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PENGARUH PROMOSI DAN KUALITAS PELAYANAN TERHADAP KEPUTUSAN MAHASISWA DALAM MEMILIH PERGURUAN TINGGI (STUDI PADA STIMI BANJARMASIN) Riyan, Muhammad; Agustina, Titien; Syamsuddinnor, Syamsuddinnor
Servqual: Jurnal Ilmu Manajemen Vol. 3 No. 1 (2025): Servqual: Jurnal Ilmu Manajemen
Publisher : CV. Anugerah Duta Perdana

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Abstract

Tujuan penelitian ini adalah untuk mengetahui sejauh mana pengaruh promosi dan kualitas pelayanan terhadap keputusan mahasiswa memilih kuliah (Studi Kasus Pada Mahasiswa STIMI Banjarmasin). Variabel dependen (promosi dan kualitas pelayanan) sedangkan variabel independen (keputusan mahasiswa). Jenis penelitian ini adalah penelitian kuantitatif. Jumlah populasi pada penelitian ini adalah mahasiswa Program Studi S1 Manajemen STIMI Banjarmasin. Sampel penelitian di dapat dari menggunakan rumus slovin dan menghasilkan sampel sebanyak 100 orang responden. Teknik pengumpulan data menggunakan kuesioner. Pengambilan sampel menggunakan teknik random sampling. Berdasarkan hasil penelitian dengan perhitungan statistik uji parsial (uji t-test) didapatkan bahwa promosi berpengaruh secara parsial sebesar 52,6%, kualitas pelayanan berpengaruh secara parsial sebesar 48,2%. Untuk mengetahui pengaruh simultan, digunakan uji F dan didapatkan bahwa Promosi dan Kualitas Pelayanan berpengaruh secara simultan sebesar 61,2% terhadap keputusan mahasiswa memilih kuliah di STIMI Banjarmasin.
The Influence of Work Motivation, Job Satisfaction, Organizational Commitment, and Compensation on Employee Performance of J&T Express Banjarmasin Gunarti, Anastasia Wahyu Tri; Agustina, Titien; Jaya, Fanlia Prima; Jatmika, Dodik
International Journal of Social Science, Education, Communication and Economics Vol. 3 No. 3 (2024): August
Publisher : Lafadz Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sj.v3i3.252

Abstract

Employee performance is an important part of human resource management. Employee performance is influenced by work motivation, job satisfaction, organizational commitment, and compensation. Research on work motivation, job satisfaction, organizational commitment, and compensation among J&T Express Banjarmasin employees needs to be carried out to determine their influence on the performance produced by employees for the company. This research uses a quantitative approach with explanatory research. The research population consisted of 35 employees of J&T Express Banjarmasin. The sampling technique uses saturated or total samples with data collection methods via questionnaires. The data analysis technique uses multiple linear regression analysis. The results of the research show that the value of F table in df 4 and df 30 in table F is 0.69 with a significance of 0.000. The calculated F value reached 162.808. Work motivation, job satisfaction, organizational commitment, and compensation influence employee performance simultaneously and are accepted because F count > F table and significance is 0.000 <0.05. Work motivation has an effect on employee performance, shown with a significance of 0.001<0.05. Job satisfaction has an effect on employee performance, shown with a significance of 0.000 <0.05. Organizational commitment influences employee performance as shown with a significance of 0.000 <0.05. Compensation has an effect on performance because the significance is 0.001<0.05. Compensation has a dominant influence on performance. So work motivation, job satisfaction, organizational commitment, and compensation have a significant effect on the performance of J&T Express Banjarmasin employees partially and simultaneously. It is recommended that J&T Express Banjarmasin better manage work motivation, job satisfaction, organizational commitment, and compensation in order to improve employee performance even better.
Examining Teacher Job Satisfaction Levels During a Pandemic: The Role of Transformational Leadership, Work-Life Balance and Interpersonal Communication Butarbutar, Marisi; Efendi, Efendi; Gheta, Antonius Philippus Kurniawan; Agustina, Titien; Sudirman, Acai
Jurnal Pendidikan Progresif Vol 12, No 2 (2022): Jurnal Pendidikan Progresif
Publisher : FKIP Universitas Lampung

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Objectives: The main objective of this study is to determine the contribution of transformational leadership, work-life balance, and interpersonal communication in encouraging teacher job satisfaction. Methods: The sample in this study amounted to 110 respondents. Data analysis using the SPSS application by displaying the results of data processing through research instrument testing with validity and reliability tests, multiple regression analysis, coefficient of determination and hypothesis testing. Findings: Based on the results of data analysis, it is concluded that transformational leadership and interpersonal communication contributes positively and significantly to job satisfaction. The results of subsequent studies confirmed that work-life balance contributed positively but not significantly to job satisfaction. Conclusions: The role of transformational leadership supported by interpersonal communication and good work life balance is needed by teachers to carry out activities, especially during the current pandemic. Keywords: transformational leadership, work-life balance, interpersonal communications, job satisfaction.DOI: http://dx.doi.org/10.23960/jpp.v12.i2.202202
THE INFLUENCE OF WORK MOTIVATION, WORK DISCIPLINE, JOB SATISFACTION, AND WORK SPIRIT ON EMPLOYEE OF PERFORMANCE PT. ALFABIYA MITRA UTAMA BANJARMASIN Saifullah, Ahmad; Agustina, Titien; Syamsuddinnor, Syamsuddinnor; Jatmika, Dodik
SIBATIK JOURNAL: Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Vol. 3 No. 6 (2024): May
Publisher : Penerbit Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/sibatik.v3i6.1974

Abstract

Employee performance is the core of human resource management. Employee performance is influenced by work motivation, work discipline, job satisfaction, and work spirit. Research into the influence of Work Motivation, Work Discipline, Job Satisfaction, and Work Spirit of PT Alfabiya Mitra Utama Banjarmasin employees needs to be carried out to determine their influence on employee performance. This research uses a quantitative approach with explanatory research. The research population consisted of 40 employees of PT Alfabiya Mitra Utama Banjarmasin. The sampling technique uses saturated or total samples. Data collection uses a questionnaire. The data analysis technique uses multiple linear regression analysis. The results of the research regression analysis show that the F table value in df 4 and df 32 in the F table is 0.12 with a significance of 0.000. The calculated F value reached 245.352. work motivation, work discipline, job satisfaction, and work spirit for the performance PT Alfabiya Mitra Utama Banjarmasin employees are simultaneously accepted because F count > F table and the significance is 0.000 <0.05. Work motivation influences employee performance because the significance is 0.019<0.05. Work discipline influences employee performance because the significance is 0.036<0.05. Job satisfaction influences employee performance because the significance is 0.033 <0.05. Job satisfaction influences performance because the significance is 0.000<0.05. Work motivation has a dominant influence on performance. So work motivation, work discipline, job satisfaction, and work spirit influence the performance of PT Alfabiya Mitra Utama Banjarmasin employees partially and simultaneously.
THE INFLUENCE OF HUMAN RESOURCE QUALITY, ORGANIZATIONAL CLIMATE, AND ORGANIZATIONAL COMMITMENT ON EMPLOYEE PERFORMANCE Yanti , Noor; Agustina, Titien; Jaya, Fanlia Prima
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 3 (2025): IJEBAR: Vol. 9, Issue 3, September 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i3.18769

Abstract

This study aims to analyze the influence of human resource quality, organizational climate, and organizational commitment on employee performance at the Health Training Center (Balatkes) in South Kalimantan Province. This research is a quantitative study. The population and sample size were 47 people. Data collection used a questionnaire with a Likert scale. Analysis used multiple linear regression.The results of the study indicate that simultaneously, human resource quality, organizational climate, and organizational commitment significantly influence the performance of Bapelkes employees in South Kalimantan Province. Meanwhile, partially, human resource quality does not significantly influence the performance of Bapelkes employees in South Kalimantan Province. However, organizational climate and organizational commitment each partially show an influence on the performance of Bapelkes employees in South Kalimantan Province. Keywords: Human Resource Quality, Organizational Climate, Organizational Commitment, Employee Performance
ANALYSIS INFLUENCE MIX MARKETING, QUALITY SERVICES AND DIGITALIZATION TO SATISFACTION PATIENTS AT NIRWANA GENERAL HOSPITAL BANJARBARU Sari, Istiqamah Kiftiana; Agustina, Titien; Syamsuddinnor, Syamsuddinnor
International Journal of Economics, Business and Accounting Research (IJEBAR) Vol 9 No 3 (2025): IJEBAR: Vol. 9, Issue 3, September 2025
Publisher : LPPM ITB AAS INDONESIA (d.h STIE AAS Surakarta)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/ijebar.v9i3.18770

Abstract

This study aims to analyze the influence of the marketing mix, service quality, and digitalization on patient satisfaction at Nirwana General Hospital in Banjarbaru. This research is a quantitative study using descriptive analysis methods. The population was 37,490 outpatients. Using the Slovin formula, sample of 108 people. Data analysis technique using questionnaire with a Likert Scale. The data analysis technique uses multiple linear regression. Research results show that 1) Mix marketing influential significant to satisfaction patients at Nirwana Hospital Banjarbaru. 2) Quality service No influential significant to satisfaction patients at Nirwana Hospital Banjarbaru. 3) Digitalization No influential significant to satisfaction patients at Nirwana Hospital Banjarbaru. 4) Mixed marketing, quality services and digitalization in a way simultaneous influential significant to satisfaction patients at Nirwana Hospital Banjarbaru. Keywords: Marketing Innovation, Service Quality, Digitalization, Satisfaction Patient, Hospital
PELATIHAN PEMBUATAN SIRUP JERUK MADANG LOK BAINTAN Saputra, Adam; Agustina, Titien; Jaya, Fanlia Prima; Syamsuddinnor, Syamsuddinnor; Wahab, Abd; Diana, Diana; Sampurnawati, Sampurnawati; Dewi, Tusiana; Nurdin, Muhammad; Suryani, Sri; Lestari, Niti; Syafril, Syafril; Erwansyah, Ferli
Bakti Banua : Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 2 (2025): Bakti Banua: Jurnal Pengabdian kepada Masyarakat
Publisher : Sekolah Tinggi Ilmu Manajemen Indonesia (STIMI) Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35130/965exg64

Abstract

Pelatihan pembuatan sirup jeruk madang di Desa Lok Baintan dilaksanakan sebagai upaya pemberdayaan masyarakat dalam meningkatkan nilai tambah komoditas pertanian lokal. Selama ini, jeruk madang umumnya dipasarkan dalam bentuk buah segar dengan nilai ekonomi yang relatif rendah. Kegiatan ini bertujuan untuk meningkatkan pengetahuan, keterampilan teknis, dan wawasan kewirausahaan masyarakat melalui pelatihan pengolahan jeruk madang menjadi produk sirup yang higienis dan bernilai jual. Metode pelaksanaan meliputi penyampaian materi kewirausahaan, demonstrasi, praktik langsung, serta diskusi dan evaluasi hasil produk. Hasil kegiatan menunjukkan adanya peningkatan keterampilan peserta dalam proses produksi dan pengemasan sirup jeruk madang, terbentuknya produk prototipe, serta meningkatnya motivasi masyarakat untuk mengembangkan usaha berbasis potensi lokal. Pelatihan ini diharapkan menjadi langkah awal dalam pengembangan produk unggulan desa dan penguatan ekonomi masyarakat secara berkelanjutan
Co-Authors Abd. Wahab Abdul Manan Acai Sudirman Adha, Syamsul Agustino, Lalu Aini Aini Akhmad Aspiannor Alfiannor Alfiannor Alfiannor, Alfiannor Anastasia Wahyu Trigunarti Andi Tri Hidayat Andik Ariyanto Antonius Philippus Kurniawan Gheta Arfie Yasrie Arief Yanto Rukmana Asmuni Asmuni Asmuni Asmuni Asnawi Asnawi Asnawi Auni Humaira Puteri Auni Humaira Puteri Basriani, Agustin Butarbutar, Marisi Chairul Hakim Chumaidi Chumaidi Darwin Lie Desi Susanti Devi Rusvitawati Diana Diana Diana Diana Dodik Jatmika Efendi Efendi Efendi, Efendi Erwansyah, Ferli Fadilah, Neti Rosiana Fanlia Prima Jaya Gheta, Antonius Philippus Kurniawan Grahita Chandrarin Gunarti, Anastasia Wahyu Tri Herry Ramadhani Imam Hidayat Jahri, Muhammad Joni Hendra Lita Norfiana M. Rio Mursid Wijaya M. Yunus M. Yunus M. Yunus, M. Yunus Mahyudiansyah, Mahyudiansyah Marisa Hardiyanti Shallim Putri Maulana Maulana Maulana Maulana Maulana Rahman Meyandhie Nasution, Muhammad Darwis Mohdari Mohdari Mohdari Mohdari, Mohdari Muhammad Aini Muhammad Auliannor Muhammad Darwis Meyandie Nasution MUHAMMAD FAHMI Muhammad Fahmi Muhammad Ikhwan Nugraha Muhammad Jahri Muhammad Jahri Muhammad Nurdin Muhammad Nurdin Muhammad Riyan Muhammad Rudiansyah Muhammad Zaini Nadila Nadila Nasution, Muhammad Darwis Neti Rosiana Fadilah Niti Lestari Nor Anisa Nurhikmah Pitasari Pitasari Putri Trisnawati Rahman, Maulana Rezti Rezti Rezti, Rezti Rezti, Rezti Rosihan Adhani, Rosihan Safitriyani Safitriyani Saifullah, Ahmad Sampurnawati Sampurnawati Sampurnawati Sampurnwati Sampurnwati, Sampurnawati Santi Nirmala Sari Saputra, Adam Sari, Istiqamah Kiftiana Soraya Nur Amelia Sri Suryani Sri Suryani Sri Suryani Sudarwati Sudarwati Sudirwo Sudirwo Sulaiman Sulaiman Sulaiman Sulaiman Supriadi Noor Syafril Syafril Syafril Syafril Syamsiar, Syamsiar Syamsuddinnor Syamsuddinnor Syamsuddinnor, Syamsuddinnor Syamsul Adha TA Hariyono TA Hariyono Tusiana Dewi Wahab, Abd Wenny Djuarni Wida Gerhana Yanti , Noor Yogi Aris Ardianto Yuliani Yuliani Yuliani Yuliani Yunik Rusmawati