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All Journal Jurnal Siasat Bisnis Kinerja E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Journal The Winners Media Ekonomi dan Manajemen Gadjah Mada International Journal of Business JPBM (Jurnal Pendidikan Bisnis dan Manajemen) MODUS-Jurnal Ekonomi dan Bisnis Jurnal Maneksi (Management Ekonomi Dan Akuntansi) Jurnal Manajemen & Keuangan AKRUAL: Jurnal Akuntansi JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) IJBE (Integrated Journal of Business and Economics) JURNAL MANAJEMEN INDUSTRI DAN LOGISTIK JURNAL NUSANTARA APLIKASI MANAJEMEN BISNIS Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Shirkah: Journal of Economics and Business Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship Majalah Ilmiah Bijak EVOLUSI : Jurnal Sains dan Manajemen Jurnal Ekonomi Manajemen Jurnal Manajemen Jurnal Komunitas: Jurnal Pengabidian Kepada Masyarakat Journal of Digital Marketing and Halal Industry International Journal Of Science, Technology & Management (IJSTM) Jurnal Ilmiah ASET Asian Management and Business Review Journal of Innovation in Community Empowerment (JICE) Jurnal Manajemen, Bisnis dan Kewirausahaan Dinamika Relevance: Journal of Management and Business Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Manajemen dan Dinamika Bisnis Jurnal Publikasi Ilmu Manajemen Innovative: Journal Of Social Science Research Indo-Fintech Intellectuals: Journal of Economics and Business Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan International Journal of Management Research and Economics The Manager Reveiew Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Advances: Jurnal Ekonomi & Bisnis JER International Journal of Economics, Commerce, and Management Jurnal Multidisiplin Indonesia Jurnal Ekonomi, Manajemen, Akuntansi Jurnal Ilmiah Manajemen Dan Kewirausahaan Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Jurnal Manajemen, Bisnis dan Kewirausahaan Sinov : Media Informasi Penelitian Kabupaten Semarang
Roymon Panjaitan
Department Of Management, Faculty Of Economic And Business, Universitas Dian Nuswantoro, Semarang
Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Mechanical Engineering Medicine & Pharmacology Nursing Public Health Social Sciences Transportation Other

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Hard Skill Sebagai Faktor Dominan Kesiapan Kerja Di Era Industri 4.0 Riyanto, Fery; Astuti, Sih Dari; Mahmud, Mahmud; Panjaitan, Roymon
Jurnal Nusantara Aplikasi Manajemen Bisnis Vol 8 No 1 (2023): Jurnal NUSAMBA
Publisher : UNIVERSITAS NUSANTARA PGRI KEDIRI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29407/nusamba.v8i1.18676

Abstract

Research aim : This study aims to test soft skills and hard skills and competencies to determine job readiness in the industrial era 4.0 in generation z students at public and private universities in the city of Semarang. Design/Methode/Approach : The sample technique used was proportional random sampling. Data collected using a survey method using a questionnaire. This study uses Structural Equation Modeling (SEM) data analysis techniques which are operated using the AMOS 24 program. Research Finding : Hard Skills have a direct effect on Work Readiness in the industrial era 4.0. 2) Soft Skills have a direct effect on Work Readiness in the industrial era 4.0. 3) Hard Skills have no effect on Work Readiness in the industrial era 4.0 through Competence as a mediating variable. 4) Soft Skills have an indirect effect on work readiness in the industrial era 4.0 through competence as a mediating variable. Theoretical contribution/Originality : Generation Z students can be well received in the world of work, and are able to succeed in the world of work, apart from the hard skills they have, of course from the soft skills they have. Practitionel/Policy implication : The practical implications of this research have the potential to prove that high curiosity in seeking knowledge, experience and enthusiasm is important to compete in preparing to work in the industrial era 4.0. Research limitation : This research was only conducted by students in the city of Semarang and research is still limited to a short time or data using cross-sectional data.
Investigating Business Drives : Intellectual Capital To Marketing Mix Panjaitan, Roymon; Muhammad Iqbal Fassa; Deddy Sulaimawan; Dian Indriyani
International Journal of Science, Technology & Management Vol. 2 No. 1 (2021): January 2021
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v2i1.107

Abstract

This paper examines the relation of intellectual capital relations in consumer behaviour with social media to the effectiveness of the marketing mix. Sampling as much as 98 responding with the type of sampling quota, data collection techniques with the questionnaire and interviews. The test coefficient of Path in PLS-SEM is used in this study to contribute data from the analysis of the path of consumer behaviour by using social media. Results found that variables of consumer behaviour and social media advertising have a significant effect on the marketing mix, whereas intellectual capital as a liaison variable is not significantly influenced by consumer behaviour and does not significantly affect the marketing mix. Total direct and indirect influence of consumer behaviour variables 54.4% and social media variables at 40.8% to the marketing mix
NASCENT ENTREPRENEUR: A SYSTEMATIC REVIEW AND FUTURE RESEARCH DIRECTION Roymon Panjaitan
Jurnal Manajemen, Bisnis dan Kewirausahaan Vol. 2 No. 1 (2022): APRIL : Jurnal Manajemen, Bisnis dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jumbiku.v2i1.94

Abstract

The growth of new entrepreneurs becomes a benchmark of entrepreneurial spirit to be independent. The performance of MSMEs still has a number of problems in entrepreneurs first explaining the growth intentions of new business teams with greater family ties. The method used in this study is to collect a number of article literature from reputable journal sources Q1 to Q2. Data collection is done by prisma method which is then data dioalh using Watase software and article clustering using Vos Viewer. Literature searches based on articles published from 2011 – 2021 based on titles, keywords and abstracts. The findings from data sources obtained that the improvement in business planning achieved from nascent entrepreneurs can be improved through institutional strength. The practical implication of these findings is that institutional forces will always be able to excel at measuring the sustainability of innovation performance especially in the context of nascent entrepreneurs. While theoretically strengthening that the institutional strength of the adoption of institutional theory and resource advantage theory of competition to improve the sustainability of MSME performance.
The Role of Leadership Style, Work Environment, and Compensation on Employee Performance at PT. PDAM Tirta Moedal Semarang City Kasturi, Dila Nor; Panjaitan, Roymon
Modus Vol. 38 No. 1 (2026): MODUS
Publisher : Faculty of Business and Economics Universitas Atma Jaya Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24002/modus.v38i1.11602

Abstract

In the development of the business world, high-quality and professional human resources are crucial for companies. This study aims to determine how leadership style, work environment, and compensation affect employee performance at PT. PDAM Tirta Moedal, Semarang City. The data collection technique used in this research is a quantitative approach through the distribution of questionnaires. The sampling method applied is purposive sampling, with a total of 100 respondents. Data analysis was conducted using Smart PLS version 4 software, employing both outer model and inner model analysis. The results of the study indicate that the work environment and compensation have a significant influence on employee performance, while leadership style has a positive but not significant effect. By establishing clear and measurable standard operating procedures as a reference for employee performance, this study identifies high-quality human resources capable of improving overall employee performance. Keywords: leadership style; work environment; compensation; employee performance.   Pada perkembangan dunia bisnis, sumber daya berkualitas tinggi dan profesional sangat penting bagi perusahaan. Studi ini bertujuan untuk menguji pengaruh gaya kepemimpinan, lingkungan kerja, dan kompensasi terhadap kinerja karyawan di PT. PDAM Tirta Moedal Kota Semarang. Teknik pengumpulan data pada penelitian ini adalah pendekatan kuantitatif dengan menggunakan kuesioner. Metode dalam pengambilan sampel menggunakan purposive sampling dengan 100 responden. Teknik analisis menggunakan software Smart PLS versi 4.0 dengan analisis outer model dan inner model. Hasil studi menyatakan lingkungan kerja serta kompensasi berpengaruh signifikan terhadap kinerja karyawan, sedangkan gaya kepemimpinan berpengaruh positif namun tidak signifikan. Dengan membuat standar operasional yang jelas dan dapat diukur sebagai acuan kinerja karyawan, sumber daya berkualitas tinggi yang dapat meningkatkan kinerja karyawan dapat ditemukan melalui studi ini. Kata kunci: gaya kepemimpinan; lingkungan kerja; kompensasi; kinerja karyawan.  
PENGARUH DISIPLIN KERJA, FASILITAS KERJA, DAN MOTIVASI KERJA TERHADAP KINERJA PEGAWAI PADA KOPERASI SIMPAN PINJAM PRIMKOPABRI KABUPATEN KENDAL Ulhaq, Abryan Zadda; Purwatiningsih, Aris Puji; Panjaitan, Roymon; Wibowo, Mochammad Eric Suryakencana
The Manager Review Vol. 8 No. 1 (2026)
Publisher : UNIB Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33369/tmr.v8i1.48557

Abstract

This study aims to analyze the effect of work discipline, work facilities, and work motivation on employee performance at the PRIMKOPABRI Savings and Loan Cooperative, Kendal Regency. Employee performance is an essential factor in supporting cooperative organizational effectiveness, particularly in providing optimal services to members. Preliminary findings indicated several performance-related issues, including suboptimal task completion, delays in work discipline, inadequate work facilities, and insufficient employee motivation. This research employed a quantitative approach using a survey method. The research population consisted of all 57 employees of PRIMKOPABRI Kendal Regency, and a census sampling technique was applied. Data were collected through structured questionnaires using a four-point Likert scale and analyzed using multiple linear regression with the assistance of IBM SPSS. The results show that work discipline, work facilities, and work motivation have a positive and significant effect on employee performance. Among the three variables, work facilities were identified as the most dominant factor in improving employee performance. Simultaneously, the independent variables explain 91.7% of the variance in employee performance. In conclusion, improving employee performance at PRIMKOPABRI Kendal Regency can be achieved through consistent enforcement of work discipline, adequate provision of work facilities, and continuous strengthening of employee motivation to support optimal cooperative performance.
The Role Of Market Performance Studies With A Strategic Orientation Syam'un Syam'un; Roymon Panjaitan; Andry Mochamad Ramdan; Dhiraj Kelly Sawlani; Akmal Abdullah
Jurnal Manajemen Industri dan Logistik Vol. 6 No. 2 (2022): 10 original research articles were authored/co-authored by 41 authors from 3 co
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v6i2.1046

Abstract

In Southeast Sulawesi, during the Corona Virus Disease Pandemic, this study sought to examine the impact of the strategic orientation dimension on the market performance of the culinary industry. The descriptive and quantitative methods used non-probability sampling and a purposive sample technique. During the COVID-19 pandemic, the population was made up of actors in the food industry who had managed to survive and run their companies for more than two years. Only 38 people responded to the survey's sample, which was small. This study used Smart-PLS  3.0's route analysis for data analysis. To help culinary business actors perform better in the market during the COVID-19 pandemic, the analysis of the strategic aspects that have an aggressive attitude and significantly affect market performance were presented.
The Influence Costumer Cognitif Factor on Brand Equity Through Brand Personality Fery Riyanto; Achmad Daengs GS; Roymon Panjaitan; Muhammad Yusuf; Saipul Al Sukri
Jurnal Manajemen Industri dan Logistik Vol. 7 No. 2 (2023): 10 original research articles were authored/co-authored by 35 authors from 1 co
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v7i2.1070

Abstract

The purpose of this study is to analyze the influence of consumer cognitive factors such as brand association, perceived quality of the brand, brand image, and brand reputation on brand equity both directly and indirectly via brand personality. This type of study is explanatory. This study used a purposive sampling method and included 100 Shopee users as respondents from Kebumen and the nearby districts. Data analysis was performed descriptively, and path analysis.  The results of this studied indicate that cognitive factors partially; brand association and brand reputation have a significant impact effect on brand personality, brand image and perceived quality of brand did not affect brand personality, perceived quality of brand, brand image and brand personality have positive effect on brand equity. Brand personality is proven to be able to mediate brand association and brand reputation towards brand equity. The perceived quality of brand and brand image are proven not to be mediated by brand personality.
PENGARUH BUZZ MARKETING, EMOTIONAL BRANDING, CUSTOMER EXPERIENCE, DAN REVIEWS TERHADAP KEPUTUSAN PEMBELIAN TIKTOK SHOP SEMARANG Yuni Nur Maulida; Yohan Wismantoro; Roymon Panjaitan; Pradana Jati Kusuma
Jurnal Economic Resource Vol. 9 No. 2 (2026): April - September
Publisher : Fakultas Ekonomi & Bisnis Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57178/jer.v9i2.2449

Abstract

The development of social commerce through the TikTok Shop platform has changed the way consumers make online purchasing decisions, where these decisions are influenced not only by needs but also by social factors, emotional connections, user experience, and information from other consumers. This study aims to analyze and determine the extent of the influence of these four variables, both partially and simultaneously, on the purchasing decisions of TikTok Shop users in Semarang City. This is evidenced by the results of the t-test, where all variables have a t-value greater than the t-table value (1.971) and a significance level of 0.000 < 0.05, with Online Customer Reviews as the most dominant variable. These findings confirm that consumer purchasing decisions on TikTok Shop are influenced by exposure to viral information, emotional brand awareness, a pleasant shopping experience, and trust built through reviews from other customers.
Determinasi Keputusan Pembelian Melalui Brand Image Analisis: Product Quality dan Lifestyle Pada Konsumen Sepatu Merk Adidas di Foot Locker DP Mall Kota Semarang Sulistiani Sulistiani; Amron Amron; Roymon Panjaitan; Pradana Jati Kusuma
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 8 No. 6 (2026): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v8i6.11409

Abstract

Companies are required to continue to innovate in creating new products that have high competitiveness, one of which is shoes. The purpose of this study is to determine how product quality and lifestyle influence purchasing decisions through brand image in Adidas Shoe consumers at Foot Locker Dp Mall, Semarang City. Data were collected using a questionnaire (Google Form) with 140 respondents. This study uses Smart-PLS analysis. The results of this study indicate that product quality and lifestyle have a positive and significant effect on brand image. Product quality and lifestyle have a positive and significant effect on purchasing decisions. Then, brand image has a significant effect as a mediator between product quality and lifestyle on purchasing decisions. Management needs to optimize the synergy between product quality excellence and brand image strengthening that is relevant to the dynamics of today's consumer lifestyles..
PERAN KUALITAS LAYANAN, HARGA, DAN CITRA MERK DALAM MENINGKATKAN KEPUASAN PELANGGAN BUS PARIWISATA PO JURUS ELANG SEMARANG Faiz Zakariya; Roymon Panjaitan; Mahmud Mahmud; Aries Setiawan
Dinamika: Jurnal Manajemen Sosial Ekonomi Vol. 6 No. 1 (2026): DINAMIKA : Jurnal Manajemen Sosial Ekonomi
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi - Studi Ekonomi Modern

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51903/dinamika.v6i1.1188

Abstract

Fierce competition in the tourist bus industry, especially in the price segment, requires companies to understand the key factors that influence customer satisfaction. This study aims to analyze the influence of service quality, price, and brand image on customer satisfaction of PO Jurus Elang in Semarang City through a quantitative approach with an explanatory survey involving 136 respondents selected by purposive sampling. Data were obtained from a Likert scale questionnaire and analyzed using SEM-PLS via SmartPLS. The results of the analysis indicate that service quality and price have a positive but insignificant influence, while brand image has a positive and significant influence on customer satisfaction, with an R-square value of 0.721, reflecting good model strength. These findings emphasize that brand image is a major factor in increasing customer satisfaction, while service quality and price are more likely to be viewed as minimum standards by customers.
Co-Authors Adrianno, Dunga Agustinus Budi Santoso Agustinus Moonti Ahmad Farih Awwalunnajjah Akmal Abdullah Alicasari, Shalom Olivia Alif Nur Fadillah Amalia Husni Izza Amalia Nur Chasanah Amron Amron Amron Amron Amron Amron, Amron Andry Mochamad Ramdan Anggi Permata Sari Aprilya, Dandy Ariati Anomsari Ariati Anomsari Ariati Anomsari Aries Setiawan Astuti, Sih Dari Atthariq, Adlan Jingglang Awanis Linati Haziroh Bagas Dwi Prayoga Bobur Sobirov Bobur Sobirov Cahya, Handy Nur Damar, Haunan Deddy Sulaimawan Della Christine Parhusip Dema Antoya Putra Desinta Pratama Dhiraj Kelly Sawlani Dian Indriyani Diana Aqmala Diana Aqmala Diana Puspitasari Dina Melany Dwi Setiawan Echan Adam Edwin Zusrony Elia Resha Fatmawati Elia Resha Fatmawati Fadia Zulfa Kanaya Faiz Zakariya Fakhmi Zakaria Farid Naufal Farida Indriani Fatmawati, Elia Resha Febrianur Ibnu Fitroh Sukono Putra Fery Riyanto Firza Arief Ramadhan Frisca Marshanda Faradilla GS , Achmad Daengs Guruh Taufan Hariyadi Hafizh Rifat Anandasutisna Handy Nur Cahya Ida Ayu Putu Sri Widnyani Imam Nuryanto Imam Nuryanto Kasturi, Dila Nor Krisnando, Febrian Kurnia Agari, Bella Fitri Kusuma, Pradana Jati Lamidi, Lamidi Luthfy Purnanta Anzie Mahmud Mahmud Mahmud Mahmud Mahmud Mahmud Mochammad Eric Suryakencana Wibowo Muhammad Azam Muhammad Hasan Muhammad Iqbal Fassa Muhammad Yusuf Muhammad Yusuf Myra Andriana Nada Trasthya Ibaneza Nada Trasthya Ibaneza Nanda Adhi P Nanda Adhi Purusa Oktoriza, Linda Ayu Pambayun Brojowati Piji Pakarti Pradana Jati Kusuma Priyadi Priyadi Puji Purwatiningsih, Aris Purusa, Nanda Adhi Puspita Sari, Rizki Putri, Kinanti Nabila Qonita Maharani Raffa Ardarajuna Putra Risanda Alirastra Budiantoro Riyanto, Fery Rumanti, Seline Widi Saipul Al Sukri Sari, Embun Oktavia Sawlani, Dhiraj Kelly Seftarina Azzahra Shakti, Niko Wildhan Sindhu Rakasiwi Sisca Dian Rahmawati Sulistiani Sulistiani Syam'un Syam'un Syam'un, Syam'un Tantiek Sumarlin Tantiek Sumarlin Tantiek Sumarlin Tantik Sumarlin . Tri Yonna Praditya Ulhaq, Abryan Zadda Vincent Didiek Wiet Aryanto Wibowo, Mochammad Eric Suryakencana Widiastuti, Nadila Yohan Wismantoro Yohan Wismantoro Yuli Fitrianto Yuni Nur Maulida Zakaria, Fakhmi