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Andrianto Andrianto
Telkom University
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Journal : Journal of Visual Art and Design

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Pengaruh Variabel Interior dan Musik Terhadap Persepsi Pengalaman Romantis Pengunjung Kafe Andrianto Andrianto; Prabu Wardono; Dona Saphiranti
Journal of Visual Art and Design Vol. 8 No. 1 (2016): Journal of Visual Art and Design
Publisher : ITB Journal Publisher, LPPM ITB

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5614/j.vad.2016.8.1.3

Abstract

Suasana interior kafe yang dapat memberikan pengalaman romantis diperlukan oleh pengunjung yang berpasangan. Pada penelitian sebelumnya, pengaruh dari variabel pendukung pengalaman romantis dijelaskan secara terpisah, untuk itu penelitian ini menguji kombinasi dari variabel warna meja, musik, dan pencahayaan terhadap persepsi pengalaman romantis. Dua puluh pasang responden dilibatkan untuk menilai kondisi dari kombinasi variabel yang paling efektif dalam mendukung suasana romantis di dalam kafe. Hasil penelitian yang didapat secara umum adalah warna merah pada meja dan jenis musik klasik lebih dapat menciptakan persepsi pengalaman romantis dibandingkan dengan warna ungu pada meja dan jenis musik jazz. Dalam mendukung stimulus atau variabel berupa warna dan musik digunakan pencahayaan dengan intensitas pencahayaan redup. Kesimpulan tersebut didasarkan pada respon persepsi yang diberikan subjek penelitian dimana variabel warna interior dengan warna merah memiliki nilai rata-rata yang lebih tinggi dibandingkan warna ungu. Hal yang sama terjadi pada pemilihan musik dimana jenis musik klasik mendapatkan nilai rata-rata yang lebih tinggi dibandingkan dengan jenis musik jazz.Kata Kunci: intensitas cahaya; jenis music; kafe; persepsi pengalaman romantis; warna meja.Influence of Interior and Music Variables in Romantic Experience Perception of Café VisitorsAbstract. The atmosphere of a café interior that gives a romantic experience is desirable for couples in love. In this preliminary research, a number of aspects supporting a romantic experience were investigated by combining three variables (table color, music and lighting) that influence the perception of a romantic experience. Twenty couples of respondents were involved to consider the conditions of these variables in creating a romantic atmosphere in a café. The findings generally showed that tables with a red color and classical music are better able to create the perception of a romantic experience than purple tables and jazz music. Variation of light intensity (dimming) was used to support the stimulus of the variables of color and music. The response from the research subjects revealed that the use of the color red in the interior yielded a higher average score compared to the use of the color purple. The same occurred for the music choice, in which classical music gained a higher average score compared to jazz.Keyword: café; lighting intensity; music; perception of romantic experience; table color.
Co-Authors A, Ford Ance Abdulloh, Muchammad Raafi Achmad Reza Adnan, Syaiful Afnita, Nora Akmal Nur Arifin Akram, Muhammad Rafiul Alam, Citi Hasanah Nur Alamsyah, Nanang Alvian Fajar Setiawan Amanah, Fisa Amin, Aminul Amris, Firda Khairati Andi Dwi Riyanto Andita Putri, Sheila Anggraeni Putri, Sukmawati Annanda, Yefri Anugrah Siregar, Wira Aqil, Sultan Arifin, Akmal Nur Arindanie, Amelia Asep Sufyan Muhakik Atamtajani Ayunda, Salsabila Azamel Fata Badriyatul Muniroh, Badriyatul Cahyo Sasmito Chris Chalik Christian Hutasoit, Roby Dandi Yunidar Dani Arifudin Diana Artamevia Khoirunnisa Dona Saphiranti Dudik Djaja Sidarta Duski Samad Edwin Buyung Syarif Efendi, Syafrizal Elisa, Erlin Enggar Budi Pratama Enny Istanti Fajar Astuti Hermawati Fajar Sadika Fajri, Muhammad Afhandry Farida Ariani FATHUR ROHMAN Fitri Nuraini, Fitri Giat Karyono Gusnita, Fitri hardiansyah, bagus Hardy Adiluhung Harsoyo, Primasitha M. Harsoyo, Primasitha Maharany Hermawan, Hanestya O. Hidayah, Teguh Ibadurrahman, Pejagote Ica Ramawisari Idris, Saufi Zahra Ihsan, Naufal Fadlan Ikbal, Ahmad Imam Tahyudin Imam, Muhammad Fadhil Imtihan Hanom Indragunawan, Cakti Iskandar, Muh Faldi Julhadi, Julhadi Khoirunnisa, Diana Artamevia Kusuma, Gabrielle Mahanaim Lahmi, Ahmad Lestari, Sella Rizkita Lutvia Ebd, Adinda Nadya Mawarni, Wulan Eka Msitam, Zainulfikar Putera Wardana Mufid, Abiyyu Rozan Muhakik Atamtajani, Asep Sufyan Muhakik, Asep Sufyan Muhammad Ramadhan Muhammad, Akbar R. Muhammad, Raafi Nur Mukhtar, Salsabila Muqowim, Muqowim Nindya Kartika Kusumayati Ningsih, Sri Wahyuni Nisrina, Nabila Ratu Nofitayanti, Nofitayanti Noviyani, Rafiqa Nugroho, J Nur Handayati Nuruddin Hady Nuvus, Alviyatul Ainin Oky Setiawan Pardosi, Pardomuan Pikir, Budi S Prabu Wardono Prasetya, Bima Pregustama, Moch Refqi Prinata, Fadhil Surya PUTRA, AHMAD Putri, Ardella Anindya Rahmansyah, Farhan Rahmiyati Rahmiyati, Rahmiyati Rais, Zaim Ramadhan, Rizki Aulia Ratri, Anudya Kartika Refdilzon Yasra, Refdilzon Rehani rehani Revanza Vialdi, Mohammad Rieska Maharani, Rieska Rizka Rachmawati Rizkiawan, Ronaldi Robbany, Fadly Rohmah, Nadhifa Ainur Rozak, Rofiq 'Abdul Rozak, Rofiq ‘Abdul Rully Hidayatullah Sabaniah, Nofetriani Safitri, Winda Saputra, Edriagus Saputra, Syahnan Sayuti, M. Sheila Andita Putri Solly Aryza Sony Wibisono Sri Untari Sumiarti Sumiarti Sundari Indah Wiyasihati Supriani, Bella SURYANINGRUM, EVI Sutrisno, Sutrisno Suyitno Suyitno Syafruddin Syafruddin Syah, Imran Syahputri, Marwah Annie Syamsurizal Syamsurizal - - Tahyudin, Imam Zaheen Teguh Hadi Wibowo Terbit Setya Pambudi Tikaningsih, Ades Triana, Yeni Wahyu Prawesthi Wahyuni, Yosi Sri Wandi, Joni Indra willy.masrur@gmail.com Yahdi, Putri Octavia Regina Yani, Putri Andri Yanti, Novita Yanuar Herlambang Yoga Pujiraharjo Yulia Fitria Zaini, Bagas SI.