Garuda - Garba Rujukan Digital

p-Index From 2021 - 2026

7.116

P-Index

This Author published in this journals

All Journal E-Bisnis : Jurnal Ilmiah Ekonomi dan Bisnis Maker: Jurnal Manajemen Jurnal Proaksi Value: Jurnal Manajemen dan Akuntansi Journal of Sustainable Tourism and Entrepreneurship Jurnal Kewarganegaraan Salwatuna: Jurnal Pengabdian Kepada Masyarakat Jurnal Ekonomi Manajemen (JEM) Jurnal Manajemen Journal of Economic and Management (JECMA) Journal of Accounting and Finance (JACFIN) Journal Of Resource Management, Economics And Business (REMICS) Jurnal Riset Manajemen, Bisnis, Akuntansi dan Ekonomi (JAMBAK) JAMU : Jurnal Abdi Masyarakat UMUS Jurnal Manajemen Dan Bisnis Ekonomi Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Neraca Manajemen, Akuntansi, dan Ekonomi SOCIRCLE : Journal Of Social Community Services AKSIOMA : Jurnal Sains Ekonomi dan Edukasi Journal of Community Service (Abdisci) Journal of Multidisciplinary Research and Development Neraca: Jurnal Ekonomi, Manajemen dan Akuntansi Jurnal Ilmiah Manajemen Dan Kewirausahaan PATEMON: Multidisciplinary Research

Gian Fitralisma

Program Studi Manajemen, Fakultas Ekonomi Dan Bisnis, Universitas Muhadi Setiabudi, Indonesia

Author-ID : 1891880

Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences Transportation Other

Published : 57 Documents Claim Missing Document

Claim Missing Document

Articles

2 3 4 5 6

THE IMPORTANCE OF EARLY CHILDHOOD EDUCATION AND THE ROLE OF INFRASTRUCTURE FACILITIES IN SUPPORTING LEARNING IN ORCHID PLAY GROUPS (KOBER) IN KEDUNGJAYA VILLAGE, CIREBON Yanthi, Winda Dwi; Fitralisma, Gian; Fata, M. Anissul; Daryati, Yeyet; Trimayanti, Imas; Syukur, Tornado; Syahputri, Tuty Syarifa; Hidayat, Rachman
Jurnal Abdisci Vol 2 No 6 (2025): Vol 2 No 6 Tahun 2025
Publisher : Ann Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62885/abdisci.v2i6.670

Abstract Background. Early childhood education (PAUD) is an essential foundation in child development. We compiled this study titled The Importance of Early Childhood Education and the Role of Infrastructure Facilities in Supporting Learning in Orchid Play Groups (Kober) in Kendungjaya Village, Cirebon. Aims. This study explores early childhood education's importance and infrastructure's role in supporting learning in the Orchid Play Group (Kober), Kedungjaya Village, Cirebon. Methods. The method used is qualitative research with a literature approach. The study results show that good education at an early age can improve children's cognitive, social, and emotional abilities. Conclusion. Adequate infrastructure also contributes significantly to learning effectiveness and children's growth and development. Implementation. Kober Orchid in Kedungjaya Village has shown that with the proper support, children can develop well. Therefore, all parties need to pay more attention to improving the quality of early childhood education. In addition, training for educators also needs to be improved so that they can provide quality education.

THE INFLUENCE OF BRAND AWARENESS AND DIGITAL MARKETING ON PURCHASING DECISIONS AT DW DIGITAL PRINTING Agus Kurniawan; Gian Fitralisma; Hartanto Halim
Journal Of Resource Management, Economics And Business Vol. 4 No. 3 (2025): Journal Of Resource Management, Economics And Business (REMICS)
Publisher : PT. Berkah Digital Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58468/remics.v4i3.189

Purpose: This study aims to determine the extent to which brand awareness and digital marketing influence consumer purchasing decisions at DW Digital Printing, Majalengka Regency. Research Methodology: This study employed a quantitative research design using a survey method. Data were collected through Google Form questionnaires distributed to DW Digital Printing consumers. The population consisted of 211 respondents, with a sample size of 67 respondents selected using a simple random sampling technique. The data were analyzed using multiple linear regression analysis with SPSS software, including t-test and F-test for hypothesis testing. Results: The findings indicate that brand awareness has a positive and significant effect on purchasing decisions (t = 2.071 > 1.669; p = 0.04 < 0.05) with a contribution of 59%. Similarly, digital marketing has a positive and significant effect (t = 0.108 > 1.669; p = 0.03 < 0.05) with a contribution of 61%. Simultaneous testing shows that both variables jointly have a positive and significant effect of 92% on purchasing decisions (F = 4.350 > 2.39; p = 0.01 < 0.05). Limitations: This study focuses only on DW Digital Printing in Majalengka Regency and may not represent other regions or industries. The sample size was relatively small and limited to one business unit. Contribution: This study contributes to the fields of marketing management and digital business strategy, especially in understanding how brand awareness and digital marketing influence consumer behavior in the digital printing industry and SMEs in Indonesia.

Empowering local communities engagement: Rural tourism and business innovation for SDGs desa Sulaiman, Eman; Fitralisma, Gian; Fata, M. Anissul; Nawawi, Rusto
Journal of Sustainable Tourism and Entrepreneurship Vol. 5 No. 1 (2023): September
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/joste.v5i1.1968

Purpose: This study investigates the role of social entrepreneurship and business innovation in empowering local communities for rural tourism development within the framework of sustainable development goals (SDGs). Research methodology: A comprehensive review of the existing literature on social entrepreneurship, business innovation, and rural tourism development is conducted. The study also involved qualitative interviews with key stakeholders and community members in the selected villages, followed by thematic analysis of the data. Results: The findings reveal that Social entrepreneurship plays a crucial role in fostering community engagement, promoting social inclusivity, and creating sustainable tourism initiatives. On the other hand, business innovation enables local communities to differentiate themselves, enhance visitor experiences, and improve the overall competitiveness of rural tourism destinations. Limitations: This study acknowledges certain limitations, including the selection of a limited number of case study villages and potential bias in qualitative interviews. Further research is needed to explore the generalizability of the findings across different contexts. Contribution: This study contributes to the understanding of the synergistic relationship among social entrepreneurship, business innovation, and rural tourism development. These findings provide insights for policymakers, community leaders, and practitioners in designing effective strategies to empower local communities and promote sustainable tourism within the SDGs Desa framework. Novelty: The novelty of this study lies in its comprehensive examination of the combined influence of social entrepreneurship and business innovation on rural tourism development in the context of sustainable development goals (SDGs Desa). This highlights the potential of these concepts to drive positive change and create inclusive and resilient rural tourism destinations.

Pengaruh Role Conflict dan Social Support terhadap Kepuasan Mahasiswa pada Perguruan Tinggi Swasta Dinda Putri Novianti; Azizah Indriyani; Indah Dewi Mulyani; Andi Yulianto; Gian Fitralisma
Jurnal Ilmiah Manajemen dan Kewirausahaan Vol. 5 No. 1 (2026): Januari: Jurnal Ilmiah Manajemen dan Kewirausahaan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jimak.v5i1.5313

This study aims to analyze the influence of role conflict and social support on the learning satisfaction of employee class students in higher education. Employee-class students face complex challenges in balancing roles as workers and students, which has the potential to create role conflicts and negatively impact academic satisfaction. Instead, social support from the surrounding environment—including family, co-workers, and educational institutions—can serve as a protective factor that increases learning satisfaction. This study uses a quantitative approach with a correlational descriptive method. The research population consisted of 258 employees in Tegal City, all of which were sampled through total sampling techniques. The research instrument was in the form of a standardized questionnaire, and the data were analyzed using multiple linear regression with the help of SPSS software. The results of the study show that role conflict has a negative and significant effect on student satisfaction, while social support has a positive and significant effect. Simultaneously, these two variables make a significant contribution to student learning satisfaction. These findings confirm the importance of role conflict management strategies and strengthening social support in creating a more optimal learning experience for employee class students. The practical implications of this research can be a reference for educational institutions in designing policies and services that are responsive to the needs of working students.

Pengaruh Citra Merek dan Kualitas Produk Terhadap Keputusan Pembelian pada Kosmetik Wardah di Toko Kosmetik Arab Desa Cisarua Kabupaten Sukabumi Rusfikasari, Silvi; Fitralisma, Gian; Sulaiman, Eman
AKSIOMA : Jurnal Sains Ekonomi dan Edukasi Vol. 2 No. 11 (2025): AKSIOMA : Jurnal Sains, Ekonomi dan Edukasi
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/aksioma.v2i11.1930

The formulation of the research problem aims to assess whether there is an influence of brand image and product quality on purchasing decisions at Arab cosmetic stores in Cisarua Village, Sukabumi Regency. The results of this study indicate that partially brand image has a positive and significant effect on the decision to purchase Wardah cosmetics at an Arabic cosmetic store in Cisarua Village, Sukabumi Regency with a t-test result of (3.466> 1.99085) and a sig value (0.001 <0.05), product quality has a positive and significant effect on the decision to purchase Wardah cosmetics at an Arabic cosmetic store in Cisarua Village, Sukabumi Regency with a t-test result of (6.574> 1.99085) and a sig value (0.000 <0.05). Based on the results of the F-test, it produces F_count> from F_table (82.572> 3.115) and the magnitude of sig 0.000 <0.05 so it can be concluded that simultaneously there is a positive and significant influence between the brand image variable and product quality on purchasing decisions. Based on the results of the R square determination coefficient test, it partially shows that the influence of the brand image variable is 50.4% and the influence of the product quality variable is 63.2%. The results of the determination coefficient test of the adjusted R-square value showed a result of 0.674, which means that 67.4% of the decision to purchase Wardah products at the Arab cosmetic shop in Cisarua Village, Sukabumi Regency was influenced by the brand image and product quality variables, while the remaining 32.6% was influenced by other variables that were not studied.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/joste.v5i1.1968

THE EFFECT OF SERVICE QUALITY AND PROMOTION ON PURCHASE DECISIONS AT DW DIGITAL PRINTING IN MAJALENGKA Ade Ulfah; Gian Fitralisma; Winda Dwi Yanthi
PATEMON: Multidisciplinary Research Vol. 1 No. 1 (2025): PATEMON: Multidisciplinary Research
Publisher : PT. Berkah Digital Teknologi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58468/patemon.v1i1.167

Purpose: This research aims to determine the influence of service quality and promotion on purchasing decisions at DW Digital Printing, Majalengka Regency. Research Methodology: The study employs quantitative descriptive methods for data collection. Data was gathered through questionnaires distributed to respondents via Google Forms, and hypotheses were calculated using SPSS. The population consisted of DW Digital Printing consumers who had purchased banners, with a sample size of 61 respondents. Results: The findings indicate that for the service quality variable, the t-test results show tcount > ttable (4.513 > 1.671) with a significance level of 0.00 < 0.05. This leads to the rejection of H0 and acceptance of Ha, indicating a positive and significant influence of service quality on purchasing decisions. Conversely, the promotion variable yielded tcount < ttable (1.544 < 1.671) with a significance level of 0.128 > 0.05, resulting in the rejection of H0 and acceptance of Ha, indicating a positive but insignificant influence of promotions on purchasing decisions. The F-test revealed Fcount of 78.488 > Ftable of 2.40 with a significance level of 0.00 < 0.05, leading to the rejection of H0 and acceptance of Ha, suggesting a positive and significant influence of service quality and promotion simultaneously on purchasing decisions. Limitations: This research contributes to the understanding of how service quality and promotional strategies impact consumer purchasing behavior in the digital printing industry, providing insights for businesses to enhance their marketing approaches. Contribution: This research makes a significant contribution to understanding the impact of service quality and promotion on purchasing decisions in the digital printing industry. The findings can be utilized by printing business owners, particularly DW Digital Printing, to formulate more effective marketing strategies. By enhancing service quality and optimizing promotional strategies, companies are expected to attract more consumers and increase customer loyalty. Furthermore, this study provides insights for academics and future researchers to further explore the relationship between these variables in different contexts, as well as to enrich the existing literature on consumer behavior in the service sector.

Co-Authors Abadiyah, Asriyatun Ade Ulfah Afifah Afifah Agus Kurniawan Agus Kurniawan Agyztia Premana Ahmad Farizal Akbar NP Darma Wahana Akmal Ismail , Hasby Nabiel Amalia, Amah Aminulloh, Winarti Sri Andi Yulianto Andi Yulianto Antika, Tri Linda Ardiani , Rina Arin, Arin Asep Kosasih Asriyatun Abadiyah Bayhaki, Mohammad Budiastuti, Endah Christy, Vanessa Agatha Daniel Ady Putra Daryati , Yeyet Daryati, Yeyet Dian Hidayat Dimas Fitrah Adi Putra Dinda Putri Novianti Dwi Harini Ellin Herlina Eman Sulaiman Eman Sulaiman Eman Sulaiman, Eman Endah Budiastuti Eva Noviana, Eva Evan Pahruri Fahira Amelia Fata , M Anisul Fata, M. Anissul fata, M. Annisul Fauziah, Neng Wafa Fawaiz, Rohmatul Fikri, Unang Findhy Dwita Kumala Firdaus, Surya Fitriani , Ade Febry Nur Halim, Hartanto Harliana Harliana Hartanto Halim Hartono, Juni Hendri Sucipto Herawati, Tri Herlina, Ellin Hidayat, Rachman Hilda Fatimah Ikhwan, Syariefful Imam Baehaqi Imas Trimayanti Indah Dewi Mulyani Indah Dewi Mulyani Indriyani, Azizah Irfan Ali Khalid Iskandar Laelia Nurpratiwiningsih Lia Melyana Lia, Ade Lutfianah Ulfa M. A. Wiryo M. Anissul Fata M. Anisul Fata M. Badruz Zaman Mandasari Mandasari Maryadi, Ega Maulida Fitria Maulipah, Maulipah Mirahwati, Indri Moh Toharudin Mohamad Basuni Mohamad Basuni MUHAMMAD SYAIFULLOH Muhammad Syaifulloh Muhammad Syaifulloh Mukson Mukson Nawawi, Rusto Ni’matul Maulla Ni’matul Maulla Noer Dyah Rahmawati Zaeni Nur Afridah Nur Aisyah Nur Alia Sumanti Nur Fitriani , Ade Febry Nur Kiman Otong Saeful Bachri Pratiwi, Vina Andita Raden Mohamad Herdian Bhakti Riono, Slamet Bambang Roby Setiadi Roby Setiadi Rusfikasari, Silvi Rusto Nawawi Sadikin, Nadia Resma Saripudin, Razip Setiadi, Roby Sherlin , Mei Sifa Novianti Solihah, Nur Apriani Sundari Sundari Surono , Dedi Suwaebit, Suwaebit Syahputri, Tuty Syarifa Syariefull Ikhwan Syukur, Tornado Tri Herawati Triani Patra Pertiwi Trilinda Antika Trimayanti, Imas Trisakti, Armada Trisnawati Trisnawati Umroh Atun Wahyu Aji Suprajadi Winda Dwi Yanthi Yanthi, Winda Dwi Yenny Ernitawati Yusuf Ibrahim

Title

Found 57 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 57 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 57 Documents
Search