA PRASARANA TERHADAP KEPUASAN WISATAWAN BERDAMPAK KEPADA MINAT BERKUNJUNG KEMBALI KE JEMBATAN BARELANG Rosie Oktavia Puspita Rini; Agung Edy Wibowo
JURNAL MATA PARIWISATA Vol. 1 No. 1 (2022): MARET 2022
Publisher : PUSLITABMAS - BATAM TOURISM POLYTECNIC

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to determine whether the variables of Facilities and Infrastructure partially influence the Interest in Returning. Moderating variable with Tourist Satisfaction in moderating the relationship between Facilities and Infrastructure on Return Interest. This research was conducted in the Barelang bridge area, Batam. By taking the research subject of tourists who have visited again. Data collection was carried out by distributing questionnaires. The analysis method uses the Structural Equation Model (SEM) using the WarpPLS 7.0 software. The results of the partial test of each independent variable on the dependent variable and the moderating variable. Partial test results show that Sarana has a positive and significant effect on tourist decisions. Infrastructure has a positive and significant effect on tourist decisions. The residual test shows that Tourist Satisfaction is a moderating variable that is only able to strengthen the influence of Means on Revisit Interest. The results of the research using the residual test show that Tourist Satisfaction is a moderating variable that is able to strengthen The influence of Infrastructure on revisit interest.
Literasi Keuangan, Pembelajaran Manajemen Keuangan di Perguruan Tinggi terhadap Gaya Hidup dan Semangat Berwirausaha Abnur, Asman; Wibowo, Agung Edy; Yulianti, Merline; Maldin, Siska Amelia
JURNAL AKUNTANSI BARELANG Vol 8 No 2 (2024): Jurnal Akuntansi Barelang
Publisher : LPPM Universitas Putera Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33884/jab.v8i2.8827

Abstract

Penelitian ini mengkaji pentingnya literasi keuangan dan pembelajaran manajemen keuangan di perguruan tinggi serta dampaknya terhadap gaya hidup dan semangat berwirausaha mahasiswa. Literasi keuangan, yang mencakup pemahaman tentang konsep keuangan dasar dan keterampilan pengelolaan uang, merupakan kompetensi penting di era modern. Pembelajaran manajemen keuangan di kampus memainkan peran krusial dalam membekali mahasiswa dengan pengetahuan dan keterampilan yang diperlukan untuk membuat keputusan keuangan yang bijaksana. Melalui pendekatan studi kasus dan survei terhadap mahasiswa yang telah memperoleh materi ajar mata kuliah manajemen keuangan, penelitian ini menemukan bahwa program pendidikan keuangan yang komprehensif dapat meningkatkan kemampuan mahasiswa dalam mengelola keuangan pribadi, menabung, dan berinvestasi. Penelitian dilakukan dengan responden sejumlah 112 mahasiswa di salah satu perguruan tinggi di Kepulauan Riau, menggunakan purposive sampling dan diuji dengan menggunakan alat analisis SMART-PLS. Hasil menunjukkan bahwa literasi keuangan yang baik juga berkorelasi positif dengan meningkatnya minat dan semangat berwirausaha. Mahasiswa yang menguasai manajemen keuangan lebih percaya diri dalam merencanakan dan menjalankan usaha mereka sendiri, yang pada gilirannya dapat mendorong munculnya jiwa wirausaha di kalangan generasi muda. Mahasiswa yang mengikuti mata kuliah manajemen keuangan cenderung memiliki pemahaman yang lebih baik tentang pengelolaan keuangan pribadi dan menunjukkan perilaku keuangan yang lebih bertanggung jawab dalam perilaku dan gaya hidupnya. Selain itu, dalam riset ini didapati simpulan bahwa literasi keuangan berpengaruh terhadap gaya hidup, pembelajaran manajemen keuangan di perguruan tinggi berpengaruh terhadap terhadap gaya hidup, variabel gaya hidup berpengaruh terhadap terhadap semangat berwirausaha, serta gaya hidup memediasi literasi keuangan terhadap semangat berwirausaha, dan gaya hidup memediasi pembelajaran manajemen keuangan di perguruan tinggi terhadap semangat berwirausaha.
PENGARUH LINGKUNGAN DAN STRES KERJA TERHADAP KINERJA KARYAWAN INDUSTRI TURUNAN PARIWISATA (Studi pada RM Sederhana dan Nasi Kapau) Abnur, Asman; Wibowo, Agung Edy; Nasution, Muhamad Nur Afriandi; Syaiful, Hendra
JURSIMA Vol 11 No 1 (2023): Volume 11 Nomor 1 2023
Publisher : INSTITUT TEKNOLOGI DAN BISNIS INDOBARU NASIONAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47024/js.v11i1.543

Abstract

Studi ini bermaksud untuk mengetahui dan menganalisis kinerja karyawan pada industri turunan pariwisata dalam kajian mikro dilihat dari aspek lingkungan dan stres kerja yang ada pada restoran Sederhana dan Nasi Kapau yang terdapat di Kota Batam. Dunia modern telah menempatkan kepariwisataan sebagai industri baru yang mampu mengorganisir dan menghasilkan pertumbuhan ekonomi suatu negara dengan cepat, karena mampu memberikan penyediaan lapangan kerja, peningkatan penghasilan, peningkatan standar hidup dan memberikan stimuli bagi sektor-sektor produktif di sekitarmya. Sebagai bagian dari turunan industri pariwisata kedua rumah makan ini memberikan fenomena yang menarik karena selalu ramai pengunjung baik di hari biasa terlebih hari libur. Variabel penelitian terdiri dari variabel lingkungan kerja dan stres kerja sebagai variabel independen dan variabel kinerja sebagai variabel dependen. Jumlah sampel sebanyak 117 responden dan analisis data menggunakan regresi berganda. Hasil penelitian menunjukan bahwa lingkungan kerja memiliki pengaruh signfikan terhadap kinerja karyawan. Stres kerja memiliki pengaruh signfikan terhadap kinerja karyawan. Lingkungan kerja memiliki pengaruh dominan terhadap kinerja karyawan dibandingkan pengaruh stres kerja terhadap kinerja karyawan
Co-Authors ., Winny A. Nasution, M. Nur. A.Nasution, M.Nur Agung Arif Gunawan Agus Rahmato Andre Wijaya Andri Wibowo Ardhana, Alzeyna Dwilovita Ardiansyah Saputra Asman Abnur Asman Abnur Asman Abnur, Asman Aurora Mikasari, Dewi ay Baktivillo Sianipar Baktivillo Sianipar BAMBANG WAHYUDI WICAKSONO, BAMBANG WAHYUDI Borgias, Frans Budhiartha, I Nyoman Cahayani, Kartika Cherryline, Violetta Christian Lumban Tobing, Vargo Dahrul Aman Harahap Dewi Aurora Mikasari Dewi, Hanindianti Dwi Joko Siswanto Edwin Agung Wibowo, Edwin Agung Frangky Frangky Silitonga Gaol, Lestari Herlina Lumban Hardiono Harefa, Selamat Kristian Hendra Syaiful Holyness Nurdin Singadimedja Ida Aju Brahma Ratih Ida Aju Brahma Sari Ida Bagus Cempena Ida Bagus Udayana Putra Kartika Cahayani L. Tobing, Vargo Christian L. Tobing, Vargo Christian, Lianto, Ven Linawati Linawati Lubis, Arina Luthfini Mahben Jalil Malau, Parningotan Maldin, Siska Amelia Miratia Afriani Miratia Afriani Moc Aminudin Hadi Moh Thandzir Mohamad Nur Afriliandi Nasution Mohamad Nur Afriliandi Nasution Mokerje, Nadya Febriani Muhamad Nur Afriandi Nasution Nasution, Muhamad Nur Afriandi Nasution, Muhamad Nur. A. Ni Putu Priscillia Nyoman Budhiartha, I Pratama, Tito Prihartanti, Wiwik Putra, Sulfanow Rahman Hasibuan, Rahman Rahmat A.K Purba Rezki Alhamdi Ridho Harahap, Rasyid Rini, Rosie Oktavia Puspita Rosie Oktavia Puspita Rini Rosie Oktavia Puspita Rini Senop Putra Perwira Sianipar, Baktivillo Suhardi Suhardi Supardi Supardi Supratman Supratman, Supratman Syafruddin Rais, Syafruddin Syaiful, Hendra Syamsul Bahari Tirta Mulyadi Titok Waskito Adi Ulum Lubis, Taufik Bachrul Utama, Yolanda Sa'ad Wahyudi Ilham Wangdra, Suvianto Wangdra, Yvonne Wasiman, Wasiman Widi Hardini, Widi Yesa, Hesti Desba Yulianti, Merline